![The ultimate guide to social listening [with case studies]](https://brand24.com/blog/wp-content/uploads/2015/10/social-listening.jpg)
Social listening has lots to offer - starting with brand image protection, through sales lead generation, ending up with customer service. However, there are many, many more applications that will help your business to grow. We gathered 12 of them to give you an inspiration for monitoring social media.
![Top 10 social listening tools [2021 update]](https://brand24.com/blog/wp-content/uploads/2017/10/47913691_ml-4.jpg)
What is social listening? What is the difference between social listening for passive vs active opportunities? Find answers to these questions (and more) here!
Twitter has over 69 million active monthly users. How can your brand reach them? By identifying the right Twitter influencers for smarter influencer marketing on Twitter.
Get quick tips on how to spot fake influencers + see how users will be using Instagram's new shopping features. Plus, more Instagram for business tips!
Find out how Facebook Dating works and see how Amazon, Salesforce & FB are innovating with visual + audio-powered AI. More social media updates inside!
Get the latest news in social, digital marketing & tech. BONUS: 5 LinkedIn profile tips to help recruiters find you during your job search!
This week's top social news includes updates on how YouTube & Facebook are incentivising their Creators & game devs, PLUS 6 key email marketing best practices!
This week in top social media news updates finds a viral Twitter "block list", new features in FB Live / IG / & other tools, and re-evaluates voice shopping. More news inside!
Catch up on the latest social media news updates, including voice tech & AR, Facebook & Twitter breaking records, plus a new merger to compete with microsoft!
Get fresh updates: Facebook becomes "safe" to share movies, hot new feature spotted for Snapchat, and Twitter suspends +58 million accounts - more news inside!
