Did you know that 80% of companies believe that they deliver great customer service but only 8% of customers served by these companies share that exact view? Here’s how to fix this. Choose the right tool for the job According to Statista, Facebook has over 1.5 billion registered and active accounts, whereas Twitter a little […]
Bad customer service is costing you money (and to be honest, quite a lot of it). Whether on Facebook or in real life, you can't afford making these mistakes when dealing with a customer.
At the 2016 Academy Awards, not only did the stars shine. Some brands did pretty well themselves, engaging with their communities using content posted in real-time. Let’s take a look at some of the examples. And The Oscar Goes To… Firstly, let’s talk about Leo. The actor finally did it. He took home an Oscar for his […]
Facebook Reactions rolled out yesterday, making feeds worldwide a lot more expressive. In the past, it was difficult to react to some posts, especially the ones where people were complaining, going on a rant, or talking about sad events. Most of us have probably found ourselves feeling awkward in such situations at some point – sometimes […]
We’ve all seen it. On some days, Facebook is talking only about one thing or one topic that has completely dominated our news feed. But how can we use such an event for self-promotion? When I was working as a journalist at SwiatObrazu.pl a couple of years ago, I wrote a simple article that somehow managed to […]
Social media presence is basically a must. You know it, we know it, everyone knows it. And while it brings plenty of new opportunities, attracts a loyal following and makes it possible for you to talk directly with and to the fans, it may also cause some issues that you would not have to deal […]
At Brand24, we like to think outside the box and seize the opportunity to spread brand awareness whenever it’s possible. We enjoy creating positive buzz and surprising people at the same time. Sounds like a cliché, but it takes a lot of creativity to get past the standard promotional techniques (and I’ve got to admit […]
Are you new to Twitter? Or maybe you have the Twitter-black-belt but still stay hungry for the new time-and-money saving tools? Here is a list of 5 recommended Twitter applications and tools to improve your productivity.