A brand audit will help you determine the strengths and weaknesses of your company, discover the expectations of customers and analyse the sentiment around your brand.
The share of voice is one of the most important marketing metrics. It will help you to measure brand awareness, find influencers, and increase your market share!
Crisis communication will help your brand survive an unfortunate event. See how to develop an effective crisis communication plan.
Few words about what brand reputation management is, what it consists and why is it important for your business.
Competitive benchmarking is a process of comparing your business processes to eliminate the gaps in service or to gain competitive advantage.
Online presence management can help you build a uniform communication strategy. Learn the best way to start!
Brand reputation can make or break your business. In this text, I'll describe three steps to monitor your brand reputation, tell you why is it important for your brand and what are the benefits of brand reputation monitoring.
You have heard about media monitoring but you are not sure if you need it? Find out why is media monitoring important for your business!
TikTok is catching the wave. This combination of Musical.ly, Vine, Instagram and Snapchat is growing like crazy and wins the hearts of generation Z. Numbers you’re about to see show that TikTok is on a good track to become the next big thing for people born between mid-1990s and early-2000s. At the same time, it’s […]
Take a look at 10 top brand monitoring tools that will help you keep your finger on the pulse!