Category: Content Marketing

How to Create The Perfect Call to Action

How to Create The Perfect Call to Action

Does your website home page have a call to action? In other words, does it encourage your visitors to do something, besides only reading and simply leaving it? If it does, you can congratulate yourself as you are doing much better than 70% of B2B (business to business) websites. If it doesn't, or if your call to action trigger does not get you the desired results, invest a coffee break and learn how to create a perfect call to action that will change a bounce into a conversion.

Tom
January 22, 2016 ・ 4 min read
3 Effective Ways to Use Product Placement on YouTube

3 Effective Ways to Use Product Placement on YouTube

The increasing popularity of independent celebrity video bloggers, the Youtube “vloggers”, who film their life and share online with thousands of subscribers is setting a brand new shape of marketing and advertising. However, many marketers are still new to the idea of marketing through YouTube influencers and have no clear idea of how to use product placement on Youtube to successfully promote their brands. Here are the 3 most popular ways to juice product placement opportunities on Youtube and effectively promote your business.

Tom
January 15, 2016 ・ 4 min read
8 Key Tips to Great Customer Service on Facebook

8 Key Tips to Great Customer Service on Facebook

Providing top-notch customer service via social media has become one of the top priorities for every successful company. When it comes to Facebook, the increasingly popular platform, many companies still struggle to cope with the demands of its users. This article brings you 8 ways that can help you improve your customer service on Facebook and make your brand more valuable in the eyes of your clients.

Brand24
January 13, 2016 ・ 7 min read
How to Leverage Twitter in Marketing Communication

How to Leverage Twitter in Marketing Communication

Regardless your business's social media engagement, knowing how to leverage Twitter for maximum results is nowadays an absolute must. Are you staying up-to-the-minute with your online audiences? Do you know how to identify your customers’ pain points? Are you taking benefits of the real-time marketing activities that Twitter offers to your brand? Don’t worry if you don't...yet! This post will tell you all you need to know to unlock the power of the fastest-moving social media site for your business.

Tom
January 6, 2016 ・ 5 min read
10 Proven Content Creation Tools You Should Be Using

10 Proven Content Creation Tools You Should Be Using

Whether you think SEO is the most important tool in your digital arsenal, or you maintain a stance that content is the king, we can all agree that paying attention to both is the best way to go. In this article, we are going to focus on the latter. Having great content on your website or blog which you can offer to your audience through marketing campaigns is awesome, but as is the case with anything that is worthwhile, it’s not all that easy to pull it off. Check out the list of 10 easy-to-use, yet effective tools which can turn you into a true content-creation guru.

Brand24
January 5, 2016 ・ 5 min read
5 Simple Ways to Grow Your Email List

5 Simple Ways to Grow Your Email List

It comes as no surprise that one of the most important assets for any publisher is their email list. Growing that list is a powerful step in monetizing audiences and selling your products and services. There are many ways in which companies attempt to lure consumers onto their email lists. Some of these strategies are more effective than others. Learn 5 simple and proven ways to quickly grow your email list starting from today!

Brand24
January 4, 2016 ・ 6 min read
10 Social Media Events Not to Miss in 2016

10 Social Media Events Not to Miss in 2016

Want to stay ahead of your competitors? Need to improve your social media strategy? Struggling to measure your content ROI? Have no worries. In 2016, you will have plenty of chances to hear from the brightest and the most experienced minds in the industry to copy paste their strategies into your business! Check out the list of the top 10 Social Media Events Not to Miss in 2016. Don't miss the industry's greatest opportunities to connect with the biggest names in social media, soak up their priceless tips and meet up with the like-minded peers from around the globe!

Tom
December 29, 2015 ・ 4 min read
Why is the Miss Universe Mix-up the Best Lesson for Going Viral

Why is the Miss Universe Mix-up the Best Lesson for Going Viral

There is no secret recipe behind creating a perfect viral content, and yet there are examples of videos that receive millions of views every year. What is their secret? Find out what are the key principles that motivate people to share content. Learn the lesson on someone's else mistake, quite a big mistake like crowning the wrong Miss Universe. The video presenting Steve Harvey's Miss Universe Mix-up has just gone viral.

Tom
December 23, 2015 ・ 4 min read
How to Improve Content Distribution with Social Listening

How to Improve Content Distribution with Social Listening

Every Internet marketer knows it. Content can be of royal value only, when it can be consumed. A successfully content marketing thus, consists of two parts, your killer marketing content, and equally or even more important (?) - content promotion. Discover a few steps you need to follow to successfully promote your brilliant content with a simple use of Internet monitoring tricks.

Tom
December 15, 2015 ・ 6 min read
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