The SEO strategies that used to work in the past can actually have a negative impact now. Based on updates to Google’s search algorithms and manual review your website can get a manual penalty that negatively influence website’s search rankings. If it happens to you there is solution to get manual penalty lifted. Follow this 6-step process to improve search rankings.
One of the main advantages of local SEO is that you will face less competition in the search engines. There are fewer businesses in your industry competing in your town or city compared to the country or the world, and this means ranking should usually be easier.