The vast majority of participants that attend to an event share this information on their social media profiles. With social media monitoring and a few smart tricks you can easily increase your reach, so even more people will find out about your event making it more desirable.
Internet monitoring is useful not only in big companies and corporations, that operate globally, but also in small and medium enterprises. Except for a standard utilization of monitoring tool, like analyzing opinion about own brands, there are also many other applications, which are worth your attention.
Nowadays excellent customer service is considered as the biggest merit that a company can earn. It is the attribute that people value more than good price of a product or even more than its quality. This is why entrepreneurs who focus on their clients’ needs and seek for opportunities that take their customer service to the next level are gaining competitive advantage on the market.
Customers find it much easier to post a status on Facebook or Twitter rather than try to reach an automated call center or wait ages for a response to a query sent via e-mail. Internet users demand an immediate solution for a problem. With Internet monitoring your customer service through social media will be much easier and more effective
PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.
Social media monitoring should be an incorporated element in a marketing strategy of each company. However, some enterprises still do not know much about Internet monitoring and fall for the fallacy that it is expensive or time-consuming. We are here to debunk these myths.
Hey there, The first steps into Social Media Monitoring can be quite confusing. The world of monitoring has quickly become the top of the list of things to purchase for most Marketers in 2014. But if the reason you are looking for
In the last article we described thoroughly what you can learn from the Internet monitoring data. We hope those tips were useful and valuable, but it is not the end of story. In this post we are happy to present some more applications of
It’s not about the numbers, its about the story behind them. It is not a question of if anymore, but how companies should apply social media monitoring in their activity. It does not matter if your business has just entered a
Social media is becoming an even more important element in marketing communication and interaction between brands and consumers nowadays. However, they are substantially different from the other, traditional media and require a distinct approach to the customer. Social media users are also evolving and getting more demanding in the age of massive information.
Their ability to speak their mind at any time and any place in the Web creates a great opportunity for enterprises to interact with them and gain their engagement – crucial element in improving their brand image.