{"id":115413,"date":"2023-02-06T14:32:00","date_gmt":"2023-02-06T13:32:00","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=115413"},"modified":"2026-02-17T11:28:34","modified_gmt":"2026-02-17T10:28:34","slug":"como-seguir-un-hashtag-en-twitter","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/es\/how-to-follow-a-hashtag-on-twitter\/","title":{"rendered":"3 Easy Methods to Follow Hashtags on X (Twitter) [2026]"},"content":{"rendered":"<p><strong>Los hashtags se originaron en la plataforma X y siguen impulsando conversaciones, tendencias y comunidades. Pero a pesar de su importancia, la plataforma no ofrece la funci\u00f3n \u201cSeguir hashtag\u201d.<\/strong> <strong>Esto significa que si quieres estar al d\u00eda con un hashtag espec\u00edfico, ya sea para supervisar tu marca, seguir una campa\u00f1a o detectar tendencias, necesitas un enfoque m\u00e1s inteligente.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content h3.acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h3.acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content h4.acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h4.acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style><div class=\"acf-key-takeaways\">\n    <h3 class=\"acf-key-takeaways__heading\">\n        <span class=\"acf-key-takeaways__icon\">\n            <svg width=\"10\" height=\"12\" viewbox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\"\/>\n            <\/svg>\n        <\/span>\n        Principales conclusiones    <\/h3>\n    <ul class=\"acf-key-takeaways__list\">\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">No puedes seguir hashtags directamente en X<\/h4>\n                <p class=\"acf-key-takeaways__text\">Aunque X te permite buscar hashtags, no ofrece una funci\u00f3n integrada de \u201cseguir hashtags\u201d. <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">X Pro te ayuda a controlar los hashtags en tiempo real, pero sin an\u00e1lisis<\/h4>\n                <p class=\"acf-key-takeaways__text\">TweetDeck (ahora X Pro) te permite crear columnas dedicadas para seguir hashtags espec\u00edficos de forma m\u00e1s eficiente. Sin embargo, no ofrece an\u00e1lisis de datos estructurados, informaci\u00f3n hist\u00f3rica ni herramientas de generaci\u00f3n de informes.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Las herramientas de escucha social ofrecen an\u00e1lisis completos de hashtags y perspectivas de rendimiento<\/h4>\n                <p class=\"acf-key-takeaways__text\">Plataformas como Brand24 van m\u00e1s all\u00e1 de la simple monitorizaci\u00f3n al ofrecer m\u00e9tricas como mention volumen, alcance estimado, datos de participaci\u00f3n, an\u00e1lisis de sentimiento, identificaci\u00f3n de personas influyentes y alertas automatizadas.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Para las campa\u00f1as y las decisiones estrat\u00e9gicas, las herramientas espec\u00edficas son mucho m\u00e1s eficaces.<\/h4>\n                <p class=\"acf-key-takeaways__text\">Si desea informaci\u00f3n pr\u00e1ctica, detecci\u00f3n de tendencias y resultados cuantificables, las plataformas de escucha social ofrecen mucho m\u00e1s valor que las funciones nativas X por s\u00ed solas.<\/p>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<p>He preparado una gu\u00eda sobre c\u00f3mo seguir un hashtag en X utilizando tres herramientas:<\/p>\n\n\n\n<ul style=\"background-color:#eeffee\" class=\"wp-block-list has-background\">\n<li>Brand24, una herramienta de seguimiento y an\u00e1lisis de medios de comunicaci\u00f3n<\/li>\n\n\n\n<li>Tweetdeck, una herramienta de seguimiento basada en columnas<\/li>\n\n\n\n<li>Barra de b\u00fasqueda interna de X<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"with-b24\">\u00bfC\u00f3mo seguir un hashtag en (X) Twitter en Brand24?<\/h2>\n\n\n\n<p>Brand24 es una <a href=\"https:\/\/brand24.com\/blog\/es\/que-es-el-seguimiento-y-analisis-de-los-medios-de-comunicacion\/\" target=\"_blank\" rel=\"noreferrer noopener\">seguimiento de los medios de comunicaci\u00f3n<\/a> y herramienta de an\u00e1lisis que puedes utilizar para seguir un hashtag en X (Twitter) y otras plataformas.<\/p>\n\n\n\n<p>Te acercas a la monitorizaci\u00f3n en tiempo real, notificaciones por correo electr\u00f3nico y an\u00e1lisis de hashtags.<\/p>\n\n\n\n<p>Puedes seguir varios hashtags X al mismo tiempo.<\/p>\n\n\n\n<p>Aparte de seguir hashtags, esto es lo que obtienes en Brand24:<\/p>\n\n\n<style>.acf-numeric-list__list{list-style:none;padding:0;margin:0}.acf-numeric-list__item{display:grid;grid-template-columns:1.875rem 1fr;grid-template-rows:1fr;align-items:center;gap:1.5625rem;margin-bottom:.9375rem}.acf-numeric-list__item:last-child{margin-bottom:0}.acf-numeric-list__number{background-color:#00ef88;color:#000;border-radius:50%;width:1.875rem;height:1.875rem;display:flex;align-items:center;justify-content:center;font-weight:600}<\/style><div class=\"acf-numeric-list\">\n    <ul class=\"acf-numeric-list__list\">\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">1<\/span>\n                <span class=\"acf-numeric-list__text\">M\u00e9tricas de volumen: N\u00famero de tuits que contienen tus hashtags en un periodo de tiempo concreto.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">2<\/span>\n                <span class=\"acf-numeric-list__text\">M\u00e9tricas de participaci\u00f3n: N\u00famero de me gusta, retweets, comentarios<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">3<\/span>\n                <span class=\"acf-numeric-list__text\">M\u00e9tricas del sentimiento: An\u00e1lisis del sentimiento de los tweets mentioning your hashtags<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">4<\/span>\n                <span class=\"acf-numeric-list__text\">M\u00e9tricas de influencia: Perfiles de Twitter m\u00e1s influyentes que utilizan tus hashtags.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">5<\/span>\n                <span class=\"acf-numeric-list__text\">Alcance en las redes sociales: Alcance en redes sociales de todos los tuits que contienen tus hashtags.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">6<\/span>\n                <span class=\"acf-numeric-list__text\">Trending hashtags: Los 100 hashtags m\u00e1s populares utilizados los hashtags que sigues<\/span>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<p>Ahora, vuelve a seguir tu hashtag X (Twitter).<\/p>\n\n\n\n<p>Hay un par de formas de recibir notificaciones sobre nuevos tweets que utilicen tus hashtags.<\/p>\n\n\n\n<ul style=\"background-color:#eeffee\" class=\"wp-block-list has-background\">\n<li><strong>Cuadro de mandos de la herramienta:&nbsp;<\/strong>Todos los tweets con tu hashtag llegan all\u00ed<\/li>\n\n\n\n<li><strong>Notificaciones por correo electr\u00f3nico:&nbsp;<\/strong>Puedes configurar las notificaciones por correo electr\u00f3nico para que te avisen de los nuevos tweets de forma inmediata o peri\u00f3dica<\/li>\n\n\n\n<li><b>Slack:&nbsp;<\/b>Si utilizas el comunicador Slack, puedes recibir menciones en un canal predefinido<\/li>\n<\/ul>\n\n\n\n<p>Si te parece genial, vamos a ver c\u00f3mo seguir tu hashtag en Xin Brand24:<\/p>\n\n\n\n<p>1. Crea tu Brand24 gratis <a href=\"https:\/\/app.brand24.com\/user\/register-account\/\" target=\"_blank\" rel=\"noreferrer noopener\">cuenta<\/a>. No se requiere tarjeta de cr\u00e9dito.<\/p>\n\n\n\n<p>2. En el <strong>creador del proyecto<\/strong>, introduce un hashtag que quieras seguir en X (Twitter), incluyendo el s\u00edmbolo del hashtag.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d376680&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d376680\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"551\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-1140x551.jpeg\" alt=\"2. Crea un proyecto para seguir tu hashtag de Twitter.\" class=\"wp-image-174530\" style=\"width:650px;height:373px\" title=\"Asistente de creaci\u00f3n de proyectos para empezar a seguir hashtag en Twitter\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-1140x551.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-1536x743.jpeg 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-2048x990.jpeg 2048w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-18x9.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-300x145.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-248x120.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-brand24-start-project-scaled.jpeg 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>3. Elige un idioma.<\/p>\n\n\n\n<p>4. Haga clic en <strong>Crear proyecto<\/strong>.<\/p>\n\n\n\n<p>A partir de ahora, la herramienta empieza a recopilar todos los mention de tu hashtag X (Twitter). Puedes encontrarlos en la secci\u00f3n <strong>Menciones<\/strong> ficha.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d376f22&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d376f22\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"693\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard-1140x693.jpeg\" alt=\"Cuadro de mandos de Brand24 que muestra mention que contienen el hashtag roadcycling\" class=\"wp-image-174531\" style=\"width:650px;height:380px\" title=\"3. Ve a la pesta\u00f1a Menciones para examinar tus tuits.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard-1140x693.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard-18x12.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard-300x182.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard-248x151.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-Brand24-dashboard.jpeg 1167w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Sigue la conversaci\u00f3n. \u00a1Rastrea hashtags ahora!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=16\" class=\"acf-simple-cta__btn\" target=\"_blank\">Comienza la prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Notificaciones<\/h3>\n\n\n\n<p>Para configurar las notificaciones, vaya a <strong>Configuraci\u00f3n del proyecto<\/strong>entonces&nbsp;<strong>Notificaciones<\/strong> y haga clic en&nbsp;<strong>A\u00f1adir m\u00e1s notificaciones<\/strong>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d377a6b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d377a6b\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"348\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-1140x348.jpeg\" alt=\"Captura de pantalla que muestra c\u00f3mo configurar notificaciones por correo electr\u00f3nico sobre nuevas menciones con un hashtag concreto\" class=\"wp-image-174533\" style=\"width:617px;height:278px\" title=\"2. Crea un proyecto para seguir tu hashtag de Twitter.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-1140x348.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-1536x468.jpeg 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-2048x624.jpeg 2048w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-18x5.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-300x91.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification-248x76.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-notification.jpeg 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Aparecer\u00e1 una ventana emergente. Seleccione&nbsp;<strong>Correo electr\u00f3nico<\/strong>, <strong>Frecuencia,<\/strong> y haga clic en <strong>Guardar<\/strong>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37832b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37832b\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"524\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-1140x524.jpeg\" alt=\"Elegir la frecuencia de las notificaciones\" class=\"wp-image-174527\" title=\"2. Crea un proyecto para seguir tu hashtag de Twitter.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-1140x524.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-1536x706.jpeg 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-2048x942.jpeg 2048w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-18x8.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-300x138.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications-248x114.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-personalise-your-notifications.jpeg 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Ahora recibir\u00e1s notificaciones por correo electr\u00f3nico de los nuevos tweets que contengan tu hashtag.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ficha An\u00e1lisis<\/h3>\n\n\n\n<p>Aqu\u00ed es donde puedes descubrir lo que he comentado antes: m\u00e9tricas de compromiso, volumen, alcance en las redes sociales, influencia o <a href=\"https:\/\/brand24.com\/blog\/es\/como-encontrar-trending-hashtags-en-instagram\/\" target=\"_blank\" rel=\"noopener\" title=\"\">hashtags de moda<\/a>y mucho m\u00e1s.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d378baa&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d378baa\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"593\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery-1140x593.jpeg\" alt=\"Pesta\u00f1a de an\u00e1lisis desde el interior de Brand24 mostrando datos sobre hashtag seguidos\" class=\"wp-image-174523\" style=\"width:650px;height:380px\" title=\"4. Ve a la pesta\u00f1a An\u00e1lisis para conocer el rendimiento de tus hashtags.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery-1140x593.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery-18x9.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery-300x156.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery-248x129.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-summery.jpeg 1161w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Aqu\u00ed encontrar\u00e1s muchos datos sobre tu hashtag X (Twitter).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Notificaciones de Slack<\/h3>\n\n\n\n<p>Si su empresa utiliza Slack para comunicarse en el trabajo, puede utilizarlo para&nbsp;<strong>siga sus hashtags X (Twitter) en un canal Slack dedicado.<\/strong><\/p>\n\n\n\n<p>Dentro de su proyecto de hashtag, vaya a<strong>&nbsp;<strong>Integraciones<\/strong>.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37945b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37945b\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"772\" height=\"827\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-integrations.jpeg\" alt=\"Elegir un canal de Slack para seguir tu hashtag de Twitter\" class=\"wp-image-174528\" title=\"5. Configura las notificaciones de Slack.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-integrations.jpeg 772w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-integrations-11x12.jpeg 11w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-integrations-300x321.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-integrations-148x159.jpeg 148w\" sizes=\"auto, (max-width: 772px) 100vw, 772px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Elige tu proyecto con el hashtag y selecciona el filtro que has creado para recibir notificaciones.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d379c82&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d379c82\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"934\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications.jpeg\" alt=\"Elegir un proyecto y un filtro para la integraci\u00f3n con Slack\" class=\"wp-image-174532\" title=\"5. Configura las notificaciones de Slack.\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications.jpeg 1300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications-1140x819.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications-1536x1103.jpeg 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications-18x12.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications-300x216.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-add-slack-notifications-221x159.jpeg 221w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Una vez que haga clic en&nbsp;<strong>Integraci\u00f3n con Slack<\/strong>, Brand24 te redirigir\u00e1 al sitio web de Slack, donde elegir\u00e1s uno de tus canales de Slack para recibir todos los tweets mention que incluyan tu hashtag.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37a4af&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37a4af\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"567\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-1140x567.jpeg\" alt=\"Elegir un canal de Slack para seguir tu hashtag de Twitter\" class=\"wp-image-174522\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-1140x567.jpeg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-1536x763.jpeg 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-18x9.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-300x149.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions-248x123.jpeg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-track-mentions.jpeg 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Hecho. As\u00ed es como se ve en Slack:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37a679&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37a679\" class=\"wp-block-image aligncenter wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2016\/04\/success.gif\" alt=\"GIF que muestra c\u00f3mo llegan las menciones de hashtags a un canal de Slack\" title=\"5. Configura las notificaciones de Slack.\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon acf-simple-cta--small\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Convierta los hashtags en informaci\u00f3n<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=16\" class=\"acf-simple-cta__btn\" target=\"_blank\">Comienza la prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"with-xpro\">\u00bfC\u00f3mo seguir un hashtag en X (Twitter) usando Tweetdeck (X Pro)?<\/h2>\n\n\n\n<p>Existen algunas herramientas de gesti\u00f3n de X, sin embargo, ninguna de ellas ha sido dise\u00f1ada exclusivamente para seguir hashtags X. Una forma algo menos agotadora de hacer un seguimiento de los hashtags es utilizar una herramienta basada en columnas como Tweetdeck (X Pro).<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37b092&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37b092\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"823\" height=\"425\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-Pro.jpeg\" alt=\"Captura de pantalla de X PRO con el siguiente hashtag de Twitter\" class=\"wp-image-174521\" title=\"C\u00f3mo seguir un hashtag en Twitter: la forma menos eficaz\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-Pro.jpeg 823w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-Pro-18x9.jpeg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-Pro-300x155.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-Pro-248x128.jpeg 248w\" sizes=\"auto, (max-width: 823px) 100vw, 823px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">Tweetdeck es una gran herramienta de gesti\u00f3n de X (Twitter), y hace que\u00a0<\/span><a href=\"https:\/\/brand24.com\/es\/caso-practico\/busqueda-de-hashtags\/\" target=\"_blank\" rel=\"noopener\" title=\"\">b\u00fasqueda de hashtags\u00a0<\/a>mucho m\u00e1s f\u00e1cil. Permite seguir hashtags espec\u00edficos en tiempo real. Sin embargo, aunque mejora la visibilidad, seguir X hashtags sigue sin ser muy eficaz desde el punto de vista anal\u00edtico. <\/p>\n\n\n\n<p>He aqu\u00ed c\u00f3mo hacerlo:<\/p>\n\n\n<div class=\"acf-numeric-list\">\n    <ul class=\"acf-numeric-list__list\">\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">1<\/span>\n                <span class=\"acf-numeric-list__text\">Haga clic en el signo + del panel de la izquierda.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">2<\/span>\n                <span class=\"acf-numeric-list__text\">Seleccione Buscar.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">3<\/span>\n                <span class=\"acf-numeric-list__text\">Escribe tu hashtag con el signo #.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">4<\/span>\n                <span class=\"acf-numeric-list__text\">\u00a1Voil\u00e0! Tweetdeck acaba de crear una columna con los tweets recientes que contienen tu hashtag.<\/span>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<p>La herramienta cuenta con interesantes opciones para filtrar hashtags:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Palabras clave excluidas<\/li>\n\n\n\n<li>Intervalo de fechas<\/li>\n\n\n\n<li>Idioma<\/li>\n\n\n\n<li>Ubicaci\u00f3n<\/li>\n\n\n\n<li>Compromiso y m\u00e1s<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"manually\">\u00bfC\u00f3mo seguir un hashtag en X (Twitter) manualmente?<\/h2>\n\n\n\n<p>Para ser honesto, seguir un hashtag manualmente es una idea terrible; sin embargo, lograr\u00e1s tu objetivo. <\/p>\n\n\n\n<p>Esto es lo que debe hacer en <a href=\"https:\/\/twitter.com\/explore\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">X B\u00fasqueda<\/a>:<\/p>\n\n\n<div class=\"acf-numeric-list\">\n    <ul class=\"acf-numeric-list__list\">\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">1<\/span>\n                <span class=\"acf-numeric-list__text\">Ir a B\u00fasqueda X.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">2<\/span>\n                <span class=\"acf-numeric-list__text\">Escribe tu hashtag, incluido el signo de hashtag, en el cuadro de b\u00fasqueda de la esquina superior derecha, junto a las opciones de tu perfil.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">3<\/span>\n                <span class=\"acf-numeric-list__text\">Pulsa Buscar y aparecer\u00e1 una X (Twitter) con los tweets m\u00e1s recientes y las cuentas m\u00e1s populares que utilicen tu hashtag.<\/span>\n            <\/li>\n                    <li class=\"acf-numeric-list__item\">\n                <span class=\"acf-numeric-list__number\">4<\/span>\n                <span class=\"acf-numeric-list__text\">Lo malo es que si quieres estar al d\u00eda con tu hashtag mentions, tienes que refrescar y navegar por esta p\u00e1gina de vez en cuando para seguir el contenido m\u00e1s reciente.<\/span>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d712d37bc4f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d712d37bc4f\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"946\" height=\"1123\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X.jpeg\" alt=\"Captura de pantalla que muestra c\u00f3mo seguir manualmente un hashtag en Twitter \" class=\"wp-image-174520\" title=\"C\u00f3mo seguir un hashtag en Twitter: la forma menos eficaz\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X.jpeg 946w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-10x12.jpeg 10w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-300x356.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/02\/how-to-follow-a-hashtag-on-twitter-X-134x159.jpeg 134w\" sizes=\"auto, (max-width: 946px) 100vw, 946px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Parece una idea terrible, \u00bfverdad? X no deja otra opci\u00f3n. Adem\u00e1s, si necesitas an\u00e1lisis, no los encontrar\u00e1s all\u00ed.<\/p>","protected":false},"excerpt":{"rendered":"<p>Comprueba c\u00f3mo puedes seguir un hashtag en Twitter con poco esfuerzo. No solo puedes seguir hashtags, sino tambi\u00e9n obtener muchos datos para analizar su rendimiento.<\/p>","protected":false},"author":1,"featured_media":154346,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2878],"tags":[3732],"class_list":["post-115413","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-how-to-follow-a-hashtag-on-twitter"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Brand24","cf_author_last_name":"Team","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/115413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=115413"}],"version-history":[{"count":86,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/115413\/revisions"}],"predecessor-version":[{"id":181514,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/115413\/revisions\/181514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media\/154346"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=115413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=115413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=115413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}