{"id":159559,"date":"2023-09-01T12:33:18","date_gmt":"2023-09-01T10:33:18","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=159559"},"modified":"2026-03-05T16:30:15","modified_gmt":"2026-03-05T15:30:15","slug":"actualizaciones-de-productos-agosto-2023","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/es\/product-updates-august-2023\/","title":{"rendered":"Novedades en Brand24 Cambios en agosto"},"content":{"rendered":"<p>\u00bfQuiere saber en qu\u00e9 trabajamos el mes pasado? \u00a1Profundicemos en ello! Desde la nueva pesta\u00f1a de comparaci\u00f3n hasta las mejoras en el an\u00e1lisis de sentimiento, vamos a sumergirnos en las \u00faltimas actualizaciones que pueden ser \u00fatiles para usted y su empresa.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8afe15&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8afe15\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"535\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/1207-1140x535.png\" alt=\"\" class=\"wp-image-159584\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207-1140x535.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207-1536x721.png 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207-640x300.png 640w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207-300x141.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207-170x80.png 170w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/1207.png 1600w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Tabla de contenidos:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#new-comparison-tab\" title=\"Nueva pesta\u00f1a de comparaci\u00f3n\">Nueva pesta\u00f1a de comparaci\u00f3n<\/a><\/li>\n\n\n\n<li><a href=\"#more-facebook-data-for-everyone\" title=\"M\u00e1s datos de Facebook \">M\u00e1s datos de Facebook <\/a><\/li>\n\n\n\n<li><a href=\"#new-amp-improved-sentiment-analysis\" title=\"An\u00e1lisis de sentimiento nuevo y mejorado\">An\u00e1lisis de sentimiento nuevo y mejorado<\/a><\/li>\n\n\n\n<li><a href=\"#lab24-preview-for-everyone\" title=\"Lab24 para todos\">Vista previa de Lab24 para todos<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"new-comparison-tab\">Nueva pesta\u00f1a de comparaci\u00f3n<\/h2>\n\n\n\n<p>Esta es una gran novedad. Durante las \u00faltimas semanas, nuestro equipo ha estado desarrollando una nueva versi\u00f3n de la pesta\u00f1a de comparaci\u00f3n para que los datos proporcionados sean suficientes para todos los interesados:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>evaluaci\u00f3n comparativa con los competidores,<\/li>\n\n\n\n<li>investigar el mercado,<\/li>\n\n\n\n<li>comparar hashtags y temas populares<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Trucos y consejos: Pesta\u00f1a de comparaci\u00f3n | Brand24\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/SxsP3wA7mdk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u00bfY c\u00f3mo lo hemos hecho? Bueno, \u00a1hemos girado la pesta\u00f1a 180 grados! D\u00e9jame que te cuente qu\u00e9 ha cambiado exactamente:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A\u00f1ade tantos proyectos como quieras<\/h3>\n\n\n\n<p>En la parte superior de la pesta\u00f1a, puede seleccionar todos los proyectos que desee comparar. Puede a\u00f1adirlos todos. (Pero le recomendamos que se limite a 5-7 proyectos a la vez para que sea c\u00f3modo de leer).&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b05da&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b05da\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"706\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/08\/image-7-1140x706.png\" alt=\"Captura de pantalla de Brand24\" class=\"wp-image-159421\" style=\"width:840px;height:520px\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-7-1140x706.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-7-300x186.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-7.png 1193w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Algunos de los datos visibles en la nueva pesta\u00f1a Comparaci\u00f3n.<\/figcaption><\/figure>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\"><strong>M\u00e1s sobre el tema:<\/strong> <a href=\"https:\/\/brand24.com\/blog\/es\/refreshed-boosted-nueva-pestana-de-comparacion\/\" target=\"_blank\" rel=\"noopener\" title=\"Refreshed &amp; Boosted - Nueva pesta\u00f1a de comparaci\u00f3n\">Refreshed &amp; Boosted - Nueva pesta\u00f1a de comparaci\u00f3n<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Todas las cifras importantes en un solo lugar<\/h3>\n\n\n\n<p>Hemos decidido a\u00f1adir m\u00e1s informaci\u00f3n a la pesta\u00f1a. Por eso, ahora, al comparar dos o m\u00e1s proyectos, tendr\u00e1s una visi\u00f3n de todos los KPI y m\u00e9tricas importantes a primera vista.<\/p>\n\n\n\n<p>Ahora la pesta\u00f1a se enriquece con:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Total de menciones<\/li>\n\n\n\n<li>Menciones en las redes sociales<\/li>\n\n\n\n<li>Menciones en medios no sociales<\/li>\n\n\n\n<li>Menciones positivas<\/li>\n\n\n\n<li>Menciones negativas<\/li>\n\n\n\n<li>Alcance en las redes sociales<\/li>\n\n\n\n<li>Alcance fuera de las redes sociales<\/li>\n\n\n\n<li>Puntuaci\u00f3n de presencia<\/li>\n\n\n\n<li>Puntuaci\u00f3n de presencia actual<\/li>\n\n\n\n<li>AVE<\/li>\n\n\n\n<li>Contenidos generados por los usuarios<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Gr\u00e1ficos informativos<\/h3>\n\n\n\n<p>An\u00e1lisis de sentimiento, n\u00famero de menciones, alcance, categor\u00edas compartidas... \u00a1lo que quieras! Tenemos m\u00e1s visualizaciones de cifras que nunca, y s\u00f3lo esperan a que las analices \ud83d\ude09 .<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b0d3e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b0d3e\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"429\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/08\/image-10-1140x429.png\" alt=\"\" class=\"wp-image-159424\" style=\"width:832px;height:313px\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-10-1140x429.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-10-300x113.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/08\/image-10.png 1196w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Seguimiento del alcance de diferentes proyectos con Brand24.<\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b1248&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b1248\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"436\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/image-6-1140x436.png\" alt=\"\" class=\"wp-image-159583\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-6-1140x436.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-6-300x115.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-6.png 1316w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Sentimiento y categor\u00edas de tres proyectos analizados.<\/figcaption><\/figure>\n\n\n\n<p>\u00bfPreparado para subir de nivel?<\/p>\n\n\n\n<div class=\"wp-block-columns has-black-color has-text-color has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\" style=\"background-color:#f9f9f9\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<p class=\"has-medium-font-size\">Consulta la nueva pesta\u00f1a Comparaci\u00f3n y comprueba las diferencias entre temas, marcas y hashtags.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-horizontal is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-20be11b6 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button custom-text-hover-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/app.brand24.com\/\" style=\"border-radius:6px;background-color:#778ced\" target=\"_blank\" rel=\"noreferrer noopener\">Ir a Brand24<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"more-facebook-data-for-everyone\">M\u00e1s datos de Facebook para todos<\/h2>\n\n\n\n<p>No te vayas; corre a la configuraci\u00f3n de tu proyecto e integra tu cuenta de Facebook porque ahora nuestros usuarios cuentan con la ayuda de nuestros algoritmos que a\u00f1aden autom\u00e1ticamente las fanpages que est\u00e1n en tu c\u00edrculo de inter\u00e9s. As\u00ed, en el momento en que integres tu cuenta de Facebook, \u00a1es posible que ya te est\u00e9n esperando algunas menciones de Facebook que incluyan tu palabra clave!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b1b0e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b1b0e\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"589\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/image-1-1140x589.png\" alt=\"\" class=\"wp-image-159565\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-1-1140x589.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-1-300x155.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-1.png 1485w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Haga clic en el icono \"engranaje\" situado junto al nombre del proyecto en la barra lateral izquierda e integre su cuenta.<\/figcaption><\/figure>\n\n\n\n<p>Importante Todav\u00eda puede incluir manualmente p\u00e1ginas de fans para mejorar sus resultados, y le recomendamos encarecidamente que lo haga. Nuestra mejora sirve de ayuda m\u00e1s que de sustituto. Por lo tanto, para obtener resultados \u00f3ptimos, \u00a1debe incluir totalmente las p\u00e1ginas de fans que desee rastrear!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b203b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b203b\" class=\"wp-block-image aligncenter size-full is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1138\" height=\"761\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/image-2.png\" alt=\"\" class=\"wp-image-159566\" style=\"width:492px;height:328px\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-2.png 1138w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-2-300x201.png 300w\" sizes=\"auto, (max-width: 1138px) 100vw, 1138px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>\u00bfQu\u00e9 fanpages a\u00f1adimos autom\u00e1ticamente? Muy sencillo, <strong>las que nuestro algoritmo considere m\u00e1s coherentes con su proyecto.<\/strong> As\u00ed, si buscas menciones a Mercedes-Benz, a\u00f1adiremos algunas fanpages que publican informaci\u00f3n sobre la industria del autom\u00f3vil. Mola, \u00bfeh?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Peque\u00f1as correcciones<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"new-amp-improved-sentiment-analysis\">An\u00e1lisis de sentimiento nuevo y mejorado<\/h3>\n\n\n\n<p>Hemos introducido muchas funciones nuevas, pero eso no significa que nos hayamos olvidado de las antiguas. Siempre estamos trabajando para mejorar nuestro algoritmo de An\u00e1lisis de Sentimiento, asegur\u00e1ndonos de que ahora es m\u00e1s fiable y digno de confianza que nunca.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b2607&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b2607\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"410\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/image-3-1140x410.png\" alt=\"\" class=\"wp-image-159567\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-3-1140x410.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-3-1536x552.png 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-3-300x108.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-3.png 1655w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Numerosas menciones positivas y negativas para el proyecto \"Lego\".<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"lab24-preview-for-everyone\">Vista previa de Lab24 para todos<\/h3>\n\n\n\n<p>Hasta ahora, Lab24 era accesible exclusivamente para nuestros clientes de pago, ya que est\u00e1 dedicado a mostrar funciones BETA actualmente en desarrollo activo. Sin embargo, estamos encantados de anunciar que nuestros clientes de prueba ahora tambi\u00e9n pueden explorar las innovaciones que nuestro equipo de I+D est\u00e1 elaborando accediendo a proyectos DEMO que muestran mejor las posibilidades de las funciones. No te pierdas la oportunidad de compartir esta noticia con tus amigos que a\u00fan no han experimentado <a href=\"https:\/\/brand24.com\/blog\/es\/que-es-la-escucha-social\/\" target=\"_blank\" rel=\"noopener\" title=\"\">escucha social<\/a> \u00a1con Brand24!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e97ce8b2b95&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e97ce8b2b95\" class=\"wp-block-image aligncenter size-full is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"974\" height=\"531\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2023\/09\/image-4.png\" alt=\"\" class=\"wp-image-159568\" style=\"width:486px;height:264px\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-4.png 974w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/09\/image-4-300x164.png 300w\" sizes=\"auto, (max-width: 974px) 100vw, 974px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Funciones disponibles en Lab24<\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>Desde la nueva pesta\u00f1a de Comparaci\u00f3n hasta las mejoras en el An\u00e1lisis de Sentimiento, vamos a sumergirnos en las \u00faltimas actualizaciones que pueden ser \u00fatiles para usted y su empresa.<\/p>","protected":false},"author":78,"featured_media":159584,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4138],"tags":[],"class_list":["post-159559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-update"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Waleria","cf_author_last_name":"P\u0105gowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/159559","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/users\/78"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=159559"}],"version-history":[{"count":16,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/159559\/revisions"}],"predecessor-version":[{"id":181987,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/159559\/revisions\/181987"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media\/159584"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=159559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=159559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=159559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}