{"id":161718,"date":"2026-03-17T14:04:45","date_gmt":"2026-03-17T13:04:45","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=161718"},"modified":"2026-04-09T16:31:43","modified_gmt":"2026-04-09T14:31:43","slug":"software-de-deteccion-de-emociones","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/es\/emotion-detection-software\/","title":{"rendered":"5 Best Emotion Detection Software in 2026 [Different Use Cases]"},"content":{"rendered":"<p><strong>El software de detecci\u00f3n de emociones est\u00e1 en alza: para 2030, se espera que este mercado supere los $100.000 millones. No es de extra\u00f1ar, ya que las emociones impulsan la mayor\u00eda de las decisiones humanas y se est\u00e1n convirtiendo en datos medibles que las empresas pueden analizar y sobre los que pueden actuar. En este art\u00edculo, cubrimos las 5 mejores herramientas para diferentes casos de uso.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content h3.acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h3.acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content h4.acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h4.acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style><div class=\"acf-key-takeaways\">\n    <h3 class=\"acf-key-takeaways__heading\">\n        <span class=\"acf-key-takeaways__icon\">\n            <svg width=\"10\" height=\"12\" viewbox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\"\/>\n            <\/svg>\n        <\/span>\n        Principales conclusiones    <\/h3>\n    <ul class=\"acf-key-takeaways__list\">\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Las emociones pueden medirse<\/h4>\n                <p class=\"acf-key-takeaways__text\">Herramientas como Brand24 y Hume AI convierten las emociones en datos procesables. Esto ayuda a las empresas a comprender a los usuarios y tomar mejores decisiones.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Una talla no sirve para todos<\/h4>\n                <p class=\"acf-key-takeaways__text\">Los distintos programas de detecci\u00f3n de emociones analizan se\u00f1ales diferentes, como texto, voz o expresiones faciales. La elecci\u00f3n correcta depende de su caso de uso y de la fuente de datos.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Herramientas avanzadas = conocimientos m\u00e1s profundos<\/h4>\n                <p class=\"acf-key-takeaways__text\">Soluciones m\u00e1s avanzadas como Affectiva o FaceReader ofrecen an\u00e1lisis m\u00e1s ricos pero requieren m\u00e1s recursos. Las herramientas m\u00e1s sencillas, como Brand24, son m\u00e1s f\u00e1ciles de usar y r\u00e1pidas de implementar.<\/p>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"top-emotion\"><strong>El mejor software de reconocimiento de emociones para diferentes casos de uso:<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Herramienta<\/th><th>Caso pr\u00e1ctico<\/th><th>Fuente de datos<\/th><th>Lo mejor para<\/th><\/tr><tr><td><strong>Brand24<\/strong><\/td><td>Escucha social y sentimiento<\/td><td>Texto (en l\u00ednea mentions)<\/td><td>Marketing, relaciones p\u00fablicas, supervisi\u00f3n de marcas<\/td><\/tr><tr><td><strong>MorphCast<\/strong><\/td><td>Participaci\u00f3n del p\u00fablico en directo<\/td><td>V\u00eddeo (cara)<\/td><td>Eventos, seminarios web, reuniones<\/td><\/tr><tr><td><strong>FaceReader<\/strong><\/td><td>Investigaci\u00f3n y an\u00e1lisis del comportamiento<\/td><td>Cara y biometr\u00eda<\/td><td>UX, investigaci\u00f3n acad\u00e9mica, investigaci\u00f3n de mercado<\/td><\/tr><tr><td><strong>Hume AI<\/strong><\/td><td>IA conversacional de las emociones<\/td><td>Voz y texto<\/td><td>Productos de IA, atenci\u00f3n al cliente<\/td><\/tr><tr><td><strong>Afectiva<\/strong><\/td><td>Inteligencia artificial facial y real avanzada<\/td><td>V\u00eddeo (cara y comportamiento)<\/td><td>Automoci\u00f3n, investigaci\u00f3n empresarial<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\"><strong>A la hora de seleccionar el software de reconocimiento de emociones, tuvimos en cuenta los siguientes factores clave:<\/strong><br><br>- <strong>Aplicabilidad en el mundo real&nbsp;<\/strong>en marketing, UX y producto<br><br>- <strong>Diferentes tipos de detecci\u00f3n de emociones<\/strong>&nbsp;(texto, voz, facial, otros)<br><br>- <strong>Gama de casos de uso&nbsp;<\/strong>(negocios, investigaci\u00f3n y empresa)<br><br>- <strong>Disponibilidad<\/strong>&nbsp;(desde herramientas plug-and-play hasta plataformas avanzadas de IA)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"brand24\"><strong>01 Brand24<\/strong><\/h3>\n\n\n\n<p>Brand24 es una empresa\u00a0<a href=\"https:\/\/brand24.com\/blog\/es\/herramientas-de-escucha-social\/\" target=\"_blank\" rel=\"noreferrer noopener\">herramienta de escucha social<\/a><strong>\u00a0<\/strong>que rastrea y analiza mentions de varias palabras clave (nombres de marcas, hashtags, productos, servicios, industrias, etc.) en tiempo real.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e462a1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e462a1\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"636\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-1140x636.jpg\" alt=\"software de detecci\u00f3n de emociones brand24 p\u00e1gina\" class=\"wp-image-182176\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-1140x636.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-300x167.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-600x335.jpg 600w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-248x138.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page-90x50.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_page.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Rastrea la web y encuentra las menciones que buscas en tiempo real a trav\u00e9s de:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Plataformas de medios sociales<\/strong>, como Instagram, Facebook, X, Reddit, LinkedIn, YouTube, TikTok, Telegram, Twitch y Bluesky.<\/li>\n\n\n\n<li><strong>Fuentes no sociales<\/strong>, incluyendo noticias, blogs, foros, plataformas de v\u00eddeo, podcasts, boletines y otros medios.\u00a0<\/li>\n<\/ul>\n\n\n\n<p>Brand24 utiliza el procesamiento del lenguaje natural (PLN) y el aprendizaje autom\u00e1tico para realizar un\u00a0<a href=\"https:\/\/brand24.com\/blog\/es\/analisis-de-opiniones\/\" target=\"_blank\" rel=\"noreferrer noopener\">an\u00e1lisis de opiniones<\/a>\u00a0- el proceso que descubre el tono emocional de los mention.<\/p>\n\n\n\n<p>Puedes comprobar r\u00e1pidamente qu\u00e9 tipo de sentimiento tienen las menciones. Puede ser positivo, negativo o neutro.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e46d1a&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e46d1a\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"627\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-1140x627.jpg\" alt=\"salpicadero de brand24\" class=\"wp-image-182175\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-1140x627.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-300x165.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-248x136.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-90x50.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard-520x287.jpg 520w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_dashboard.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Cuadro de mandos de Brand24<\/figcaption><\/figure>\n\n\n\n<p>El gr\u00e1fico es una representaci\u00f3n de la puntuaci\u00f3n del sentimiento a lo largo del tiempo. Las l\u00edneas verde y roja corresponden a sentimientos positivos y negativos.<\/p>\n\n\n\n<p>Adem\u00e1s, si lo desea, puede filtrar los resultados. Por ejemplo, por datos, fuente o geolocalizaci\u00f3n.<\/p>\n\n\n\n<p>En Brand24, puede comparar el sentimiento de su marca y el de sus competidores o cualquier otra marca.<\/p>\n\n\n\n<p>As\u00ed pues, comparemos American Airlines con su competidora, United Airlines.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e47631&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e47631\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"863\" height=\"675\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison.jpg\" alt=\"Comparaci\u00f3n del sentimiento de Brand24 para dos marcas rivales\" class=\"wp-image-182167\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison.jpg 863w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison-15x12.jpg 15w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison-300x235.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison-203x159.jpg 203w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_brand24_comparison-90x70.jpg 90w\" sizes=\"auto, (max-width: 863px) 100vw, 863px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Comparaci\u00f3n del sentimiento de Brand24 para dos marcas rivales<\/figcaption><\/figure>\n\n\n\n<p>Los gr\u00e1ficos de opiniones positivas y negativas ofrecen una visi\u00f3n clara: United Airlines goza de una opini\u00f3n mucho m\u00e1s favorable.<a href=\"https:\/\/brand24.com\/blog\/es\/sentimiento-de-marca\/\" target=\"_blank\" rel=\"noreferrer noopener\"> sentimiento de marca<\/a>\u00a0que su rival en el mercado.<\/p>\n\n\n\n<p><strong>Caracter\u00edsticas principales:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An\u00e1lisis de opiniones basado en IA<\/li>\n\n\n\n<li>An\u00e1lisis de la competencia<\/li>\n\n\n\n<li>Detector de eventos AI (para anomal\u00edas)<\/li>\n\n\n\n<li>Alertas en tiempo real<\/li>\n\n\n\n<li>Informes mejorados con IA<\/li>\n<\/ul>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Pruebe el mejor software de detecci\u00f3n de emociones<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=148\" class=\"acf-simple-cta__btn\" target=\"\">Iniciar prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"morphcast\"><strong>02 MorphCast para Zoom<\/strong><\/h3>\n\n\n\n<p>MorphCast para Zoom es una aplicaci\u00f3n basada en navegador que permite analizar la expresi\u00f3n facial de los participantes en videoconferencias.<\/p>\n\n\n\n<p><strong>La c\u00e1mara web rastrea los rostros de las personas y sus expresiones faciales se analizan en tiempo real.<\/strong>. MorphCast proporciona datos sobre el compromiso de los participantes, su nivel de atenci\u00f3n y sus emociones durante la videollamada.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e485bd&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e485bd\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"656\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-1140x656.jpg\" alt=\"software de detecci\u00f3n de emociones morphcast page\" class=\"wp-image-182174\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-1140x656.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-300x173.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-248x143.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page-90x52.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_morphcast_page.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Adem\u00e1s, los datos recopilados est\u00e1n disponibles en el panel de control despu\u00e9s de la reuni\u00f3n, para que pueda acceder a ellos en cualquier momento.<\/p>\n\n\n\n<p>Este software de reconocimiento de emociones faciales permite crear experiencias digitales inolvidables.<\/p>\n\n\n\n<p>Obtendr\u00e1 informaci\u00f3n valiosa que <strong>mejorar la comunicaci\u00f3n<\/strong> y ayudarte <strong>mejorar las relaciones con los clientes<\/strong> y otros participantes en la reuni\u00f3n.<\/p>\n\n\n\n<p>Por desgracia, est\u00e1 dise\u00f1ado espec\u00edficamente para usuarios de Zoom. As\u00ed que, si utilizas otra plataforma de videoconferencia y quieres empezar a usar MorphCast, deber\u00e1s transferir tus llamadas a Zoom.<\/p>\n\n\n\n<p>Adem\u00e1s, MorphCast s\u00f3lo funciona en la versi\u00f3n de Zoom para navegador web. Utilizarlo en la aplicaci\u00f3n de escritorio o m\u00f3vil es imposible en este momento.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\">\u26a0\ufe0f <strong>Nota importante: <\/strong>Los participantes pueden aceptar o rechazar el an\u00e1lisis, y los organizadores tambi\u00e9n pueden decidir si iniciar o detener el proceso. Eso hace que MorphCast sea seguro desde el punto de vista de la privacidad y la protecci\u00f3n de datos.<\/p>\n\n\n\n<p><strong>Caracter\u00edsticas principales:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An\u00e1lisis de seguimiento de la atenci\u00f3n<\/li>\n\n\n\n<li>An\u00e1lisis del nivel de compromiso de la audiencia<\/li>\n\n\n\n<li>An\u00e1lisis de las emociones<\/li>\n\n\n\n<li>Cuadro de mandos en tiempo real y posterior a la conferencia<\/li>\n\n\n\n<li>Posibilidad de utilizarlo en varios dispositivos, pero s\u00f3lo en un navegador<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e48fd0&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e48fd0\" class=\"wp-block-image aligncenter wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"523\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/02\/emotion-detection-software-morphcast.png\" alt=\"MorphCast para Zoom\" class=\"wp-image-161721\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/02\/emotion-detection-software-morphcast.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/02\/emotion-detection-software-morphcast-300x157.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/02\/emotion-detection-software-morphcast-248x130.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">MorphCast para el panel de control de Zoom<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"facereader\"><strong>03 Noldus FaceReader<\/strong><\/h3>\n\n\n\n<p>FaceReader es una plataforma de an\u00e1lisis de la expresi\u00f3n facial. Es una soluci\u00f3n basada en navegador.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e49997&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e49997\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"615\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-1140x615.jpg\" alt=\"software de detecci\u00f3n de emociones face reader page\" class=\"wp-image-182173\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-1140x615.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-300x162.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-248x134.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page-90x49.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_page.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Los datos recogidos por FaceReader van m\u00e1s all\u00e1 del an\u00e1lisis b\u00e1sico de las emociones. <\/p>\n\n\n\n<p><strong>De hecho, puede analizar:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>expresiones faciales<\/strong>&nbsp;(hasta 8 caras al mismo tiempo)<\/li>\n\n\n\n<li><strong>Unidades de acci\u00f3n facial&nbsp;<\/strong>(elementos tan observables de las expresiones humanas)<\/li>\n\n\n\n<li><strong>orientaci\u00f3n de la cabeza y direcci\u00f3n de los ojos<\/strong><\/li>\n\n\n\n<li><strong>seguimiento ocular mediante webcam<\/strong><\/li>\n\n\n\n<li><strong>se\u00f1ales de voz<\/strong><\/li>\n\n\n\n<li><strong>se\u00f1ales fisiol\u00f3gicas<\/strong>, como la frecuencia cardiaca, la variabilidad de la frecuencia cardiaca (VFC) y la frecuencia respiratoria (dependiendo de la configuraci\u00f3n)<\/li>\n<\/ul>\n\n\n\n<p>Como ves, se trata de un potente software dedicado espec\u00edficamente a la realizaci\u00f3n de investigaciones de mercado, estudios acad\u00e9micos y experimentos avanzados de UX.<\/p>\n\n\n\n<p>Se utiliza sobre todo para analizar las reacciones del p\u00fablico ante v\u00eddeos (especialmente anuncios), im\u00e1genes, productos y p\u00e1ginas web.<\/p>\n\n\n\n<p><strong>A medida que la herramienta avanza, tambi\u00e9n lo hace el precio<\/strong>. El plan m\u00e1s barato cuesta m\u00e1s de $2.400 y permite realizar hasta 10 estudios.<\/p>\n\n\n\n<p><strong>Caracter\u00edsticas principales:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reconocimiento automatizado de las emociones faciales<\/li>\n\n\n\n<li>Grabaciones de los an\u00e1lisis de los participantes<\/li>\n\n\n\n<li>Expresiones personalizadas<\/li>\n\n\n\n<li>Cuadro de mandos personalizado<\/li>\n\n\n\n<li>Agrupaci\u00f3n de los participantes en funci\u00f3n de diversas variables<\/li>\n\n\n\n<li>Comparaci\u00f3n de resultados<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e4a438&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e4a438\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"618\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-1140x618.jpg\" alt=\"lector facial de salpicadero\" class=\"wp-image-182172\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-1140x618.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-300x163.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-248x134.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard-90x49.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_facereader_dashboard.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Panel de control de Facereader<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Pruebe el mejor software de detecci\u00f3n de emociones<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=148\" class=\"acf-simple-cta__btn\" target=\"\">Iniciar prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"humeai\">04 Hume AI<\/h3>\n\n\n\n<p>Hume AI es una&nbsp;<strong>emoci\u00f3n Software de inteligencia artificial centrado en el an\u00e1lisis de voz y texto<\/strong>. Se basa en modelos de aprendizaje autom\u00e1tico a gran escala entrenados para comprender incluso se\u00f1ales emocionales muy matizadas.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e4b0a8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e4b0a8\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"620\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-1140x620.jpg\" alt=\"software de detecci\u00f3n de emociones p\u00e1gina de Hume AI\" class=\"wp-image-182171\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-1140x620.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-300x163.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-248x135.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page-90x49.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_page.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>A diferencia de las herramientas tradicionales que s\u00f3lo clasifican las emociones b\u00e1sicas, Hume AI puede detectar&nbsp;<strong>estados emocionales sutiles<\/strong>&nbsp;(por ejemplo, confusi\u00f3n, admiraci\u00f3n, ansiedad) de:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>tono de voz<\/li>\n\n\n\n<li>patrones del habla<\/li>\n\n\n\n<li>entrada de texto<\/li>\n<\/ul>\n\n\n\n<p>Esto lo hace especialmente \u00fatil para la optimizaci\u00f3n de la atenci\u00f3n al cliente, la IA conversacional y las mejoras de la UX del producto,<\/p>\n\n\n\n<p>Hume AI se utiliza a menudo a trav\u00e9s de API, lo que la convierte en una buena opci\u00f3n para los equipos que construyen&nbsp;<strong>Productos de IA o integraci\u00f3n de la detecci\u00f3n de emociones en las aplicaciones<\/strong>.<\/p>\n\n\n\n<p><strong>Caracter\u00edsticas principales:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Detecci\u00f3n de emociones a partir de voz y texto<\/li>\n\n\n\n<li>Un amplio conjunto de categor\u00edas emocionales matizadas<\/li>\n\n\n\n<li>API para desarrolladores<\/li>\n\n\n\n<li>An\u00e1lisis en tiempo real<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e4bb1d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e4bb1d\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"444\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard.jpg\" alt=\"salpicadero hume ai\" class=\"wp-image-182170\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard.jpg 1024w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard-18x8.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard-300x130.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard-248x108.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_humeai_dashboard-90x39.jpg 90w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Cuadro de mandos de Hume AI<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"affectiva\">05 Afectiva&nbsp;<\/h3>\n\n\n\n<p>Affectiva es una plataforma de reconocimiento de emociones basada en el an\u00e1lisis facial y en cabina, ampliamente utilizada en automoci\u00f3n, publicidad e investigaci\u00f3n.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e4c426&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e4c426\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"602\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-1140x602.jpg\" alt=\"Software de detecci\u00f3n de emociones Affectiva page\" class=\"wp-image-182169\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-1140x602.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-18x10.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-300x159.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-248x131.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page-90x48.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_page.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Utiliza la visi\u00f3n por ordenador y el aprendizaje profundo para <strong>analizar las expresiones faciales, la posici\u00f3n de la cabeza, los movimientos de los ojos y muchas m\u00e1s se\u00f1ales<\/strong>.<\/p>\n\n\n\n<p>Affectiva es menos \u201cSaaS plug-and-play\u201d y m\u00e1s&nbsp;<strong>software empresarial<\/strong>&nbsp;para las grandes empresas.<\/p>\n\n\n\n<p><strong>Caracter\u00edsticas principales:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An\u00e1lisis de la expresi\u00f3n facial y la atenci\u00f3n<\/li>\n\n\n\n<li>Detecci\u00f3n de emociones por v\u00eddeo en tiempo real<\/li>\n\n\n\n<li>Control del conductor mediante inteligencia artificial<\/li>\n\n\n\n<li>Pruebas de audiencia e investigaci\u00f3n publicitaria<\/li>\n\n\n\n<li>Integraciones de nivel empresarial<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f0ed3e4ce19&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f0ed3e4ce19\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"668\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-1140x668.jpg\" alt=\"Cuadro de mandos de Affectiva\" class=\"wp-image-182168\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-1140x668.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-18x12.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-300x176.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-248x145.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard-90x53.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/03\/emotion_detection_software_affectiva_dashboard.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Cuadro de mandos de Affectiva<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Pruebe el mejor software de detecci\u00f3n de emociones<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=148\" class=\"acf-simple-cta__btn\" target=\"\">Iniciar prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">PREGUNTAS FRECUENTES<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"whatisdetection\"><strong>\u00bfQu\u00e9 es la detecci\u00f3n de emociones?<\/strong><\/h3>\n\n\n\n<p>La detecci\u00f3n de emociones es el proceso de identificar c\u00f3mo se sienten las personas a partir de se\u00f1ales como expresiones faciales, tono de voz o texto. Utiliza la IA para convertir estas se\u00f1ales en informaci\u00f3n. <\/p>\n\n\n\n<p>En pocas palabras, le ayuda a \u201cleer\u201d las emociones a partir de los datos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"whatissoftware\"><strong>\u00bfQu\u00e9 es un software de detecci\u00f3n de emociones?<\/strong><\/h3>\n\n\n\n<p>El software de detecci\u00f3n de emociones es una herramienta que analiza datos (como publicaciones en redes sociales, v\u00eddeos o audio) para identificar emociones. Utiliza la IA para etiquetar las reacciones como positivas, negativas o estados emocionales m\u00e1s detallados. <\/p>\n\n\n\n<p>Los profesionales del marketing la utilizan para comprender mejor a su p\u00fablico y mejorar las campa\u00f1as.&nbsp;<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Pruebe Brand24: \u00a1el mejor software de detecci\u00f3n de emociones!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=148\" class=\"acf-simple-cta__btn\" target=\"\">Iniciar prueba<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"whyimportant\"><strong>\u00bfPor qu\u00e9 es importante detectar las emociones?<\/strong><\/h3>\n\n\n\n<p>La detecci\u00f3n de emociones le ayuda a entender lo que la gente siente realmente por su marca, no s\u00f3lo lo que dicen. Las emociones influyen mucho en las decisiones. <a href=\"https:\/\/www.library.hbs.edu\/working-knowledge\/the-subconscious-mind-of-the-consumer-and-how-to-reach-it?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener nofollow\" title=\"investigaci\u00f3n de la Harvard Business School \">investigaci\u00f3n de la Harvard Business School<\/a> sugiere hasta&nbsp;<strong>95% de las decisiones de compra son subconscientes<\/strong>. <\/p>\n\n\n\n<p>Por eso, el seguimiento de las reacciones emocionales puede mejorar el marketing, los mensajes y la experiencia del cliente.<\/p>","protected":false},"excerpt":{"rendered":"<p>Descubra las 5 mejores herramientas de detecci\u00f3n de emociones y c\u00f3mo las empresas utilizan la IA para analizar datos de texto, voz y rostro para tomar decisiones m\u00e1s inteligentes.<\/p>","protected":false},"author":83,"featured_media":162075,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3822],"tags":[],"class_list":["post-161718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sentiment-analysis"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Micha\u0142","cf_author_last_name":"Jo\u0144ca","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/161718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/users\/83"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=161718"}],"version-history":[{"count":40,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/161718\/revisions"}],"predecessor-version":[{"id":182177,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/posts\/161718\/revisions\/182177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media\/162075"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=161718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=161718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=161718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}