{"id":107096,"date":"2022-02-16T17:20:00","date_gmt":"2022-02-16T16:20:00","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=107096"},"modified":"2026-06-22T14:13:17","modified_gmt":"2026-06-22T12:13:17","slug":"filtros-que-economizam-tempo-e-que-toda-ferramenta-de-monitoramento-social-deve-ter","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/","title":{"rendered":"Filtros de monitoramento social: 10 filtros que economizam tempo que toda ferramenta deve ter"},"content":{"rendered":"<p>As ferramentas de escuta social s\u00e3o \u00f3timas para coletar mentions. O verdadeiro desafio come\u00e7a mais tarde, quando voc\u00ea precisa <strong>encontrar apenas os mais importantes entre centenas<\/strong>.<\/p>\n\n\n\n<p>\u00c9 a\u00ed que entram os filtros para ajud\u00e1-lo a identificar rapidamente os mentions que realmente importam!<\/p>\n\n\n\n<p>Abaixo est\u00e3o <strong>10 filtros que economizam tempo que toda ferramenta de listening social deve oferecer<\/strong>.<\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600 !important;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600 !important;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style>    <div class=\"acf-key-takeaways\">\n        <p class=\"acf-key-takeaways__heading\">\n            <span class=\"acf-key-takeaways__icon\">\n                <svg width=\"10\" height=\"12\" viewbox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\" \/>\n                <\/svg>\n            <\/span>\n            Principais conclus\u00f5es:        <\/p>\n        <ul class=\"acf-key-takeaways__list\">\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Os filtros ajudam voc\u00ea a se concentrar nos mentions que importam<\/p>\n                    <p class=\"acf-key-takeaways__text\">Um \u00fanico projeto no Brand24 pode coletar milhares de mentions. Os filtros permitem que voc\u00ea os reduza e identifique rapidamente as conversas que realmente merecem sua aten\u00e7\u00e3o.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">A pesquisa de contexto com tecnologia de IA ajuda a remover mentions irrelevantes<\/p>\n                    <p class=\"acf-key-takeaways__text\">\u00c0s vezes, a mesma palavra-chave aparece em situa\u00e7\u00f5es totalmente diferentes. O Smart Context Search usa IA para descobrir do que se trata cada mention e, em seguida, filtra os resultados por significado e contexto, para que voc\u00ea s\u00f3 perca tempo em conversas que realmente correspondam ao t\u00f3pico que est\u00e1 analisando.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">A combina\u00e7\u00e3o de filtros lhe proporciona percep\u00e7\u00f5es muito mais claras<\/p>\n                    <p class=\"acf-key-takeaways__text\">O uso de v\u00e1rios filtros juntos, por exemplo, Origem, Sentimento e Idioma, ajuda voc\u00ea a ampliar conversas muito espec\u00edficas, como TikTok mentions negativos em ingl\u00eas.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Os filtros facilitam a an\u00e1lise de campanhas ou tend\u00eancias<\/p>\n                    <p class=\"acf-key-takeaways__text\">Ajustando o intervalo de datas, a fonte ou o idioma, voc\u00ea pode ver rapidamente como as discuss\u00f5es mudaram durante uma campanha, lan\u00e7amento de produto ou momento viral.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Os filtros salvos ajudam voc\u00ea a repetir a mesma an\u00e1lise com mais rapidez<\/p>\n                    <p class=\"acf-key-takeaways__text\">Se voc\u00ea analisa com frequ\u00eancia o mesmo tipo de mentions, pode salvar a combina\u00e7\u00e3o de filtros e voltar a ela a qualquer momento, em vez de configurar tudo novamente.<\/p>\n                <\/li>\n                    <\/ul>\n    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"id10ways\">10 maneiras de filtrar dados no Brand24<\/h2>\n\n\n\n<p>No Brand24, voc\u00ea encontrar\u00e1 todos os filtros na se\u00e7\u00e3o <strong>painel do lado direito da visualiza\u00e7\u00e3o do Mentions<\/strong>. Voc\u00ea pode aplic\u00e1-los individualmente ou combinar v\u00e1rios filtros para restringir os resultados e se concentrar em conversas espec\u00edficas.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bbee5b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bbee5b\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"520\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1.png\" alt=\"\" class=\"wp-image-182140\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1-300x156.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1-248x129.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-panel-view-1-90x47.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Os filtros est\u00e3o dispon\u00edveis no lado direito da guia Mentions no painel Brand24<\/figcaption><\/figure>\n\n\n\n<p>Vamos dar uma olhada nos filtros que voc\u00ea pode usar para explorar seus mentions com mais efici\u00eancia:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"smart\"><strong>01 Pesquisa de contexto inteligente<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\"><strong>Pesquisa de contexto inteligente <\/strong>\u00e9 um filtro alimentado por IA que identifica mentions relevantes para um t\u00f3pico espec\u00edfico, analisando o significado do texto em vez de apenas as palavras-chave usadas.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que esse filtro faz?<\/h4>\n\n\n\n<p>Ele ajuda voc\u00ea a encontrar o mentions com base em uma palavra-chave combinada com seu <strong>significado e relev\u00e2ncia<\/strong>.<\/p>\n\n\n\n<p>\u00c0s vezes, uma palavra-chave aparece em contextos completamente diferentes. Por exemplo, se voc\u00ea estiver monitorando <strong>Gymshark<\/strong>, Se voc\u00ea quiser se concentrar apenas em conversas sobre uma campanha espec\u00edfica, talvez queira se concentrar em conversas sobre uma campanha espec\u00edfica.<\/p>\n\n\n\n<p>O Context Search filtra os mentions com base no assunto real, para que voc\u00ea veja apenas as conversas relevantes ao seu t\u00f3pico.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Como voc\u00ea o utiliza?<\/h4>\n\n\n\n<p>Basta descrever o t\u00f3pico de seu interesse! Basta digitar um prompt como:<\/p>\n\n\n\n<p>\u201c<em>mentions descrevendo o desafio de condicionamento f\u00edsico Gymshark66<\/em>\u201c<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bbf2aa&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bbf2aa\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"519\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1.png\" alt=\"\" class=\"wp-image-182102\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1-300x156.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1-248x129.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search1-1-90x47.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Configure o Smart Context Filter usando linguagem natural no prompt<\/figcaption><\/figure>\n\n\n\n<p>Antes de aplicar o filtro, voc\u00ea pode visualizar os mentions filtrados para ter certeza de que o prompt est\u00e1 funcionando e filtrando o que voc\u00ea realmente precisa:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bbf595&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bbf595\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"538\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1.png\" alt=\"\" class=\"wp-image-182103\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1-300x161.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1-248x133.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-smart-context-search2-1-90x48.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Visualize os mentions filtrados antes de iniciar o Context Filter<\/figcaption><\/figure>\n\n\n\n<p>Quando o filtro est\u00e1 ativado, o Brand24 analisa o texto dos mentions em seu projeto e mostra apenas os que correspondem a esse contexto. <\/p>\n\n\n\n<p>Ele tamb\u00e9m funciona em <strong>novos mentions que aparecem no projeto<\/strong>, Assim, os resultados permanecer\u00e3o relevantes ao longo do tempo.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>Se voc\u00ea trabalha com listening social, provavelmente sabe como os mentions irrelevantes podem se acumular rapidamente.<\/p>\n\n\n\n<p>O Smart Context Search funciona um pouco como <strong>fones de ouvido com cancelamento de ru\u00eddo para mentions<\/strong>, removendo as conversas que n\u00e3o correspondem ao t\u00f3pico que voc\u00ea est\u00e1 realmente analisando.<\/p>\n\n\n\n<p><strong>\u00c9 especialmente \u00fatil quando:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>sua palavra-chave tem v\u00e1rios significados<\/li>\n\n\n\n<li>voc\u00ea deseja analisar um t\u00f3pico espec\u00edfico em um projeto mais amplo<\/li>\n\n\n\n<li>mentions cont\u00eam sua palavra-chave, mas falam de outra coisa<\/li>\n\n\n\n<li>voc\u00ea deseja dados mais limpos para an\u00e1lises ou relat\u00f3rios<\/li>\n<\/ul>\n\n\n\n<p>Em vez de refinar constantemente as consultas booleanas, voc\u00ea pode simplesmente descrever o que deseja encontrar.<\/p>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--violet acf-simple-cta--no-icon acf-simple-cta--small\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Experimente o filtro de pesquisa de contexto de IA no Brand24!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=490\" class=\"acf-simple-cta__btn\" target=\"_blank\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"boolean\">02 <strong>Pesquisa booleana<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\"><strong>Pesquisa booleana <\/strong>permite que voc\u00ea refine seus resultados usando operadores l\u00f3gicos, como <strong>AND, OR e NOT<\/strong>. \u00c9 uma das maneiras mais r\u00e1pidas de restringir os mentions para uma pesquisa \u00fanica em um grande projeto de monitoramento.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bbfc2d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bbfc2d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"218\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1.png\" alt=\"\" class=\"wp-image-182105\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1.png 699w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1-300x94.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1-248x77.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search2-1-90x28.png 90w\" sizes=\"auto, (max-width: 699px) 100vw, 699px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Operadores de pesquisa booleana que voc\u00ea pode usar no Brand24<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>O que esse filtro faz?<\/strong><\/h4>\n\n\n\n<p>A pesquisa booleana ajuda voc\u00ea a combinar palavras-chave e operadores para controlar com precis\u00e3o quais mentions aparecem nos resultados.<\/p>\n\n\n\n<p>Em vez de pesquisar uma \u00fanica palavra-chave, voc\u00ea pode criar uma consulta que inclua ou exclua termos espec\u00edficos.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea monitorar <strong>IKEA<\/strong>, Por exemplo, talvez voc\u00ea queira ver mentions sobre o restaurante, mas ignore as discuss\u00f5es sobre os m\u00f3veis.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como voc\u00ea o utiliza?<\/strong><\/h4>\n\n\n\n<p>A pesquisa booleana funciona com operadores simples:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><code>E<\/code><\/strong> - mostra mentions contendo ambas as palavras<\/li>\n\n\n\n<li><strong><code>OU<\/code><\/strong> - mostra mentions contendo uma ou outra palavra<\/li>\n\n\n\n<li><strong><code>N\u00c3O<\/code><\/strong> - exclui mentions que cont\u00eam uma palavra espec\u00edfica<\/li>\n<\/ul>\n\n\n\n<p>Por exemplo:<\/p>\n\n\n\n<p><code>IKEA {E} restaurante&nbsp;<\/code><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc012d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc012d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"540\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1.png\" alt=\"\" class=\"wp-image-182104\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-boolean-search-1-90x49.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Pesquisa booleana para IKEA com o <em>E<\/em> operador<\/figcaption><\/figure>\n\n\n\n<p>Essa consulta agora mostrar\u00e1 mentions que incluem apenas \u201c<strong>IKEA<\/strong>\" e \"<strong>restaurante<\/strong>\u201c.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>A pesquisa booleana o ajuda a refinar os resultados quando uma \u00fanica palavra-chave traz muitos mentions n\u00e3o relacionados.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando voc\u00ea deseja:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>incluir ou excluir palavras-chave espec\u00edficas de seus resultados<\/li>\n\n\n\n<li>analisar conversas sobre um determinado tema, mas eliminar contextos irrelevantes<\/li>\n\n\n\n<li>restringir mentions em grandes projetos com milhares de postagens<\/li>\n<\/ul>\n\n\n\n<p>Dessa forma, voc\u00ea pode se concentrar rapidamente apenas nos mentions que correspondem \u00e0 sua consulta.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"sources\"><strong>03 Fontes<\/strong> Filtro<\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\"><strong>Filtro de fontes <\/strong>permite filtrar os mentions por fonte de publica\u00e7\u00e3o. Em vez de analisar todos os mentions em conjunto, voc\u00ea pode se concentrar em plataformas ou tipos de m\u00eddia espec\u00edficos.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc04f0&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc04f0\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"474\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1.png\" alt=\"\" class=\"wp-image-182106\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1.png 699w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1-300x203.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1-234x159.png 234w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources-1-90x61.png 90w\" sizes=\"auto, (max-width: 699px) 100vw, 699px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Fontes pelas quais voc\u00ea pode filtrar no painel do Brand24<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>O que esse filtro faz?<\/strong><\/h4>\n\n\n\n<p>O filtro Sources permite que voc\u00ea veja mentions de <strong>plataformas<\/strong>. <\/p>\n\n\n\n<p>Desde <strong><a href=\"https:\/\/brand24.com\/blog\/pt\/o-que-e-listening-social\/\" title=\"\">social listening<\/a><\/strong> significa rastrear conversas em v\u00e1rias fontes on-line, filtrar por plataforma facilita a visualiza\u00e7\u00e3o de onde as pessoas est\u00e3o realmente falando sobre sua marca.<\/p>\n\n\n\n<p>Como o Brand24 coleta mentions de v\u00e1rios lugares da Web, inclusive:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00eddia social<\/strong> (X (Twitter), Facebook, Instagram, TikTok)<\/li>\n\n\n\n<li><strong>Sites de not\u00edcias<\/strong><\/li>\n\n\n\n<li><strong>Blogs<\/strong><\/li>\n\n\n\n<li><strong>F\u00f3runs e outras plataformas sociais<\/strong><\/li>\n\n\n\n<li><strong>V\u00eddeos e podcasts<\/strong><\/li>\n\n\n\n<li><strong>Outros sites na Web<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Assim, ao usar esse filtro, voc\u00ea pode ver rapidamente como as discuss\u00f5es sobre sua marca variam de acordo com os canais.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como voc\u00ea o utiliza?<\/strong><\/h4>\n\n\n\n<p>Basta escolher uma ou mais fontes no painel de filtros.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando <strong>IKEA<\/strong>, Talvez voc\u00ea queira:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>verificar <strong>Instagram<\/strong> para ver se e como as pessoas compartilham fotos de seus m\u00f3veis<\/li>\n\n\n\n<li>analisar <strong>not\u00edcias mentions<\/strong> quando a marca aparece em artigos de m\u00eddia<\/li>\n\n\n\n<li>explorar <strong>f\u00f3runs e blogs<\/strong> para encontrar avalia\u00e7\u00f5es mais longas<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc0f33&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc0f33\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"615\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-1140x615.png\" alt=\"\" class=\"wp-image-182107\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-1140x615.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-1536x829.png 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-2048x1105.png 2048w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-90x49.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sources2-1-scaled.png 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Filtrando IKEA mentions apenas para aqueles provenientes do TikTok<\/figcaption><\/figure>\n\n\n\n<p>Voc\u00ea pode escolher uma \u00fanica fonte ou combinar v\u00e1rias para restringir seus resultados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Por que ele \u00e9 \u00fatil?<\/strong><\/h4>\n\n\n\n<p>A filtragem por fonte ajuda a entender onde sua marca est\u00e1 sendo discutida e como essas conversas diferem entre as plataformas. Isso permite que voc\u00ea se concentre rapidamente nos canais mais importantes para sua an\u00e1lise.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>voc\u00ea deseja analisar as conversas nas m\u00eddias sociais separadamente da cobertura de not\u00edcias<\/li>\n\n\n\n<li>voc\u00ea est\u00e1 monitorando a cobertura da m\u00eddia para relat\u00f3rios de RP<\/li>\n\n\n\n<li>voc\u00ea deseja ver como as pessoas falam sobre sua marca em plataformas espec\u00edficas, como o TikTok ou o Instagram<\/li>\n\n\n\n<li>voc\u00ea est\u00e1 procurando opini\u00f5es longas em blogs ou f\u00f3runs<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"sentiment\">04 <strong>Filtro de sentimento<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\"><strong>Filtro de sentimento <\/strong>permite que voc\u00ea visualize os mentions com base em seu tom: <strong>positivo, negativo ou neutro<\/strong>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que esse filtro faz?<\/h4>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc12ef&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc12ef\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"598\" height=\"148\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1.png\" alt=\"\" class=\"wp-image-182108\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1.png 598w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1-300x74.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1-248x61.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment-1-90x22.png 90w\" sizes=\"auto, (max-width: 598px) 100vw, 598px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Op\u00e7\u00f5es de filtro de sentimento no Brand24<\/figcaption><\/figure>\n\n\n\n<p>Esse tipo de filtro facilita a visualiza\u00e7\u00e3o r\u00e1pida da opini\u00e3o das pessoas sobre sua marca, produto ou campanha.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Como voc\u00ea o utiliza?<\/h4>\n\n\n\n<p>Use o Sentiment Filter (Filtro de sentimento) para exibir apenas mentions com o tom que voc\u00ea deseja analisar.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando <strong>Garmin<\/strong>, Voc\u00ea pode filtrar mentions para ver apenas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>mentions negativos<\/strong> - para identificar rapidamente reclama\u00e7\u00f5es sobre dispositivos, precis\u00e3o do GPS ou aplicativos Garmin<\/li>\n\n\n\n<li><strong>mentions positivo<\/strong> - para encontrar usu\u00e1rios satisfeitos que compartilham seus resultados de exerc\u00edcios ou recomenda\u00e7\u00f5es de produtos<\/li>\n\n\n\n<li><strong>neutro mentions<\/strong> - para acompanhar discuss\u00f5es gerais sobre produtos Garmin<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc1647&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc1647\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"540\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1.png\" alt=\"\" class=\"wp-image-182109\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-sentiment2-1-90x49.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Usando o filtro de sentimento para mostrar apenas mentions negativos para a Garmin<\/figcaption><\/figure>\n\n\n\n<p>Assim que o filtro for aplicado, sua lista e seus gr\u00e1ficos de mentions ser\u00e3o atualizados automaticamente.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Por que ele \u00e9 \u00fatil?<\/strong><\/h4>\n\n\n\n<p>O monitoramento do sentimento \u00e9 especialmente \u00fatil quando voc\u00ea est\u00e1 monitorando <strong>feedback do produto ou experi\u00eancia do cliente<\/strong>.<\/p>\n\n\n\n<p>Por exemplo, se a Garmin lan\u00e7ar um novo smartwatch, filtrando <strong>mentions negativos<\/strong> ajuda voc\u00ea a identificar rapidamente poss\u00edveis problemas relatados pelos usu\u00e1rios. Isso permite que voc\u00ea responda com mais rapidez e resolva os problemas dos usu\u00e1rios antes que eles se agravem.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode usar o filtro de sentimento para:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>rastrear a satisfa\u00e7\u00e3o do cliente<\/li>\n\n\n\n<li>medir a percep\u00e7\u00e3o da marca durante campanhas ou lan\u00e7amentos de produtos<\/li>\n\n\n\n<li>encontrar mentions positivos com os quais vale a pena se envolver ou compartilhar<\/li>\n<\/ul>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon acf-simple-cta--small\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Classifique seus Mentions por sentimento com o Brand24!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=490\" class=\"acf-simple-cta__btn\" target=\"_blank\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"influence\"><strong>05 Filtro de pontua\u00e7\u00e3o de influ\u00eancia<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\"><strong>Filtro de pontua\u00e7\u00e3o de influ\u00eancia<\/strong> ajuda voc\u00ea a identificar mentions provenientes de <strong>autores influentes ou sites de alto tr\u00e1fego<\/strong>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>O que esse filtro faz?<\/strong><\/h4>\n\n\n\n<p>No Brand24, cada autor ou dom\u00ednio recebe um <strong>Influ\u00eancia Pontua\u00e7\u00e3o de 1 a 10<\/strong>. Quanto maior a pontua\u00e7\u00e3o, maior o alcance e o impacto potenciais do mention.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc1c0a&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc1c0a\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"698\" height=\"180\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1.png\" alt=\"\" class=\"wp-image-182110\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1.png 698w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1-300x77.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1-248x64.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influence-score-1-90x23.png 90w\" sizes=\"auto, (max-width: 698px) 100vw, 698px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Configura\u00e7\u00e3o do Influence Score Filter<\/figcaption><\/figure>\n\n\n\n<p>Isso facilita a identifica\u00e7\u00e3o r\u00e1pida de postagens que podem ter uma influ\u00eancia maior na conversa sobre sua marca.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como voc\u00ea o utiliza?<\/strong><\/h4>\n\n\n\n<p>Use o filtro Influence Score (Pontua\u00e7\u00e3o de influ\u00eancia) para exibir mentions publicados por autores ou sites com um n\u00edvel espec\u00edfico de influ\u00eancia.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando uma marca de produtos de beleza <strong>Gisou<\/strong>, Talvez voc\u00ea queira se concentrar nos mentions de:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>influenciadores de beleza analisando os produtos Gisou<\/li>\n\n\n\n<li>blogs de beleza populares<\/li>\n\n\n\n<li>revistas de moda ou estilo de vida de alto tr\u00e1fego<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc1f63&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc1f63\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"540\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1.png\" alt=\"\" class=\"wp-image-182111\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-influencer-score1-1-90x49.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Filtragem de Gisou mentions de criadores com uma alta pontua\u00e7\u00e3o de influ\u00eancia<\/figcaption><\/figure>\n\n\n\n<p>A filtragem de mentions por Influence Score ajuda voc\u00ea a encontrar rapidamente publica\u00e7\u00f5es que provavelmente est\u00e3o atingindo um p\u00fablico maior.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>Nem todo mention tem o mesmo impacto, e o filtro \u201cPontua\u00e7\u00e3o de Influ\u00eancia\u201d ajuda voc\u00ea a identificar rapidamente publica\u00e7\u00f5es de autores ou sites com maior alcance.<\/p>\n\n\n\n<p>Isso \u00e9 especialmente \u00fatil quando voc\u00ea deseja<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>encontrar mentions publicados por criadores ou ve\u00edculos de m\u00eddia influentes<\/li>\n\n\n\n<li>identificar postagens que possam atingir um p\u00fablico maior<\/li>\n\n\n\n<li>descobrir poss\u00edveis influenciadores que j\u00e1 est\u00e3o falando sobre sua marca<\/li>\n<\/ul>\n\n\n\n<p>Isso o ajuda a priorizar as conversas que podem ter o maior impacto sobre sua marca.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"language\"><strong>06 Filtro de idiomas<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">O <strong>Filtro de idiomas<\/strong> permite que voc\u00ea visualize os mentions com base na <strong>idioma em que est\u00e3o escritos<\/strong>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>O que esse filtro faz?<\/strong><\/h4>\n\n\n\n<p>O Brand24 coleta mentions de muitas regi\u00f5es e plataformas, portanto, as discuss\u00f5es sobre sua marca podem aparecer <strong>em v\u00e1rios idiomas<\/strong>. Esse filtro ajuda voc\u00ea a se concentrar apenas nos idiomas relevantes para a sua an\u00e1lise.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc22ef&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc22ef\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"698\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1.png\" alt=\"\" class=\"wp-image-182112\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1.png 700w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-250x250.png 250w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-300x299.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-64x64.png 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-314x314.png 314w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-159x159.png 159w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-48x48.png 48w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-42x42.png 42w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-90x90.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language-1-80x80.png 80w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">A lista de filtros de idiomas permite que voc\u00ea escolha entre mais de 10 idiomas<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como voc\u00ea o utiliza?<\/strong><\/h4>\n\n\n\n<p>Para usar o filtro de idiomas, escolha um ou mais idiomas no painel de filtros.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando <strong>Adobe<\/strong>, voc\u00ea pode coletar mentions em <strong>todos os idiomas<\/strong> ao configurar o projeto para capturar a conversa global completa.<\/p>\n\n\n\n<p>Posteriormente, voc\u00ea pode usar o Language Filter para analisar apenas os mentions escritos em um idioma espec\u00edfico, por exemplo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ingl\u00eas<\/strong> analisar o feedback dos usu\u00e1rios globais<\/li>\n\n\n\n<li><strong>Espanhol<\/strong> para ver as discuss\u00f5es nos mercados de l\u00edngua espanhola<\/li>\n\n\n\n<li><strong>Alem\u00e3o<\/strong> para analisar conversas da regi\u00e3o DACH<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc2607&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc2607\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"540\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1.png\" alt=\"\" class=\"wp-image-182114\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-language2-1-90x49.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Uso do filtro de idiomas para incluir apenas mentions em alem\u00e3o para a Adobe<\/figcaption><\/figure>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode <strong>excluir idiomas selecionados<\/strong> para remov\u00ea-los de seus resultados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Por que ele \u00e9 \u00fatil?<\/strong><\/h4>\n\n\n\n<p>O filtro de idioma facilita a an\u00e1lise das conversas <strong>mercado por mercado<\/strong>, mesmo que seu projeto colete mentions de todo o mundo.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>voc\u00ea monitora <strong>marcas globais como Adobe<\/strong><\/li>\n\n\n\n<li>voc\u00ea deseja analisar mentions de <strong>um idioma ou regi\u00e3o espec\u00edfica<\/strong><\/li>\n\n\n\n<li>seu projeto coleta mentions em <strong>v\u00e1rios idiomas<\/strong><\/li>\n\n\n\n<li>as equipes locais precisam de insights para <strong>seus mercados espec\u00edficos<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Em vez de revisar todos os mentions juntos, voc\u00ea pode se concentrar rapidamente nas conversas que acontecem no idioma que lhe interessa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"importance\">07 Filtro de import\u00e2ncia<\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">A import\u00e2ncia<strong> Filtro <\/strong>destaca os mentions com maior probabilidade de causar um impacto real na discuss\u00e3o de sua marca.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc2968&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc2968\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"698\" height=\"161\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1.png\" alt=\"\" class=\"wp-image-182116\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1.png 698w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1-300x69.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1-248x57.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-importance-1-90x21.png 90w\" sizes=\"auto, (max-width: 698px) 100vw, 698px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Use o Importance Filter (Filtro de import\u00e2ncia) para alternar entre todos os mentions e os mais importantes<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">O que esse filtro faz?<\/h4>\n\n\n\n<p>O filtro de import\u00e2ncia destaca os <strong>mentions mais importantes<\/strong> observando alguns sinais importantes, como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>a popularidade da fonte<\/strong><\/li>\n\n\n\n<li><strong>o grau de influ\u00eancia do autor<\/strong><\/li>\n\n\n\n<li><strong>qu\u00e3o forte \u00e9 o sentimento<\/strong><\/li>\n\n\n\n<li><strong>o n\u00edvel de engajamento que est\u00e1 obtendo<\/strong> (curtidas, compartilhamentos, coment\u00e1rios)<\/li>\n<\/ul>\n\n\n\n<p>Em vez de tratar todos os mention da mesma forma, ele destaca os que t\u00eam maior probabilidade de atingir mais pessoas ou gerar rea\u00e7\u00f5es maiores.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Como voc\u00ea o utiliza?<\/h4>\n\n\n\n<p>Basta clicar no bot\u00e3o \"<strong>Importante Mentions<\/strong>\u201d. A ferramenta listar\u00e1 os mentions mais importantes.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Por que ele \u00e9 \u00fatil?<\/strong><\/h4>\n\n\n\n<p>A pesquisa em todos os mentions \u00e9 demorada. Deseja descobrir rapidamente os valiosos? Esse filtro faz a pesquisa para voc\u00ea.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando voc\u00ea deseja:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>identificar rapidamente mentions de alto impacto<\/li>\n\n\n\n<li>encontrar artigos ou postagens que estejam obtendo um forte engajamento<\/li>\n\n\n\n<li>identificar perfis ou sites influentes que falam sobre sua marca<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"domain\">08 Filtro de dom\u00ednio<\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">O <strong>Filtro de dom\u00ednio <\/strong>permite que voc\u00ea veja ou exclua mentions provenientes de sites espec\u00edficos.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc2d1c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc2d1c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"158\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1.png\" alt=\"\" class=\"wp-image-182131\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1.png 700w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1-300x68.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1-248x56.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain2-1-90x20.png 90w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Visualiza\u00e7\u00e3o do filtro de dom\u00ednio no painel Brand24<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">O que esse filtro faz?<\/h4>\n\n\n\n<p>O filtro de dom\u00ednio permite que voc\u00ea se concentre nos mentions publicados em <strong>dom\u00ednios espec\u00edficos<\/strong>.<\/p>\n\n\n\n<p>Em vez de analisar todos os mentions juntos, voc\u00ea pode verificar as discuss\u00f5es que ocorrem em sites espec\u00edficos, por exemplo <strong>medium.com<\/strong>, <strong>substack.com<\/strong>, ou outras plataformas de nicho em que as pessoas publicam artigos ou fazem perguntas. <\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode remover mentions de determinados dom\u00ednios se eles n\u00e3o forem relevantes para sua an\u00e1lise.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Como voc\u00ea o utiliza?<\/h4>\n\n\n\n<p>Para usar o Domain Filter, basta inserir o dom\u00ednio que voc\u00ea deseja analisar.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando <strong>Nvidia<\/strong>, Se voc\u00ea n\u00e3o tiver uma conta, talvez queira ver apenas as discuss\u00f5es:<\/p>\n\n\n\n<p><code>medium.com<\/code><\/p>\n\n\n\n<p>Isso exibir\u00e1 apenas mentions coletados de artigos do Medium que falam sobre a Nvidia.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc303e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc303e\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"540\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1.png\" alt=\"\" class=\"wp-image-182130\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1-300x162.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1-248x134.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-domain-1-90x49.png 90w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Nvidia mentions filtrados apenas para aqueles de Substack e Medium<\/figcaption><\/figure>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode combinar v\u00e1rios dom\u00ednios usando operadores booleanos <code>{E}, {OU}, {N\u00c3O}<\/code>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>medium.com {AND} substack.com<\/strong> - mostra mentions de ambos os dom\u00ednios<\/li>\n\n\n\n<li><strong>{medium.com<\/strong> - remove mentions do Medium<\/li>\n<\/ul>\n\n\n\n<p>Isso o ajuda a restringir seus resultados a sites ou comunidades espec\u00edficas.<span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Salvar<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>Filtrar seus mentions por dom\u00ednio lhe d\u00e1 uma ideia sobre a popularidade de sua marca entre p\u00fablicos espec\u00edficos.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea estiver monitorando <strong>Nvidia<\/strong>, talvez voc\u00ea queira dar uma olhada nos artigos do Medium ou nos boletins informativos do Substack, onde desenvolvedores e entusiastas de IA compartilham suas opini\u00f5es sobre as tecnologias da Nvidia.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando voc\u00ea deseja:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>remover dom\u00ednios que geram <strong>irrelevante mentions<\/strong><\/li>\n\n\n\n<li>analisar mentions de <strong>sites espec\u00edficos<\/strong><\/li>\n\n\n\n<li>discuss\u00f5es de trilha sobre <strong>blogs do setor ou plataformas de nicho<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tags\"><strong>09 Tags Filtro<\/strong><\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">O <strong>Tags Filtro <\/strong>permite que voc\u00ea organize e analise os mentions com base nas tags que voc\u00ea atribui a eles.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>O que esse filtro faz?<\/strong><\/h4>\n\n\n\n<p>O filtro de etiquetas exibe os mentions que foram etiquetados com <strong>etiquetas espec\u00edficas<\/strong>.<\/p>\n\n\n\n<p>As tags permitem que voc\u00ea agrupe mentions por <strong>t\u00f3pico, campanha ou categoria<\/strong>. Uma vez que os mentions s\u00e3o marcados, voc\u00ea pode filtrar seus resultados para visualizar apenas os que pertencem a uma tag selecionada.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como voc\u00ea o utiliza?<\/strong><\/h4>\n\n\n\n<p>Primeiro, atribua tags aos mentions em seu projeto.<\/p>\n\n\n\n<p>Voc\u00ea pode adicionar tags diretamente do <strong>Guia Mentions<\/strong>, Por exemplo, para rotular mentions como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>campanha<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/pt\/como-o-listening-de-midia-social-pode-aumentar-a-defesa-do-cliente\/\" title=\"\">defesa do cliente<\/a><\/li>\n\n\n\n<li>parceria<\/li>\n\n\n\n<li>problema do produto<\/li>\n<\/ul>\n\n\n\n<p>Ap\u00f3s marcar os mentions, selecione uma marca no painel de filtros para exibir apenas os mentions atribu\u00eddos a essa marca. Voc\u00ea tamb\u00e9m pode selecionar <strong>v\u00e1rias tags<\/strong> se quiser restringir ainda mais seus resultados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>As tags ajudam voc\u00ea a organizar os mentions e a agrup\u00e1-los por t\u00f3pico, campanha ou prioridade.<\/p>\n\n\n\n<p>Isso \u00e9 especialmente \u00fatil quando voc\u00ea deseja<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>mentions separados relacionados a diferentes campanhas ou produtos<\/li>\n\n\n\n<li>agrupar conversas por temas, como feedback, parcerias ou cobertura da m\u00eddia<\/li>\n\n\n\n<li>analisar mentions marcados ao preparar relat\u00f3rios ou resumos<\/li>\n<\/ul>\n\n\n\n<p>\u00c9 uma maneira simples de manter grandes projetos de listening social organizados e mais f\u00e1ceis de analisar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"time\">10 Filtro de intervalo de tempo<\/h3>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">O <strong>Filtro de intervalo de tempo <\/strong>permite que voc\u00ea visualize os mentions de um per\u00edodo de tempo selecionado.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc35a1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc35a1\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"783\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1.png\" alt=\"\" class=\"wp-image-182138\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1.png 700w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1-11x12.png 11w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1-300x336.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1-142x159.png 142w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range-1-80x90.png 80w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">O filtro de intervalo de tempo oferece uma ampla gama de op\u00e7\u00f5es de sele\u00e7\u00e3o de dados<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">O que esse filtro faz?<\/h4>\n\n\n\n<p>O Date Filter (Filtro de data) permite que voc\u00ea exiba os mentions coletados em um per\u00edodo de <strong>prazo espec\u00edfico<\/strong>.<\/p>\n\n\n\n<p>Por padr\u00e3o, o Brand24 mostra os mentions do <strong>\u00faltimos 30 dias<\/strong>, mas voc\u00ea pode alterar facilmente o intervalo de tempo para analisar conversas de um per\u00edodo diferente.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Como voc\u00ea o utiliza?<\/h4>\n\n\n\n<p>Abra o seletor de datas e escolha o per\u00edodo de tempo que deseja analisar.<\/p>\n\n\n\n<p>Voc\u00ea pode selecionar rapidamente faixas predefinidas, como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hoje<\/li>\n\n\n\n<li>Ontem<\/li>\n\n\n\n<li>\u00daltimos 7 dias<\/li>\n\n\n\n<li>\u00daltimos 14 dias<\/li>\n\n\n\n<li>\u00daltimos 30 dias<\/li>\n\n\n\n<li>\u00daltimos 3 meses<\/li>\n\n\n\n<li>Ano passado<\/li>\n<\/ul>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode escolher um <strong>Intervalo de datas personalizado<\/strong> usando o calend\u00e1rio.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc3966&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc3966\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"171\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2.png\" alt=\"\" class=\"wp-image-182139\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2.png 700w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2-300x73.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2-248x61.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-time-range2-90x22.png 90w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Visualiza\u00e7\u00e3o do Data Filter depois de selecionar o intervalo de datas \u201cLast 14 days\u201d (\u00daltimos 14 dias)<\/figcaption><\/figure>\n\n\n\n<p>Uma vez aplicado, o Brand24 exibir\u00e1 apenas os mentions coletados durante o per\u00edodo selecionado.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Por que ele \u00e9 \u00fatil?<\/h4>\n\n\n\n<p>A filtragem de mentions por data ajuda voc\u00ea a analisar como as conversas sobre sua marca mudam ao longo do tempo.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil quando voc\u00ea deseja:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>analisar mentions durante uma <strong>campanha espec\u00edfica<\/strong><\/li>\n\n\n\n<li>comparar conversas <strong>antes e depois de um an\u00fancio<\/strong><\/li>\n\n\n\n<li>acompanhar as discuss\u00f5es sobre <strong>lan\u00e7amentos de produtos ou eventos<\/strong><\/li>\n\n\n\n<li>preparar um <a href=\"https:\/\/brand24.com\/blog\/pt\/relatorio-de-escuta-social\/\" title=\"\"><strong>relat\u00f3rio de escuta social<\/strong><\/a> an\u00e1lise de mentions de um per\u00edodo de tempo espec\u00edfico<\/li>\n<\/ul>\n\n\n\n<p>Em vez de analisar todos os dados hist\u00f3ricos, voc\u00ea pode se concentrar apenas no per\u00edodo de tempo que \u00e9 importante para sua an\u00e1lise.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"one-more\">Mais uma coisa: salve seus filtros<\/h2>\n\n\n\n<p>Ao trabalhar com dados de listening social, voc\u00ea geralmente aplica v\u00e1rios filtros de uma s\u00f3 vez.<\/p>\n\n\n\n<p>Por exemplo, voc\u00ea pode querer analisar <strong>mentions negativos sobre sua marca no TikTok escritos em ingl\u00eas<\/strong>. Para fazer isso, voc\u00ea pode aplicar filtros como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fonte:<\/strong> TikTok<\/li>\n\n\n\n<li><strong>Sentimento:<\/strong> Negativo<\/li>\n\n\n\n<li><strong>Idioma:<\/strong> Ingl\u00eas<\/li>\n<\/ul>\n\n\n\n<p>Se essa combina\u00e7\u00e3o lhe proporcionar percep\u00e7\u00f5es \u00fateis, voc\u00ea poder\u00e1 <strong>salv\u00e1-lo como um conjunto de filtros<\/strong> e reutiliz\u00e1-lo mais tarde, sempre que precisar!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc3d3c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc3d3c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"130\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters.png\" alt=\"\" class=\"wp-image-182135\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters.png 700w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters-18x3.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters-300x56.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters-248x46.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters-90x17.png 90w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Neste exemplo, os filtros Source, Sentiment e Language est\u00e3o ativados.<\/figcaption><\/figure>\n\n\n\n<p>Basta clicar em <strong>\u201cSalvar filtros\u201d<\/strong>. Voc\u00ea pode encontrar essa op\u00e7\u00e3o:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>abaixo da barra de pesquisa<\/strong>, ao lado dos filtros ativos<\/li>\n\n\n\n<li><strong>na parte inferior do painel de filtros<\/strong> \u00e0 direita, depois de rolar a lista de filtros para baixo<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a493d0bc401c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a493d0bc401c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"234\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2.png\" alt=\"\" class=\"wp-image-182137\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2.png 699w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2-300x100.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2-248x83.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/filters-save-filters2-90x30.png 90w\" sizes=\"auto, (max-width: 699px) 100vw, 699px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Clique em \u201cSave filters\u201d (Salvar filtros) para manter suas configura\u00e7\u00f5es atuais para uso posterior<\/figcaption><\/figure>\n\n\n\n<p>O salvamento de filtros permite que voc\u00ea retorne rapidamente \u00e0 mesma exibi\u00e7\u00e3o sem aplicar os mesmos filtros novamente.<\/p>\n\n\n\n<p>Isso \u00e9 especialmente \u00fatil quando voc\u00ea analisa regularmente os mentions para:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>monitoramento da reputa\u00e7\u00e3o<\/strong><\/li>\n\n\n\n<li><strong>an\u00e1lise de campanha<\/strong><\/li>\n\n\n\n<li><strong>relat\u00f3rios recorrentes<\/strong><\/li>\n<\/ul>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon acf-simple-cta--small\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Veja como os filtros podem ajud\u00e1-lo a analisar os Mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=490\" class=\"acf-simple-cta__btn\" target=\"_blank\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-background\" id=\"faq\" style=\"border-top-left-radius:20px;border-top-right-radius:20px;background-color:#e8f4ee;margin-top:30px;margin-right:0;margin-bottom:0px;margin-left:0;padding-top:34px;padding-right:48px;padding-bottom:15px;padding-left:48px;font-size:34px;line-height:1.2\">PERGUNTAS FREQUENTES<\/h2>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">Por que os filtros s\u00e3o importantes nas ferramentas de monitoramento social?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">Os filtros ajudam a reduzir o ru\u00eddo que aparece naturalmente em grandes conjuntos de dados coletados por <strong><a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-escuta-social\/\">ferramentas de social listening<\/a><\/strong>. Em vez de revisar cada mention manualmente, voc\u00ea pode restringir os resultados por sentimento, fonte, idioma ou per\u00edodo de tempo.<br>Isso permite que as equipes identifiquem rapidamente conversas relevantes, detectem poss\u00edveis problemas e se concentrem em insights importantes para o marketing, as rela\u00e7\u00f5es p\u00fablicas ou a experi\u00eancia do cliente.<\/div><\/div>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">Quais filtros s\u00e3o mais \u00fateis no listening social?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">Os filtros mais comumente usados ajudam a restringir as conversas com base no contexto que voc\u00ea deseja analisar. Normalmente, eles incluem: <strong>Filtros de sentimento<\/strong> para identificar mentions positivos ou negativos, <strong>Filtros de origem<\/strong> para se concentrar em plataformas ou tipos de m\u00eddia espec\u00edficos, <strong>Filtros de idiomas<\/strong> para analisar as discuss\u00f5es em um determinado mercado, <strong>Filtros de intervalo de tempo<\/strong> para analisar campanhas ou eventos. O uso conjunto desses filtros ajuda a transformar milhares de mentions em um conjunto de dados mais f\u00e1cil de gerenciar.<\/div><\/div>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">Como os filtros ajudam a analisar as m\u00e9tricas de listening social?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">Os filtros facilitam a an\u00e1lise dos principais <strong><a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-de-escuta-social\/\">m\u00e9tricas de social listening<\/a><\/strong> como sentimento, alcance, engajamento ou participa\u00e7\u00e3o na conversa. Por exemplo, voc\u00ea pode filtrar mentions por <strong>data e idioma<\/strong> para medir como o sentimento mudou ap\u00f3s o lan\u00e7amento de um produto em um mercado espec\u00edfico. Limitar o conjunto de dados ajuda a garantir que as m\u00e9tricas reflitam as conversas que voc\u00ea realmente deseja analisar.<\/div><\/div>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">Os filtros podem ajudar a analisar as conversas em plataformas espec\u00edficas de m\u00eddia social?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\"><strong>Sim<\/strong>. Os filtros permitem isolar discuss\u00f5es de uma \u00fanica plataforma, facilitando a an\u00e1lise de como o p\u00fablico discute sua marca em diferentes ambientes. Por exemplo, ao analisar a marca mentions no X, os filtros podem ajudar voc\u00ea a se concentrar apenas nos tweets, monitorar mudan\u00e7as no sentimento ou identificar contas influentes que impulsionam a conversa, o que \u00e9 uma parte essencial de <strong><a href=\"https:\/\/brand24.com\/blog\/pt\/escuta-no-twitter\/\">Escuta no Twitter<\/a><\/strong>.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Saiba como filtrar dados de listening social como um profissional! Este guia explica 10 filtros Brand24 que ajudam voc\u00ea a analisar mentions (incluindo uma pequena ajuda da IA!).<\/p>","protected":false},"author":20,"featured_media":153128,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[112],"tags":[1775,1774,1777,34,1776,1779,764,54,32,1778,1131,118],"class_list":["post-107096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-listening","tag-data-filter","tag-data-filters","tag-how-to-use-filters","tag-social-listening","tag-social-listening-filters","tag-social-listening-tool-filters","tag-social-listening-tools","tag-social-media","tag-social-media-monitoring","tag-social-media-monitoring-filters","tag-social-media-monitoring-tools","tag-tools"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"Chia\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Brand24 Blog\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Social Listening Filters: 10 Ways to Filter Mentions | Brand24\" \/>\n\t\t<meta property=\"og:description\" content=\"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"2800\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1320\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2022-02-16T16:20:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-05-24T08:51:00+02:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Social Listening Filters: 10 Ways to Filter Mentions | Brand24\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#article\",\"name\":\"Social Listening Filters: 10 Ways to Filter Mentions | Brand24\",\"headline\":\"Social Listening Filters: 10 Time-Saving Filters Every Tool Should Have\",\"author\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/author\\\/chia-lee\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/app\\\/uploads\\\/2022\\\/02\\\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png\",\"width\":2800,\"height\":1320,\"caption\":\"Time-Saving Filters that Every Social Listening and Social Media Monitoring Tool Should Have\"},\"datePublished\":\"2022-02-16T17:20:00+01:00\",\"dateModified\":\"2026-06-22T14:13:17+02:00\",\"inLanguage\":\"pt-BR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#webpage\"},\"articleSection\":\"Social Listening, data filter, data filters, how to use filters, social listening, social listening filters, social listening tool filters, social listening tools, social media, social media monitoring, social media monitoring filters, social media monitoring tools, tools\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt#listItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/category\\\/social-listening\\\/#listItem\",\"name\":\"Social Listening\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/category\\\/social-listening\\\/#listItem\",\"position\":2,\"name\":\"Social Listening\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt#listItem\",\"name\":\"Blog\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/#organization\",\"name\":\"Brand24\",\"description\":\"Insights, analyses & case studies\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/author\\\/chia-lee\\\/#author\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/author\\\/chia-lee\\\/\",\"name\":\"Chia\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/chia-luen-lee-b72b7b132\\\/details\\\/languages\\\/\"]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#webpage\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/\",\"name\":\"Social Listening Filters: 10 Ways to Filter Mentions | Brand24\",\"description\":\"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/author\\\/chia-lee\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/author\\\/chia-lee\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/app\\\/uploads\\\/2022\\\/02\\\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#mainImage\",\"width\":2800,\"height\":1320,\"caption\":\"Time-Saving Filters that Every Social Listening and Social Media Monitoring Tool Should Have\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/time-saving-filters-that-every-social-listening-tool-should-have\\\/#mainImage\"},\"datePublished\":\"2022-02-16T17:20:00+01:00\",\"dateModified\":\"2026-06-22T14:13:17+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/\",\"name\":\"Brand24\",\"description\":\"Insights, analyses & case studies\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/brand24.com\\\/blog\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"Filtros de monitoramento social: 10 maneiras de filtrar Mentions | Brand24","description":"Explore 10 maneiras inteligentes de filtrar mentions em Brand24! Saiba como analisar dados de listening social usando sentimento, fontes, idioma, AI Context Search e muito mais.","canonical_url":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/","robots":"max-snippet:-1, max-image-preview:large, max-video-preview:-1","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#article","name":"Social Listening Filters: 10 Ways to Filter Mentions | Brand24","headline":"Social Listening Filters: 10 Time-Saving Filters Every Tool Should Have","author":{"@id":"https:\/\/brand24.com\/blog\/pt\/author\/chia-lee\/#author"},"publisher":{"@id":"https:\/\/brand24.com\/blog\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png","width":2800,"height":1320,"caption":"Time-Saving Filters that Every Social Listening and Social Media Monitoring Tool Should Have"},"datePublished":"2022-02-16T17:20:00+01:00","dateModified":"2026-06-22T14:13:17+02:00","inLanguage":"pt-BR","mainEntityOfPage":{"@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#webpage"},"isPartOf":{"@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#webpage"},"articleSection":"Social Listening, data filter, data filters, how to use filters, social listening, social listening filters, social listening tool filters, social listening tools, social media, social media monitoring, social media monitoring filters, social media monitoring tools, tools"},{"@type":"BreadcrumbList","@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/brand24.com\/blog\/pt#listItem","position":1,"name":"Blog","item":"https:\/\/brand24.com\/blog\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/brand24.com\/blog\/pt\/category\/social-listening\/#listItem","name":"Social Listening"}},{"@type":"ListItem","@id":"https:\/\/brand24.com\/blog\/pt\/category\/social-listening\/#listItem","position":2,"name":"Social Listening","previousItem":{"@type":"ListItem","@id":"https:\/\/brand24.com\/blog\/pt#listItem","name":"Blog"}}]},{"@type":"Organization","@id":"https:\/\/brand24.com\/blog\/pt\/#organization","name":"Brand24","description":"Insights, analyses & case studies","url":"https:\/\/brand24.com\/blog\/pt\/"},{"@type":"Person","@id":"https:\/\/brand24.com\/blog\/pt\/author\/chia-lee\/#author","url":"https:\/\/brand24.com\/blog\/pt\/author\/chia-lee\/","name":"Chia","sameAs":["https:\/\/www.linkedin.com\/in\/chia-luen-lee-b72b7b132\/details\/languages\/"]},{"@type":"WebPage","@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#webpage","url":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/","name":"Social Listening Filters: 10 Ways to Filter Mentions | Brand24","description":"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/brand24.com\/blog\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#breadcrumblist"},"author":{"@id":"https:\/\/brand24.com\/blog\/pt\/author\/chia-lee\/#author"},"creator":{"@id":"https:\/\/brand24.com\/blog\/pt\/author\/chia-lee\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png","@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#mainImage","width":2800,"height":1320,"caption":"Time-Saving Filters that Every Social Listening and Social Media Monitoring Tool Should Have"},"primaryImageOfPage":{"@id":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/#mainImage"},"datePublished":"2022-02-16T17:20:00+01:00","dateModified":"2026-06-22T14:13:17+02:00"},{"@type":"WebSite","@id":"https:\/\/brand24.com\/blog\/pt\/#website","url":"https:\/\/brand24.com\/blog\/pt\/","name":"Brand24","description":"Insights, analyses & case studies","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/brand24.com\/blog\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"Brand24 Blog","og:type":"article","og:title":"Social Listening Filters: 10 Ways to Filter Mentions | Brand24","og:description":"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.","og:url":"https:\/\/brand24.com\/blog\/pt\/time-saving-filters-that-every-social-listening-tool-should-have\/","og:image":"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png","og:image:secure_url":"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png","og:image:width":2800,"og:image:height":1320,"article:published_time":"2022-02-16T16:20:00+00:00","article:modified_time":"2026-05-24T08:51:00+02:00","twitter:card":"summary_large_image","twitter:title":"Social Listening Filters: 10 Ways to Filter Mentions | Brand24","twitter:description":"Explore 10 smart ways to filter mentions in Brand24! Learn how to analyze social listening data using sentiment, sources, language, AI Context Search, and more.","twitter:image":"https:\/\/brand24.com\/blog\/app\/uploads\/2022\/02\/13-Time-Saving-Filters-that-Every-Social-Listening-Tool-Should-Have.png"},"aioseo_meta_data":{"post_id":"107096","title":"Social Listening Filters: 10 Ways to Filter Mentions | #site_title","description":"Explore 10 maneiras inteligentes de filtrar mentions em Brand24! Saiba como analisar dados de listening social usando sentimento, fontes, idioma, AI Context Search e muito mais.","keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"article","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"summary_large_image","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":{"id":"aioseo-article-634e572b2af8b","slug":"article","graphName":"Article","label":"Article","properties":{"type":"BlogPosting","name":"#post_title","headline":"#post_title","description":"#post_excerpt","image":"","keywords":"","author":{"name":"#author_name","url":"#author_url"},"dates":{"include":true,"datePublished":"","dateModified":""}}},"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"},\"blockGraphs\":[]}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","location":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2021-04-08 15:34:49","updated":"2026-06-22 12:13:21","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/brand24.com\/blog\/pt\" title=\"Blog\">Blog<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\/<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/brand24.com\/blog\/pt\/category\/social-listening\/\" title=\"Social Listening\">Social Listening<\/a>\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Blog","link":"https:\/\/brand24.com\/blog\/pt"},{"label":"Social Listening","link":"https:\/\/brand24.com\/blog\/pt\/category\/social-listening\/"}],"cf_author_first_name":"Chia","cf_author_last_name":"Lee","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/107096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=107096"}],"version-history":[{"count":53,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/107096\/revisions"}],"predecessor-version":[{"id":184535,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/107096\/revisions\/184535"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/153128"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=107096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=107096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=107096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}