{"id":109264,"date":"2026-02-20T18:28:26","date_gmt":"2026-02-20T17:28:26","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=109264"},"modified":"2026-04-13T14:30:35","modified_gmt":"2026-04-13T12:30:35","slug":"analise-do-instagram","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/instagram-analysis\/","title":{"rendered":"Ferramentas de an\u00e1lise do Instagram: 13 melhores op\u00e7\u00f5es para 2026"},"content":{"rendered":"<p>As principais ferramentas de an\u00e1lise do Instagram v\u00e3o al\u00e9m do simples rastreamento <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">para ajud\u00e1-lo a coletar dados, ana<\/span>liz\u00e1-lo e fornecer insights acion\u00e1veis. Vamos conferir as melhores op\u00e7\u00f5es dispon\u00edveis para 2026!<\/p>\n\n\n<style>.acf-tools-table{border:1px solid #d4e5dc;border-radius:16px;overflow:hidden;overflow-x:auto}.acf-tools-table__table{width:100%;min-width:582px;border-collapse:collapse}.acf-tools-table__row:last-child td{border-bottom:none}.acf-tools-table__row:nth-child(even){background-color:#e8f4ee}.acf-tools-table__cell{padding:14px 20px;font-size:.875rem;line-height:1.125rem;border-bottom:1px solid #d4e5dc;border-right:1px solid #d4e5dc}.acf-tools-table__cell p{font-size:.875rem !important;line-height:1.125rem;margin-bottom:0}.acf-tools-table__cell:last-child{border-right:none}.acf-tools-table__cell--header{font-size:1rem;line-height:1.875rem;font-weight:700}@media(max-width: 768px){.acf-tools-table__cell--header{font-size:.875rem !important;line-height:1.125rem !important}}.acf-tools-table__cell--center{padding-left:70px}.acf-tools-table__cell strong{font-weight:700}.acf-tools-table__number{display:inline-flex;align-items:center;justify-content:center;width:32px;height:32px;border-radius:16px;background-color:#cbe7d9;font-size:.875rem;line-height:1em;font-weight:700}.acf-tools-table__logo{max-width:91px;margin-bottom:8px}.acf-tools-table__link{font-weight:400 !important;text-decoration:underline !important}.acf-tools-table__link:hover{text-decoration:none !important}.acf-tools-table__wrapper{display:flex;align-items:center;gap:17px}<\/style><div class=\"acf-tools-table\">\n    <table class=\"acf-tools-table__table\">\n        <thead class=\"acf-tools-table__thead\">\n            <tr class=\"acf-tools-table__row acf-tools-table__row--header\">\n                                    <th class=\"acf-tools-table__cell acf-tools-table__cell--header\">\n                        Ferramenta                    <\/th>\n                                    <th class=\"acf-tools-table__cell acf-tools-table__cell--header\">\n                        Descri\u00e7\u00e3o                    <\/th>\n                                    <th class=\"acf-tools-table__cell acf-tools-table__cell--header\">\n                        Classifica\u00e7\u00e3o                    <\/th>\n                                    <th class=\"acf-tools-table__cell acf-tools-table__cell--header\">\n                        Melhor para                    <\/th>\n                            <\/tr>\n        <\/thead>\n        <tbody class=\"acf-tools-table__tbody\">\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1.png 65w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1-48x48.png 48w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/1-42x42.png 42w\" sizes=\"auto, (max-width: 65px) 100vw, 65px\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/brand24.com\/blog\/pt\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Brand24                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta de monitoramento de m\u00eddia e an\u00e1lise do Instagram que rastreia mentions, hashtags, coment\u00e1rios, sentimento, atividade da concorr\u00eancia, influenciadores e tend\u00eancias. Inclui o AI Brand Assistant, relat\u00f3rios compartilh\u00e1veis e monitoramento entre plataformas al\u00e9m do Instagram.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,6 (G2 - 297 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ag\u00eancias, empresas de m\u00e9dio a grande porte<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/Instagram_logo_2016.svg-1-e1771606764377.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                        An\u00e1lise interna do Instagram (Insights)                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta integrada e gratuita do Instagram para contas de empresas\/criadores. Rastreia o crescimento de seguidores, dados demogr\u00e1ficos, impress\u00f5es, alcance, engajamento e postagens com melhor desempenho.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>N\u00e3o listado (ferramenta interna gratuita)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Pessoas f\u00edsicas e pequenas empresas<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/hootsuite_owly_logo-e1771584111946.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.hootsuite.com\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Hootsuite                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Plataforma de gerenciamento de m\u00eddia social com agendamento e an\u00e1lise do Instagram. Rastreia o envolvimento, o alcance, as rea\u00e7\u00f5es e permite relat\u00f3rios personalizados em v\u00e1rias contas.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4.2 (G2 - 5.990 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Equipes que gerenciam v\u00e1rios perfis sociais com necessidades de agendamento e an\u00e1lise<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3.png 65w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3-48x48.png 48w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/02\/3-42x42.png 42w\" sizes=\"auto, (max-width: 65px) 100vw, 65px\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/sproutsocial.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Sprout Social                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta avan\u00e7ada de gerenciamento de m\u00eddia social que oferece an\u00e1lise de posts e perfis do Instagram, identifica\u00e7\u00e3o de influenciadores, an\u00e1lise de hist\u00f3rias, agendamento e escuta social.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,4 (G2 - 4.032 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Empresas de m\u00e9dio a grande porte<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/images-1-e1771594534557.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/keyhole.co\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Keyhole                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta de rastreamento de hashtag e palavra-chave em tempo real com monitoramento da concorr\u00eancia.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,3 (G2 - 69 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Pequenas empresas e ag\u00eancias<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/Logo-Iconosquare-Small-Blue-300x300-1-e1771594689686.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.iconosquare.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Iconosquare                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Plataforma de an\u00e1lise focada no Instagram que rastreia o crescimento de seguidores, a taxa de engajamento, o alcance e o melhor momento para postar. Inclui agendamento e gerenciamento de coment\u00e1rios.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,5 (G2 - 128 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Pessoas f\u00edsicas e pequenas empresas<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/09\/socialpilot-logo-1-e1771605565783.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.socialpilot.co\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                SocialPilot                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta acess\u00edvel de gerenciamento de m\u00eddia social com an\u00e1lise do Instagram, insights sobre o p\u00fablico, sugest\u00f5es de melhor momento para postar e gerenciamento de v\u00e1rias contas.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,5 (G2 - 830 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Pequenas empresas e ag\u00eancias que buscam an\u00e1lises e agendamento com boa rela\u00e7\u00e3o custo-benef\u00edcio<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/channels4_profile-e1771605694638.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/emplifi.io\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Emplifi                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Plataforma de an\u00e1lise de m\u00eddia social que oferece insights avan\u00e7ados sobre o p\u00fablico, an\u00e1lise da concorr\u00eancia, rastreamento de influenciadores e pain\u00e9is personaliz\u00e1veis.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,3 (G2 - 236 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Grandes neg\u00f3cios, empresas<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/hypeauditor-icon-filled-256-e1771605845242.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/hypeauditor.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Auditor do Hype                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta de an\u00e1lise do Instagram voltada para influenciadores que oferece dados demogr\u00e1ficos dos seguidores, an\u00e1lise da qualidade do engajamento, detec\u00e7\u00e3o de fraudes e acompanhamento do desempenho da campanha.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,6 (G2 - 206 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Marcas e ag\u00eancias que realizam campanhas de marketing de influenciadores<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/unnamed-e1771605986262.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.sprinklr.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Sprinklr                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Plataforma de m\u00eddia social de n\u00edvel empresarial com an\u00e1lises avan\u00e7adas, pain\u00e9is personaliz\u00e1veis, integra\u00e7\u00f5es de CRM e relat\u00f3rios omnicanal.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4.1 (G2 - 1.032 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Marcas globais que gerenciam campanhas complexas e em v\u00e1rios mercados<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"1300\" height=\"1299\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible.png 1300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-1140x1139.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-250x250.png 250w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-300x300.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-64x64.png 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-314x314.png 314w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-159x159.png 159w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-48x48.png 48w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-42x42.png 42w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-90x90.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/sendible-80x80.png 80w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.sendible.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Envi\u00e1vel                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta completa de gerenciamento de m\u00eddia social com agendamento do Instagram, rastreamento de postagens, filas automatizadas e an\u00e1lise b\u00e1sica de engajamento.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,5 (G2 - 887 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Profissionais de marketing individuais e equipes pequenas<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"66\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/content-studio-e1771606213626.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/contentstudio.io\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                ContentStudio                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ferramenta de planejamento e an\u00e1lise de m\u00eddia social que oferece rastreamento de engajamento, an\u00e1lise de crescimento de seguidores, automa\u00e7\u00e3o e recursos de colabora\u00e7\u00e3o em equipe.<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,6 (G2 - 351 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Equipes de pequeno a m\u00e9dio porte<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                    <tr class=\"acf-tools-table__row\">\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                    <div class=\"acf-tools-table__data\">\n                                                        <div class=\"acf-tools-table__logo\">\n                                <img decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/images-e1775645059359.jpeg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>                            <\/div>\n                                                                                    <a href=\"https:\/\/www.agorapulse.com\/\" target=\"_blank\" class=\"acf-tools-table__link\">\n                                Agorapulse                            <\/a>\n                                                        <\/div>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Plataforma de gerenciamento de m\u00eddia social com an\u00e1lises b\u00e1sicas (alcance, impress\u00f5es, taxa de engajamento, crescimento de seguidores).<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>\u2b50 4,5 (G2 - 958 avalia\u00e7\u00f5es)<\/p>\n                                                    <\/div>\n                    <\/td>\n                                    <td class=\"acf-tools-table__cell\">\n                        <div class=\"acf-tools-table__wrapper\">\n                                                                                        <p>Ag\u00eancias e equipes pequenas<\/p>\n                                                    <\/div>\n                    <\/td>\n                            <\/tr>\n                <\/tbody>\n    <\/table>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-are-the-best-instagram-analytics-tools\">Quais s\u00e3o as melhores ferramentas de an\u00e1lise do Instagram?<\/h2>\n\n\n\n<div style=\"background:#E8F4EE; border-left:6px solid #2E7D5B; padding:20px; border-radius:8px; margin:20px 0; font-size:16px; line-height:1.7;\">\n\n  <h3 style=\"margin-top:0; margin-bottom:12px;\">Para quem \u00e9 essa lista e como ela foi selecionada?<\/h3>\n\n  <p>\n    Essa lista inclui ferramentas adequadas para:\n  <\/p>\n\n  <ul style=\"margin-top:8px; margin-bottom:16px; padding-left:20px;\">\n    <li><strong>Empresas corporativas<\/strong><\/li>\n    <li><strong>Pequenas empresas<\/strong><\/li>\n    <li><strong>Profissionais de marketing B2B<\/strong> que precisam de insights mais profundos sobre a conta e dados demogr\u00e1ficos avan\u00e7ados dos seguidores<\/li>\n  <\/ul>\n\n  <p>\n    As ferramentas foram selecionadas com base em:\n  <\/p>\n\n  <ul style=\"margin-top:8px; margin-bottom:16px; padding-left:20px;\">\n    <li>Minhas <strong>Mais de 5 anos de experi\u00eancia<\/strong> como especialista em m\u00eddia social<\/li>\n    <li>Insights e discuss\u00f5es de <strong>Usu\u00e1rios do Reddit<\/strong><\/li>\n    <li>Classifica\u00e7\u00f5es profissionais e avalia\u00e7\u00f5es verificadas em <strong>G2 e Capterra<\/strong><\/li>\n  <\/ul>\n\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id01\">01 Brand24<\/h3>\n\n\n\n<p>Brand24 \u00e9 um <a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-monitoramento-de-midia\/\" title=\"\">ferramenta de monitoramento de m\u00eddia<\/a> que monitora os mentions on-line.<\/p>\n\n\n\n<p>Em termos de Instagram, ele rastreia contas p\u00fablicas e publica\u00e7\u00f5es no Instagram para coletar informa\u00e7\u00f5es sobre voc\u00ea, seu produto, sua campanha ou sua marca em geral.<\/p>\n\n\n\n<p>Tamb\u00e9m oferece um AI Brand Assistant integrado que combina os dados de seu projeto com o conhecimento do ChatGPT. Voc\u00ea pode fazer perguntas sobre seu desempenho, tend\u00eancias de mercado, seus concorrentes e muito mais.<\/p>\n\n\n\n<p>E meu recurso favorito \u00e9 <strong>relat\u00f3rios compartilh\u00e1veis e personaliz\u00e1veis<\/strong> para fornecer relat\u00f3rios criteriosos que ajudam a rastrear&nbsp;<a href=\"https:\/\/brand24.com\/blog\/pt\/reconhecimento-da-marca\/\" target=\"_blank\" rel=\"noopener\" title=\"\">reconhecimento da marca<\/a>&nbsp;e o desempenho do seu conte\u00fado de m\u00eddia social em todas as campanhas.<\/p>\n\n\n\n<p>Voc\u00ea pode ger\u00e1-los em minutos e compartilh\u00e1-los com qualquer pessoa interessada por meio de um simples link, al\u00e9m de filtrar os resultados por intervalo de datas gra\u00e7as aos dados coletados por meio da API do Instagram.<\/p>\n\n\n\n<p><strong>Principais recursos:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Insights sobre IA<\/li>\n\n\n\n<li>Mentions e rastreamento de hashtags<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/pt\/analise-de-sentimentos\/\" target=\"_blank\" rel=\"noopener\" title=\"\">An\u00e1lise de sentimento<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/pt\/realizar-analise-da-concorrencia\/\" target=\"_blank\" rel=\"noopener\" title=\"\">An\u00e1lise da concorr\u00eancia<\/a><\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e0f74&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e0f74\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"470\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24.png\" alt=\"Brand24 Analisador de perfis do Instagram com IA para insights mais profundos de IA \" class=\"wp-image-174800\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24-640x300.png 640w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24-300x141.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24-170x80.png 170w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-brand24-248x117.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle Brand24<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,6 no G2 (297 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Os recursos e relat\u00f3rios de IA podem fornecer an\u00e1lises detalhadas em quest\u00e3o de minutos.<\/li>\n\n\n\n<li>Coleta dados al\u00e9m de seus pr\u00f3prios seguidores.<\/li>\n\n\n\n<li>Fornece taxa de engajamento avan\u00e7ada e an\u00e1lise de p\u00fablico.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Ele n\u00e3o tem recursos de agendamento - concentra-se em insights detalhados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<style>.acf-testimonial{padding:40px 30px;background-color:#e8f4ee;border-radius:20px;max-width:640px;margin-left:auto;margin-right:auto}@media(min-width: 768px){.acf-testimonial{padding:62px 91px}}.acf-testimonial__logos{margin-bottom:20px}@media(min-width: 768px){.acf-testimonial__logos{margin-bottom:36px}}.acf-testimonial__question{font-family:\"Inter\",sans-serif;font-size:20px;line-height:28px;font-weight:700;margin-bottom:15px;max-width:450px}@media(min-width: 768px){.acf-testimonial__question{font-size:24px;line-height:32px}}@media(min-width: 768px){.acf-testimonial__question{margin-bottom:25px}}.acf-testimonial__answer{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin-bottom:36px}@media(min-width: 768px){.acf-testimonial__answer{font-size:18px;line-height:30px}}@media(min-width: 576px){.acf-testimonial__answer{margin-bottom:60px}}.acf-testimonial__answer:last-child{margin-bottom:0}@media(min-width: 576px){.acf-testimonial__row{display:flex;gap:25px;align-items:center}}.acf-testimonial__author-image{width:60px;height:60px;border-radius:50%;overflow:hidden;flex-shrink:0;margin-bottom:10px;background-color:#c2dcce}@media(min-width: 768px){.acf-testimonial__author-image{width:80px;height:80px;margin-bottom:0}}.acf-testimonial__author-image img{width:100%;height:100%;object-fit:cover}.acf-testimonial__author-name{font-size:16px;line-height:140%;font-weight:700;margin-bottom:4px}@media(min-width: 768px){.acf-testimonial__author-name{font-size:18px;line-height:140%}}.acf-testimonial__author-linkedin{display:inline-block;position:relative;top:-4px;margin-left:8px}.acf-testimonial__author-position{font-size:16px;line-height:100%}@media(min-width: 768px){.acf-testimonial__author-position{font-size:18px}}.acf-testimonial__button{margin-top:30px;flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}@media(min-width: 768px){.acf-testimonial__button{margin-top:60px}}.acf-testimonial__button:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-testimonial__button:focus-visible{outline:2px solid #00ef88}.acf-testimonial--primary{background-color:#00ef88}.acf-testimonial--primary .acf-testimonial__question,.acf-testimonial--primary .acf-testimonial__answer,.acf-testimonial--primary .acf-testimonial__author-name,.acf-testimonial--primary .acf-testimonial__author-position{color:#000}.acf-testimonial--primary .acf-testimonial__button{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-testimonial--primary .acf-testimonial__button:hover{background-color:#171717}.acf-testimonial--violet{background-color:#000}.acf-testimonial--violet .acf-testimonial__question,.acf-testimonial--violet .acf-testimonial__answer,.acf-testimonial--violet .acf-testimonial__author-name,.acf-testimonial--violet .acf-testimonial__author-position{color:#fff}.acf-testimonial--violet .acf-testimonial__author-image{background-color:#22272a}.acf-testimonial--violet .acf-testimonial__logo--b24 svg path,.acf-testimonial--violet .acf-testimonial__separator svg path{fill:#fff}.acf-testimonial--violet .acf-testimonial__button{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-testimonial--violet .acf-testimonial__button:hover{background-color:#bf00ff}<\/style><div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"O aspecto mais \u00fatil do Brand24 n\u00e3o foi apenas sua capacidade de monitorar todos os mentions e intera\u00e7\u00f5es ao vivo, mas tamb\u00e9m de interpret\u00e1-los junto com a IA para entender seu verdadeiro impacto. Por outro lado, tamb\u00e9m vale a pena destacar que a assist\u00eancia da equipe do Brand24 \u00e9 uma grande vantagem, pois nos forneceu solu\u00e7\u00f5es instant\u00e2neas e a confian\u00e7a necess\u00e1ria para entender a ferramenta profundamente. 10\/10.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<p class=\"has-text-align-right\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id02\">02 An\u00e1lise interna do Instagram<\/h3>\n\n\n\n<p>A se\u00e7\u00e3o de an\u00e1lise no Instagram \u00e9 chamada de Instagram Insights.<\/p>\n\n\n\n<p>\u00c9 uma ferramenta gratuita de an\u00e1lise do Instagram, mas tem suas limita\u00e7\u00f5es.<\/p>\n\n\n\n<p>Como o aplicativo do Instagram se concentra em clientes empresariais, a an\u00e1lise do Instagram oferece muitas informa\u00e7\u00f5es \u00fateis para sua empresa sobre seus seguidores e desempenho.<\/p>\n\n\n\n<p>Os Insights do Instagram est\u00e3o dispon\u00edveis para qualquer pessoa que tenha uma conta comercial ou de criador.<\/p>\n\n\n\n<p>A an\u00e1lise interna do Instagram fornece dados sobre:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Crescimento de seu p\u00fablico<\/li>\n\n\n\n<li>Dados demogr\u00e1ficos de seu p\u00fablico no Instagram<\/li>\n\n\n\n<li>M\u00e9tricas de engajamento do Instagram, como impress\u00f5es e visualiza\u00e7\u00f5es<\/li>\n\n\n\n<li>As postagens com melhor desempenho<\/li>\n<\/ul>\n\n\n\n<p>Essas m\u00e9tricas fornecem insights pr\u00e1ticos que podem ajudar a refinar seu <a href=\"https:\/\/brand24.com\/blog\/pt\/estrategia-de-marketing-do-instagram\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Estrat\u00e9gia de marketing do Instagram<\/a>.<\/p>\n\n\n\n<p>Como acess\u00e1-lo?<\/p>\n\n\n\n<p>Toque no menu de hamb\u00farguer (tr\u00eas linhas horizontais) na parte superior direita de seu perfil e, em seguida, toque em \"Insights\".<\/p>\n\n\n\n<p><strong>Ent\u00e3o, por que voc\u00ea precisaria de outras ferramentas de an\u00e1lise do Instagram se o Insights oferece an\u00e1lises robustas e gratuitas?<\/strong><\/p>\n\n\n\n<p>Como eu disse, ele tem suas limita\u00e7\u00f5es. Para executar uma campanha de marketing bem-sucedida, voc\u00ea precisa de um conjunto de dados mais espec\u00edfico que n\u00e3o est\u00e1 dispon\u00edvel no Instagram Insights.<\/p>\n\n\n\n<p>N\u00e3o me entenda mal - o Instagram Insights oferece uma boa cole\u00e7\u00e3o de dados. Mas quando se trata de an\u00e1lise do Instagram, h\u00e1 muito mais que voc\u00ea n\u00e3o pode perder, e isso \u00e9 apenas um come\u00e7o.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e1cfe&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e1cfe\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"786\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-instagram-internal-analytics.png\" alt=\"Melhores ferramentas de an\u00e1lise do Instagram: An\u00e1lise interna do Instagram.\" class=\"wp-image-174801\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-instagram-internal-analytics.png 786w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-instagram-internal-analytics-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-instagram-internal-analytics-300x191.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-instagram-internal-analytics-248x159.png 248w\" sizes=\"auto, (max-width: 786px) 100vw, 786px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise interna do Instagram.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>n\u00e3o dispon\u00edvel<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Op\u00e7\u00e3o gratuita.<\/li>\n\n\n\n<li>Inclui as principais m\u00e9tricas do Instagram, como crescimento de seguidores e dados demogr\u00e1ficos do p\u00fablico.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>N\u00e3o \u00e9 poss\u00edvel gerenciar v\u00e1rias contas do Instagram de uma s\u00f3 vez, e ele \u00e9 limitado aos dados do seu pr\u00f3prio perfil (n\u00e3o acessa informa\u00e7\u00f5es sobre pessoas que n\u00e3o seguem voc\u00ea, mas interagem com sua marca)<\/p>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Acesse dados al\u00e9m de seu pr\u00f3prio perfil!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=122\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id03\">03 Hootsuite<\/h3>\n\n\n\n<p>O Hootsuite \u00e9 mais conhecido entre as ferramentas de gerenciamento de m\u00eddia social por causa de seus recursos de p\u00f3s-agendamento.<\/p>\n\n\n\n<p>Mas tamb\u00e9m \u00e9 uma ferramenta de an\u00e1lise que mede <a href=\"https:\/\/brand24.com\/blog\/pt\/desempenho-da-midia-social\/\" target=\"_blank\" rel=\"noopener\" title=\"\">desempenho da m\u00eddia social<\/a> em v\u00e1rias plataformas, incluindo o Instagram.<\/p>\n\n\n\n<p>Essa ferramenta d\u00e1 acesso a dados relacionados a postagens, como engajamento, alcance, rea\u00e7\u00f5es etc.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode criar relat\u00f3rios personalizados que apresentem uma vis\u00e3o geral do Instagram.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e25c5&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e25c5\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"762\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hootsuite.png\" alt=\"Hootsuite - Ferramenta de an\u00e1lise do Instagram\" class=\"wp-image-174802\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hootsuite.png 762w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hootsuite-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hootsuite-300x197.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hootsuite-242x159.png 242w\" sizes=\"auto, (max-width: 762px) 100vw, 762px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle da Hootsuite<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4.2 no G2 (5.990 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>A ferramenta combina an\u00e1lises detalhadas do Instagram com a possibilidade de gerenciar v\u00e1rias contas do Instagram.<\/li>\n\n\n\n<li>Voc\u00ea pode programar publica\u00e7\u00f5es no Instagram e acompanhar o impacto delas na taxa de engajamento.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>As pessoas admitem que o pre\u00e7o \u00e9 alto, e algumas relatam problemas com a marca\u00e7\u00e3o de pessoas ou organiza\u00e7\u00f5es nas publica\u00e7\u00f5es do Instagram.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"O melhor recurso do Hootsuite \u00e9 sua capacidade de gerenciar v\u00e1rias contas de m\u00eddia social em um s\u00f3 lugar. Ele permite agendar publica\u00e7\u00f5es, acompanhar an\u00e1lises, monitorar conversas e interagir com seu p\u00fablico em v\u00e1rias plataformas, como Facebook, Instagram, Twitter e LinkedIn, tudo em um \u00fanico painel. Essa abordagem centralizada ajuda a economizar tempo e aumentar a efici\u00eancia. Al\u00e9m disso, as ferramentas de relat\u00f3rio da Hootsuite s\u00e3o detalhadas e personaliz\u00e1veis, permitindo o f\u00e1cil acompanhamento das m\u00e9tricas de desempenho, o que facilita o ajuste das estrat\u00e9gias conforme necess\u00e1rio.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id04\">04 Sprout Social<\/h3>\n\n\n\n<p>O Sprout Social permite analisar os dados do Instagram nos n\u00edveis de postagem e de perfil.<\/p>\n\n\n\n<p>Ele identifica as principais postagens com base no envolvimento dos usu\u00e1rios, <a href=\"https:\/\/brand24.com\/blog\/pt\/como-encontrar-influenciadores-no-instagram\/\" target=\"_blank\" rel=\"noopener\" title=\"\">descobre influenciadores<\/a> que interagem com seu conte\u00fado e mede a efic\u00e1cia dos v\u00eddeos.<\/p>\n\n\n\n<p>Com essa ferramenta, voc\u00ea pode aumentar o engajamento por meio de <a href=\"https:\/\/brand24.com\/blog\/pt\/o-que-e-monitoramento-e-analise-de-midia\/\" target=\"_blank\" rel=\"noopener\" title=\"\">monitoramento de m\u00eddia em tempo real<\/a>. Apesar dos recursos estat\u00edsticos, o Sprout Social tamb\u00e9m \u00e9 equipado com p\u00f3s-agendamento.<\/p>\n\n\n\n<p>A ferramenta tamb\u00e9m abrange o Instagram Stories, o que \u00e9 uma grande vantagem.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e2e5c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e2e5c\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"802\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprout-social.png\" alt=\"Sprout Social - ferramenta de an\u00e1lise do Instagram\" class=\"wp-image-174803\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprout-social.png 802w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprout-social-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprout-social-300x187.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprout-social-248x155.png 248w\" sizes=\"auto, (max-width: 802px) 100vw, 802px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do Sprout Social<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,4 no G2 (4.032 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Al\u00e9m da an\u00e1lise do Instagram, ele tamb\u00e9m tem <a href=\"https:\/\/brand24.com\/blog\/pt\/escuta-social-do-instagram\/\" target=\"_blank\" rel=\"noopener\" title=\"\">escuta social<\/a> capacidades.<\/li>\n\n\n\n<li>Monitora tamb\u00e9m o Instagram Stories.<\/li>\n\n\n\n<li>Inclui <a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-de-engajamento-do-cliente\/\" target=\"_blank\" rel=\"noopener\" title=\"\">m\u00e9tricas de engajamento<\/a> e op\u00e7\u00f5es de agendamento.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Uma das ferramentas mais caras do mercado, o que pode ser um obst\u00e1culo para pequenas empresas ou gerentes aut\u00f4nomos de m\u00eddia social.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"O Sprout \u00e9 a melhor ferramenta tudo em um! Adoro a facilidade de uso da interface e o suporte ao cliente que est\u00e1 dispon\u00edvel. Ter todas as ferramentas de gerenciamento de redes sociais de que preciso em um s\u00f3 lugar torna meu trabalho muuuuito mais f\u00e1cil. Al\u00e9m disso, a integra\u00e7\u00e3o fez com que nossa implementa\u00e7\u00e3o fosse perfeita.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id05\">05 Keyhole<\/h3>\n\n\n\n<p>O Keyhole interpreta estat\u00edsticas e \u00edndices em tempo real. \u00c9 uma palavra-chave <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">e <\/span><a href=\"https:\/\/brand24.com\/blog\/pt\/monitorar-o-desempenho-da-hashtag\/\">hashtag<\/a><a href=\"https:\/\/brand24.com\/pt\/hashtag-analytics\/\" target=\"_blank\" rel=\"noopener\" title=\"\"> rastreador<\/a>.<\/p>\n\n\n\n<p>Com essa ferramenta, voc\u00ea poder\u00e1 analisar os esfor\u00e7os atuais. O Keyhole tamb\u00e9m aborda quais de suas estrat\u00e9gias internas agregam valor \u00e0 comunidade social e funcionam melhor.<\/p>\n\n\n\n<p>Ele tamb\u00e9m permite que voc\u00ea crie um feed para seguir as contas dos concorrentes no Instagram e determinar o que funciona para eles. Assim, voc\u00ea poder\u00e1 implementar essas solu\u00e7\u00f5es em sua estrat\u00e9gia de conta do Instagram.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e36d7&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e36d7\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"493\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-keyhole.png\" alt=\"Keyhole - Analisador do Instagram\" class=\"wp-image-174804\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-keyhole.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-keyhole-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-keyhole-300x148.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-keyhole-248x122.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle Keyhole<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,3 no G2 (69 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rastreamento em tempo real de hashtags, palavras-chave e campanhas.<\/li>\n\n\n\n<li>Ferramentas de monitoramento e benchmarking da concorr\u00eancia.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>O pre\u00e7o pode ser muito alto para pequenas empresas e gerentes aut\u00f4nomos de m\u00eddia social. Al\u00e9m disso, alguns usu\u00e1rios mention a interface do usu\u00e1rio poderia ser mais intuitiva.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"Estou usando o Keyhole quase desde o in\u00edcio e o que mais gosto \u00e9 a flexibilidade dos dados que podem ser rastreados e capturados. Isso facilitou muito a avalia\u00e7\u00e3o do ROI de diferentes campanhas e t\u00e1ticas.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Monitore seu desempenho no Instagram!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=122\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id06\">06 Iconosquare<\/h3>\n\n\n\n<p>O Iconosquare \u00e9 um dos <a href=\"https:\/\/brand24.com\/blog\/pt\/melhores-ferramentas-de-analise-de-midia-social\/\">ferramentas de an\u00e1lise de m\u00eddia social<\/a> que s\u00e3o dedicados a marcas e ag\u00eancias. Ele o ajudar\u00e1 a otimizar sua estrat\u00e9gia de conte\u00fado do Instagram e a aumentar o n\u00famero de seguidores.<\/p>\n\n\n\n<p>A ferramenta rastreia v\u00e1rias m\u00e9tricas, como evolu\u00e7\u00e3o de seguidores, taxa de engajamento e alcance.<\/p>\n\n\n\n<p>O que \u00e9 muito interessante \u00e9 que esse aplicativo de an\u00e1lise do Instagram sugere o melhor momento para postar, ajudando voc\u00ea a alinhar a frequ\u00eancia de postagem com a atividade do p\u00fablico. Al\u00e9m disso, ele ajuda a entender como seu conte\u00fado do Instagram afeta a taxa de engajamento.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e40d8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e40d8\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"454\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-iconsquare.png\" alt=\"Iconosquare - Plataforma de an\u00e1lise do Instagram\" class=\"wp-image-174805\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-iconsquare.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-iconsquare-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-iconsquare-300x136.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-iconsquare-248x113.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do Iconosquare<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,5 no G2 (128 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Insights detalhados, incluindo recursos de melhor momento para postar.<\/li>\n\n\n\n<li>Painel de controle f\u00e1cil de usar.<\/li>\n\n\n\n<li>Agendamento e gerenciamento de coment\u00e1rios em um s\u00f3 lugar.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Funcionalidade limitada para an\u00e1lise do Instagram em planos de pre\u00e7os de n\u00edvel inferior.<\/li>\n\n\n\n<li>A an\u00e1lise de hist\u00f3rias pode incluir m\u00e9tricas mais detalhadas.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"O Iconosquare \u00e9 completo em termos de capacidade de agendamento em nossas redes sociais e de estat\u00edsticas essenciais para o nosso trabalho.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id07\"><strong>07 SocialPilot<\/strong><\/h3>\n\n\n\n<p>O SocialPilot \u00e9 uma ferramenta de an\u00e1lise do Instagram que fornece an\u00e1lises detalhadas. Ela tamb\u00e9m permite a execu\u00e7\u00e3o de um calend\u00e1rio de conte\u00fado e o agendamento de postagens.<\/p>\n\n\n\n<p>Com essa ferramenta, voc\u00ea pode analisar todas as suas contas do Instagram em um s\u00f3 lugar. O SocialPilot rastreia m\u00e9tricas como curtidas, impress\u00f5es, compartilhamentos, visualiza\u00e7\u00f5es, cliques, engajamentos etc.<\/p>\n\n\n\n<p>Al\u00e9m disso, por meio da guia de insights do p\u00fablico, voc\u00ea entender\u00e1 melhor o seu p\u00fablico-alvo. O SocialPilot analisa a atividade dos seguidores e sugere o melhor momento para publicar nas m\u00eddias sociais.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e4974&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e4974\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"422\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-socialpilot.png\" alt=\"SocialPilot - aplicativo de an\u00e1lise do Instagram\" class=\"wp-image-174806\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-socialpilot.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-socialpilot-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-socialpilot-300x127.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-socialpilot-248x105.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do SocialPilot<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,5 no G2 (830 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Excelente custo-benef\u00edcio com an\u00e1lise do Instagram + agendamento e a possibilidade de gerenciar v\u00e1rios perfis de m\u00eddia social.<\/li>\n\n\n\n<li>Interface de usu\u00e1rio amig\u00e1vel, excelente para iniciantes.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Voc\u00ea n\u00e3o conseguir\u00e1 realizar pesquisas avan\u00e7adas <a href=\"https:\/\/brand24.com\/blog\/pt\/o-que-e-benchmarking-competitivo\/\" target=\"_blank\" rel=\"noopener\" title=\"\">avalia\u00e7\u00e3o comparativa da concorr\u00eancia<\/a>. Al\u00e9m disso, suas an\u00e1lises s\u00e3o limitadas em compara\u00e7\u00e3o com outras ferramentas de an\u00e1lise de m\u00eddia social.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"F\u00e1cil de usar, intuitivo e simples. Gosto do fato de poder agendar postagens com anteced\u00eancia e esquecer o assunto.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id08\">08 Emplifi Social Marketing Cloud<\/h3>\n\n\n\n<p>O Emplifi \u00e9 uma das ferramentas de an\u00e1lise do Instagram que permite acompanhar o desempenho de v\u00e1rios perfis.<\/p>\n\n\n\n<p>Voc\u00ea pode criar pain\u00e9is personalizados e visualizar <a href=\"https:\/\/brand24.com\/blog\/pt\/como-medir-o-alcance-da-midia-social\/\" target=\"_blank\" rel=\"noopener\" title=\"\">alcance da m\u00eddia social<\/a>impress\u00f5es, principais postagens e hashtags usadas com frequ\u00eancia.<\/p>\n\n\n\n<p>A ferramenta tamb\u00e9m fornece an\u00e1lises avan\u00e7adas do p\u00fablico no Instagram. E ajuda a <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">entender<a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-analise-da-concorrencia\/\" target=\"_blank\">&nbsp;concorrentes&nbsp;<\/a>e<\/span> criar uma vantagem comercial.<\/p>\n\n\n\n<p>Seu recurso interessante \u00e9 o rastreamento de influenciadores - ele avalia quais influenciadores s\u00e3o os mais eficazes.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e51f6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e51f6\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"849\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-emplifi.png\" alt=\"Emplifi - software de an\u00e1lise do Instagram\" class=\"wp-image-174807\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-emplifi.png 849w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-emplifi-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-emplifi-300x177.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-emplifi-248x146.png 248w\" sizes=\"auto, (max-width: 849px) 100vw, 849px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do Emplifi<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,3 no G2 (236 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An\u00e1lise avan\u00e7ada da concorr\u00eancia e rastreamento de influenciadores.<\/li>\n\n\n\n<li>Pain\u00e9is altamente personaliz\u00e1veis e suporte para outras plataformas de m\u00eddia social.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Alguns usu\u00e1rios dizem que a curva de aprendizado \u00e9 \u00edngreme. Al\u00e9m disso, o pre\u00e7o \u00e9 premium, portanto, \u00e9 uma op\u00e7\u00e3o para grandes empresas.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"Gosto do fato de que voc\u00ea pode reunir todas as suas m\u00eddias sociais e conte\u00fado em um s\u00f3 lugar e tamb\u00e9m publicar o conte\u00fado diretamente em todas ou em uma m\u00eddia social, al\u00e9m de poder analisar todas as estat\u00edsticas em um s\u00f3 lugar.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id09\">09 HypeAuditor<\/h3>\n\n\n\n<p>O HypeAuditor \u00e9 uma das ferramentas de an\u00e1lise do Instagram que oferece recursos avan\u00e7ados de <a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-de-marketing-de-influencia\/\" target=\"_blank\" rel=\"noopener\" title=\"\">m\u00e9tricas de marketing de influ\u00eancia<\/a>.<\/p>\n\n\n\n<p>A ferramenta tem an\u00e1lises de influenciadores, como crescimento de seguidores e dados demogr\u00e1ficos, taxa de engajamento, interesses do p\u00fablico e desempenho da publicidade.<\/p>\n\n\n\n<p>Se estiver procurando um software para ajud\u00e1-lo a encontrar influenciadores de alta qualidade, considere usar o HypeAuditor.<\/p>\n\n\n\n<p>Com essa ferramenta, voc\u00ea pode encontrar facilmente criadores que est\u00e3o crescendo rapidamente e s\u00e3o semelhantes aos seus principais influenciadores.<\/p>\n\n\n\n<p>O HypeAuditor pode ajud\u00e1-lo a gerenciar e analisar suas campanhas no Instagram com influenciadores. E uma grande vantagem - ele tamb\u00e9m o ajudar\u00e1 a gerenciar seus pagamentos.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e5b84&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e5b84\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"886\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hype-auditor.png\" alt=\"HypeAuditor - aplicativo de an\u00e1lise do Instagram\" class=\"wp-image-174808\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hype-auditor.png 886w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hype-auditor-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hype-auditor-300x169.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-hype-auditor-248x140.png 248w\" sizes=\"auto, (max-width: 886px) 100vw, 886px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do HypeAuditor<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Experimente a melhor ferramenta de an\u00e1lise do Instagram!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=122\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,6 no G2 (206 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Profundidade inigual\u00e1vel em m\u00e9tricas de influenciadores e detec\u00e7\u00e3o de fraudes.<\/li>\n\n\n\n<li>Ajuda a identificar e analisar os influenciadores em ascens\u00e3o nas m\u00eddias sociais.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Essa ferramenta \u00e9 mais adequada para a descoberta de influenciadores do que para a an\u00e1lise de conte\u00fado de propriedade da marca.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"Isso d\u00e1 a oportunidade de ter dados confi\u00e1veis sobre as m\u00e9tricas do influenciador e a capacidade de descobrir novas m\u00e9tricas.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id10\">10 Sprinklr<\/h3>\n\n\n\n<p>A Sprinklr Social \u00e9 uma plataforma projetada para grandes empresas com necessidades complexas de m\u00eddia social.<\/p>\n\n\n\n<p>Ele oferece recursos totalmente personaliz\u00e1veis <a href=\"https:\/\/brand24.com\/pt\/social-listening-dashboard\/\" target=\"_blank\" rel=\"noopener\" title=\"\">pain\u00e9is de escuta social<\/a> e an\u00e1lises, onde ele rastreia o engajamento, as impress\u00f5es, o crescimento do p\u00fablico e o desempenho da campanha.<\/p>\n\n\n\n<p>O que diferencia a Sprinklr \u00e9 sua capacidade de se integrar perfeitamente a outras ferramentas corporativas e fornecer relat\u00f3rios omnicanal, o que a torna uma pot\u00eancia para marcas que gerenciam campanhas de grande escala em v\u00e1rios mercados.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e65bc&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e65bc\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"669\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprinklr.png\" alt=\"Sprinklr - Ferramenta de an\u00e1lise do Instagram.\" class=\"wp-image-174809\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprinklr.png 669w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprinklr-16x12.png 16w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprinklr-300x224.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sprinklr-213x159.png 213w\" sizes=\"auto, (max-width: 669px) 100vw, 669px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle da Sprinklr<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4.1 no G2 (1032 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Recursos avan\u00e7ados e personaliz\u00e1veis de gera\u00e7\u00e3o de relat\u00f3rios.<\/li>\n\n\n\n<li>Integra\u00e7\u00e3o com v\u00e1rias ferramentas de CRM e de atendimento ao cliente.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Exige integra\u00e7\u00e3o e investimento de tempo para aprend\u00ea-lo, portanto, n\u00e3o \u00e9 uma boa op\u00e7\u00e3o para equipes menores devido \u00e0 complexidade.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"A Sprinklr Social tem recursos robustos, que permitem que voc\u00ea personalize totalmente a plataforma - se o seu tempo permitir.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id11\">11 Send\u00edvel<\/h3>\n\n\n\n<p>O Sendible \u00e9 uma ferramenta completa de gerenciamento de m\u00eddia social com recursos de agendamento e an\u00e1lise.<\/p>\n\n\n\n<p>Para o Instagram, ele ajuda a monitorar o desempenho e o envolvimento das postagens, al\u00e9m de facilitar a manuten\u00e7\u00e3o de um cronograma de publica\u00e7\u00e3o consistente.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil para profissionais de marketing individuais e pequenas equipes que precisam manter o fluxo de conte\u00fado enquanto gerenciam outras tarefas.<\/p>\n\n\n\n<p>A interface de usu\u00e1rio intuitiva e as filas de postagens automatizadas facilitam a manuten\u00e7\u00e3o do controle da estrat\u00e9gia social, mesmo quando voc\u00ea est\u00e1 ausente.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e6e0f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e6e0f\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"952\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sendible.jpg\" alt=\"Sendible - Analisador do Instagram.\" class=\"wp-image-174810\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sendible.jpg 952w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sendible-18x9.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sendible-300x158.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-sendible-248x130.jpg 248w\" sizes=\"auto, (max-width: 952px) 100vw, 952px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do Sendible<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,5 no G2 (887 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Agendamento e automa\u00e7\u00e3o para o Instagram.<\/li>\n\n\n\n<li>Interface f\u00e1cil de usar, perfeita para profissionais de marketing individuais.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Ele tem apenas an\u00e1lises b\u00e1sicas, portanto, provavelmente n\u00e3o atender\u00e1 \u00e0s necessidades de relat\u00f3rios em n\u00edvel empresarial.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"Com a Sendible, eu programo facilmente minhas publica\u00e7\u00f5es nas m\u00eddias sociais. Sou o \u00fanico respons\u00e1vel por todo o marketing da empresa, portanto, quando saio de f\u00e9rias, acho importante que as publica\u00e7\u00f5es nas m\u00eddias sociais continuem. Eu n\u00e3o conseguiria mais viver sem o Sendible.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id12\">12 ContentStudio<\/h3>\n\n\n\n<p>O ContentStudio oferece agendamento, planejamento e an\u00e1lise de m\u00eddia social, tudo em um s\u00f3 lugar.<\/p>\n\n\n\n<p>Para o Instagram, ele ajuda a rastrear m\u00e9tricas de engajamento, crescimento de seguidores e desempenho de postagens.<\/p>\n\n\n\n<p>\u00c9 particularmente \u00fatil para equipes, pois permite a colabora\u00e7\u00e3o e o planejamento claro do conte\u00fado.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode automatizar campanhas e otimizar os hor\u00e1rios de postagem com base no desempenho anterior.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e76f6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e76f6\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"842\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-content-studio.png\" alt=\"ContentStudio - An\u00e1lise do Instagram.\" class=\"wp-image-174811\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-content-studio.png 842w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-content-studio-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-content-studio-300x178.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-content-studio-248x147.png 248w\" sizes=\"auto, (max-width: 842px) 100vw, 842px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do ContentStudio<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,6 no G2 (351 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ferramentas avan\u00e7adas de fluxo de trabalho de conte\u00fado para colabora\u00e7\u00e3o.<\/li>\n\n\n\n<li>Automa\u00e7\u00e3o e agendamento para o Instagram e outras plataformas.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>Algumas pessoas relatam que eles poderiam melhorar os relat\u00f3rios do Instagram e adicionar insights mais detalhados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"O ContentStudio me permite otimizar o fluxo de trabalho na minha empresa, \u00e9 f\u00e1cil de usar e permite que eu planeje meu conte\u00fado.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id13\">13 Agorapulse<\/h3>\n\n\n\n<p>O Agorapulse \u00e9 um <a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-midia-social\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ferramenta de m\u00eddia social<\/a> que combina publica\u00e7\u00e3o, engajamento e an\u00e1lise em um \u00fanico painel.<\/p>\n\n\n\n<p>Ele rastreia <a href=\"https:\/\/brand24.com\/blog\/pt\/desempenho-no-instagram\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Desempenho no Instagram<\/a> m\u00e9tricas como impress\u00f5es, alcance, taxa de engajamento e crescimento de seguidores.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode agrupar perfis por projeto ou cliente, o que \u00e9 particularmente \u00fatil para ag\u00eancias.<\/p>\n\n\n\n<p>Seu recurso de fila garante que o conte\u00fado esteja sempre alinhado e pronto para ser usado, enquanto suas ferramentas de relat\u00f3rio ajudam a identificar qual conte\u00fado tem melhor desempenho.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e897f6e7f6e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e897f6e7f6e\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"939\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse.png\" alt=\"Agorapulse - An\u00e1lise do Instagram.\" class=\"wp-image-174812\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse.png 939w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse-750x400.png 750w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse-300x160.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2023\/06\/instagram-analytics-tools-agorapulse-248x132.png 248w\" sizes=\"auto, (max-width: 939px) 100vw, 939px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Painel de controle do Agorapulse<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Classifica\u00e7\u00e3o:<\/h4>\n\n\n\n<p>4,5 no G2 (958 avalia\u00e7\u00f5es)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Pontos fortes:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interface intuitiva e agrupamento de perfis.<\/li>\n\n\n\n<li>Fila de publica\u00e7\u00e3o e recursos de relat\u00f3rio.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">O que poderia ser melhor:<\/h4>\n\n\n\n<p>A profundidade da an\u00e1lise pode n\u00e3o ser adequada para profissionais de marketing altamente t\u00e9cnicos.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">O que as pessoas no G2 dizem sobre essa ferramenta:<\/h4>\n\n\n<div class=\"acf-testimonial acf-testimonial--default\">\n                    <div class=\"acf-testimonial__answer\">\"Adoro a capacidade de monitorar e responder a v\u00e1rias plataformas de m\u00eddia social em um \u00fanico espa\u00e7o. Adoro o fato de poder agrupar os perfis e organiz\u00e1-los. O recurso de fila \u00e9 \u00f3timo.\"<\/div>\n        <div class=\"acf-testimonial__row\">\n                <div class=\"acf-testimonial__author-content\">\n                            <div class=\"acf-testimonial__author-name\">Usu\u00e1rio G2                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-to-consider\">PERGUNTAS FREQUENTES<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">O que s\u00e3o ferramentas de an\u00e1lise do Instagram?<\/h3>\n\n\n\n<p>As ferramentas de an\u00e1lise do Instagram s\u00e3o plataformas de software que rastreiam, medem e analisam os dados de desempenho das contas do Instagram. <\/p>\n\n\n\n<p>Eles o ajudam a monitorar o engajamento, o alcance, o crescimento de seguidores, o desempenho do conte\u00fado e a atividade da concorr\u00eancia, al\u00e9m do que o Insights nativo do Instagram oferece.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Por que devo usar uma ferramenta de an\u00e1lise do Instagram de terceiros?<\/h3>\n\n\n\n<p>O Instagram Insights oferece m\u00e9tricas b\u00e1sicas. Ferramentas de terceiros oferecem an\u00e1lises mais profundas, rastreamento de concorrentes, an\u00e1lise de sentimentos, acesso a dados hist\u00f3ricos, relat\u00f3rios automatizados e rastreamento de desempenho entre plataformas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Quais m\u00e9tricas s\u00e3o mais importantes no Instagram?<\/h3>\n\n\n\n<p>As m\u00e9tricas mais importantes s\u00e3o a taxa de engajamento, o alcance, os salvamentos, a taxa de conclus\u00e3o de hist\u00f3rias, a taxa de crescimento de seguidores e as convers\u00f5es de visitas ao perfil. Essas m\u00e9tricas refletem o interesse do p\u00fablico e a efic\u00e1cia do conte\u00fado com mais precis\u00e3o do que apenas as curtidas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">As ferramentas de an\u00e1lise do Instagram s\u00e3o precisas?<\/h3>\n\n\n\n<p>As ferramentas mais conceituadas usam a API oficial do Instagram, o que garante dados confi\u00e1veis para contas conectadas. No entanto, nenhuma ferramenta pode acessar dados de contas privadas ou fornecer dados hist\u00f3ricos 100% sem conex\u00e3o pr\u00e9via.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Posso monitorar os concorrentes com as ferramentas de an\u00e1lise do Instagram?<\/h3>\n\n\n\n<p>Sim. Muitas ferramentas permitem monitorar as taxas de envolvimento dos concorrentes, a frequ\u00eancia de publica\u00e7\u00f5es, os tipos de conte\u00fado e o crescimento de seguidores. Isso ajuda a avaliar seu desempenho e identificar oportunidades de conte\u00fado.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Qual \u00e9 a melhor ferramenta de an\u00e1lise do Instagram para pequenas empresas?<\/h3>\n\n\n\n<p>Normalmente, as pequenas empresas se beneficiam de ferramentas que combinam acessibilidade, pain\u00e9is simples e relat\u00f3rios automatizados. Procure ferramentas que ofere\u00e7am rastreamento claro de engajamento e monitoramento b\u00e1sico da concorr\u00eancia sem pre\u00e7os empresariais.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Qual \u00e9 a melhor ferramenta de an\u00e1lise do Instagram para ag\u00eancias?<\/h3>\n\n\n\n<p>As ag\u00eancias precisam de relat\u00f3rios de marca branca, gerenciamento de v\u00e1rias contas, an\u00e1lise da concorr\u00eancia e exporta\u00e7\u00f5es automatizadas. Relat\u00f3rios avan\u00e7ados e pain\u00e9is de controle do cliente s\u00e3o recursos essenciais.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Existem ferramentas gratuitas de an\u00e1lise do Instagram?<\/h3>\n\n\n\n<p>O Instagram Insights \u00e9 gratuito e est\u00e1 dispon\u00edvel para contas comerciais e de criadores. Algumas ferramentas de terceiros oferecem planos gratuitos limitados, mas recursos avan\u00e7ados, como an\u00e1lise da concorr\u00eancia e dados hist\u00f3ricos, geralmente exigem assinaturas pagas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Quanto custam as ferramentas de an\u00e1lise do Instagram?<\/h3>\n\n\n\n<p>Os pre\u00e7os normalmente variam de $0 para planos b\u00e1sicos a $300+ por m\u00eas para pacotes para ag\u00eancias ou empresas. Os custos dependem dos recursos, do n\u00famero de contas e dos recursos de gera\u00e7\u00e3o de relat\u00f3rios.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Como escolho a ferramenta certa de an\u00e1lise do Instagram?<\/h3>\n\n\n\n<p>Escolha com base em seus objetivos. Se voc\u00ea precisa analisar a concorr\u00eancia, procure recursos de benchmarking. Se voc\u00ea gerencia v\u00e1rios clientes, priorize a automa\u00e7\u00e3o de relat\u00f3rios. Sempre compare os pre\u00e7os, as integra\u00e7\u00f5es e a profundidade dos dados antes de tomar uma decis\u00e3o.<\/p>","protected":false},"excerpt":{"rendered":"<p>Qual \u00e9 a melhor ferramenta de an\u00e1lise do Instagram? Confira a vis\u00e3o geral das 13 melhores op\u00e7\u00f5es para 2026, suas classifica\u00e7\u00f5es, recursos e compara\u00e7\u00f5es!<\/p>","protected":false},"author":74,"featured_media":151430,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4148],"tags":[],"class_list":["post-109264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics-and-reporting"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Katarzyna","cf_author_last_name":"Dere\u0144","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/109264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=109264"}],"version-history":[{"count":75,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/109264\/revisions"}],"predecessor-version":[{"id":182030,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/109264\/revisions\/182030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/151430"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=109264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=109264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=109264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}