{"id":165563,"date":"2024-06-13T11:42:51","date_gmt":"2024-06-13T09:42:51","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=165563"},"modified":"2026-04-13T14:07:58","modified_gmt":"2026-04-13T12:07:58","slug":"analise-de-hashtag-do-youtube","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/youtube-hashtag-analytics\/","title":{"rendered":"10 Easy Steps to YouTube Hashtag Analytics [2026]"},"content":{"rendered":"<p>A an\u00e1lise de hashtag do YouTube nunca esteve realmente no radar da maioria dos criadores de conte\u00fado. Grande erro!<\/p>\n\n\n\n<p>Imagine o caos quando uma atualiza\u00e7\u00e3o recente do iOS (iOS 17.5) fez com que fotos exclu\u00eddas anteriormente reaparecessem em alguns iPhones, gerando preocupa\u00e7\u00f5es com a privacidade e afetando a reputa\u00e7\u00e3o da Apple. Conhecida por sua seguran\u00e7a, a Apple enfrentou mais de 50 mentions negativos com #iPhone em apenas um dia.<\/p>\n\n\n\n<p>Embora a Apple ainda n\u00e3o tenha se pronunciado oficialmente, a falha parece estar resolvida agora, com o desempenho e a reputa\u00e7\u00e3o da hashtag melhorando constantemente no \u00faltimo m\u00eas.<\/p>\n\n\n\n<p>Utilizar a an\u00e1lise de hashtags n\u00e3o \u00e9 apenas uma coisa boa de se ter - \u00e9 essencial para impulsionar o crescimento sustent\u00e1vel, maximizar o alcance e gerenciar poss\u00edveis crises.<\/p>\n\n\n\n<p>Pronto para desbloquear o poder da an\u00e1lise de hashtag do YouTube? Vamos mergulhar de cabe\u00e7a! <\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\"><strong>An\u00e1lise de hashtag do YouTube<\/strong> envolve o rastreamento e a an\u00e1lise do desempenho das hashtags usadas em v\u00eddeos. Isso ajuda as marcas a identificar qual conte\u00fado repercute em seu p\u00fablico e a otimizar suas estrat\u00e9gias de marketing. Ao aproveitar esses insights, as marcas podem aumentar a visibilidade, aumentar o envolvimento e aprimorar sua presen\u00e7a on-line em geral.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how\"><strong>Como iniciar a an\u00e1lise de hashtag do YouTube?<\/strong><\/h2>\n\n\n\n<p>As hashtags do YouTube t\u00eam uma finalidade semelhante \u00e0 das hashtags do Twitter e de outras plataformas de m\u00eddia social. Em poucas palavras, elas agrupam v\u00eddeos em torno de um t\u00f3pico espec\u00edfico.<\/p>\n\n\n\n<p>Os v\u00eddeos do YouTube podem conter hashtags no t\u00edtulo e\/ou na descri\u00e7\u00e3o.<\/p>\n\n\n\n<p>A hashtag no t\u00edtulo do v\u00eddeo \u00e9 destacada e pode ser clicada, assim como as tr\u00eas que aparecem na parte superior da descri\u00e7\u00e3o do v\u00eddeo:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71097c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71097c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"298\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-in-description.png\" alt=\"Rastreamento de hashtag: hashtags clic\u00e1veis.\" class=\"wp-image-165570\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-in-description.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-in-description-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-in-description-300x89.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-in-description-248x74.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Rastreamento de hashtag: hashtags clic\u00e1veis.<\/figcaption><\/figure>\n\n\n\n<p>Geralmente, h\u00e1 tr\u00eas grupos principais de hashtag que aparecem no YouTube:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>hashtags de tend\u00eancia<\/li>\n\n\n\n<li>hashtags de marca<\/li>\n\n\n\n<li>hashtags do setor<\/li>\n<\/ul>\n\n\n\n<p>Mas como obter seu <a href=\"https:\/\/brand24.com\/pt\/hashtag-analytics\/\">an\u00e1lise de hashtag<\/a>?<\/p>\n\n\n\n<p>Primeiro, d\u00ea uma olhada no que a an\u00e1lise integrada do YouTube pode fazer.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d711273&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d711273\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"499\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-internal-analyics.png\" alt=\"An\u00e1lise do YouTube: Como medir seu sucesso no YouTube\" class=\"wp-image-165571\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-internal-analyics.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-internal-analyics-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-internal-analyics-300x150.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-internal-analyics-248x124.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise interna do YouTube<\/figcaption><\/figure>\n\n\n\n<p>E, infelizmente... eles n\u00e3o podem fazer muito em termos de rastreamento de hashtag.<\/p>\n\n\n\n<p>Embora elas ofere\u00e7am alguns insights, voc\u00ea provavelmente precisar\u00e1 de uma ferramenta de an\u00e1lise de hashtags mais robusta para saber o desempenho de suas hashtags.<\/p>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analise e monitore hashtags no YouTube!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p>Para encontrar conte\u00fado com hashtags, digite a palavra-chave de seu interesse com o s\u00edmbolo \"#\" na barra de pesquisa do YouTube:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d711da4&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d711da4\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"937\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search.png\" alt=\"Resultado de uma pesquisa de hashtag no YouTube.\" class=\"wp-image-165572\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search.png 937w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search-750x400.png 750w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search-300x160.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-search-248x132.png 248w\" sizes=\"auto, (max-width: 937px) 100vw, 937px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Resultado de uma pesquisa de hashtag no YouTube.<\/figcaption><\/figure>\n\n\n\n<p>Como resultado, voc\u00ea obter\u00e1 v\u00eddeos diferentes (que n\u00e3o necessariamente cont\u00eam a hashtag pesquisada) e uma guia clic\u00e1vel especial com o nome da hashtag.<\/p>\n\n\n\n<p>Depois de clicar na hashtag, voc\u00ea ver\u00e1:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d7125a8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d7125a8\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"746\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-after-clicking.png\" alt=\"Conte\u00fado com uma hashtag espec\u00edfica.\" class=\"wp-image-165573\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-after-clicking.png 746w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-after-clicking-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-after-clicking-300x201.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-after-clicking-237x159.png 237w\" sizes=\"auto, (max-width: 746px) 100vw, 746px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Conte\u00fado com uma hashtag espec\u00edfica.<\/figcaption><\/figure>\n\n\n\n<p>Ele diz que h\u00e1 3,4 milh\u00f5es de v\u00eddeos com a hashtag #iPhone em 884 mil canais do YouTube!<\/p>\n\n\n\n<p>A guia hashtag cont\u00e9m v\u00eddeos com a mesma hashtag, tanto na descri\u00e7\u00e3o quanto no t\u00edtulo do v\u00eddeo do YouTube.<\/p>\n\n\n\n<p>Al\u00e9m disso, \u00e9 poss\u00edvel filtrar os resultados para v\u00eddeos e curtas-metragens<\/p>\n\n\n\n<p>E... isso \u00e9 tudo. Para obter an\u00e1lises de hashtag mais avan\u00e7adas, voc\u00ea precisar\u00e1 de ferramentas de rastreamento de hashtag mais especializadas.<\/p>\n\n\n\n<p>Esta \u00e9 a apar\u00eancia de uma hashtag mention do YouTube em um painel Brand24:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d712dfd&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d712dfd\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"320\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mention.png\" alt=\"Hashtag mention detectada por Brand24.\" class=\"wp-image-165574\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mention.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mention-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mention-300x96.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mention-248x79.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Hashtag mention detectada por Brand24.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"steps\"><strong>Como analisar hashtags no YouTube? 10 etapas&nbsp;<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id01\"><strong>01 Verifique o volume dos mentions<\/strong><\/h3>\n\n\n\n<p>Rastreamento do n\u00famero de <a href=\"https:\/\/brand24.com\/blog\/pt\/youtube-mentions\/\">YouTube mentions<\/a> de suas hashtags fornece uma imagem clara de como o seu conte\u00fado ou campanha est\u00e1 repercutindo no seu p\u00fablico.<\/p>\n\n\n\n<p class=\"has-text-align-center has-background\" style=\"background-color:#eeffee\"><strong>Volumes altos de mention indicam engajamento bem-sucedido e grande visibilidade, enquanto volumes baixos podem sugerir que voc\u00ea precisa ajustar sua estrat\u00e9gia.<\/strong><\/p>\n\n\n\n<p>A an\u00e1lise de hashtag \u00e9 fundamental para entender essas tend\u00eancias mais amplas e as prefer\u00eancias do p\u00fablico, pois ajuda a identificar os influenciadores, os mentions da marca e o desempenho geral do conte\u00fado.<\/p>\n\n\n\n<p>As melhores hashtags se espalhar\u00e3o on-line rapidamente e provavelmente ir\u00e3o al\u00e9m do seu canal do YouTube.<\/p>\n\n\n\n<p>\u00c9 por isso que o rastreamento de mentions em outras plataformas tamb\u00e9m \u00e9 uma parte crucial.<\/p>\n\n\n\n<p>Isso o ajuda a entender as tend\u00eancias mais amplas e as prefer\u00eancias do p\u00fablico.<\/p>\n\n\n\n<p>Esses dados s\u00e3o valiosos para otimizar suas campanhas de m\u00eddia social e maximizar o ROI dos esfor\u00e7os de marketing. Cada mention reflete o alcance e a repercuss\u00e3o da sua marca no YouTube e em v\u00e1rios canais de m\u00eddia social.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d713759&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d713759\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"957\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-quote.png\" alt=\"Cita\u00e7\u00e3o de especialista sobre a import\u00e2ncia da hashtag.\" class=\"wp-image-165575\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-quote.png 957w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-quote-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-quote-300x157.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-quote-248x130.png 248w\" sizes=\"auto, (max-width: 957px) 100vw, 957px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>O painel do Brand24 mostra de onde v\u00eam seus mentions com hashtag. Voc\u00ea pode filtrar esses mentions por fonte (incluindo o YouTube) e por data.<\/p>\n\n\n\n<p>Ter acesso a dados hist\u00f3ricos \u00e9 importante para medir o sucesso de suas campanhas de marketing e entender como seu p\u00fablico se envolve com seu conte\u00fado.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Acompanhe as hashtags do YouTube ao longo do tempo!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p>Vamos dar uma olhada na hashtag da Apple \"#iPhone\". Nos \u00faltimos 30 dias, ela foi mentioned quase 1.085 vezes no YouTube:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71419f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71419f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"459\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach.png\" alt=\"Hashtag mentions ao longo do tempo por Brand24.\" class=\"wp-image-165577\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-300x138.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-248x114.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Hashtag mentions ao longo do tempo por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>O Brand24 coleta dados sobre suas hashtags de v\u00e1rias plataformas de m\u00eddia social, fornecendo uma vis\u00e3o hol\u00edstica da amplitude com que sua hashtag est\u00e1 sendo usada.<\/p>\n\n\n\n<p>As fontes de dados do Brand24 incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plataformas de m\u00eddia social, como TikTok, Instagram, LinkedIn, YouTube, Twitter, Facebook, Reddit, Telegram e Twitch<\/li>\n\n\n\n<li>Sites de avalia\u00e7\u00e3o, como TripAdvisor, Yelp, Booking, App Store, Google Play, Trustpilot<\/li>\n\n\n\n<li>Blogs<\/li>\n\n\n\n<li>Plataformas de v\u00eddeo<\/li>\n\n\n\n<li>Podcasts<\/li>\n\n\n\n<li>F\u00f3runs de discuss\u00e3o<\/li>\n\n\n\n<li>Boletins informativos<\/li>\n\n\n\n<li>Fontes de not\u00edcias on-line<\/li>\n\n\n\n<li>Outras fontes dispon\u00edveis publicamente<\/li>\n<\/ul>\n\n\n\n<p>Ent\u00e3o, como a Apple est\u00e1 se saindo no geral? O iPhone # obteve mais de 154.400 mentions em todas as fontes de dados, com um alcance de m\u00eddia social estimado em quase 155.000.000.<\/p>\n\n\n\n<p>Impressionante, n\u00e3o \u00e9?<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d714aca&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d714aca\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"658\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-analytics.png\" alt=\"An\u00e1lise de hashtag por Brand24.\" class=\"wp-image-165578\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-analytics.png 658w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-analytics-16x12.png 16w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-analytics-300x228.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-analytics-209x159.png 209w\" sizes=\"auto, (max-width: 658px) 100vw, 658px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Al\u00e9m disso, um recurso que eu adoro quando mergulho no <a href=\"https:\/\/brand24.com\/blog\/pt\/monitorar-o-desempenho-da-hashtag\/\">desempenho da hashtag<\/a> \u00e9 o Detector de Anomalias do Brand24.<\/p>\n\n\n\n<p>Tenho certeza de que voc\u00ea tamb\u00e9m vai gostar!<\/p>\n\n\n\n<p>Essa ferramenta baseada em IA detecta anomalias nos volumes de mentions e alerta voc\u00ea sobre picos ou quedas repentinas. \u00c9 excelente para identificar padr\u00f5es incomuns em seus mentions de hashtag rastreados.<\/p>\n\n\n\n<p>O Detector analisa as poss\u00edveis causas e apresenta suas descobertas em termos simples.<\/p>\n\n\n\n<p>Antes de seu lan\u00e7amento, eu tinha muita dificuldade para definir os motivos reais por tr\u00e1s dos picos de mentions da minha hashtag. Agora, o recurso Detector faz esse trabalho para mim. Ele me ajuda a identificar facilmente as poss\u00edveis causas de quaisquer aumentos ou redu\u00e7\u00f5es nos n\u00fameros de mention.<\/p>\n\n\n\n<p>Al\u00e9m disso, conforme mostrado no exemplo abaixo, ele fornece sugest\u00f5es personalizadas de tend\u00eancias e novas ideias de hashtag para o YouTube.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d715370&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d715370\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"301\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-anomaly-detector.png\" alt=\"Um detector de anomalias baseado em IA por Brand24.\" class=\"wp-image-165579\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-anomaly-detector.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-anomaly-detector-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-anomaly-detector-300x90.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-anomaly-detector-248x75.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Ferramentas de rastreamento de hashtag: Detector de anomalias baseado em IA<\/figcaption><\/figure>\n\n\n\n<p>E n\u00e3o se esque\u00e7a de que ele pode ser especialmente \u00fatil no gerenciamento de crises. Voc\u00ea saber\u00e1 exatamente o que aconteceu se, de repente, observar um aumento de mentions negativos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id02\"><strong>02 Avalie o alcance da m\u00eddia social<\/strong><\/h3>\n\n\n\n<p>An\u00e1lises mais gerais de m\u00eddia social tamb\u00e9m s\u00e3o importantes no rastreamento de hashtag.<\/p>\n\n\n\n<p>Pegue <a href=\"https:\/\/brand24.com\/blog\/pt\/como-medir-o-alcance-da-midia-social\/\">alcance da m\u00eddia social<\/a>por exemplo. Isso pode dizer muito sobre o desempenho de sua hashtag!<\/p>\n\n\n\n<p>Essa m\u00e9trica mostra o n\u00famero total de usu\u00e1rios exclusivos de m\u00eddia social que viram o conte\u00fado com uma hashtag espec\u00edfica.<\/p>\n\n\n\n<p>Ao medir o alcance, voc\u00ea pode:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>monitore o impacto de suas campanhas de hashtag<\/li>\n\n\n\n<li>Saiba como seu p\u00fablico-alvo se envolve com ele<\/li>\n\n\n\n<li>entender o desempenho de sua hashtag em diferentes plataformas<\/li>\n<\/ul>\n\n\n\n<p>Isso \u00e9 particularmente importante no YouTube, onde o algoritmo e o uso bem feito de palavras-chave podem aumentar muito a visibilidade do seu conte\u00fado.<\/p>\n\n\n\n<p>Ao usar o Brand24, voc\u00ea pode obter insights detalhados sobre o alcance da sua hashtag no YouTube e em outras plataformas.<\/p>\n\n\n\n<p>Essas informa\u00e7\u00f5es s\u00e3o essenciais para entender o impacto mais amplo de suas campanhas e para otimizar sua estrat\u00e9gia de conte\u00fado.<\/p>\n\n\n\n<p>Por exemplo, o #iPhone gerou um alcance estimado de mais de 55.000.000 nos \u00faltimos 30 dias.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d715d02&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d715d02\" class=\"wp-block-image size-full is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"459\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-1.png\" alt=\"An\u00e1lise de hashtag: Mentions e alcance por Brand24.\" class=\"wp-image-165580\" style=\"width:840px;height:auto\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-1-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-1-300x138.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reach-1-248x114.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de hashtag: Mentions e alcance por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Al\u00e9m disso, algumas ferramentas de rastreamento de hashtag mais avan\u00e7adas permitem que voc\u00ea determine em quais plataformas sua hashtag se espalha melhor.<\/p>\n\n\n\n<p>Aqui est\u00e1 um instant\u00e2neo da guia Bran24 AI-based Metrics Analysis e a fonte mais eficiente em termos de alcance:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71652b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71652b\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"623\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ai-reach-source.png\" alt=\"An\u00e1lise de m\u00eddia social: Brand24 baseado em IA, a fonte mais eficiente em termos de alcance.\" class=\"wp-image-165581\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ai-reach-source.png 623w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ai-reach-source-15x12.png 15w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ai-reach-source-300x241.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ai-reach-source-198x159.png 198w\" sizes=\"auto, (max-width: 623px) 100vw, 623px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de m\u00eddia social: Brand24 baseado em IA, a fonte mais eficiente em termos de alcance.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id03\"><strong>03 Detectar a popularidade da hashtag<\/strong><\/h3>\n\n\n\n<p>Embora as hashtags no YouTube possam n\u00e3o parecer t\u00e3o proeminentes quanto em outras plataformas, elas desempenham um papel significativo na categoriza\u00e7\u00e3o do conte\u00fado e na melhoria da capacidade de descoberta.<\/p>\n\n\n\n<p>A pontua\u00e7\u00e3o de presen\u00e7a n\u00e3o se refere apenas \u00e0 popularidade, mas ao impacto e \u00e0 influ\u00eancia que sua hashtag realmente tem no ecossistema do YouTube.<\/p>\n\n\n\n<p>Ao rastrear o <a href=\"https:\/\/brand24.com\/blog\/pt\/pontuacao-de-presenca-on-line\/\">Pontua\u00e7\u00e3o de presen\u00e7a on-line<\/a>voc\u00ea obt\u00e9m informa\u00e7\u00f5es valiosas sobre seu p\u00fablico potencial. \u00c9 uma \u00f3tima maneira de encontrar as hashtags mais relevantes e melhorar o envolvimento do seu conte\u00fado.<\/p>\n\n\n\n<p>Al\u00e9m disso, \u00e9 uma ferramenta de benchmarking perfeita.<\/p>\n\n\n\n<p>Vamos dar uma olhada no principal concorrente da Apple, a Samsung.<\/p>\n\n\n\n<p>Como est\u00e1 a hashtag deles?<\/p>\n\n\n\n<p>#SamsungGalaxy Presence Score \u00e9 37, o que n\u00e3o \u00e9 ruim! \u00c9 maior do que 66% das marcas, e a pontua\u00e7\u00e3o teve um aumento significativo recentemente.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d716e55&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d716e55\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"285\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-presence-score.png\" alt=\"Pontua\u00e7\u00e3o de presen\u00e7a pelo Brand24.\" class=\"wp-image-165582\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-presence-score.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-presence-score-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-presence-score-300x86.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-presence-score-248x71.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Pontua\u00e7\u00e3o de presen\u00e7a pelo Brand24.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id04\"><strong>04 Detectar a reputa\u00e7\u00e3o da hashtag<\/strong><\/h3>\n\n\n\n<p>O Reputation Score reflete a percep\u00e7\u00e3o on-line de uma marca.<\/p>\n\n\n\n<p>Isso inclui fatores como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>engajamento na m\u00eddia social<\/li>\n\n\n\n<li>mentions<\/li>\n\n\n\n<li>alcance<\/li>\n\n\n\n<li>sentimento<\/li>\n<\/ul>\n\n\n\n<p>Uma pontua\u00e7\u00e3o alta leva a uma maior fidelidade \u00e0 marca, confian\u00e7a do cliente e vendas.<\/p>\n\n\n\n<p>Se sua hashtag receber feedback positivo, voc\u00ea poder\u00e1 aumentar o sucesso impulsionando conte\u00fado semelhante ou colaborando com influenciadores que contribuam para essa positividade.<\/p>\n\n\n\n<p>Ao mesmo tempo, se a reputa\u00e7\u00e3o tiver uma tend\u00eancia negativa, \u00e9 um sinal para ajustar sua estrat\u00e9gia. Talvez seja o momento de redefinir sua abordagem de conte\u00fado ou abordar quaisquer preocupa\u00e7\u00f5es diretamente na plataforma.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d717a04&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d717a04\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"288\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reputation-score.png\" alt=\"Rastreamento de hashtag: Pontua\u00e7\u00e3o de reputa\u00e7\u00e3o por Brand24.\" class=\"wp-image-165583\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reputation-score.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reputation-score-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reputation-score-300x86.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-reputation-score-248x71.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Rastreamento de hashtag: Pontua\u00e7\u00e3o de reputa\u00e7\u00e3o por Brand24.<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analise e monitore hashtags no YouTube!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id05\"><strong>05 Realizar an\u00e1lise de sentimentos<\/strong><\/h3>\n\n\n\n<p>Conduzindo a <a href=\"https:\/\/brand24.com\/blog\/pt\/analise-de-sentimentos\/\">an\u00e1lise de sentimentos<\/a> de hashtags no YouTube \u00e9 crucial para entender a percep\u00e7\u00e3o do p\u00fablico sobre sua marca ou campanha.<\/p>\n\n\n\n<p>As pessoas est\u00e3o respondendo de forma positiva, negativa ou neutra?<\/p>\n\n\n\n<p>Esse conhecimento permite que voc\u00ea adapte sua mensagem, aborde preocupa\u00e7\u00f5es e participe de tend\u00eancias positivas.<\/p>\n\n\n\n<p>\u00c9 poss\u00edvel usar uma ferramenta de monitoramento de hashtag para rastrear e analisar o sentimento no YouTube:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>melhorar o gerenciamento de sua campanha de hashtag<\/li>\n\n\n\n<li>gerenciar um potencial <a href=\"https:\/\/brand24.com\/blog\/pt\/gerenciamento-de-crises-de-relacoes-publicas\/\">Crise de rela\u00e7\u00f5es p\u00fablicas<\/a><\/li>\n\n\n\n<li>encontrar conte\u00fado UGC<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como analisar o sentimento da hashtag?<\/strong><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Observe como os espectadores est\u00e3o reagindo \u00e0 sua hashtag. Eles est\u00e3o deixando coment\u00e1rios, curtidas e compartilhamentos positivos? O sentimento positivo indica que seu conte\u00fado repercute bem em seu p\u00fablico.<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d718880&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d718880\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"365\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-positive-mention.png\" alt=\"An\u00e1lise de hashtag: mention positivo detectado por Brand24.\" class=\"wp-image-165585\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-positive-mention.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-positive-mention-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-positive-mention-300x110.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-positive-mention-248x91.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de hashtag: mention positivo detectado por Brand24.<\/figcaption><\/figure>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>Monitore as respostas negativas. H\u00e1 avers\u00f5es ou coment\u00e1rios cr\u00edticos? Entender isso pode ajud\u00e1-lo a resolver os problemas imediatamente e a refinar sua estrat\u00e9gia.<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d719230&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d719230\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"392\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-negative-mention.png\" alt=\"An\u00e1lise de hashtag: mention negativo detectado por Brand24.\" class=\"wp-image-165586\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-negative-mention.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-negative-mention-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-negative-mention-300x118.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-negative-mention-248x97.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de hashtag: mention negativo detectado por Brand24.<\/figcaption><\/figure>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>O sentimento neutro tamb\u00e9m pode ser perspicaz. Ele pode sugerir que seu conte\u00fado \u00e9 informativo, mas n\u00e3o \u00e9 suficientemente envolvente. Isso pode orient\u00e1-lo a tornar seu conte\u00fado mais atraente.<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d719ba6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d719ba6\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"396\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-neutral-mention.png\" alt=\"An\u00e1lise de hashtag: mention neutro detectado por Brand24.\" class=\"wp-image-165587\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-neutral-mention.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-neutral-mention-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-neutral-mention-300x119.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-neutral-mention-248x98.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de hashtag: mention neutro detectado por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Usando <a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-escuta-social\/\">ferramentas de escuta social<\/a> Como o Brand24, voc\u00ea pode alternar facilmente o sentimento dos mentions exibidos e analisar seu conte\u00fado.<\/p>\n\n\n\n<p>Al\u00e9m disso, voc\u00ea pode monitorar como ela muda ao longo do tempo. Aqui est\u00e1 um exemplo com a hashtag da Samsung:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71a534&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71a534\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"449\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mentions-1.png\" alt=\"An\u00e1lise de sentimento ao longo do tempo pelo Brand24.\" class=\"wp-image-165588\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mentions-1.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mentions-1-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mentions-1-300x135.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-mentions-1-248x111.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de sentimento ao longo do tempo pelo Brand24.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id06\"><strong>06 Engajamento na trilha<\/strong><\/h3>\n\n\n\n<p>Medir o envolvimento da hashtag no YouTube \u00e9 fundamental para entender como os usu\u00e1rios interagem com o seu conte\u00fado.<\/p>\n\n\n\n<p>O <a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-do-youtube\/\">M\u00e9tricas do YouTube<\/a> que voc\u00ea deve rastrear para hashtags incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>gostos<\/li>\n\n\n\n<li>coment\u00e1rios<\/li>\n\n\n\n<li>a\u00e7\u00f5es<\/li>\n\n\n\n<li>visualiza\u00e7\u00f5es de v\u00eddeo<\/li>\n<\/ul>\n\n\n\n<p>Por qu\u00ea?<\/p>\n\n\n\n<p>Esses dados revelam o n\u00edvel de engajamento que seu conte\u00fado gera.<\/p>\n\n\n\n<p class=\"has-text-align-center has-background\" style=\"background-color:#eeffee\"><strong>Altas taxas de engajamento indicam que seu conte\u00fado repercute bem e se conecta fortemente com seu p\u00fablico.<\/strong><\/p>\n\n\n\n<p>Voc\u00ea pode encontrar todas essas estat\u00edsticas no painel de an\u00e1lise do YouTube ou diretamente abaixo de cada v\u00eddeo:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71b0f8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71b0f8\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-samsung.png\" alt=\"Exemplo de estat\u00edsticas b\u00e1sicas do YouTube.\" class=\"wp-image-165589\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-samsung.png 682w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-samsung-16x12.png 16w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-samsung-300x220.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-samsung-217x159.png 217w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Exemplo de estat\u00edsticas b\u00e1sicas do YouTube.<\/figcaption><\/figure>\n\n\n\n<p><strong>Dica profissional:<\/strong> Definir a hashtag de melhor desempenho pode ser especialmente ben\u00e9fico se voc\u00ea tiver v\u00e1rias hashtags, mas quiser se concentrar na de melhor desempenho.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analise e monitore hashtags no YouTube!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id07\"><strong>07 Detectar influenciadores usando a hashtag<\/strong><\/h3>\n\n\n\n<p>Promover a hashtag de sua marca com campanhas de marketing de influenciadores \u00e9 uma das melhores estrat\u00e9gias de marketing.<\/p>\n\n\n\n<p>Por qu\u00ea?<\/p>\n\n\n\n<p>Os influenciadores do YouTube podem dar vida \u00e0 sua hashtag, adicionar um pouco de personalidade a ela e incentivar seus f\u00e3s a us\u00e1-la. Se voc\u00ea deseja criar uma comunidade engajada, esse \u00e9 o caminho a seguir!<\/p>\n\n\n\n<p>Os benef\u00edcios de colaborar com influenciadores incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ampliando seu alcance<\/li>\n\n\n\n<li>criar confian\u00e7a e credibilidade em suas campanhas<\/li>\n\n\n\n<li>alcan\u00e7ar novos p\u00fablicos<\/li>\n<\/ul>\n\n\n\n<p>Por exemplo, um influenciador que usa o #SamsungGalaxy pode mostrar sua experi\u00eancia com a marca, os recursos de que gostou ou n\u00e3o e as dicas divertidas para tornar o uso do dispositivo mais eficaz.<\/p>\n\n\n\n<p>Cada influenciador traz seu talento exclusivo, expandindo seu alcance para cantos do YouTube que voc\u00ea talvez nunca tenha explorado. Eles conferem credibilidade e autenticidade \u00e0s suas campanhas, fazendo com que a sua mensagem n\u00e3o seja apenas vista, mas sentida pelos usu\u00e1rios de m\u00eddia social.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71bef4&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71bef4\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"469\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc.png\" alt=\"Conte\u00fado do YouTube de influenciadores e UGC.\" class=\"wp-image-165590\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc-18x8.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc-640x300.png 640w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc-300x141.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc-170x80.png 170w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-ugc-248x116.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Conte\u00fado do YouTube de influenciadores e UGC.<\/figcaption><\/figure>\n\n\n\n<p><strong>Como voc\u00ea encontra esses influenciadores?<\/strong><\/p>\n\n\n\n<p><strong>Ou, o que \u00e9 mais importante, como voc\u00ea encontra as pessoas CERTAS?<\/strong><\/p>\n\n\n\n<p>As ferramentas de monitoramento podem fornecer listas dos perfis mais influentes que se envolvem com hashtags espec\u00edficas. Isso \u00e9 muito \u00fatil ao procurar os melhores influenciadores para sua marca.<\/p>\n\n\n\n<p>No passado, eu costumava fazer a an\u00e1lise do influenciador revisando manualmente cada perfil, o que consumia muito tempo. Com as ferramentas de an\u00e1lise, agora recebo uma lista pronta para uso com apenas alguns cliques. \u00c9 claro que ainda verifico o conte\u00fado desses influenciadores para garantir que ele esteja alinhado com a vibra\u00e7\u00e3o da minha marca, mas o processo \u00e9 muito mais eficiente e eficaz.<\/p>\n\n\n\n<p>Aqui est\u00e1 um exemplo de uma lista de poss\u00edveis influenciadores gerada pelo Brand24:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71c919&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71c919\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"333\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-influencer-list.png\" alt=\"Uma lista de poss\u00edveis influenciadores gerada pelo Brand24\" class=\"wp-image-165591\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-influencer-list.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-influencer-list-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-influencer-list-300x100.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-influencer-list-248x83.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Uma lista de poss\u00edveis influenciadores gerada pelo Brand24<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id08\">08 <strong>Verifique as hashtags relacionadas<\/strong><\/h3>\n\n\n\n<p>A explora\u00e7\u00e3o de hashtags relacionadas \u00e9 excelente para expandir o alcance do seu conte\u00fado e encontrar novos p\u00fablicos no YouTube.<\/p>\n\n\n\n<p>Mas entendo que \u00e9 dif\u00edcil continuar a ter novas ideias de hashtag.<\/p>\n\n\n\n<p>\u00c9 por isso que temos ferramentas para isso!<\/p>\n\n\n\n<p><a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-monitoramento-de-midia\/\">Ferramentas de monitoramento de m\u00eddia<\/a> como Brand24 listam hashtags relacionadas e ajudam voc\u00ea a entender a conversa mais ampla sobre um t\u00f3pico. Isso permite que voc\u00ea identifique novas \u00e1reas de envolvimento e aumente o alcance do seu conte\u00fado do YouTube.<\/p>\n\n\n\n<p>Esse insight \u00e9 um divisor de \u00e1guas para as marcas que desejam ficar \u00e0 frente da din\u00e2mica em constante mudan\u00e7a do YouTube, encontrar hashtags de tend\u00eancia e garantir que seu conte\u00fado permane\u00e7a relevante.<\/p>\n\n\n\n<p>Uma ferramenta de rastreamento de hashtag pode ajud\u00e1-lo a encontrar e analisar hashtags relacionadas no YouTube com apenas alguns cliques.<\/p>\n\n\n\n<p>Aqui est\u00e1 uma lista de hashtags relacionadas por Brand24:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71d442&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71d442\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"361\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-list.png\" alt=\"lista de hashtags relacionadas por Brand24\" class=\"wp-image-165592\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-list.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-list-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-list-300x108.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-hashtag-list-248x90.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Uma lista de hashtags relacionadas por Brand24<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id09\"><strong>09 Compare com a hashtag da concorr\u00eancia<\/strong><\/h3>\n\n\n\n<p>A compara\u00e7\u00e3o de sua hashtag com a dos concorrentes no YouTube pode fornecer insights importantes e aumentar o desempenho de seu conte\u00fado.<\/p>\n\n\n\n<p>Ele o ajuda a entender sua posi\u00e7\u00e3o no mercado e a identificar \u00e1reas de melhoria.<\/p>\n\n\n\n<p>Mas como fazer isso?<\/p>\n\n\n\n<p>O uso de uma ferramenta de rastreamento de hashtag pode ajud\u00e1-lo a comparar hashtags competitivas no YouTube.<\/p>\n\n\n\n<p>Esta \u00e9 a apar\u00eancia de um recurso \"Comparar projetos\" no Brand24:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd45d71deca&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd45d71deca\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"862\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-compare-projects.png\" alt=\"An\u00e1lise competitiva por Brand24.\" class=\"wp-image-165593\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-compare-projects.png 862w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-compare-projects-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-compare-projects-300x174.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/06\/youtube-hashtag-analytics-compare-projects-248x144.png 248w\" sizes=\"auto, (max-width: 862px) 100vw, 862px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise competitiva por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Voc\u00ea est\u00e1 usando um n\u00famero suficiente de <a href=\"https:\/\/brand24.com\/blog\/pt\/hashtags-do-youtube\/\">Hashtags do YouTube<\/a>? Talvez sua estrat\u00e9gia precise de alguns ajustes?<\/p>\n\n\n\n<p><a href=\"https:\/\/brand24.com\/blog\/pt\/realizar-analise-da-concorrencia\/\">An\u00e1lise da concorr\u00eancia<\/a> pode revelar lacunas em sua estrat\u00e9gia e oportunidades para inovar seu conte\u00fado no YouTube.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id10\"><strong>10 Acompanhe o desempenho ao longo do tempo<\/strong><\/h3>\n\n\n\n<p>O acompanhamento de longo prazo do desempenho de sua hashtag \u00e9 fundamental para entender seu ciclo de vida e impacto ao longo do tempo.<\/p>\n\n\n\n<p>Essa an\u00e1lise pode revelar padr\u00f5es e tend\u00eancias, ajudando-o a adaptar suas campanhas de m\u00eddia social e hashtag para atender melhor \u00e0s necessidades do p\u00fablico.<\/p>\n\n\n\n<p><strong>Dica profissional:<\/strong> Usar v\u00e1rias ferramentas de an\u00e1lise de hashtag pode parecer tentador, mas geralmente \u00e9 um desperd\u00edcio de recursos.<\/p>\n\n\n\n<p>Existem algumas ferramentas gratuitas de rastreamento de hashtags que podem ajud\u00e1-lo a monitorar e analisar hashtags no YouTube e em outras plataformas de m\u00eddia social.<\/p>\n\n\n\n<p>Mas elas t\u00eam algumas limita\u00e7\u00f5es. Eu optaria por uma ferramenta mais avan\u00e7ada que aprimorar\u00e1 seu rastreamento de hashtag.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analise e monitore hashtags no YouTube!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><strong>Conclus\u00e3o<\/strong><\/h2>\n\n\n\n<p>Ao criar uma hashtag de marca, queremos que o maior n\u00famero poss\u00edvel de pessoas e influenciadores a utilizem.<\/p>\n\n\n\n<p>Livre-se da venda, livre-se do erro!&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-monitoramento-de-midia-social\/\">Ferramentas de monitoramento de m\u00eddia social<\/a> s\u00e3o os seus detetives digitais, que se debru\u00e7am diligentemente sobre os dados para revelar a sujeira das suas campanhas de hashtag. Est\u00e1 monitorando seu desempenho sem eles?<\/p>\n\n\n\n<p>Isso \u00e9 quase imposs\u00edvel.<\/p>\n\n\n\n<p>E, acredite, mesmo que voc\u00ea crie uma campanha especificamente para o YouTube, ela provavelmente se espalhar\u00e1 para outras plataformas sociais. \u00c9 por isso que voc\u00ea deve acompanhar onde seu p\u00fablico-alvo compartilha a hashtag.<\/p>\n\n\n\n<p>Recomendo escolher uma ferramenta que monitore muitos lugares diferentes. Isso garante que voc\u00ea obtenha os resultados mais precisos da an\u00e1lise de hashtag.<\/p>\n\n\n\n<p>Essas ferramentas tamb\u00e9m tornam o processo autom\u00e1tico e rastreiam muitas medidas valiosas. Elas permitem at\u00e9 que voc\u00ea crie relat\u00f3rios para mostrar ao seu chefe, clientes e outros.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Considera\u00e7\u00f5es finais<\/strong><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Concentre-se em m\u00e9tricas essenciais, como alcance, envolvimento e sentimento, para maximizar o impacto de suas hashtags.<\/li>\n\n\n\n<li>Criar e rastrear hashtags de marca \u00e9 vital para aumentar o alcance e o envolvimento. Essas hashtags ajudam a criar uma comunidade em torno de sua marca e a promover a fidelidade entre seu p\u00fablico-alvo.<\/li>\n\n\n\n<li>Avan\u00e7ado <a href=\"https:\/\/brand24.com\/blog\/pt\/monitoramento-de-midia-social\/\" target=\"_blank\" rel=\"noopener\" title=\"\">monitoramento de m\u00eddia social<\/a> simplificam o processo de an\u00e1lise. Elas economizam tempo e garantem que voc\u00ea obtenha os dados essenciais para otimizar suas campanhas.<\/li>\n<\/ol>\n\n\n\n<p>Lembre-se de que o rastreamento e a an\u00e1lise eficazes de hashtags n\u00e3o se referem apenas a n\u00fameros. Trata-se de entender a hist\u00f3ria por tr\u00e1s deles.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=158\" title=\"Inicie o teste do Brand24 hoje mesmo\">Inicie o teste do Brand24 hoje mesmo<\/a> <\/strong>e melhorar sua an\u00e1lise de hashtag do YouTube!<\/p>","protected":false},"excerpt":{"rendered":"<p>Descubra a an\u00e1lise eficaz de hashtags do YouTube! Aprenda a rastrear, analisar e otimizar suas hashtags de v\u00eddeo para obter o m\u00e1ximo de alcance e envolvimento. <\/p>","protected":false},"author":82,"featured_media":165569,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4149],"tags":[],"class_list":["post-165563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-platform-guides"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Magdalena","cf_author_last_name":"Sadowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/165563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=165563"}],"version-history":[{"count":21,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/165563\/revisions"}],"predecessor-version":[{"id":179357,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/165563\/revisions\/179357"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/165569"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=165563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=165563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=165563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}