{"id":166673,"date":"2025-09-08T17:37:39","date_gmt":"2025-09-08T15:37:39","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=166673"},"modified":"2026-04-13T11:48:49","modified_gmt":"2026-04-13T09:48:49","slug":"twitch-mentions","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/twitch-mentions\/","title":{"rendered":"How to Track Twitch Mentions? [2026]"},"content":{"rendered":"<p>League of Legends tem sido um dos principais t\u00f3picos na Twitch desde que me lembro. Nos \u00faltimos 30 dias, ele foi mentioned 16 mil vezes na Twitch, atingindo um p\u00fablico de 50 milh\u00f5es de usu\u00e1rios. Uma loucura, n\u00e3o? Obtive esses insights de uma ferramenta avan\u00e7ada de monitoramento de m\u00eddia e, adivinhe s\u00f3, voc\u00ea tamb\u00e9m pode obter uma an\u00e1lise semelhante do seu conte\u00fado. Quer saber como?<\/p>\n\n\n\n<p>Continue lendo e saiba como rastrear e analisar os mentions da Twitch para obter informa\u00e7\u00f5es valiosas!<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\"><strong>Resumo r\u00e1pido:<br><\/strong><br>- O monitoramento do Twitch mentions ajuda voc\u00ea a entender a popularidade e a recep\u00e7\u00e3o do seu conte\u00fado, identificar os principais influenciadores e identificar tend\u00eancias emergentes. <br><br>- Essas informa\u00e7\u00f5es s\u00e3o cruciais para otimizar suas estrat\u00e9gias de engajamento e melhorar sua presen\u00e7a na plataforma.<br><br>- Voc\u00ea pode monitorar mentions de sua conta adicionados com \"@\" diretamente na plataforma, mas para qualquer outro, voc\u00ea precisa de uma ferramenta externa de monitoramento social.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what\"><strong>O que s\u00e3o mentions da Twitch?<\/strong><\/h2>\n\n\n\n<p>Os mentions da Twitch s\u00e3o basicamente quando algu\u00e9m fala sobre uma marca, um streamer ou um t\u00f3pico na Twitch. Eles podem aparecer em t\u00edtulos de v\u00eddeos, descri\u00e7\u00f5es e at\u00e9 mesmo no bate-papo da Twitch.<\/p>\n\n\n\n<p>Mentions na Twitch podem aparecer em suas notifica\u00e7\u00f5es. Mas somente aqueles sobre sua conta e quando adicionados corretamente - com o s\u00edmbolo \"@\".<\/p>\n\n\n\n<p>Ent\u00e3o, sim, voc\u00ea pode saber quando sua conta \u00e9 mentioned... e \u00e9 isso.<\/p>\n\n\n\n<p>Enquanto os mentions podem ser muito mais!<\/p>\n\n\n\n<p>Se voc\u00ea gosta de fazer streaming ou apenas deseja promover sua marca na Twitch, o rastreamento desses mentions ajuda a ver o que as pessoas est\u00e3o dizendo e sentindo sobre voc\u00ea em tempo real.<\/p>\n\n\n\n<p>\u00c9 muito \u00fatil para:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>entender o que \u00e9 popular<\/li>\n\n\n\n<li>identifica\u00e7\u00e3o de tend\u00eancias<\/li>\n\n\n\n<li>descobrir quais streamers t\u00eam mais influ\u00eancia<\/li>\n<\/ul>\n\n\n\n<p>Ao monitorar os mentions, as marcas e os influenciadores podem se conectar melhor com seu p\u00fablico, ajustar seu conte\u00fado para se adequar ao que as pessoas gostam e tomar decis\u00f5es mais inteligentes sobre sua estrat\u00e9gia na Twitch.<\/p>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 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.acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Acompanhe os mentions da Twitch com o Brand24!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=226\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p><strong>Benef\u00edcios de rastrear mentions na Twitch:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Capacidade de rastrear o que as pessoas est\u00e3o dizendo sobre voc\u00ea em tempo real.<\/li>\n\n\n\n<li>Detectar as \u00faltimas tend\u00eancias e t\u00f3picos populares na comunidade.<\/li>\n\n\n\n<li>Encontrar oportunidades de interagir diretamente com o p\u00fablico.<\/li>\n\n\n\n<li>Identificar os principais influenciadores e streamers que podem ampliar a mensagem da marca.<\/li>\n\n\n\n<li>Monitorar os mentions dos concorrentes para entender seus pontos fortes e fracos.<\/li>\n\n\n\n<li>Proteger sua reputa\u00e7\u00e3o e lidar rapidamente com qualquer mention negativo ou poss\u00edveis crises de RP.<\/li>\n\n\n\n<li>Fortalecer o relacionamento com f\u00e3s e seguidores fi\u00e9is reconhecendo seus mentions.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-background\" style=\"background-color:#eeffee\"><strong>Dica profissional: <\/strong>Os Mentions (mesmo os menos populares) t\u00eam um valor enorme para serem vistos pelos LLMs em 2026. Voc\u00ea pode saber mais sobre isso neste artigo sobre <a href=\"https:\/\/brand24.com\/blog\/pt\/marca-mentions-seo\/\" title=\"\">marca mentions para SEO<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9df91b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9df91b\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"195\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-mention-brand24.png\" alt=\"Um Twitch mention detectado por Brand24.\" class=\"wp-image-166675\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-mention-brand24.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-mention-brand24-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-mention-brand24-300x59.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-mention-brand24-248x48.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Um Twitch mention detectado por Brand24.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how\"><strong>Como rastrear os mentions da Twitch?<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"manual\"><strong>01 Rastreamento manual<\/strong><\/h3>\n\n\n\n<p>A plataforma n\u00e3o fornece nenhuma an\u00e1lise interna para mentions. Al\u00e9m disso, infelizmente, ela n\u00e3o oferece nenhuma plataforma adicional para rastrear essas conversas.<\/p>\n\n\n\n<p>Ele s\u00f3 o informar\u00e1 se algu\u00e9m fizer mention no seu perfil usando o s\u00edmbolo \"@\".<\/p>\n\n\n\n<p>Isso significa que os mentions n\u00e3o identificados podem ser facilmente perdidos, tornando o rastreamento manual demorado e propenso a erros.<\/p>\n\n\n\n<p>Voc\u00ea encontrar\u00e1 essas informa\u00e7\u00f5es no painel de notifica\u00e7\u00f5es quando algu\u00e9m marcar voc\u00ea:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e0c35&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e0c35\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"412\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-internal-notification.png\" alt=\"Um exemplo de uma notifica\u00e7\u00e3o interna quando algu\u00e9m marca voc\u00ea no Twitch.\" class=\"wp-image-166676\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-internal-notification.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-internal-notification-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-internal-notification-300x124.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-internal-notification-248x102.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Uma notifica\u00e7\u00e3o interna quando algu\u00e9m marca voc\u00ea na Twitch.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tool\"><strong>02 Uso de uma ferramenta de monitoramento de m\u00eddia social para a Twitch<\/strong><\/h3>\n\n\n\n<p>Especializado <a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-monitoramento-de-midia\/\" title=\"ferramentas de monitoramento de m\u00eddia\">ferramentas de monitoramento de m\u00eddia<\/a> s\u00e3o uma op\u00e7\u00e3o fant\u00e1stica para monitorar mentions na Twitch.<\/p>\n\n\n\n<p>Essas ferramentas rastreiam mentions p\u00fablicos e podem monitorar seus <a href=\"https:\/\/brand24.com\/blog\/pt\/hashtags-do-twitch\/\" title=\"Como as hashtags da Twitch podem ajudar voc\u00ea a obter mais visualiza\u00e7\u00f5es?\">Hashtags da Twitch<\/a>nomes de marcas, nomes de eventos ou praticamente qualquer palavra-chave.<\/p>\n\n\n\n<p>No entanto, observe que eles s\u00f3 podem acessar dados p\u00fablicos, garantindo a privacidade das intera\u00e7\u00f5es privadas dos usu\u00e1rios. Portanto, n\u00e3o \u00e9 poss\u00edvel rastrear mensagens diretas ou canais privados.<\/p>\n\n\n\n<p><strong>Como usar uma ferramenta de monitoramento social para mentions da Twitch?<\/strong><\/p>\n\n\n\n<p>Deixe-me explicar a voc\u00ea toda a ideia com o exemplo do Brand24.<\/p>\n\n\n\n<p>\u00c9 uma ferramenta com tecnologia de IA que descobre, mede e analisa mentions em:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Plataformas de m\u00eddia social<\/strong> - Rastreia mentions em plataformas como Twitch, Telegram, Facebook, Instagram, X, LinkedIn, YouTube, TikTok e Reddit.<\/li>\n\n\n\n<li><strong>Blogs e sites<\/strong> - Monitora v\u00e1rios blogs e sites em busca de mentions de palavras-chave ou nomes de marcas espec\u00edficos.<\/li>\n\n\n\n<li><strong>F\u00f3runs<\/strong> - Fique de olho nas discuss\u00f5es dos usu\u00e1rios e nos t\u00f3picos dos f\u00f3runs.<\/li>\n\n\n\n<li><strong>V\u00eddeos<\/strong> - Inclui o monitoramento de plataformas de conte\u00fado de v\u00eddeo como o YouTube.<\/li>\n\n\n\n<li><strong>Podcasts<\/strong> - Rastreia mentions em plataformas de podcast.<\/li>\n\n\n\n<li><strong>Sites de revis\u00e3o<\/strong> <strong>e boletins informativos <\/strong>- Monitora as avalia\u00e7\u00f5es dos clientes.<\/li>\n<\/ul>\n\n\n\n<p>No Brand24, voc\u00ea configura um projeto para sua palavra-chave espec\u00edfica e a ferramenta encontrar\u00e1 seus mentions em todas as fontes acima.<\/p>\n\n\n\n<p>Sua guia Mention mostrar\u00e1 todos os resultados para as palavras-chave escolhidas. Para restringir os resultados ao Twitch, role para baixo no painel \u00e0 direita e digite \"twitch.tv\" no filtro de dom\u00ednio:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e1677&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e1677\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"981\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand24-dashboard.png\" alt=\"Filtragem de mentions para encontrar os da Twitch.\" class=\"wp-image-166677\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand24-dashboard.png 981w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand24-dashboard-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand24-dashboard-300x153.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand24-dashboard-248x126.png 248w\" sizes=\"auto, (max-width: 981px) 100vw, 981px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Filtragem de mentions para encontrar os da Twitch.<\/figcaption><\/figure>\n\n\n\n<p>Dessa forma, voc\u00ea pode coletar at\u00e9 mesmo mentions da Twitch n\u00e3o marcados com sua palavra-chave - pode ser o nome espec\u00edfico da sua campanha, produto ou nome da sua conta. Literalmente, qualquer coisa!<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Encontre mentions n\u00e3o identificados na Twitch!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=226\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p>A ferramenta pode encontrar palavras-chave em t\u00edtulos e descri\u00e7\u00f5es de transmiss\u00f5es, mas, infelizmente, n\u00e3o rastreia o bate-papo e as mensagens ao vivo da Twitch.<\/p>\n\n\n\n<p>Ao coletar dados dessas diversas fontes, voc\u00ea pode obter uma vis\u00e3o mais abrangente de como os usu\u00e1rios o percebem na Internet.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e2189&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e2189\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"701\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-1140x701.webp\" alt=\"Cita\u00e7\u00e3o do estrategista de marca (Phil Pallen) sobre a import\u00e2ncia e o uso do Brand24.\" class=\"wp-image-166696\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-1140x701.webp 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-1536x945.webp 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-18x12.webp 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-300x185.webp 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_-248x153.webp 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/infografika_cytat_1.2-_3_.webp 2020w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Ele tamb\u00e9m oferece muitos recursos com tecnologia de IA que podem analisar esses mentions para voc\u00ea. Exemplo?<\/p>\n\n\n\n<p>O AI Event Detector observa seu projeto de perto e o analisa em busca de escolhas incomuns (como um aumento repentino no n\u00famero de mentions no Twitch).<\/p>\n\n\n\n<p>Esse recurso \u00e9 muito importante - voc\u00ea n\u00e3o precisa descobrir por que os mentions aumentaram repentinamente de forma manual.<\/p>\n\n\n\n<p>Ele mostra rapidamente por que sua <a href=\"https:\/\/brand24.com\/blog\/pt\/visibilidade-da-marca\/\">visibilidade da marca<\/a> aumentou ou aponta quaisquer riscos potenciais para sua <a href=\"https:\/\/brand24.com\/blog\/pt\/reputacao-digital\/\">reputa\u00e7\u00e3o digital<\/a>. Economiza tempo e fornece insights valiosos sem trabalho extra.<\/p>\n\n\n\n<p>Vamos falar de exemplos reais agora!<\/p>\n\n\n\n<p>Quando \"House of the Dragon\", uma s\u00e9rie de TV da HBO (agora Max), registrou um pico significativo de mentions, fui alertado imediatamente.<\/p>\n\n\n\n<p>O principal motivo por tr\u00e1s desse aumento foi o lan\u00e7amento e a recep\u00e7\u00e3o positiva do epis\u00f3dio 4 da segunda temporada, intitulado \"The Red Dragon and the Gold\" (O Drag\u00e3o Vermelho e o Ouro), que estimulou discuss\u00f5es sobre os principais personagens e o desenvolvimento da trama.<\/p>\n\n\n\n<p>Muito bem feito, Max!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e2a95&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e2a95\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"331\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-anomaly-detector-ai.png\" alt=\"Recurso Anomaly Detector do Brand24, uma ferramenta com tecnologia de IA.\" class=\"wp-image-166678\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-anomaly-detector-ai.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-anomaly-detector-ai-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-anomaly-detector-ai-300x99.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-anomaly-detector-ai-248x82.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Detector de anomalias baseado em IA.<\/figcaption><\/figure>\n\n\n\n<p>Outra ferramenta fant\u00e1stica para analisar o desempenho de sua marca \u00e9 o recurso \"Compare Periods\" (Comparar per\u00edodos).<\/p>\n\n\n\n<p>Ele permite que voc\u00ea compare seu desempenho atual com dados anteriores. Voc\u00ea pode acompanhar seu progresso em v\u00e1rios <a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-da-twitch\/\" title=\"8 Principais m\u00e9tricas da Twitch que voc\u00ea deve monitorar em 2024\">M\u00e9tricas da Twitch<\/a>como, por exemplo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Volume de mentions<\/li>\n\n\n\n<li>Alcance de seus mentions<\/li>\n\n\n\n<li>An\u00e1lise de sentimento<\/li>\n\n\n\n<li>A pontua\u00e7\u00e3o geral de presen\u00e7a de sua marca<\/li>\n\n\n\n<li>Equival\u00eancia do valor do an\u00fancio (AVE)<\/li>\n\n\n\n<li>Conte\u00fado gerado pelo usu\u00e1rio<\/li>\n<\/ul>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Obtenha uma an\u00e1lise de IA de seus mentions da Twitch!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=226\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p><strong>Benef\u00edcios do rastreamento de mentions usando uma ferramenta avan\u00e7ada de monitoramento da Twitch:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Insights em tempo real: Saiba instantaneamente o que as pessoas est\u00e3o dizendo sobre sua marca ou conte\u00fado na Twitch.<\/li>\n\n\n\n<li>N\u00e3o social e <a href=\"https:\/\/brand24.com\/blog\/pt\/como-medir-o-alcance-da-midia-social\/\" title=\"Alcance da m\u00eddia social\">alcance da m\u00eddia social<\/a>: Veja a dist\u00e2ncia que seus mentions percorrem on-line e a quantas pessoas eles chegam.<\/li>\n\n\n\n<li>An\u00e1lise de sentimento: Entenda o humor e o tom das conversas sobre sua marca.<\/li>\n\n\n\n<li>Identifica\u00e7\u00e3o de tend\u00eancias: Fique \u00e0 frente identificando tend\u00eancias emergentes e t\u00f3picos populares.<\/li>\n\n\n\n<li>Identifica\u00e7\u00e3o de influenciadores: Encontre os principais influenciadores que podem ajudar a ampliar sua mensagem.<\/li>\n\n\n\n<li>Vantagem competitiva: <a href=\"https:\/\/brand24.com\/blog\/pt\/realizar-analise-da-concorrencia\/\" title=\"Realizar an\u00e1lise de concorrentes\">Realizar an\u00e1lise da concorr\u00eancia<\/a> para ver o que est\u00e1 funcionando para eles e o que n\u00e3o est\u00e1.<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/pt\/gerenciamento-de-crises-de-relacoes-publicas\/\" title=\"Gerenciamento de crises de RP\">Gerenciamento de crises de RP<\/a>: Resolva rapidamente os problemas negativos <a href=\"https:\/\/brand24.com\/blog\/pt\/midia-mentions\/\">m\u00eddia mentions<\/a> e gerenciar poss\u00edveis problemas de RP.<\/li>\n\n\n\n<li>Envolvimento da comunidade: Descubra oportunidades de interagir e criar relacionamentos mais fortes com seu p\u00fablico.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"insights\"><strong>Como analisar os mentions da Twitch para obter informa\u00e7\u00f5es?<\/strong><\/h2>\n\n\n\n<p>A an\u00e1lise dos mentions pode parecer demorada. Mas n\u00e3o precisa ser assim!<\/p>\n\n\n\n<p>Em vez de examinar cada mention um por um, use os recursos de IA que podem analisar automaticamente os dados e fornecer conclus\u00f5es valiosas.<\/p>\n\n\n\n<p>O AI Insights da Brand24 encontra tend\u00eancias, mudan\u00e7as no sentimento e pontos essenciais sobre sua marca. Al\u00e9m disso, ele os apresenta com conclus\u00f5es simples.<\/p>\n\n\n\n<p>Veja voc\u00ea mesmo. \u00c9 assim que ele se parece:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e316f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e316f\" class=\"wp-block-image wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lh7-eu.googleusercontent.com\/docsz\/AD_4nXfxPql92O0L_GSSvBB8VvOJwH_is-9y0ajIekCx_aK5bhahmygop1rkiNlpro3vTlm5BYvFqmRXP945FRWGUhsMue6HQfe8aT4-iVcD_kL7gcFp6HTvmhLsrW4gUQudFr9X-ZLPUNw_Knq5_DfmifYqvhkQ?key=7l-aOG93cZZY00lACW8DXg\" alt=\"Insights baseados em IA do Brand24, uma ferramenta de escuta social com tecnologia de IA.\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Isso ajuda voc\u00ea a ter uma vis\u00e3o geral sem precisar revisar cada mention manualmente.<\/p>\n\n\n\n<p>E tenho que destacar meu favorito pessoal: o recurso Metrics Analysis.<\/p>\n\n\n\n<p>Ele \u00e9 excelente para analisar o alcance, o envolvimento e a influ\u00eancia de seus mentions e cria gr\u00e1ficos e resumos f\u00e1ceis de ler.<\/p>\n\n\n\n<p>\u00c9 poss\u00edvel identificar as emo\u00e7\u00f5es reais expressas pelos usu\u00e1rios e saber qual plataforma gera a maior parte da negatividade.<\/p>\n\n\n\n<p>D\u00ea uma olhada neles:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e3a46&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e3a46\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-emotion-analysis.png\" alt=\"Twitch mentions: an\u00e1lise de emo\u00e7\u00f5es pelo Brand24, uma ferramenta com tecnologia de IA\" class=\"wp-image-166680\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-emotion-analysis.png 764w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-emotion-analysis-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-emotion-analysis-300x196.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-emotion-analysis-243x159.png 243w\" sizes=\"auto, (max-width: 764px) 100vw, 764px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise de emo\u00e7\u00f5es por Brand24.<\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e427d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e427d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"802\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-negativity-source.png\" alt=\"mentions da Twitch: fonte de negatividade por Brand24, uma ferramenta com tecnologia de IA\" class=\"wp-image-166681\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-negativity-source.png 802w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-negativity-source-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-negativity-source-300x187.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-negativity-source-248x155.png 248w\" sizes=\"auto, (max-width: 802px) 100vw, 802px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Fonte de negatividade por Brand24.<\/figcaption><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e4ae6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e4ae6\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"789\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-reach-source.png\" alt=\"Twitch mentions: alcance o dom\u00ednio da fonte pelo Brand24, uma ferramenta com tecnologia de IA\" class=\"wp-image-166682\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-reach-source.png 789w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-reach-source-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-reach-source-300x190.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-reach-source-248x157.png 248w\" sizes=\"auto, (max-width: 789px) 100vw, 789px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Alcance o dom\u00ednio da fonte pelo Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Isso lhe d\u00e1 uma ideia clara do desempenho de sua marca em diferentes plataformas.<\/p>\n\n\n\n<p><a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-escuta-social\/\" title=\"Ferramentas de escuta social\">Ferramentas de escuta social<\/a> permitem que voc\u00ea entenda a imagem da sua marca e o funcionamento da sua comunica\u00e7\u00e3o. Elas tamb\u00e9m s\u00e3o perfeitas para identificar novas oportunidades ou riscos no mercado.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Acompanhe os mentions da Twitch com o Brand24!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=226\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p><strong>Dica profissional: <\/strong>Voc\u00ea n\u00e3o precisa ser um analista de dados profissional para usar o <a href=\"https:\/\/brand24.com\/blog\/pt\/o-que-e-monitoramento-e-analise-de-midia\/\" title=\"monitoramento de m\u00eddia\">monitoramento de m\u00eddia<\/a> dados!<\/p>\n\n\n\n<p>Se voc\u00ea quiser respostas imediatas para suas perguntas relacionadas ao mention, v\u00e1 para o <a href=\"https:\/\/brand24.com\/pt\/assistente-de-marca\/\" title=\"Assistente de marca com IA\">Assistente de marca com IA<\/a>.<\/p>\n\n\n\n<p>Lembra-se das estat\u00edsticas que eu mentioned no in\u00edcio deste artigo? <\/p>\n\n\n\n<p>Bem, este \u00e9 o relat\u00f3rio completo que recebi do assistente de marca:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e55fe&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e55fe\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"499\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-brand-assistant.png\" alt=\"A resposta do assistente de marca com IA para an\u00e1lise da Twitch.\" class=\"wp-image-166683\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-brand-assistant.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-brand-assistant-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-brand-assistant-300x150.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-ai-brand-assistant-248x124.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Aqui est\u00e1 um pouco sobre os eventos incomuns ocorridos nos \u00faltimos 30 dias:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e5e43&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e5e43\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"722\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-asistant-ai.png\" alt=\"A resposta do AI Brand Assistant para an\u00e1lise da Twitch: eventos e anomalias.\" class=\"wp-image-166685\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-asistant-ai.png 722w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-asistant-ai-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-asistant-ai-300x208.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-asistant-ai-230x159.png 230w\" sizes=\"auto, (max-width: 722px) 100vw, 722px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>E algumas percep\u00e7\u00f5es:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dd49c9e6660&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dd49c9e6660\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"384\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-assistant-ai-insights.png\" alt=\"A resposta do assistente de marca com IA para a an\u00e1lise da Twitch: insights\" class=\"wp-image-166686\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-assistant-ai-insights.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-assistant-ai-insights-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-assistant-ai-insights-300x115.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/07\/twitch-mentions-brand-assistant-ai-insights-248x95.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><strong>Conclus\u00e3o<\/strong><\/h2>\n\n\n\n<p>O rastreamento de mentions na Twitch \u00e9 inestim\u00e1vel para streamers e marcas que desejam se promover l\u00e1.<\/p>\n\n\n\n<p>Embora o monitoramento manual possa ser suficiente para marcas menores, se voc\u00ea receber mais de 1.000 mentions por m\u00eas, sugiro que opte por uma ferramenta avan\u00e7ada como o Brand24.<\/p>\n\n\n\n<p>Essas ferramentas coletam e analisam automaticamente os mentions, economizando tempo e fornecendo insights mais profundos.<\/p>\n\n\n\n<p><strong>Considera\u00e7\u00f5es finais:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Monitore regularmente seus mentions<\/strong> para se manter informado sobre a percep\u00e7\u00e3o da marca e ajustar sua estrat\u00e9gia de acordo.<\/li>\n\n\n\n<li><strong>Use a an\u00e1lise de sentimentos<\/strong> para entender o clima das discuss\u00f5es sobre sua marca, ajudando-o a responder adequadamente e a melhorar seu conte\u00fado.<\/li>\n\n\n\n<li><strong>O uso de ferramentas de IA, como o Brand24, pode economizar seu tempo<\/strong> e oferecem recursos como <a href=\"https:\/\/brand24.com\/blog\/pt\/analise-de-sentimentos\/\" title=\"an\u00e1lise de sentimentos\">an\u00e1lise de sentimentos<\/a>an\u00e1lise competitiva e detec\u00e7\u00e3o de tend\u00eancias.<\/li>\n<\/ol>\n\n\n\n<p>Pronto para aprimorar seu jogo na Twitch?<strong> <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=226\" title=\"Comece seu teste com o Brand24 agora mesmo!\">Comece seu teste com o Brand24 agora mesmo!<\/a><br><br><br><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Descubra como \u00e9 f\u00e1cil rastrear os mentions da Twitch! Com minhas dicas e ferramentas avan\u00e7adas, voc\u00ea obter\u00e1 informa\u00e7\u00f5es valiosas e impulsionar\u00e1 sua estrat\u00e9gia na Twitch!<\/p>","protected":false},"author":82,"featured_media":166694,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4149],"tags":[],"class_list":["post-166673","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-platform-guides"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Magdalena","cf_author_last_name":"Sadowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/166673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=166673"}],"version-history":[{"count":19,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/166673\/revisions"}],"predecessor-version":[{"id":179225,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/166673\/revisions\/179225"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/166694"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=166673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=166673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=166673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}