{"id":174164,"date":"2025-04-30T15:03:45","date_gmt":"2025-04-30T13:03:45","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=174164"},"modified":"2026-04-13T09:45:23","modified_gmt":"2026-04-13T07:45:23","slug":"concorrentes-da-boeing","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/boeing-competitors\/","title":{"rendered":"4 Most Important Boeing Competitors in 2026 [Detailed Comparison]"},"content":{"rendered":"<p>A Boeing ainda pode estar voando alto, mas os jatos rivais est\u00e3o alcan\u00e7ando-a rapidamente. Nos \u00faltimos 30 dias, a Boeing alcan\u00e7ou 1,58 bilh\u00e3o de pessoas, mas a Airbus n\u00e3o ficou muito atr\u00e1s, com 913 milh\u00f5es de alcance. Quem realmente est\u00e1 vencendo a corrida da avia\u00e7\u00e3o em 2026? E quem est\u00e1 prestes a ser puxado de volta pela gravidade?<\/p>\n\n\n\n<p>Neste artigo, vou orient\u00e1-lo em uma an\u00e1lise detalhada dos principais concorrentes da Boeing, com dados, tend\u00eancias e percep\u00e7\u00f5es importantes.<\/p>\n\n\n\n<p>Pronto para decolar? Vamos l\u00e1!<\/p>\n\n\n\n<p class=\"has-text-align-left has-background\" style=\"background-color:#eeffee\">A Boeing \u00e9 a l\u00edder no setor de aeronaves, mas seus concorrentes est\u00e3o no seu encal\u00e7o. <br><br>Os principais rivais s\u00e3o:<br><br>1\ufe0f\u20e3 <strong>Airbus<\/strong> - 140 mil mentions, 913 milh\u00f5es de alcance total<br>2\ufe0f\u20e3 <strong>COMAC<\/strong> - 5.4K mentions, 41M de alcance total<br>3\ufe0f\u20e3 <strong>Embraer<\/strong> - 21 mil mentions, 91 milh\u00f5es de alcance total<br>4\ufe0f\u20e3 <strong>Bombardeiro<\/strong> - 13 mil mentions, 197 milh\u00f5es de alcance total<br><br><strong>A Boeing lidera com 158 mil mentions e 1,58 bilh\u00e3o de alcance total<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-discover-boeing-competitors\"><strong>Como descobrir os concorrentes da Boeing?<\/strong><\/h2>\n\n\n\n<p>Fiz uma pequena an\u00e1lise da concorr\u00eancia e defini concorrentes cruciais para a Boeing com a ajuda do ChatGPT e do AI Brand Assistant.<\/p>\n\n\n\n<p><strong>Aqui est\u00e3o os principais concorrentes da Boeing:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Airbus<\/li>\n\n\n\n<li>COMAC<\/li>\n\n\n\n<li>Embraer<\/li>\n\n\n\n<li>Bombardeiro<\/li>\n<\/ol>\n\n\n\n<p>Usei v\u00e1rios crit\u00e9rios para encontr\u00e1-los, incluindo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sobreposi\u00e7\u00e3o da linha de produtos<\/li>\n\n\n\n<li>Participa\u00e7\u00e3o de mercado na avia\u00e7\u00e3o comercial<\/li>\n\n\n\n<li>Inova\u00e7\u00e3o tecnol\u00f3gica<\/li>\n\n\n\n<li>Alcance global<\/li>\n<\/ul>\n\n\n\n<p>Cada marca \u00e9 um pouco diferente e se concentra em diferentes segmentos de mercado. \u00c9 aqui que eles competem principalmente com a Boeing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A Airbus rivaliza diretamente com a Boeing em aeronaves comerciais de grande porte<\/strong>. Eles oferecem modelos compar\u00e1veis na maioria dos segmentos.<\/li>\n\n\n\n<li><strong>Comac<\/strong>embora mais recente, <strong>concorre com a Boeing em aeronaves de fuselagem estreita<\/strong>especialmente no crescente mercado chin\u00eas.<\/li>\n\n\n\n<li><strong>Embraer <\/strong>desafios da Boeing em<strong> o setor de jatos regionais.<\/strong><\/li>\n\n\n\n<li><strong>Bombardeiro<\/strong> (antes de vender sua C Series para a Airbus) <strong>competiu no segmento de aeronaves de pequeno e m\u00e9dio porte<\/strong>.<\/li>\n<\/ul>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analise seus concorrentes!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=336\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p>Esta \u00e9 a an\u00e1lise que recebi do AI Brand Assistant:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb6cac&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb6cac\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant.png\" alt=\"Concorrentes da Boeing: An\u00e1lise do AI Brand Assistant.\" class=\"wp-image-174175\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant.png 505w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant-300x297.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant-64x64.png 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-ai-brand-assistant-161x159.png 161w\" sizes=\"auto, (max-width: 505px) 100vw, 505px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: An\u00e1lise do AI Brand Assistant.<\/figcaption><\/figure>\n\n\n\n<p>E este eu recebi do ChatGPT:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb6f8f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb6f8f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"369\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-chatgpt.png\" alt=\"Concorr\u00eancia direta da Boeing: Concorrentes de aeronaves comerciais, aeronaves militares e jatos executivos da ChatGPT.\" class=\"wp-image-174176\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-chatgpt.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-chatgpt-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-chatgpt-300x111.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-chatgpt-248x92.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorr\u00eancia direta da Boeing: Concorrentes de aeronaves comerciais, aeronaves militares e jatos executivos da ChatGPT.<\/figcaption><\/figure>\n\n\n\n<p>Tamb\u00e9m solicitei \u00e0 Semrush os concorrentes de pesquisa direta da Boeing.<\/p>\n\n\n\n<p>Aqui est\u00e1 uma lista de sites que competem com a Boeing em termos de palavras-chave e pesquisa org\u00e2nica:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb7218&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb7218\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"806\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-seo-analysis-semrush.png\" alt=\"Concorrentes da Boeing em SEO: An\u00e1lise da Semrush.\" class=\"wp-image-174177\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-seo-analysis-semrush.png 806w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-seo-analysis-semrush-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-seo-analysis-semrush-300x186.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-seo-analysis-semrush-248x154.png 248w\" sizes=\"auto, (max-width: 806px) 100vw, 806px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing em SEO: An\u00e1lise da Semrush.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-boeing-is-doing-in-2025\"><strong>Como estar\u00e1 a Boeing em 2026?\u00a0<\/strong><\/h2>\n\n\n\n<p>A Boeing est\u00e1 indo muito bem em 2026. Mas o que isso significa?<\/p>\n\n\n\n<p>Vamos \u00e0 an\u00e1lise mais detalhada do desempenho da Boeing!<\/p>\n\n\n\n<p>O<a href=\"https:\/\/brand24.com\/blog\/pt\/metricas-da-marca\/\"> m\u00e9tricas da marca<\/a> A an\u00e1lise abaixo \u00e9 dos \u00faltimos 30 dias, e eu usei o Brand24, um <a href=\"https:\/\/brand24.com\/blog\/pt\/ferramentas-de-escuta-social\/\" title=\"Ferramenta de escuta social com IA\">Ferramenta de escuta social com IA<\/a>para obt\u00ea-los:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb74e3&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb74e3\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"333\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-metrics-overview.png\" alt=\"Vis\u00e3o geral das m\u00e9tricas de desempenho da marca para a Boeing pelo Brand24, uma ferramenta baseada em IA.\" class=\"wp-image-174178\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-metrics-overview.png 333w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-metrics-overview-8x12.png 8w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-metrics-overview-300x450.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-metrics-overview-106x159.png 106w\" sizes=\"auto, (max-width: 333px) 100vw, 333px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Vis\u00e3o geral das m\u00e9tricas de desempenho da marca para a Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Se achar necess\u00e1rio, voc\u00ea pode clicar no bot\u00e3o azul \"Ver compara\u00e7\u00e3o detalhada\" no canto superior e comparar o desempenho em per\u00edodos espec\u00edficos.<\/p>\n\n\n\n<p>Ok, vamos ao que interessa - quais m\u00e9tricas voc\u00ea deve analisar para entender o desempenho da Boeing?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00famero total de mentions<\/strong> - \u00e9 o n\u00famero de vezes que a marca foi mentioned. Para a Boeing, \u00e9 <strong>158,000<\/strong>.<\/li>\n\n\n\n<li><strong>N\u00famero de mentions positivos <\/strong>- ele mostra o n\u00famero de mentions com sentimento positivo. A Boeing tem <strong>16,000.<\/strong><\/li>\n\n\n\n<li><strong>N\u00famero de mentions negativos <\/strong>- ele mostra o n\u00famero de mentions com sentimento negativo. A Boeing tem <strong>10,000.<\/strong><\/li>\n\n\n\n<li><strong>Alcance da m\u00eddia social <\/strong>- ele estima o n\u00famero de pessoas que viram seu conte\u00fado. A Boeing alcan\u00e7ou <strong>1.2B <\/strong>usu\u00e1rios de m\u00eddias sociais.<\/li>\n\n\n\n<li><strong>Alcance n\u00e3o social <\/strong>- Analogamente, essa m\u00e9trica mostra o n\u00famero de pessoas que viram seu conte\u00fado al\u00e9m das plataformas de m\u00eddia social. A Boeing alcan\u00e7ou <strong>384 milh\u00f5es <\/strong>pessoas al\u00e9m da m\u00eddia social.<\/li>\n\n\n\n<li><strong>Principal fonte de alcance<\/strong> - identifica o tipo de conte\u00fado ou plataforma que atrai o p\u00fablico mais amplo. Para a Boeing, esses s\u00e3o <strong>v\u00eddeos<\/strong>.<\/li>\n\n\n\n<li><strong>Sentimento geral<\/strong> - oferece uma vis\u00e3o geral da percep\u00e7\u00e3o p\u00fablica em conversas digitais. No caso da Boeing, o detalhamento do sentimento \u00e9 <strong>83.2% neutro<\/strong>, <strong>10.2% positivo<\/strong>e <strong>6.6% negativo.<\/strong><\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb77ba&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb77ba\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"790\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-overview.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: Sentimento geral da Boeing por Brand24.\" class=\"wp-image-174179\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-overview.png 790w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-overview-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-overview-300x190.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-overview-248x157.png 248w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: Sentimento geral da Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Principal fonte de sentimento positivo<\/strong> - destaca o canal em que a marca recebe os mentions mais favor\u00e1veis. Para a Boeing, <strong>Instagram<\/strong> destaca-se como a plataforma com o maior sentimento positivo.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb7a1d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb7a1d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"836\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-analysis.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: A fonte mais positiva para a Boeing pelo Brand24, uma ferramenta baseada em IA.\" class=\"wp-image-174180\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-analysis.png 836w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-analysis-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-analysis-300x179.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-sentiment-analysis-248x148.png 248w\" sizes=\"auto, (max-width: 836px) 100vw, 836px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: A fonte mais positiva para a Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Principal fonte de sentimento negativo <\/strong>- portanto, a plataforma ou canal com a maior parcela de mentions negativos. A Boeing tem o sentimento mais negativo em <strong>X (Twitter)<\/strong>.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb7c8c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb7c8c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"847\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-negativity-source.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: A fonte mais negativa para a Boeing pelo Brand24, uma ferramenta com tecnologia de IA.\" class=\"wp-image-174181\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-negativity-source.png 847w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-negativity-source-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-negativity-source-300x177.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-negativity-source-248x146.png 248w\" sizes=\"auto, (max-width: 847px) 100vw, 847px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: A fonte mais negativa para a Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/brand24.com\/blog\/pt\/pontuacao-de-presenca-on-line\/\"><strong>Pontua\u00e7\u00e3o de presen\u00e7a:<\/strong><\/a> 85\/100, o que significa que a Boeing tem sido mais vis\u00edvel do que a 92% de marcas semelhantes nos \u00faltimos 30 dias.<\/li>\n<\/ul>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Verifique sua pontua\u00e7\u00e3o de presen\u00e7a!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=336\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb803e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb803e\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"385\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-presence-score.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: Pontua\u00e7\u00e3o de presen\u00e7a para a Boeing pelo Brand24, uma ferramenta baseada em IA.\" class=\"wp-image-174182\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-presence-score.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-presence-score-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-presence-score-300x116.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-presence-score-248x95.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: Pontua\u00e7\u00e3o de presen\u00e7a da Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>T\u00f3picos mais populares sobre a marca&nbsp;<\/strong> - revela o su<\/span>s assuntos que chamam mais aten\u00e7\u00e3o nas discuss\u00f5es relacionadas \u00e0 marca. No caso da Boeing, s\u00e3o opera\u00e7\u00f5es e incidentes em aeroportos, experi\u00eancias com avia\u00e7\u00e3o e aeronaves e concorr\u00eancia entre fabricantes de aeronaves.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb82b7&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb82b7\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"401\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-topics-analysis.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: An\u00e1lise de t\u00f3picos de IA para a Boeing pelo Brand24, uma ferramenta alimentada por IA.\" class=\"wp-image-174183\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-topics-analysis.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-topics-analysis-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-topics-analysis-300x120.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-topics-analysis-248x99.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: An\u00e1lise de t\u00f3picos de IA para a Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>An\u00e1lise de emo\u00e7\u00f5es<\/strong> - um olhar mais atento \u00e0s emo\u00e7\u00f5es que as pessoas expressam. Para <strong>Boeing<\/strong>Os sentimentos mais comuns s\u00e3o <strong>admira\u00e7\u00e3o (54,6%), alegria (22,7%) e avers\u00e3o (12,6%)<\/strong>.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb8517&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb8517\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"802\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-emotion-analysis.png\" alt=\"An\u00e1lise das principais m\u00e9tricas: An\u00e1lise de emo\u00e7\u00e3o para a Boeing pelo Brand24, uma ferramenta baseada em IA.\" class=\"wp-image-174184\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-emotion-analysis.png 802w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-emotion-analysis-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-emotion-analysis-300x187.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-emotion-analysis-248x155.png 248w\" sizes=\"auto, (max-width: 802px) 100vw, 802px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An\u00e1lise das principais m\u00e9tricas: An\u00e1lise de emo\u00e7\u00f5es para a Boeing por Brand24.<\/figcaption><\/figure>\n\n\n\n<p>Agora que voc\u00ea j\u00e1 sabe como a Boeing est\u00e1 realmente se saindo, vamos ver como ela se sai em compara\u00e7\u00e3o com a produ\u00e7\u00e3o de outras aeronaves!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"top-boeing-competitors-in-2025\"><strong>Principais concorrentes da Boeing em 2026:<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"airbus\"><strong>01 Airbus<\/strong><\/h3>\n\n\n\n<p><strong>A Airbus \u00e9 uma gigante europeia do setor aeroespacial<\/strong> e a principal concorrente da Boeing no mercado de aeronaves comerciais.<\/p>\n\n\n\n<p>Ela oferece uma gama completa de aeronaves, desde aeronaves de corredor \u00fanico (fam\u00edlia A320) at\u00e9 aeronaves de fuselagem larga de longo curso (A350, A330). Elas rivalizam diretamente com os modelos 737, 787 e 777 da Boeing.<\/p>\n\n\n\n<p>A Airbus tamb\u00e9m absorveu o programa CSeries da Bombardier (atualmente o A220), <strong>obter uma vantagem no segmento de aeronaves menores, no qual a Boeing n\u00e3o tem presen\u00e7a<\/strong>.<\/p>\n\n\n\n<p>Isso \u00e9 definitivamente uma vantagem para eles!<\/p>\n\n\n\n<p><strong>Aqui est\u00e1 uma r\u00e1pida vis\u00e3o geral das m\u00e9tricas de desempenho da Airbus:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00famero de mentions:<\/strong> 140K<\/li>\n\n\n\n<li><strong>N\u00famero de mentions positivos: <\/strong>19K<\/li>\n\n\n\n<li><strong>N\u00famero de mentions negativos:<\/strong> 8758<\/li>\n\n\n\n<li><strong>Alcance da m\u00eddia social: <\/strong>717M<\/li>\n\n\n\n<li><strong>Alcance n\u00e3o social:<\/strong> 196M<\/li>\n\n\n\n<li><strong>Principal fonte de alcance: <\/strong>Facebook<\/li>\n\n\n\n<li><strong>Sentimento geral: <\/strong>13,2% positivo, 6,2% negativo, 80,5% neutro<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento positivo:<\/strong> Instagram<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento negativo:<\/strong> X (Twitter)<\/li>\n\n\n\n<li><strong>Pontua\u00e7\u00e3o de presen\u00e7a:<\/strong> 80<\/li>\n\n\n\n<li><strong>T\u00f3picos mais populares sobre a marca:<\/strong> seguran\u00e7a e incidentes de avia\u00e7\u00e3o, concorr\u00eancia de mercado e rela\u00e7\u00f5es comerciais, conte\u00fado t\u00e9cnico e operacional.<\/li>\n\n\n\n<li><strong>An\u00e1lise de emo\u00e7\u00f5es: <\/strong>admira\u00e7\u00e3o (52,7%), nojo (23,9%), alegria (16,5%), raiva (2%), tristeza (2,7%), medo (1,1%).<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb887f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb887f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus.png\" alt=\"Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Airbus pelo Brand24, uma ferramenta alimentada por IA.\" class=\"wp-image-174185\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus.png 588w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-14x12.png 14w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-300x255.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-187x159.png 187w\" sizes=\"auto, (max-width: 588px) 100vw, 588px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Airbus por Brand24.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Airbus vs. Boeing<\/strong><\/h4>\n\n\n\n<p>Comparei o desempenho da Airbus e da Boeing, e a Boeing demonstrou ser um pouco mais vis\u00edvel e ter um bom desempenho.<\/p>\n\n\n\n<p>No entanto, o <a href=\"https:\/\/brand24.com\/blog\/pt\/realizar-analise-da-concorrencia\/\" title=\"An\u00e1lise da concorr\u00eancia\">An\u00e1lise da concorr\u00eancia<\/a> tamb\u00e9m mostrou que a Airbus \u00e9 melhor em m\u00e9tricas como mentions positivos, UGC e mentions de m\u00eddia social. Talvez a Boeing possa usar a m\u00eddia social para melhorar esses fatores?<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb8b04&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb8b04\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-vs-boeing.png\" alt=\"Boeing vs. Airbus\" class=\"wp-image-174186\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-vs-boeing.png 850w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-vs-boeing-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-vs-boeing-300x176.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-airbus-vs-boeing-248x146.png 248w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Boeing vs. Airbus<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"comac\"><strong>02 COMAC<\/strong><\/h3>\n\n\n\n<p><strong>Comac<\/strong> A Commercial Aircraft Corporation of China (Corpora\u00e7\u00e3o de Aeronaves Comerciais da China) \u00e9 uma fabricante aeroespacial estatal chinesa que tem como objetivo reduzir a depend\u00eancia da China em rela\u00e7\u00e3o \u00e0s aeronaves ocidentais.<\/p>\n\n\n\n<p>Seu principal jato executivo, o C919, foi projetado para competir com o Boeing 737 e o Airbus A320 no mercado de fuselagem estreita.<\/p>\n\n\n\n<p>A marca ainda est\u00e1 se desenvolvendo em termos de alcance global e certifica\u00e7\u00e3o. No entanto, a Comac se beneficia muito do forte apoio do governo nacional e de um grande mercado interno.<\/p>\n\n\n\n<p>A China se concentra nos principais fabricantes e nas entregas de aeronaves no pa\u00eds, e a COMAC comprova isso perfeitamente.<\/p>\n\n\n\n<p><strong>Aqui est\u00e1 um r\u00e1pido resumo das m\u00e9tricas de desempenho da COMAC:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00famero de mentions:<\/strong> 5454<\/li>\n\n\n\n<li><strong>N\u00famero de mentions positivos: <\/strong>2794<\/li>\n\n\n\n<li><strong>N\u00famero de mentions negativos:<\/strong> 420<\/li>\n\n\n\n<li><strong>Alcance da m\u00eddia social: <\/strong>21M<\/li>\n\n\n\n<li><strong>Alcance n\u00e3o social:<\/strong> 20M<\/li>\n\n\n\n<li><strong>Principal fonte de alcance: <\/strong>V\u00eddeos<\/li>\n\n\n\n<li><strong>Sentimento geral: <\/strong>5,5% positivo, 7,7% negativo, 86% neutro<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento positivo:<\/strong> Instagram<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento negativo:<\/strong> X (Twitter)<\/li>\n\n\n\n<li><strong>Pontua\u00e7\u00e3o de presen\u00e7a:<\/strong> 47<\/li>\n\n\n\n<li><strong>T\u00f3picos mais populares sobre a marca:<\/strong> Desenvolvimento de aeronaves COMAC, rela\u00e7\u00f5es de avia\u00e7\u00e3o no Vietn\u00e3,<br>Eventos e promo\u00e7\u00f5es da empresa.<\/li>\n\n\n\n<li><strong>An\u00e1lise de emo\u00e7\u00f5es: <\/strong>admira\u00e7\u00e3o (36,8%), alegria (13,6%), nojo (42,3%), raiva (2,8%), tristeza (2,3%), medo (2,4%).<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb8e55&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb8e55\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"556\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac.png\" alt=\"Concorrentes da Boeing: Vis\u00e3o geral do desempenho da COMAC por Brand24.\" class=\"wp-image-174187\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac.png 556w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-13x12.png 13w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-300x270.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-177x159.png 177w\" sizes=\"auto, (max-width: 556px) 100vw, 556px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Vis\u00e3o geral do desempenho da COMAC por Brand24.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Boeing vs. COMAC<\/strong><\/h4>\n\n\n\n<p>Esse caso \u00e9 um pouco mais complicado.<\/p>\n\n\n\n<p>Como a COMAC \u00e9 uma empresa chinesa, eles tamb\u00e9m a promovem principalmente no pa\u00eds, que tem suas pr\u00f3prias plataformas de m\u00eddia social e sites.<\/p>\n\n\n\n<p>\u00c9 por isso que a diferen\u00e7a \u00e9 t\u00e3o grande aqui.<\/p>\n\n\n\n<p>A an\u00e1lise abaixo \u00e9 uma boa vis\u00e3o geral de como as empresas s\u00e3o vis\u00edveis nos mercados n\u00e3o asi\u00e1ticos.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb90f8&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb90f8\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"847\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-vs-boeing.png\" alt=\"Boeing x COMAC.\" class=\"wp-image-174188\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-vs-boeing.png 847w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-vs-boeing-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-vs-boeing-300x177.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-comac-vs-boeing-248x146.png 248w\" sizes=\"auto, (max-width: 847px) 100vw, 847px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Boeing x COMAC.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"embraer\"><strong>03 Embraer<\/strong><\/h3>\n\n\n\n<p><strong>Embraer<\/strong> \u00e9 um fabricante brasileiro especializado em jatos regionais e jatos executivos de fuselagem estreita de pequeno porte.<\/p>\n\n\n\n<p>Suas s\u00e9ries E-Jet e E2 competem abaixo do tamanho t\u00edpico de aeronaves comerciais da Boeing. Elas se concentram em rotas de curta dist\u00e2ncia e alta frequ\u00eancia.<\/p>\n\n\n\n<p>Essa empresa n\u00e3o \u00e9 uma amea\u00e7a direta aos modelos principais e \u00e0 capitaliza\u00e7\u00e3o de mercado da Boeing.<\/p>\n\n\n\n<p>No entanto, a Embraer preenche um nicho estrat\u00e9gico e j\u00e1 havia sido alvo de aquisi\u00e7\u00e3o pela Boeing, um neg\u00f3cio que acabou fracassando.<\/p>\n\n\n\n<p><strong>Aqui est\u00e1 um r\u00e1pido resumo das m\u00e9tricas de desempenho da Embraer:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00famero de mentions:<\/strong> 21k<\/li>\n\n\n\n<li><strong>N\u00famero de mentions positivos: <\/strong>2565<\/li>\n\n\n\n<li><strong>N\u00famero de mentions negativos:<\/strong> 8061<\/li>\n\n\n\n<li><strong>Alcance da m\u00eddia social: <\/strong>56M<\/li>\n\n\n\n<li><strong>Alcance n\u00e3o social:<\/strong> 35M<\/li>\n\n\n\n<li><strong>Principal fonte de alcance: <\/strong>Sites de not\u00edcias<\/li>\n\n\n\n<li><strong>Sentimento geral: <\/strong>12,1% positivo, 3,8% negativo, 84% neutro<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento positivo:<\/strong> Instagram<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento negativo:<\/strong> X (Twitter)<\/li>\n\n\n\n<li><strong>Pontua\u00e7\u00e3o de presen\u00e7a:<\/strong> 63<\/li>\n\n\n\n<li><strong>T\u00f3picos mais populares sobre a marca:<\/strong> Experi\u00eancias em avia\u00e7\u00e3o e aeronaves, desempenho comercial da Embraer e colabora\u00e7\u00f5es em aeronaves militares.<\/li>\n\n\n\n<li><strong>An\u00e1lise de emo\u00e7\u00f5es: <\/strong>admira\u00e7\u00e3o (54,6%), alegria (22,7%), nojo (12,5%), raiva (5,4%), tristeza (4,1%), medo (0,7%).<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb942f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb942f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"502\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer.png\" alt=\"Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Embraer por Brand24.\" class=\"wp-image-174189\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer.png 502w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-250x250.png 250w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-300x299.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-64x64.png 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-314x314.png 314w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-160x159.png 160w\" sizes=\"auto, (max-width: 502px) 100vw, 502px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Embraer por Brand24.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Boeing vs. Embraer<\/strong><\/h4>\n\n\n\n<p>A Boeing est\u00e1 tendo um desempenho melhor... novamente.<\/p>\n\n\n\n<p>Mas a Embraer tem um sentimento melhor (em ambos - menos mentions negativos e mais positivos), e isso \u00e9 algo que a Boeing poderia melhorar. \u00c9 um fator muito importante que afeta seu<a href=\"https:\/\/brand24.com\/blog\/pt\/visibilidade-da-marca\/\"> <strong>visibilidade da marca<\/strong><\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb969d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb969d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-vs-boeing.png\" alt=\"Boeing vs. Embraer.\" class=\"wp-image-174190\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-vs-boeing.png 874w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-vs-boeing-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-vs-boeing-300x172.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-embraer-vs-boeing-248x142.png 248w\" sizes=\"auto, (max-width: 874px) 100vw, 874px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Boeing vs. Embraer.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"bombardier\"><strong>04 Bombardier<\/strong><\/h3>\n\n\n\n<p>Essa empresa \u00e9 uma empresa aeroespacial canadense que costumava competir diretamente com a Boeing no segmento de jatos regionais e pequenas aeronaves de fuselagem estreita.<\/p>\n\n\n\n<p>No entanto, as dificuldades financeiras levaram a Bombardier a vender seu programa CSeries para a Airbus, onde ele se tornou o A220.<\/p>\n\n\n\n<p>Desde ent\u00e3o, a Bombardier saiu do mercado de aeronaves comerciais e agora se concentra apenas em jatos executivos.<\/p>\n\n\n\n<p>Ent\u00e3o, qual \u00e9 o resultado geral?<a href=\"https:\/\/brand24.com\/blog\/pt\/reconhecimento-da-marca\/\"> <strong>reconhecimento da marca<\/strong><\/a> dessa empresa?<\/p>\n\n\n\n<p><strong>Aqui est\u00e1 um r\u00e1pido resumo das m\u00e9tricas de desempenho da Bombardier:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00famero de mentions:<\/strong> 13k<\/li>\n\n\n\n<li><strong>N\u00famero de mentions positivos: <\/strong>1359<\/li>\n\n\n\n<li><strong>N\u00famero de mentions negativos:<\/strong> 451<\/li>\n\n\n\n<li><strong>Alcance da m\u00eddia social: <\/strong>170M<\/li>\n\n\n\n<li><strong>Alcance n\u00e3o social:<\/strong> 27M<\/li>\n\n\n\n<li><strong>Principal fonte de alcance: <\/strong>Outras redes sociais (Reddit, Quora, etc.)<\/li>\n\n\n\n<li><strong>Sentimento geral: <\/strong>10,6% positivo, 3,5% negativo, 85,9% neutro<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento positivo:<\/strong> Instagram<\/li>\n\n\n\n<li><strong>Principal fonte de sentimento negativo:<\/strong> X (Twitter)<\/li>\n\n\n\n<li><strong>Pontua\u00e7\u00e3o de presen\u00e7a:<\/strong> 60<\/li>\n\n\n\n<li><strong>T\u00f3picos mais populares sobre a marca:<\/strong> Avia\u00e7\u00e3o e aeroespacial, assuntos corporativos da Bombardier.<\/li>\n\n\n\n<li><strong>An\u00e1lise de emo\u00e7\u00f5es: <\/strong>admira\u00e7\u00e3o (55,1%), nojo (13,9%), alegria (23,9%), raiva (1,8%), tristeza (3,3%), medo (2%)<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb99e0&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb99e0\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"499\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier.png\" alt=\"Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Bombardier por Brand24.\" class=\"wp-image-174191\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier.png 499w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-250x250.png 250w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-12x12.png 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-300x301.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-60x60.png 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-64x64.png 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-314x314.png 314w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-159x159.png 159w\" sizes=\"auto, (max-width: 499px) 100vw, 499px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Vis\u00e3o geral do desempenho da Bombardier por Brand24.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Boeing vs. Bombardier<\/strong><\/h4>\n\n\n\n<p>Bem, assim como outros concorrentes, a Boeing vence a conversa.<\/p>\n\n\n\n<p>Seu desempenho \u00e9 melhor em quase todas as m\u00e9tricas... exceto na <a href=\"https:\/\/brand24.com\/blog\/pt\/analise-de-sentimentos\/\" title=\"\">an\u00e1lise de sentimentos<\/a> (novamente).<\/p>\n\n\n\n<p>Isso \u00e9 definitivamente algo em que eles poderiam trabalhar.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb9c95&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb9c95\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-vs-boeing.png\" alt=\"Boeing vs. Bombardier.\" class=\"wp-image-174192\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-vs-boeing.png 870w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-vs-boeing-18x10.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-vs-boeing-300x172.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-bombardier-vs-boeing-248x143.png 248w\" sizes=\"auto, (max-width: 870px) 100vw, 870px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Boeing vs. Bombardier.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"detailed-comparison\"><strong>Compara\u00e7\u00e3o detalhada<\/strong><\/h2>\n\n\n\n<p>Agora que j\u00e1 cobrimos todos os principais concorrentes, vamos dar uma olhada em todos os dados reunidos.<\/p>\n\n\n\n<p>Criei uma an\u00e1lise de todos os quatro concorrentes em rela\u00e7\u00e3o \u00e0 Boeing.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeb9f51&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeb9f51\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"857\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-detailed-comparison.png\" alt=\"Vis\u00e3o geral das m\u00e9tricas de desempenho de todos os concorrentes da Boeing em um s\u00f3 lugar.\" class=\"wp-image-174193\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-detailed-comparison.png 857w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-detailed-comparison-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-detailed-comparison-300x175.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-detailed-comparison-248x145.png 248w\" sizes=\"auto, (max-width: 857px) 100vw, 857px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Vis\u00e3o geral das m\u00e9tricas de desempenho de todos os concorrentes da Boeing em um s\u00f3 lugar.<\/figcaption><\/figure>\n\n\n\n<p>Como voc\u00ea pode ver, a Boeing \u00e9 a grande vencedora!<\/p>\n\n\n\n<p>No entanto, h\u00e1 algumas categorias a serem aprimoradas. <strong>mais conte\u00fado UGC, mais presen\u00e7a na m\u00eddia social e melhor sentimento<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"mentions\"><strong>Mentions&nbsp;<\/strong><\/h3>\n\n\n\n<p>Opisujemy kto ma najwi\u0119cej wzmianek. Mo\u017cna tez doda\u0107 info o wzmiankach pozytywnych i negatywnych.<\/p>\n\n\n\n<p><strong>A Boeing tem a maior parte dos mentions (158K)<\/strong>. No entanto, eles n\u00e3o conseguiram manter o sentimento no mesmo n\u00edvel.<\/p>\n\n\n\n<p><strong>Airbus<\/strong> \u00e9 a empresa com o melhor <strong>sentimento positivo <\/strong>de rela\u00e7\u00e3o mentions - <strong>14%<\/strong>.<\/p>\n\n\n\n<p>E <strong>Bombardier e Embraer<\/strong> t\u00eam a menor propor\u00e7\u00e3o de <strong>sentimento negativo, 4%<\/strong>.<\/p>\n\n\n\n<p>Esta \u00e9 a apar\u00eancia nos \u00faltimos 30 dias:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeba22c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeba22c\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"325\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-mentions.png\" alt=\"Concorrentes da Boeing: Mentions ao longo do tempo por Brand24.\" class=\"wp-image-174194\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-mentions.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-mentions-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-mentions-300x98.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-mentions-248x81.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Mentions ao longo do tempo por Brand24.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reach\"><strong>Alcance&nbsp;<\/strong><\/h3>\n\n\n\n<p>A Boeing alcan\u00e7ou quase <strong>1,2 bilh\u00e3o de pessoas<\/strong> nos \u00faltimos 30 dias!<\/p>\n\n\n\n<p>A Airbus \u00e9 a \u00fanica empresa que est\u00e1 dando \u00e0 Boeing uma corrida pelo seu dinheiro.<\/p>\n\n\n\n<p>Veja como o alcance mudou ao longo do tempo:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeba4c2&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeba4c2\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"330\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-reach.png\" alt=\"Concorrentes da Boeing: Alcance ao longo do tempo por Brand24.\" class=\"wp-image-174195\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-reach.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-reach-18x6.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-reach-300x99.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-reach-248x82.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Alcance ao longo do tempo por Brand24.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"share-of-voice\"><strong>Compartilhamento de voz&nbsp;<\/strong><\/h3>\n\n\n\n<p>E, finalmente, o <a href=\"https:\/\/brand24.com\/blog\/pt\/como-medir-o-compartilhamento-de-voz\/\"><strong>compartilhamento de voz<\/strong><\/a>.<\/p>\n\n\n\n<p>A principal batalha \u00e9 entre a Boeing e a Airbus, mas <strong>A Boeing vence<\/strong> com:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>38% para a Airbus e 48% para a Boeing em termos de alcance<\/li>\n\n\n\n<li>41% para a Airbus e 47% para a Boeing em termos de Mentions<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e512aeba770&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e512aeba770\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"376\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-share-pf-voice.png\" alt=\"\" class=\"wp-image-174196\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-share-pf-voice.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-share-pf-voice-18x7.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-share-pf-voice-300x113.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/04\/boeing-competitors-share-pf-voice-248x93.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Concorrentes da Boeing: Alcance ao longo do tempo por Brand24.<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Avalie sua participa\u00e7\u00e3o de voz!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=336\" class=\"acf-simple-cta__btn\" target=\"\">Inicie o teste!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p id=\"final-thoughts\"><strong>Considera\u00e7\u00f5es finais:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Os maiores concorrentes da Boeing na avia\u00e7\u00e3o comercial em 2026 s\u00e3o claramente <strong>Airbus<\/strong>, <strong>Comac<\/strong>, <strong>Embraer<\/strong>e <strong>Bombardeiro<\/strong>. A Airbus \u00e9 agora a rival mais direta e perigosa, com linhas de produtos quase id\u00eanticas e uma forte presen\u00e7a global.<\/li>\n\n\n\n<li>O monitoramento da concorr\u00eancia permite que voc\u00ea <strong>Fique \u00e0 frente das mudan\u00e7as no setor, identifique amea\u00e7as emergentes (como a Comac para a Boeing) e descubra novas ideias para sua estrat\u00e9gia de marca<\/strong>.<\/li>\n\n\n\n<li>A Boeing tem uma grande visibilidade geral, alcance global e presen\u00e7a. Ela domina o volume de conversas e permanece no topo da mente em todo o mundo. No entanto, ela tem dificuldades com <strong>sentimento de baixa<\/strong>especialmente em compara\u00e7\u00e3o com a Airbus e a Embraer.<\/li>\n\n\n\n<li><strong>A Airbus est\u00e1 se recuperando rapidamente<\/strong>especialmente em termos de sentimento e envolvimento da comunidade. Eles pressionam a Boeing a inovar n\u00e3o apenas em tecnologia avan\u00e7ada, mas tamb\u00e9m em comunica\u00e7\u00e3o e experi\u00eancia do cliente.<\/li>\n<\/ul>\n\n\n\n<p>Deseja analisar seus concorrentes dessa maneira? <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=336\" title=\"\">Comece com uma avalia\u00e7\u00e3o Brand24<\/a> e n\u00e3o deixe que os outros o ultrapassem!<\/p>","protected":false},"excerpt":{"rendered":"<p>Descubra como a Boeing se sai entre seus principais concorrentes em 2026. Al\u00e9m disso, receba dicas sobre como realizar a an\u00e1lise para sua marca.<\/p>","protected":false},"author":82,"featured_media":174171,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4144],"tags":[],"class_list":["post-174164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-management"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Magdalena","cf_author_last_name":"Sadowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/174164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=174164"}],"version-history":[{"count":19,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/174164\/revisions"}],"predecessor-version":[{"id":179649,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/174164\/revisions\/179649"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/174171"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=174164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=174164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=174164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}