{"id":178474,"date":"2025-11-13T10:00:12","date_gmt":"2025-11-13T09:00:12","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=178474"},"modified":"2026-03-31T10:26:35","modified_gmt":"2026-03-31T08:26:35","slug":"atualizacoes-de-produtos-outubro-de-2025","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/pt\/product-updates-october-2025\/","title":{"rendered":"Atualiza\u00e7\u00f5es de produtos em outubro de 2025: Insights de IA mais inteligentes e melhor seguran\u00e7a"},"content":{"rendered":"<p><strong>Essa atualiza\u00e7\u00e3o torna o Brand24 melhor em tr\u00eas aspectos: filtragem de mentions irrelevantes, fornecimento de insights de IA mais precisos e manuten\u00e7\u00e3o da seguran\u00e7a de seus dados.<\/strong><\/p>\n\n\n\n<p><strong>Veja a seguir o que mudou e como isso afeta seu fluxo de trabalho.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content h3.acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h3.acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content h4.acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h4.acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style><div class=\"acf-key-takeaways\">\n    <h3 class=\"acf-key-takeaways__heading\">\n        <span class=\"acf-key-takeaways__icon\">\n            <svg width=\"10\" height=\"12\" viewbox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\"\/>\n            <\/svg>\n        <\/span>\n        Principais conclus\u00f5es:    <\/h3>\n    <ul class=\"acf-key-takeaways__list\">\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">O Smart Context Search usa IA para entender o contexto por tr\u00e1s dos mentions,<\/h4>\n                <p class=\"acf-key-takeaways__text\">reduzindo resultados irrelevantes e facilitando a an\u00e1lise de grandes conjuntos de dados. <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">O Brand Assistant fornece respostas mais precisas ao trabalhar com dados filtrados,<\/h4>\n                <p class=\"acf-key-takeaways__text\">para que cada insight reflita o que voc\u00ea est\u00e1 investigando no momento. <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Novos avisos de IA ajudam voc\u00ea a come\u00e7ar a trabalhar mais rapidamente,<\/h4>\n                <p class=\"acf-key-takeaways__text\">oferecendo a voc\u00ea pontos de partida prontos para fluxos de trabalho comuns, como a identifica\u00e7\u00e3o de mudan\u00e7as de sentimento ou a identifica\u00e7\u00e3o de tend\u00eancias e influenciadores importantes.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">A autentica\u00e7\u00e3o de dois fatores (2FA) refor\u00e7a a prote\u00e7\u00e3o da conta,<\/h4>\n                <p class=\"acf-key-takeaways__text\">adicionando uma segunda etapa de verifica\u00e7\u00e3o durante o login. \u00c9 uma camada extra de seguran\u00e7a que protege sua conta contra acesso n\u00e3o autorizado.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">A barra de progresso do limite do Mention mostra seu uso em tempo real,<\/h4>\n                <p class=\"acf-key-takeaways__text\">dando-lhe visibilidade total e ajudando-o a evitar limites inesperados durante as campanhas.<\/p>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"context-search\">01 <strong>Novo filtro com tecnologia de IA: Pesquisa de contexto inteligente<\/strong><\/h2>\n\n\n\n<p>Se voc\u00ea j\u00e1 abriu seu projeto e pensou: \u201cH\u00e1 muito ru\u00eddo aqui\u201d, esse filtro resolve exatamente esse problema.<\/p>\n\n\n\n<p><strong>A Pesquisa de contexto inteligente usa IA para entender o que voc\u00ea quer dizer, n\u00e3o apenas o que voc\u00ea digita. <\/strong><\/p>\n\n\n\n<p><strong>Em vez de extrair todos os mention com uma palavra-chave, ele se concentra apenas naqueles que correspondem ao contexto real.<\/strong><\/p>\n\n\n\n<p>\ud83d\udc49 Exemplo:<\/p>\n\n\n\n<p>Use o Context Search e pesquise por <em>\"Carros el\u00e9tricos e inova\u00e7\u00e3o da Jaguar\"<\/em>:<\/p>\n\n\n\n<p>\u2192 Voc\u00ea ver\u00e1 discuss\u00f5es sobre a marca e o t\u00f3pico<\/p>\n\n\n\n<p>\u2192 N\u00e3o s\u00e3o aleat\u00f3rios mentions sobre o animal ou conte\u00fado n\u00e3o relacionado<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e4a2b2b3295&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e4a2b2b3295\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"599\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-1140x599.png\" alt=\"\" class=\"wp-image-178477\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-1140x599.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-300x158.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-248x130.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-90x47.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1.png 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Como isso funciona na pr\u00e1tica?<\/strong><\/p>\n\n\n\n<p>Uma vez aplicado, o Smart Context Search:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>analisa o significado dos mentions em seu projeto<\/li>\n\n\n\n<li>filtra resultados irrelevantes<\/li>\n\n\n\n<li>continua trabalhando em novos mentions \u00e0 medida que eles aparecem (seus resultados permanecem limpos ao longo do tempo, n\u00e3o apenas no momento da pesquisa)<\/li>\n<\/ul>\n\n\n\n<p><strong>Onde voc\u00ea pode us\u00e1-lo?<\/strong><\/p>\n\n\n\n<p>\u00c9 perfeito para:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Monitoramento de campanhas<\/strong> - rastrear conversas sobre um produto ou uma hashtag espec\u00edfica.<\/li>\n\n\n\n<li><strong>Gerenciamento da reputa\u00e7\u00e3o<\/strong> - isolar mentions relacionados a uma crise ou tend\u00eancia de t\u00f3pico.<\/li>\n\n\n\n<li><strong>An\u00e1lise competitiva<\/strong> - Entenda como as pessoas falam sobre seus concorrentes.<\/li>\n<\/ul>\n\n\n\n<div style=\"background-color:#e8f4ee; border-left:6px solid #e8f4ee; padding:16px; border-radius:8px; margin:20px 0;\">\n\u00a0\u00a0<p style=\"margin:0; font-weight:bold;\">\u26a0\ufe0f Nota<\/p>\n\u00a0\u00a0<p style=\"margin:10px 0 0 0;\">\n<i>Dispon\u00edvel como um complemento para os planos Pro, Business e Enterprise.<\/i><br><br> Entre em contato com seu gerente de conta para saber mais.\n\u00a0\u00a0<\/p>\n<\/div>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 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class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Pergunte sobre a pesquisa de contexto!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/panel?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Pergunte no bate-papo<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"id2fa\">02 Melhor seguran\u00e7a com <strong>Autentica\u00e7\u00e3o de dois fatores (2FA)<\/strong><\/h2>\n\n\n\n<p>Sua conta Brand24 cont\u00e9m dados valiosos, como mentions, relat\u00f3rios e insights, e agora est\u00e1 mais segura do que nunca.<\/p>\n\n\n\n<p><strong>Com a 2FA, voc\u00ea obt\u00e9m uma camada extra de prote\u00e7\u00e3o sempre que faz login. Al\u00e9m da sua senha, voc\u00ea digitar\u00e1 um c\u00f3digo do seu telefone. <\/strong><\/p>\n\n\n\n<p><strong>Portanto, mesmo que algu\u00e9m obtenha sua senha, ainda assim n\u00e3o conseguir\u00e1 acessar sua conta.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e4a2b2b3bc6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e4a2b2b3bc6\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"687\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0.png\" alt=\"\" class=\"wp-image-178483\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0.png 1120w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-300x184.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-248x152.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-90x55.png 90w\" sizes=\"auto, (max-width: 1120px) 100vw, 1120px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Por que lig\u00e1-lo?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mantenha seus dados de monitoramento seguros<\/strong>, incluindo mentions sens\u00edveis, insights e resultados de campanhas.<\/li>\n\n\n\n<li><strong>Proteja o acesso a seus projetos e relat\u00f3rios<\/strong>, especialmente se v\u00e1rias pessoas usarem a conta ou compartilharem resultados internamente<\/li>\n\n\n\n<li><strong>Bloqueie logins n\u00e3o autorizados, mesmo que sua senha vaze<\/strong>, gra\u00e7as \u00e0 etapa extra de verifica\u00e7\u00e3o<\/li>\n<\/ul>\n\n\n\n<div style=\"background-color:#e8f4ee; border-left:6px solid #e8f4ee; padding:16px; border-radius:8px; margin:20px 0;\">\n\n  <p style=\"margin:0; font-weight:bold;\">Saiba como ativar a autentica\u00e7\u00e3o de dois fatores<\/p>\n\n  <p style=\"margin:10px 0 16px 0;\">\n    Deseja proteger sua conta? Siga o guia passo a passo ou veja como ativar a 2FA no Brand24.\n  <\/p>\n\n  <!-- YouTube embed -->\n  <div style=\"position:relative; padding-bottom:56.25%; height:0; overflow:hidden; border-radius:6px;\">\n    <iframe \n      src=\"https:\/\/www.youtube.com\/embed\/I--nG3poRcA\" \n      title=\"Como ativar a 2FA no Brand24\"\n      frameborder=\"0\" \n      allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" \n      allowfullscreen\n style=\"position:absolute; top:0; left:0; width:100%; height:100%; border-radius:6px;\">\n    <\/iframe>\n  <\/div>\n\n  <!-- Help article link -->\n  <p style=\"margin:16px 0 0 0;\">\n    \ud83d\udc49 <a href=\"https:\/\/help.brand24.com\/en\/articles\/12643792-how-to-enable-2fa\" target=\"_blank\" rel=\"nofollow\">\n      Veja o guia completo: Como ativar a 2FA\n    <\/a>\n  <\/p>\n\n<\/div>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Ative a 2FA em sua conta!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/account\/two-factor-authentication-settings\/?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Ir para as configura\u00e7\u00f5es<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"brand-assistant\">03 Mais respostas \u00fateis do AI Brand Assistant<\/h2>\n\n\n\n<p>O Brand Assistant recebeu duas atualiza\u00e7\u00f5es que facilitam a passagem de mentions brutos para insights reais: <strong>prompts prontos <\/strong>e <strong>respostas com base em seus filtros.<\/strong><\/p>\n\n\n\n<p><strong>1. Comece com um prompt em vez de um bate-papo em branco<\/strong><\/p>\n\n\n\n<p>Uma das partes inc\u00f4modas do bate-papo com IA \u00e9 <em>saber como come\u00e7ar<\/em>. Voc\u00ea a abre e passa um minuto pensando no que perguntar.<\/p>\n\n\n\n<p><strong>Agora, o Brand Assistant lhe oferece prompts prontos, criados com base em tarefas comuns de marketing. <\/strong><\/p>\n\n\n\n<p><strong>Assim, em vez de digitar do zero, voc\u00ea pode escolher uma dire\u00e7\u00e3o e ir direto para a an\u00e1lise.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e4a2b2b42f3&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e4a2b2b42f3\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"690\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1140x690.png\" alt=\"\" class=\"wp-image-178480\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1140x690.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1536x929.png 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-300x182.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-248x150.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-90x54.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25.png 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Voc\u00ea pode usar esses prompts para:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>analisar sentimentos <\/strong>e identificar o que est\u00e1 impulsionando as mudan\u00e7as<\/li>\n\n\n\n<li><strong>encontrar t\u00f3picos de tend\u00eancia <\/strong>em seus mentions<\/li>\n\n\n\n<li><strong>identificar influenciadores<\/strong> por tr\u00e1s da conversa<\/li>\n\n\n\n<li><strong>explorar outras tarefas comuns de an\u00e1lise<\/strong> mais r\u00e1pido<\/li>\n<\/ul>\n\n\n\n<p>\u00c9 uma pequena mudan\u00e7a, mas elimina o momento de \u201co que devo perguntar?\u201d e permite que voc\u00ea obtenha insights mais rapidamente!<\/p>\n\n\n\n<p><strong>2. Obtenha respostas com base nos dados exatos que voc\u00ea est\u00e1 visualizando<\/strong><\/p>\n\n\n\n<p>O Brand Assistant tamb\u00e9m melhorou a compreens\u00e3o do que voc\u00ea est\u00e1 vendo na ferramenta. <\/p>\n\n\n\n<p><strong>Ele agora leva em conta os filtros que voc\u00ea aplicou nas guias Mentions, Analysis e Comparison. <\/strong><\/p>\n\n\n\n<p><strong>Isso significa que ele funciona na fatia exata de dados que voc\u00ea est\u00e1 analisando, e n\u00e3o no projeto inteiro por padr\u00e3o.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e4a2b2b47fd&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e4a2b2b47fd\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1004\" height=\"595\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe.png\" alt=\"\" class=\"wp-image-178486\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe.png 1004w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-300x178.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-248x147.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-90x53.png 90w\" sizes=\"auto, (max-width: 1004px) 100vw, 1004px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Por exemplo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>filtro para <strong>mentions negativos<\/strong><\/li>\n\n\n\n<li>perguntar: <strong>\"O que causou a queda do sentimento na semana passada?\"<\/strong><\/li>\n<\/ul>\n\n\n\n<p>O Brand Assistant analisar\u00e1 apenas os mentions filtrados e explicar\u00e1 o que est\u00e1 por tr\u00e1s da altera\u00e7\u00e3o.<\/p>\n\n\n\n<p><strong>N\u00e3o h\u00e1 mais respostas gen\u00e9ricas!<\/strong> Apenas insights baseados no conjunto de dados que voc\u00ea est\u00e1 realmente investigando.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"progress-bar\">03 <strong><strong>Barra de progresso de limite Mention<\/strong><\/strong><\/h2>\n\n\n\n<p>J\u00e1 atingiu seu limite de mention do nada? N\u00f3s ajudamos voc\u00ea. Agora voc\u00ea pode ver o uso do mention diretamente na parte superior do seu painel.<\/p>\n\n\n\n<p><strong>Uma barra de progresso agora mostra quantos mentions voc\u00ea usou e qu\u00e3o perto voc\u00ea est\u00e1 do limite.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e4a2b2b4cf1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e4a2b2b4cf1\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"316\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c.png\" alt=\"\" class=\"wp-image-178481\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c.png 1120w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-300x85.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-248x70.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-90x25.png 90w\" sizes=\"auto, (max-width: 1120px) 100vw, 1120px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Ampliar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Ele exibe claramente o n\u00famero de mentions que voc\u00ea coletou (por exemplo. <strong>48K de 100K<\/strong>) e qu\u00e3o pr\u00f3ximo voc\u00ea est\u00e1 do limite, para que possa reagir antes que seu monitoramento pare.<\/p>\n\n\n\n<p>\u00c9 especialmente \u00fatil durante picos ou campanhas ativas, quando o volume de mention pode crescer rapidamente.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Confira a nova barra de progresso!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/panel?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Ir para o painel<\/a>\n                    <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Passamos as \u00faltimas semanas tornando o Brand24 mais f\u00e1cil, mais inteligente e mais seguro de usar. Veja o que h\u00e1 de novo e como isso ajuda voc\u00ea.<\/p>","protected":false},"author":78,"featured_media":178502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4138],"tags":[162,34,32],"class_list":["post-178474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-update","tag-digital-marketing","tag-social-listening","tag-social-media-monitoring"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Waleria","cf_author_last_name":"P\u0105gowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/178474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/users\/78"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/comments?post=178474"}],"version-history":[{"count":20,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/178474\/revisions"}],"predecessor-version":[{"id":182811,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/178474\/revisions\/182811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media\/178502"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/media?parent=178474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/categories?post=178474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/pt\/wp-json\/wp\/v2\/tags?post=178474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}