{"id":163778,"date":"2025-11-21T15:48:57","date_gmt":"2025-11-21T14:48:57","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=163778"},"modified":"2026-08-28T17:16:26","modified_gmt":"2026-08-28T15:16:26","slug":"youtube-mentions","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/youtube-mentions\/","title":{"rendered":"How to Track YouTube Mentions? [2026]"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>In just 30 days, Red Bull generated over <strong>5,200 YouTube mentions. Why does it even matter? Because those mentions reached nearly 350 million users!<\/strong> And that is one of the reasons why Red Bull has remained the top energy drink for several decades.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600 !important;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600 !important;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style>    <div class=\"acf-key-takeaways\">\n        <p class=\"acf-key-takeaways__heading\">\n            <span class=\"acf-key-takeaways__icon\">\n                <svg width=\"10\" height=\"12\" viewBox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501\n                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311\n                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893\n                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941\n                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706\n                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\" \/>\n                <\/svg>\n            <\/span>\n            Key takeaways        <\/p>\n        <ul class=\"acf-key-takeaways__list\">\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">What are YouTube mentions?<\/p>\n                    <p class=\"acf-key-takeaways__text\">YouTube mentions are references to your brand, product, person, or topic across YouTube content. They can appear in video titles, descriptions, comments, Shorts, live streams, or directly in the spoken content of a video. They can be\u00a0tagged\u00a0(@channelname, clickable and notifying the user) or untagged\u00a0(just plain text, no notification) or found through YouTube transcript monitoring when a keyword is mentioned inside the video.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">How do you track YouTube mentions?<\/p>\n                    <p class=\"acf-key-takeaways__text\">You can track them manually on YouTube, but this only covers tagged mentions. To track all Youtube mentions, you need a\u00a0social media monitoring tool.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Why should you track YouTube mentions?<\/p>\n                    <p class=\"acf-key-takeaways__text\">They help you boost visibility and engagement, spot collaboration opportunities, understand your audience better, protect and build your channel\u2019s reputation, and improve your YouTube SEO.<\/p>\n                <\/li>\n                    <\/ul>\n    <\/div>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s remember:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>YouTube is the 2nd most visited website in the world.<\/strong> In July 2026, it generated nearly <strong>30 billion visits worldwide<\/strong>, according to Similarweb.<\/li>\n\n\n\n<li><strong>The average visit lasts more than 19 minutes.<\/strong> That makes YouTube one of the most engaging websites online.<\/li>\n\n\n\n<li><strong>But content alone isn\u2019t enough.<\/strong> To make the most of YouTube, you need analytics. Data is power.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"whatareyt\" class=\"wp-block-heading\"><strong>What are YouTube mentions?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>YouTube mention refers to a situation in which one platform user references or links to another user in any type of content available on the platform.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mentions are important as they can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>notify the mentioned user to interact, improve engagement, or drive attention to the mentioned channel,<\/li>\n\n\n\n<li>inform you about your channel reputation,<\/li>\n\n\n\n<li>influence the YouTube SEO on the platform,<\/li>\n\n\n\n<li>boost your visibility in LLMs (e.g., ChatGPT, Gemini, or Perplexity).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Tagged mentions<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine you upload a YouTube video. How would you credit the co-author? Or grab other channel\u2019s attention?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most probably, you\u2019ll use \u201c@\u201d symbol + channel name.<strong> This way, you create a so-called tagged YouTube mention, that is clickable.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Such mention informs the tagged user that you mentioned him or his channel (unless he turned off his notifications\u2026 but that\u2019s something out of your control).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yeah, it works like in the case of <a href=\"https:\/\/brand24.com\/blog\/instagram-mentions\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram mentions<\/a> &amp; <a href=\"https:\/\/brand24.com\/blog\/twitter-mentions\/\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter mentions<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In practice, there are three situations when we talk about a tagged YouTube mention:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In a video title<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c65fe9&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c65fe9\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"532\" height=\"555\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_title.jpg\" alt=\"youtube mentions in title\" class=\"wp-image-163783\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_title.jpg 532w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_title-300x313.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_title-152x159.jpg 152w\" sizes=\"auto, (max-width: 532px) 100vw, 532px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">YouTube mention in a video title<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In a video description<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c667d7&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c667d7\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"236\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_description-1-1140x236.jpg\" alt=\"youtube mentions description\" class=\"wp-image-163785\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_description-1-1140x236.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_description-1-300x62.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_description-1-248x51.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_description-1.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">The example of YouTube tagged mention in a video description<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In a comment<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c66f25&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c66f25\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"502\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_comment-1140x502.jpg\" alt=\"youtube comment\" class=\"wp-image-163786\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_comment-1140x502.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_comment-300x132.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_comment-248x109.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_comment.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Tagged username mention in a comment<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Using tagged YouTube mentions has several advantages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Firstly,<strong> it is very useful to promote one or more of your other channels.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine a situation where you have another channel (i.e., in a different language). You could tag that channel in the title or description of your video.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c676b3&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c676b3\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1108\" height=\"690\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/image.jpeg\" alt=\"multiple youtube mentions\" class=\"wp-image-163797\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/image.jpeg 1108w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/image-300x187.jpeg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/image-248x154.jpeg 248w\" sizes=\"auto, (max-width: 1108px) 100vw, 1108px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">&#8220;Good Times Bad Times&#8221; channel uses mentions in description to promote his channel in other languages<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Secondly, <strong>to grab other creators&#8217; attention<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You could use tagged YouTube mentions to collaborate with creators or praise them for their input on your content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is much easier to click the mention sign and then go to that channel to subscribe, for example.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Besides, a tagged mention looks sexy. A plain URL &#8211; not.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Untagged mentions<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">However, not every mention on YouTube is tagged.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I would even say that tagged mentions are in the minority. A vast minority.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Untagged mention means a situation when someone uses a YouTube channel name or username without typing &#8220;@&#8221; at the beginning.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s just plain text. No notification.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c67f3f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c67f3f\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"274\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_untagged-1140x274.jpg\" alt=\"untagged youtube mentions\" class=\"wp-image-163789\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_untagged-1140x274.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_untagged-300x72.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_untagged-248x60.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_untagged.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Untagged mention example detected by Brand24<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Untagged mentions are tricky for each YouTube creator.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Someone is talking about you, and you can&#8217;t control it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You don&#8217;t even know who, why, and where mentioned you!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yikes!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fortunately, there is a way to track untagged mentions and never miss a conversation about you and your YouTube channel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You need the help of a social media monitoring tool!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&lt;<a href=\"https:\/\/brand24.com\/blog\/what-is-media-monitoring-and-analysis\/\" target=\"_blank\" rel=\"noopener\" title=\"media monitoring\">media monitoring<\/a> enters the stage&gt;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Benefits of tracking mentions on YouTube:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You can <strong>discover opportunities to collaborate<\/strong> with other creators.<\/li>\n\n\n\n<li>You can <strong>enhance engagement around your channel<\/strong> by responding to mentions.<\/li>\n\n\n\n<li>You can <strong>get content strategy insights <\/strong>by observing what resonates with your audience.<\/li>\n\n\n\n<li>You can <strong>take care of your reputation <\/strong>by reacting to negative mentions.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"howtoyt\" class=\"wp-block-heading\"><strong>How to track YouTube mentions?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">All right, we already know what YouTube mentions are.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s time to see how to track them properly.<\/p>\n\n\n\n<h3 id=\"manualtracking\" class=\"wp-block-heading\"><strong>01 Manual tracking<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s check what YouTube has to offer regarding tracking mentions.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Start by opening a YouTube studio.<\/li>\n\n\n\n<li>Tap &#8220;Comments&#8221; from the left menu and switch the view to &#8220;Mentions&#8221;.<\/li>\n\n\n\n<li>In the Mentions tab, you can see all your channel new mentions.<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c688ca&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c688ca\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"546\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_yt_studio-1140x546.jpg\" alt=\"youtube studio mentions\" class=\"wp-image-163790\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_yt_studio-1140x546.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_yt_studio-300x144.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_yt_studio-170x80.jpg 170w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_yt_studio-248x119.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_yt_studio.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">You can find your channel mentions in YouTube Studio<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Unfortunately, YouTube Studio doesn&#8217;t offer any mentions analytics and it only captures tagged mentions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The only thing you can do around your YouTube mentions here is to set up notifications (it should be done by default).<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6902e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6902e\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"732\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_studio_notifications-1140x732.jpg\" alt=\"mentions notifications\" class=\"wp-image-163791\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_studio_notifications-1140x732.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_studio_notifications-640x410.jpg 640w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_studio_notifications-300x193.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_studio_notifications-248x159.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_studio_notifications.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">And that&#8217;s pretty much everything you can do about your mentions in YouTube Studio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to make detailed analytics with that tool, you must do it manually.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Do I really need to describe how time-consuming and tiresome such an analysis is?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There is an easier way. Much, much easier!<\/p>\n\n\n\n<h3 id=\"socialmediamonitoring\" class=\"wp-block-heading\"><strong>02 Using a social media monitoring tool<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Social <a href=\"https:\/\/brand24.com\/blog\/media-monitoring-tools\/\" target=\"_blank\" rel=\"noopener\" title=\"\">media monitoring tools<\/a> are software used to track, filter, and analyze mentions &amp; conversations across social media platforms.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The top <a href=\"https:\/\/brand24.com\/blog\/what-is-social-listening\/\" target=\"_blank\" rel=\"noopener\" title=\"\">social listening<\/a> tools, like Brand24, offer a freaking impressive set of insights regarding your YouTube (tagged &amp; untagged) mentions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mentions volume, reach, and AI Anomaly Detector;<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/sentiment-analysis\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Sentiment analysis<\/a>;<\/li>\n\n\n\n<li>Topic Analysis;<\/li>\n\n\n\n<li>Advanced search bar;<\/li>\n\n\n\n<li>Top influencers &amp; most influential channels;<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/online-presence-score\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Presence Score<\/a> &amp; <a href=\"https:\/\/brand24.com\/blog\/online-reputation-score\/\" target=\"_blank\" rel=\"noopener\" title=\"Reputation Score\">Reputation Score<\/a><\/li>\n\n\n\n<li>&#8230; and many more!<\/li>\n<\/ul>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#000}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Track tagged &#038; untagged YouTube mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=164\" class=\"acf-simple-cta__btn\" target=\"_blank\">Start trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Okay, but how do <a href=\"https:\/\/brand24.com\/blog\/social-media-monitoring-tools\/\" target=\"_blank\" rel=\"noopener\" title=\"social media monitoring tools\">social media monitoring tools<\/a> get all these data?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They have access to public mentions published on multiple sources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They usually track and analyze mentions from YouTube, Facebook, Instagram, X (Twitter), TikTok, LinkedIn, Reddit, Quora, Telegram, and Twitch.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c69b14&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c69b14\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"672\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_brand24_dashboard-1140x672.jpg\" alt=\"Brand24 YouTube mentions dashboard\" class=\"wp-image-163792\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_brand24_dashboard-1140x672.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_brand24_dashboard-300x177.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_brand24_dashboard-248x146.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_brand24_dashboard.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Brand24 YouTube mentions dashboard<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">YouTube transcript (keyword) monitoring<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Many YouTube mentions happen inside the video itself. A creator might talk about your brand, product, or competitor without mentioning it in the title, description, or comments. These YouTube mentions can easily go unnoticed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s why it\u2019s worth choosing a media monitoring tool that can monitor YouTube transcripts. Only a limited number of social listening tools currently offer YouTube transcript monitoring at scale.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6a2bb&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6a2bb\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"235\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-1140x235.png\" alt=\"\" class=\"wp-image-185217\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-1140x235.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-18x4.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-300x62.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-248x51.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention-90x19.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/youtube-transcript-mention.png 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/brand24.com\/youtube-keyword-monitoring\/\" target=\"_blank\" rel=\"noopener\" title=\"\">YouTube keyword monitoring<\/a> looks for your keywords in video transcripts and auto-generated captions, so you can find mentions even when your brand name is spoken rather than written.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means you can catch:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Competitor comparisons where your brand or product name is spoken, not written<\/li>\n\n\n\n<li>Creators who discuss your brand without tagging you in the title, description, or comments<\/li>\n\n\n\n<li>Unboxing or review videos that mention your brand by name mid-video<\/li>\n\n\n\n<li>Interviews, podcasts, and other long-form videos where your brand is discussed<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">The AI Anomaly Detector.<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>When something strange happens in your project (i.e., a sudden spike in mentions volume), the AI scans the web to find the possible cause.<\/li>\n\n\n\n<li>Later, the Anomaly Detector presents its conclusions in two or three sentences.<\/li>\n\n\n\n<li><strong>It does the job of digging through hundreds of mentions in 3 seconds.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Look at the example of PewDiePie.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the Anomaly Detector, the significant spike in mentions was caused mostly by PewDiePie &#8211; MrBeast collaboration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I checked it manually, and the Anomaly Detector was absolutely correct!<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6ab9f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6ab9f\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"581\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_anomaly_detector-1140x581.jpg\" alt=\"brand24 ai mentions analytics with anomaly detector\" class=\"wp-image-163793\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_anomaly_detector-1140x581.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_anomaly_detector-300x153.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_anomaly_detector-248x126.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_anomaly_detector.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Brand24&#8217;s AI Anomaly Detector speeds up YouTube mentions analytics<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Progress Tracking<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">How do you know if you&#8217;re doing better now than in the past?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Just go to the Compare Periods feature and filter the results to YouTube only.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That&#8217;s how you&#8217;ll get the table summarizing your progress.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example of PewDiePie.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This time, I&#8217;d rather say &#8211; a regress. As you can see below, this YouTuber&#8217;s performance generally worsens. Especially in the case of reach (a drop of 63%!).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hopefully, his collaboration with MrBeast will reverse this negative trend.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6b398&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6b398\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"689\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_compare-1140x689.jpg\" alt=\"compare periods ai brand24\" class=\"wp-image-163794\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_compare-1140x689.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_compare-300x181.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_compare-248x150.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_compare.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Compare Periods dashboard in the Brand24 tool<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Benefits of tracking mentions using an advanced <a href=\"https:\/\/brand24.com\/blog\/youtube-monitoring\/\" target=\"_blank\" rel=\"noopener\" title=\"\">YouTube monitoring tool<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Comprehensive data<\/strong> &#8211; you have access to both tagged &amp; untagged YouTube mentions with one tool;<\/li>\n\n\n\n<li><strong>Detailed data<\/strong> &#8211; you can check multiple mentions metrics, including sentiment, top influencers, period comparison, etc.;<\/li>\n\n\n\n<li><strong>Fast &amp; effective analytics<\/strong> &#8211; you save your time on analyses thanks to dashboards and the AI Anomaly Detector;<\/li>\n\n\n\n<li><strong>Multi-channel approach<\/strong> &#8211; you don&#8217;t have to pay for multiple tools if you choose the one accessing many data sources;<\/li>\n\n\n\n<li><strong>Guarding brand reputation<\/strong> &#8211; you can immediately to negative comments and prevent a <a href=\"https:\/\/brand24.com\/blog\/brand-reputation-crisis-management\/\" target=\"_blank\" rel=\"noopener\" title=\"\">brand reputation crisis<\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"howtoanalyze\" class=\"wp-block-heading\"><strong>How to analyze YouTube mentions to gain insights?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Thanks to the stars, AI is increasingly taking over monotonous tasks for us. And <strong>Brand24&#8217;s AI Insights<\/strong> is a great example of that trend.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The machine learning algorithm goes through your project (i.e., monitored YouTube channel).<\/li>\n\n\n\n<li>Later, it summarizes all the data through texts and charts.<\/li>\n\n\n\n<li>AI Insights not only present trends but also generate actionable recommendations.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6bbc1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6bbc1\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"643\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_ai_insights_brand24-1140x643.jpg\" alt=\"brand24 AI Insights streamlines analytics process\" class=\"wp-image-163795\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_insights_brand24-1140x643.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_insights_brand24-300x169.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_insights_brand24-248x140.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_insights_brand24.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">AI Insights streamlines the analytics process<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">If that&#8217;s not enough for you, visit the <strong><a href=\"https:\/\/brand24.com\/blog\/ai-metrics\/\" target=\"_blank\" rel=\"noopener\" title=\"\">AI Metrics<\/a> <\/strong>tab.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This feature presents additional data extracted from your project.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here, you can check which mentions&#8217; source generates the most positive buzz around your YouTube channel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Or, on the contrary, discover your haters&#8217; favorite platform.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6aa7551c6c36f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6aa7551c6c36f\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"821\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/03\/youtube_mentions_ai_metrics_brand24-1140x821.jpg\" alt=\"brand24 ai metrics for youtube mentions\" class=\"wp-image-163796\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_metrics_brand24-1140x821.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_metrics_brand24-300x216.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_metrics_brand24-221x159.jpg 221w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/03\/youtube_mentions_ai_metrics_brand24.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">AI Metrics &#8211; another Brand24&#8217;s feature boosting YouTube mentions<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Personally, I like to think about these features as an analyst I&#8217;ve hired.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Analyze YouTube mentions with the AI!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=164\" class=\"acf-simple-cta__btn\" target=\"_blank\">Start trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 id=\"conclusion\" class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">YouTube is a super influential platform. But to make the most of it, you must really get into analytics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to do it like a pro, you shouldn&#8217;t rely only on YouTube Studio. Unfortunately, it&#8217;s too basic. Use a professional social media monitoring tool.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It gives you detailed insights regarding both tagged &amp; untagged mentions, streamlines analytics with AI solutions, and supports your holistic <a href=\"https:\/\/brand24.com\/blog\/brand-awareness\/\" target=\"_blank\" rel=\"noopener\" title=\"\">brand awareness<\/a> strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Final thoughts:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>YouTube mentions increase interactions, improve engagement, drive attention, benchmark channel reputation, and impact YouTube SEO.<\/li>\n\n\n\n<li>Tagged mentions notify users, while untagged mentions remain unnoticed (unless you use a social media monitoring tool).<\/li>\n\n\n\n<li>YouTube Studio doesn&#8217;t include any mention analytics.<\/li>\n\n\n\n<li><a href=\"https:\/\/brand24.com\/blog\/social-media-tools\/\" target=\"_blank\" rel=\"noopener\" title=\"Social media tools\">Social media tools<\/a> like Brand24 offer advanced analytics for both tagged &amp; untagged YouTube mentions, as well as relevant keywords found in YouTube transcripts.<\/li>\n\n\n\n<li>AI features significantly speed up the YouTube mentions analytics process.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Level up your YouTube analytics! <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=164\" title=\"Start a 14-day free trial!\">Start a 14-day free trial!<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-background\" style=\"border-top-left-radius:20px;border-top-right-radius:20px;background-color:#e8f4ee;margin-top:30px;margin-right:0;margin-bottom:0px;margin-left:0;padding-top:34px;padding-right:48px;padding-bottom:15px;padding-left:48px;font-size:34px;line-height:1.2\">FAQ<\/h2>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">How to see mentions of your brand on YouTube?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">You can search for your brand name directly on YouTube, but this may not show every mention and can take hours to do manually.<br>Instead of tracking mentions manually, use a media monitoring tool that can collect relevant brand mentions for you and provide additional data such as mention volume, reach, sentiment, and the channels talking about your brand.<\/div><\/div>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">How to monitor YouTube for mentions?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">You can monitor YouTube for mentions in two ways: use YouTube\u2019s native notifications for direct channel mentions, or use a social listening tool to track broader brand and keyword mentions.<br><br>For direct mentions, YouTube can notify you when another channel mentions your handle in a title or description. However, this doesn\u2019t cover every time your brand is discussed on YouTube.<br><br>For broader monitoring, set up a social listening project with your brand name, product names, competitors, and other relevant keywords. Depending on the tool, you can track mentions in video titles, descriptions, comments, and spoken content through YouTube transcript monitoring.<\/div><\/div>\n\n\n\n<div class=\"wp-block-faq-block-for-gutenberg-faq\" style=\"background:#f3f9f6\"><div class=\"question\" style=\"background:none;color:#000\"><h4 style=\"color:#000\">Can I track competitor mentions on YouTube?<\/h4><\/div><div class=\"answer\" style=\"background:none;color:#000\">Yes. You can track competitor mentions on YouTube using a social listening or media monitoring tool. Add competitor names, product names, and other relevant keywords to find videos where creators discuss, compare, or recommend competing products.<br>Advanced tools, like Brand24 or Awario can also monitor YouTube transcripts and auto-generated captions, helping you find competitor mentions that are spoken in videos but don\u2019t appear in the title, description, or comments.<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>YouTube mentions play more important role than you think. How to use them? And how to track YouTube mentions? 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