{"id":164368,"date":"2026-03-03T15:41:12","date_gmt":"2026-03-03T14:41:12","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=164368"},"modified":"2026-03-03T15:41:13","modified_gmt":"2026-03-03T14:41:13","slug":"tiktok-mentions","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/tiktok-mentions\/","title":{"rendered":"TikTok Mentions: How to Track them in 2026?"},"content":{"rendered":"\n<p><strong>TikTok Mentions help you instantly see who\u2019s talking about your brand, products, or campaigns, and why. Track conversations in real time, spot trends early, and turn attention into action.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content h3.acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h3.acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content h4.acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h4.acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style><div class=\"acf-key-takeaways\">\n    <h3 class=\"acf-key-takeaways__heading\">\n        <span class=\"acf-key-takeaways__icon\">\n            <svg width=\"10\" height=\"12\" viewBox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501\n                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311\n                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893\n                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941\n                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706\n                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\"\/>\n            <\/svg>\n        <\/span>\n        Key takeaways    <\/h3>\n    <ul class=\"acf-key-takeaways__list\">\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">What are TikTok mentions?<\/h4>\n                <p class=\"acf-key-takeaways__text\">Mentions are text in which users talk about your brand on TikTok, either by tagging (@username) or untagged references (brand names, hashtags, product names, etc.). <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\"> How can I track TikTok mentions?<\/h4>\n                <p class=\"acf-key-takeaways__text\">Manually &#8211; use TikTok\u2019s notifications &amp; search (limited, time-consuming). Or using advanced tools &#8211; capture tagged + untagged mentions, analyze reach, sentiment, and spikes with AI features (fast, detailed).<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Why tracking mentions is important?<\/h4>\n                <p class=\"acf-key-takeaways__text\">Monitoring TikTok mentions help you boost brand visibility &amp; engagement, respond to feedback quickly, and understand customer sentiment &amp; trends. (In general &#8211; gives you insights to perform better)\r\n<\/p>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what\"><strong>What are TikTok Mentions?<\/strong><\/h2>\n\n\n\n<p>On TikTok, a mention occurs when a user tags another user&#8217;s username in their video caption or comment using the &#8220;@&#8221; symbol.<\/p>\n\n\n\n<p>It is less popular, but it also happens &#8211; mentions on TikTok Story. These are also added by the &#8220;@username&#8221;.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff27019fe&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff27019fe\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"868\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-internal-mention.png\" alt=\"TikTok mention in the app.\" class=\"wp-image-164372\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-internal-mention.png 868w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-internal-mention-300x173.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-internal-mention-248x143.png 248w\" sizes=\"auto, (max-width: 868px) 100vw, 868px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">TikTok mention in the app.<\/figcaption><\/figure>\n\n\n\n<p>This direct shout-out can significantly boost your brand\u2019s presence. Plus, it shows you how to get directly to the valuable user-generated content you can reuse on your brand&#8217;s socials.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Benefits of tracking mentions on TikTok:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Increased engagement by connecting directly with users who mention your brand.<\/li>\n\n\n\n<li>Improving your <a href=\"https:\/\/brand24.com\/blog\/brand-awareness\/\">brand awareness<\/a> through organic and viral content sharing.<\/li>\n\n\n\n<li>Allowing you to immediately respond to user feedback, enhancing customer service and brand e-reputation.<\/li>\n\n\n\n<li>Helping you better understand your customers and find new potential audiences.<\/li>\n\n\n\n<li>Helping you understand trends, enabling more targeted and effective content strategies.\u00a0<\/li>\n<\/ul>\n\n\n\n<div style=\"background:#E8F4EE; border-left:6px solid #2E7D5B; padding:20px; border-radius:8px; margin:20px 0; font-size:16px; line-height:1.7;\">\n\n  <h3 style=\"margin-top:0; margin-bottom:12px;\">\ud83d\udca1 Why TikTok mentions matter in 2026?<\/h3>\n\n  <p>\n    <strong>Mentions boost your visibility.<\/strong> In 2026, TikTok mentions influence how your brand is understood and surfaced by \n    <strong>Large Language Models (LLMs)<\/strong> like ChatGPT.\n  <\/p>\n\n  <p>\n    LLMs analyze online conversations, articles, and social media mentions to build context around brands. \n    Even if your brand name isn\u2019t linked, <strong>every mention strengthens your digital footprint<\/strong>.\n  <\/p>\n\n  <p>\n    The stronger your online presence, the higher the likelihood that AI tools will \n    <strong>reference your brand in their responses<\/strong>.\n  <\/p>\n\n<\/div>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Find TikTok mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=180\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p>But not every mention will be tagged.<\/p>\n\n\n\n<p>I can even risk a statement that half of your brand mentions won&#8217;t be tagged. So, how do you ensure you get relevant data and also monitor those untagged mentions?<\/p>\n\n\n\n<p>This is where advanced <a href=\"https:\/\/brand24.com\/blog\/social-media-monitoring\/\" target=\"_blank\" rel=\"noopener\" title=\"\">social media monitoring<\/a> tools step in.<\/p>\n\n\n\n<p>They can easily capture those untagged yet valuable mentions and help you analyze them for reach, sentiment, topics, and so much more!<\/p>\n\n\n\n<p>This is what an untagged mention detected by Brand24 looks like:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff27020cf&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff27020cf\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"321\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-untagged-mention.png\" alt=\"An untagged TikTok mention detected by Brand24.\" class=\"wp-image-164373\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-untagged-mention.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-untagged-mention-300x96.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-untagged-mention-248x80.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">An untagged TikTok mention detected by Brand24.<\/figcaption><\/figure>\n\n\n\n<p>But tracking mentions isn\u2019t just about finding them. It&#8217;s about digging into their stories. What do they tell us?<\/p>\n\n\n\n<p>Every mention is a piece of a puzzle that helps us sharpen our TikTok marketing strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how\"><strong>How to track TikTok mentions?<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"manual\"><strong>01 Manual tracking<\/strong><\/h3>\n\n\n\n<p>You can start using the TikTok app itself.<\/p>\n\n\n\n<p>Regarding tagged mentions, it has this cool feature that enables you to filter your notifications so you can see just the ones about being tagged.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff27023ef&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff27023ef\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"610\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-mentions-tags-notifications.png\" alt=\"A cool feature that enables you to filter your notifications so you can see just the ones about being tagged.\" class=\"wp-image-164374\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-mentions-tags-notifications.png 610w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-mentions-tags-notifications-300x246.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-mentions-tags-notifications-194x159.png 194w\" sizes=\"auto, (max-width: 610px) 100vw, 610px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">TikTok notifications filter.<\/figcaption><\/figure>\n\n\n\n<p>Isn&#8217;t it great?<\/p>\n\n\n\n<p>But the tough part is with the untagged mentions.<\/p>\n\n\n\n<p>You can try to find them manually by simply typing in your brand&#8217;s name or associated hashtags in the TikTok\u2019s search bar.<\/p>\n\n\n\n<p>This way, you&#8217;ll probably be able to find a few places where you\u2019re mentioned.<\/p>\n\n\n\n<p>I tried it and typed &#8220;Coachella&#8221; to see if I could find any relevant mentions.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"561\" height=\"500\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-manual-tracking-big-brand.png\" alt=\"Trying to find relevant untagged mentions manually. &quot;Coachella&quot; searching results.\" class=\"wp-image-164375\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-manual-tracking-big-brand.png 561w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-manual-tracking-big-brand-300x267.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-manual-tracking-big-brand-178x159.png 178w\" sizes=\"auto, (max-width: 561px) 100vw, 561px\" \/><figcaption class=\"wp-element-caption\">&#8220;Coachella&#8221; search results.<\/figcaption><\/figure>\n\n\n\n<p>Sadly, the results are just the most popular videos and the official account. Making this method effective would be super time-consuming (especially with a high volume of mentions)<\/p>\n\n\n\n<p>Plus, it misses some mentions and lacks in-depth analytics, such as <a href=\"https:\/\/brand24.com\/blog\/how-to-measure-social-media-reach\/\">social media reach<\/a> and sentiment.<\/p>\n\n\n\n<p>That&#8217;s why a much more efficient way to monitor your TikTok mentions is using advanced <a href=\"https:\/\/brand24.com\/blog\/social-listening-tools\/\">social listening tools<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tool\"><strong>02 Using a social media monitoring tool<\/strong><\/h3>\n\n\n\n<p>These tools offer a comprehensive way to monitor mentions across various platforms, including TikTok.<\/p>\n\n\n\n<p>They are designed to track public mentions, hashtags, and virtually any keyword associated with your brand. <\/p>\n\n\n\n<p>The advantage? They don\u2019t just collect data; they analyze it, providing insights from many new sources.<\/p>\n\n\n\n<p>Brand24, for instance, helps you discover discussions (also those not tagged directly) across:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Social media platforms <\/li>\n\n\n\n<li>Review sites <\/li>\n\n\n\n<li>Podcasts<\/li>\n\n\n\n<li>Forums<\/li>\n\n\n\n<li>Other publicly available sources<\/li>\n<\/ul>\n\n\n\n<p>It makes it a robust tool for comprehensive <a href=\"https:\/\/brand24.com\/blog\/what-is-social-listening\/\">social listening<\/a>.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Understand your TikTok mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=180\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Tip: Use<strong> Events Detector<\/strong> feature<\/h3>\n\n\n\n<p>Check this one out \u2013 Events feature that identifies any spikes in your <a href=\"https:\/\/brand24.com\/brand-mentions-tool\/\">brand mentions<\/a> and instantly explains what happened that caused the spike:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2702993&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2702993\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"351\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-anomaly-detector.png\" alt=\"Brand24 AI-based Anomaly Detection feature.\" class=\"wp-image-164377\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-anomaly-detector.png 1000w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-anomaly-detector-300x105.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-anomaly-detector-248x87.png 248w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">AI-based Event Detection feature.<\/figcaption><\/figure>\n\n\n\n<p>I honestly don&#8217;t know if I could find out that Billie Eilish&#8217;s appearance created so much buzz on TikTok myself.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"insights\"><strong>How to analyze TikTok mentions to gain insights?<\/strong><\/h2>\n\n\n\n<p>Advanced tools like Brand24 enhance analysis by providing automated <a href=\"https:\/\/brand24.com\/blog\/social-media-insights\/\">social media insights<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Comparison Tab<\/h4>\n\n\n\n<p>I knew about the Coachellas&#8217; performance thanks to the Compare periods tab. It offers a comprehensive view of project stats and enables data comparison within a specific timeframe.<\/p>\n\n\n\n<p>Here&#8217;s what it looks like for Coachella in April vs in May (just on TikTok):<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2702cb2&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2702cb2\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"883\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-copmare-periods.png\" alt=\"TikTok mentions analysis compared to a previous period.\" class=\"wp-image-164378\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-copmare-periods.png 883w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-copmare-periods-300x170.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-copmare-periods-248x140.png 248w\" sizes=\"auto, (max-width: 883px) 100vw, 883px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">TikTok AI-based mentions analysis compared to a previous period.<\/figcaption><\/figure>\n\n\n\n<p>And these are the overall results it got on all platforms that Brand24 monitors:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2702f41&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2702f41\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"882\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-compare-periods-general.png\" alt=\"Brand mentions analysis compared to a previous period.\" class=\"wp-image-164379\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-compare-periods-general.png 882w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-compare-periods-general-300x170.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-compare-periods-general-248x141.png 248w\" sizes=\"auto, (max-width: 882px) 100vw, 882px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Brand AI-based mentions analysis compared to a previous period.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">AI Insights<\/h4>\n\n\n\n<p>This feature is great if you don&#8217;t want to waste time on analysis and just want the conclusions immediately.\u00a0<\/p>\n\n\n\n<p>It sifts through your TikTok mentions and pinpoints the key takeaways automatically.<\/p>\n\n\n\n<p>This is what an AI-based Summary looks like:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff270320c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff270320c\" class=\"wp-block-image aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-insights.png\" alt=\"Insights by Brand24, an AI-powered tool.\" class=\"wp-image-164380\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-insights.png 576w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-insights-300x260.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-insights-183x159.png 183w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2703465&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2703465\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"832\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-trends.png\" alt=\"Trends by Brand24, an AI-powered tool.\" class=\"wp-image-164381\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-trends.png 832w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-trends-300x180.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-trends-248x149.png 248w\" sizes=\"auto, (max-width: 832px) 100vw, 832px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2703701&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2703701\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-recommendations.png\" alt=\"Recommendations by Brand24, an AI-powered tool.\" class=\"wp-image-164382\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-recommendations.png 950w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-recommendations-300x158.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-recommendations-248x131.png 248w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>It offers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An overview of peak activities and when they occur.<\/li>\n\n\n\n<li>Insights into specific spikes or drops in <a href=\"https:\/\/brand24.com\/blog\/how-to-track-social-mentions\/\">social mentions<\/a> and their possible reasons.<\/li>\n\n\n\n<li>Trends indicating significant changes in the number of mentions, including increases or decreases.<\/li>\n\n\n\n<li>Sentiment analysis showing fluctuations in positive and negative mentions over time.<\/li>\n\n\n\n<li>Recommendations for capitalizing on trends, addressing feedback, and strategic partnerships.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">AI Brand Assistant<\/h4>\n\n\n\n<p>And if you don&#8217;t want to read it all, there\u2019s a fun feature in Brand24 &#8211; AI Brand Assistant.<\/p>\n\n\n\n<p>You can ask for an analysis of a specific data set in your project or simply give you an answer about your brand if you don&#8217;t want to browse the tool:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6ff2703a20&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6ff2703a20\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"500\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/wp-content\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-brand-assistant.png\" alt=\"AI-based Brand Assistant by Brand24.\" class=\"wp-image-164383\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-brand-assistant.png 840w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-brand-assistant-300x179.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2024\/04\/tiktok-mentions-brand24-ai-brand-assistant-248x148.png 248w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">AI-based Brand Assistant by Brand24.<\/figcaption><\/figure>\n\n\n\n<p>With Brand24, you can fast-track to the essential conclusions and make informed decisions about your brand\u2019s presence on TikTok.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Use AI to track your TikTok mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=180\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>So, which should you choose? Using just the app or external <a href=\"https:\/\/brand24.com\/blog\/tiktok-monitoring-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">TikTok monitoring tools<\/a> for mentions?<\/p>\n\n\n\n<p>For smaller brands, native TikTok tools might suffice, but not without surprises, as you saw).<\/p>\n\n\n\n<p>However, an advanced monitoring tool is invaluable for garnering thousands of monthly mentions.<\/p>\n\n\n\n<p>It automates the collection and analysis of <a href=\"https:\/\/brand24.com\/blog\/media-mentions\/\">media mentions<\/a> and helps navigate the complexities of online brand presence.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Final thoughts:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Always stay engaged with the conversation around your brand. Quick responses to mentions can transform a one-time mention into a loyal customer.<\/li>\n\n\n\n<li>Track the quantity and quality of mentions to understand your brand\u2019s impact fully.<\/li>\n\n\n\n<li>Look for ways to simplify your efforts. Perhaps using AI features is the way to go?\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">FAQ<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"work\">How do TikTok mentions work?<\/h3>\n\n\n\n<p>A user types \u201c@\u201d followed by your username and selects your account. You receive a notification, and the mention becomes clickable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"where\">Where can I see who mentioned my brand on TikTok?<\/h3>\n\n\n\n<p>You can see tagged mentions in your TikTok notifications. To find untagged brand mentions, you need a social listening tool.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"why\">Why are TikTok mentions important for brands?<\/h3>\n\n\n\n<p>They show who is talking about your brand in real time. Mentions help you track awareness, engagement, trends, and potential reputation risks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"real-time\">How can I track TikTok mentions in real time?<\/h3>\n\n\n\n<p>You can monitor notifications manually in the app. For full coverage, including untagged mentions, use a social listening tool.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"mention-vs-tag\">What\u2019s the difference between a mention and a tag on TikTok?<\/h3>\n\n\n\n<p>A mention uses \u201c@username\u201d in captions or comments. A tag usually refers to tagging someone directly in a video before posting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"without\">Can someone mention my brand without tagging my account?<\/h3>\n\n\n\n<p>Yes. Users can write your brand name without using \u201c@\u201d. These mentions do not trigger notifications.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"respond\">How do I respond to TikTok mentions?<\/h3>\n\n\n\n<p>Reply quickly and stay authentic. Thank users for positive mentions and address concerns clearly and professionally.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"influencer\">Can TikTok mentions help with influencer marketing?<\/h3>\n\n\n\n<p>Yes. Mentions help you identify creators already talking about your brand. This makes it easier to find potential influencer partners.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"see\">Why am I not seeing all my TikTok mentions?<\/h3>\n\n\n\n<p>You may miss untagged mentions, misspellings, or private account posts. Native notifications only show tagged mentions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"competitor\">Can I track competitor mentions on TikTok?<\/h3>\n\n\n\n<p>Yes, but not inside the TikTok app. You need a social media monitoring tool to track competitor brand mentions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"personal\">Are TikTok mentions available for personal accounts?<\/h3>\n\n\n\n<p>Yes. Both personal and business accounts can receive mentions if users tag them correctly.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TikTok mentions can help with your brand growth! Uncover strategies to track, analyze, and optimize your TikTok presence in 2026.<\/p>\n","protected":false},"author":82,"featured_media":164388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4134],"tags":[],"class_list":["post-164368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-image"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Magdalena","cf_author_last_name":"Sadowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/164368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/comments?post=164368"}],"version-history":[{"count":23,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/164368\/revisions"}],"predecessor-version":[{"id":181878,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/164368\/revisions\/181878"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/media\/164388"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/media?parent=164368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/categories?post=164368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/tags?post=164368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}