{"id":178474,"date":"2025-11-13T10:00:12","date_gmt":"2025-11-13T09:00:12","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=178474"},"modified":"2026-03-31T10:26:35","modified_gmt":"2026-03-31T08:26:35","slug":"product-updates-october-2025","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/product-updates-october-2025\/","title":{"rendered":"Product Updates October 2025: Smarter AI Insights and Better Security"},"content":{"rendered":"\n<p><strong>This update makes Brand24 better at three things: filtering irrelevant mentions, delivering more accurate AI insights, and keeping your data secure.<\/strong><\/p>\n\n\n\n<p><strong>Here\u2019s what changed and how it impacts your workflow.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content h3.acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h3.acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content h4.acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content h4.acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style><div class=\"acf-key-takeaways\">\n    <h3 class=\"acf-key-takeaways__heading\">\n        <span class=\"acf-key-takeaways__icon\">\n            <svg width=\"10\" height=\"12\" viewBox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501\n                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311\n                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893\n                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941\n                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706\n                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\"\/>\n            <\/svg>\n        <\/span>\n        Key takeaways:    <\/h3>\n    <ul class=\"acf-key-takeaways__list\">\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Smart Context Search uses AI to understand context behind mentions,<\/h4>\n                <p class=\"acf-key-takeaways__text\">reducing irrelevant results and making large datasets easier to analyze. <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Brand Assistant delivers more precise answers by working on filtered data,<\/h4>\n                <p class=\"acf-key-takeaways__text\">so every insight reflects what you\u2019re currently investigating. <\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">New AI prompts help you start working faster,<\/h4>\n                <p class=\"acf-key-takeaways__text\">giving you ready starting points for common workflows like identifying sentiment shifts or spotting trends and key influencers.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Two-Factor Authentication (2FA) strengthens account protection,<\/h4>\n                <p class=\"acf-key-takeaways__text\">adding a second verification step during login. It&#039;s an extra layer of security protecting your account from unauthorized access.<\/p>\n            <\/li>\n                    <li class=\"acf-key-takeaways__item\">\n                <h4 class=\"acf-key-takeaways__title\">Mention limit progress bar shows your usage in real time,<\/h4>\n                <p class=\"acf-key-takeaways__text\">giving you full visibility and helping you avoid unexpected limits during campaigns.<\/p>\n            <\/li>\n            <\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"context-search\">01 <strong>New AI-powered filter: Smart Context Search<\/strong><\/h2>\n\n\n\n<p>If you\u2019ve ever opened your project and thought, \u201cThere\u2019s so much noise here,\u201d this filter solves exactly that problem.<\/p>\n\n\n\n<p><strong>Smart Context Search uses AI to understand what you mean, not just what you type. <\/strong><\/p>\n\n\n\n<p><strong>Instead of pulling every mention with a keyword, it focuses only on those that match the actual context.<\/strong><\/p>\n\n\n\n<p>\ud83d\udc49 Example:<\/p>\n\n\n\n<p>Use Context Search and search for <em>\u201cJaguar electric cars and innovation\u201d<\/em>:<\/p>\n\n\n\n<p>\u2192 You\u2019ll see discussions about the brand and topic<\/p>\n\n\n\n<p>\u2192 Not random mentions about the animal or unrelated content<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e0fbab58027&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e0fbab58027\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"599\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-1140x599.png\" alt=\"\" class=\"wp-image-178477\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-1140x599.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-18x9.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-300x158.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-248x130.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1-90x47.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Context-Search1-1.png 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>How does it work in practice?<\/strong><\/p>\n\n\n\n<p>Once applied, Smart Context Search:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>analyzes the meaning of mentions in your project<\/li>\n\n\n\n<li>filters out irrelevant results<\/li>\n\n\n\n<li>keeps working on new mentions as they appear (your results stay clean over time, not just at the moment of search)<\/li>\n<\/ul>\n\n\n\n<p><strong>Where can you use it?<\/strong><\/p>\n\n\n\n<p>It\u2019s perfect for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Campaign monitoring<\/strong> \u2013 track conversations about a specific product or hashtag.<\/li>\n\n\n\n<li><strong>Reputation management<\/strong> \u2013 isolate mentions related to a crisis or topic trend.<\/li>\n\n\n\n<li><strong>Competitive analysis<\/strong> \u2013 understand how people talk about your competitors.<\/li>\n<\/ul>\n\n\n\n<div style=\"background-color:#e8f4ee; border-left:6px solid #e8f4ee; padding:16px; border-radius:8px; margin:20px 0;\">\n\u00a0\u00a0<p style=\"margin:0; font-weight:bold;\">\u26a0\ufe0f Note<\/p>\n\u00a0\u00a0<p style=\"margin:10px 0 0 0;\">\n<i>Available as an add-on for Pro, Business, and Enterprise plans.<\/i><br><br> Reach out to your Account Manager to learn more.\n\u00a0\u00a0<\/p>\n<\/div>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 768px){.acf-simple-cta__row{display:flex;align-items:center;justify-content:space-between;gap:10px;text-align:left}}.acf-simple-cta__content{margin-bottom:20px;text-align:center}@media(min-width: 576px){.acf-simple-cta__content{display:flex;justify-content:center;align-items:center;gap:10px;width:100%;max-width:100%}}@media(min-width: 768px){.acf-simple-cta__content{align-items:center;justify-content:space-between;margin-bottom:0;max-width:66%}}.acf-simple-cta__btn{flex-shrink:0;border-radius:30px;padding:11px 21px;font-size:14px;line-height:18px;font-weight:500 !important;color:#000 !important;letter-spacing:-0.14px;background-color:#00ef88;border:none;transition:background-color .3s ease,opacity .3s ease;display:inline-block}.acf-simple-cta__btn:hover{background-color:#4bffae;text-decoration:none;opacity:.9}.acf-simple-cta__btn:focus-visible{outline:2px solid #00ef88}.acf-simple-cta--primary{background-color:#00ef88}.acf-simple-cta--primary .acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Ask about Context Search!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/panel?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Ask in chat<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"id2fa\">02 Better security with <strong>Two-Factor Authentication (2FA)<\/strong><\/h2>\n\n\n\n<p>Your Brand24 account contains valuable data, like mentions, reports, and insights, and it\u2019s now more secure than ever.<\/p>\n\n\n\n<p><strong>With 2FA, you get an extra layer of protection every time you log in. In addition to your password, you\u2019ll enter a code from your phone. <\/strong><\/p>\n\n\n\n<p><strong>So even if someone gets your password, they still can\u2019t access your account.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e0fbab58967&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e0fbab58967\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"687\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0.png\" alt=\"\" class=\"wp-image-178483\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0.png 1120w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-300x184.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-248x152.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/130-1cb7ce0656003ad5f524ec7a31146974cb4e45c0-90x55.png 90w\" sizes=\"auto, (max-width: 1120px) 100vw, 1120px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Why turn it on?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Keep your monitoring data safe<\/strong>, including sensitive mentions, insights, and campaign results.<\/li>\n\n\n\n<li><strong>Protect access to your projects and reports<\/strong>, especially if multiple people use the account or share results internally<\/li>\n\n\n\n<li><strong>Block unauthorized logins even if your password leaks<\/strong>, thanks to the extra verification step<\/li>\n<\/ul>\n\n\n\n<div style=\"background-color:#e8f4ee; border-left:6px solid #e8f4ee; padding:16px; border-radius:8px; margin:20px 0;\">\n\n  <p style=\"margin:0; font-weight:bold;\">\ud83d\udd10 Learn how to enable Two-Factor Authentication<\/p>\n\n  <p style=\"margin:10px 0 16px 0;\">\n    Want to secure your account? Follow the step-by-step guide or watch how to enable 2FA in Brand24.\n  <\/p>\n\n  <!-- YouTube embed -->\n  <div style=\"position:relative; padding-bottom:56.25%; height:0; overflow:hidden; border-radius:6px;\">\n    <iframe \n      src=\"https:\/\/www.youtube.com\/embed\/I--nG3poRcA\" \n      title=\"How to enable 2FA in Brand24\"\n      frameborder=\"0\" \n      allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" \n      allowfullscreen\n      style=\"position:absolute; top:0; left:0; width:100%; height:100%; border-radius:6px;\">\n    <\/iframe>\n  <\/div>\n\n  <!-- Help article link -->\n  <p style=\"margin:16px 0 0 0;\">\n    \ud83d\udc49 <a href=\"https:\/\/help.brand24.com\/en\/articles\/12643792-how-to-enable-2fa\" target=\"_blank\" rel=\"nofollow\">\n      See the full guide: How to enable 2FA\n    <\/a>\n  <\/p>\n\n<\/div>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Turn 2FA on for your account!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/account\/two-factor-authentication-settings\/?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Go to settings<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"brand-assistant\">03 More useful answers from AI Brand Assistant<\/h2>\n\n\n\n<p>Brand Assistant got two updates that make it easier to move from raw mentions to actual insights: <strong>ready-made prompts <\/strong>and <strong>answers based on your filters.<\/strong><\/p>\n\n\n\n<p><strong>1. Start with a prompt instead of a blank chat<\/strong><\/p>\n\n\n\n<p>One of the awkward parts of AI chat is <em>knowing how to start<\/em>. You open it, and then spend a minute wondering what to ask.<\/p>\n\n\n\n<p><strong>Now Brand Assistant gives you ready-made prompts built around common marketing tasks. <\/strong><\/p>\n\n\n\n<p><strong>So instead of typing from scratch, you can pick a direction and jump straight into analysis.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e0fbab59179&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e0fbab59179\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"690\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1140x690.png\" alt=\"\" class=\"wp-image-178480\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1140x690.png 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-1536x929.png 1536w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-300x182.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-248x150.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25-90x54.png 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/Screenshot-2025-11-03-at-18.38.25.png 1300w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>You can use these prompts to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>analyze sentiment <\/strong>and spot what\u2019s driving changes<\/li>\n\n\n\n<li><strong>find trending topics <\/strong>in your mentions<\/li>\n\n\n\n<li><strong>identify influencers<\/strong> behind the conversation<\/li>\n\n\n\n<li><strong>explore other common analysis tasks<\/strong> faster<\/li>\n<\/ul>\n\n\n\n<p>It\u2019s a small change, but it removes the \u201cwhat should I ask?\u201d moment and gets you to insights faster!<\/p>\n\n\n\n<p><strong>2. Get answers based on the exact data you\u2019re viewing<\/strong><\/p>\n\n\n\n<p>The Brand Assistant also improved at understanding what you\u2019re looking at in the tool. <\/p>\n\n\n\n<p><strong>It now takes into account the filters you\u2019ve applied in the Mentions, Analysis, and Comparison tabs. <\/strong><\/p>\n\n\n\n<p><strong>That means it works on the exact slice of data you\u2019re looking at, not the whole project by default.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e0fbab596be&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e0fbab596be\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1004\" height=\"595\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe.png\" alt=\"\" class=\"wp-image-178486\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe.png 1004w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-18x12.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-300x178.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-248x147.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/dcfe-90x53.png 90w\" sizes=\"auto, (max-width: 1004px) 100vw, 1004px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>For example:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>filter for <strong>negative mentions<\/strong><\/li>\n\n\n\n<li>ask: <strong>\u201cWhat caused the sentiment drop last week?\u201d<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Brand Assistant will analyze only those filtered mentions and explain what\u2019s behind the change.<\/p>\n\n\n\n<p><strong>No more generic answers!<\/strong> Just insights based on the dataset you\u2019re actually investigating.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"progress-bar\">03 <strong><strong>Mention Limit Progress Bar<\/strong><\/strong><\/h2>\n\n\n\n<p>Ever hit your mention limit out of nowhere? We\u2019ve got you. You can now see your mention usage directly at the top of your dashboard.<\/p>\n\n\n\n<p><strong>A progress bar now shows how many mentions you\u2019ve used, and how close you are to the cap.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e0fbab59bfa&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e0fbab59bfa\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"316\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c.png\" alt=\"\" class=\"wp-image-178481\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c.png 1120w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-18x5.png 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-300x85.png 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-248x70.png 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2025\/11\/411-a9b601b23047b556bbff183652975a2693e0709c-90x25.png 90w\" sizes=\"auto, (max-width: 1120px) 100vw, 1120px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>It clearly displays the number of mentions you\u2019ve collected (e.g. <strong>48K out of 100K<\/strong>) and how close you are to the limit, so you can react before your monitoring stops.<\/p>\n\n\n\n<p>\ud83d\udc49 It&#8217;s especially useful during spikes or active campaigns, when mention volume can grow fast.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Check out the new Progress Bar!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/panel?utm_source=product&#038;utm_medium=blog&#038;utm_campaign=october_changes\" class=\"acf-simple-cta__btn\" target=\"\">Go to panel<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve spent the past few weeks making Brand24 easier, smarter, and safer to use. Here\u2019s what\u2019s new and how it helps you.<\/p>\n","protected":false},"author":78,"featured_media":178502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4138],"tags":[162,34,32],"class_list":["post-178474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-update","tag-digital-marketing","tag-social-listening","tag-social-media-monitoring"],"acf":[],"aioseo_notices":[],"cf_author_first_name":"Waleria","cf_author_last_name":"P\u0105gowska","_links":{"self":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/178474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/users\/78"}],"replies":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/comments?post=178474"}],"version-history":[{"count":20,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/178474\/revisions"}],"predecessor-version":[{"id":182811,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/posts\/178474\/revisions\/182811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/media\/178502"}],"wp:attachment":[{"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/media?parent=178474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/categories?post=178474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand24.com\/blog\/wp-json\/wp\/v2\/tags?post=178474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}