{"id":184677,"date":"2026-06-29T16:15:14","date_gmt":"2026-06-29T14:15:14","guid":{"rendered":"https:\/\/brand24.com\/blog\/?p=184677"},"modified":"2026-07-03T16:16:09","modified_gmt":"2026-07-03T14:16:09","slug":"more-mentions-on-youtube","status":"publish","type":"post","link":"https:\/\/brand24.com\/blog\/more-mentions-on-youtube\/","title":{"rendered":"How to Get More Mentions on YouTube? [8 Practical Tips for Brands]"},"content":{"rendered":"\n<p><strong>In 2026, getting YouTube mentions is one of the strongest signals that your brand exists, both to viewers and to AI recommendations. This guide is for brands that want more of those mentions on purpose, not by accident.<\/strong><\/p>\n\n\n<style>.acf-key-takeaways__heading{padding:22px 30px 20px;margin:0;font-weight:600 !important;display:inline-flex;align-items:center;gap:1.1875rem;border:1px solid #c3e1d2;border-bottom:none;border-top-left-radius:1.25rem;border-top-right-radius:1.25rem}@media(min-width: 768px){.acf-key-takeaways__heading{padding:22px 40px 20px;gap:1.4375rem}}.acf-key-takeaways__icon{width:1.625rem;height:1.625rem;background-color:#9cbfaf;border-radius:50%;display:flex;align-items:center;justify-content:center}.acf-key-takeaways__list{border:1px solid #c3e1d2;border-top-right-radius:1.25rem;border-bottom-right-radius:1.25rem;border-bottom-left-radius:1.25rem;margin:0;padding:0;list-style:none;overflow:hidden}.acf-key-takeaways__item{padding:28px 34px 28px 61px;background-color:#e8f4ee;margin:0;border-bottom:1px solid #c3e1d2;position:relative}@media(min-width: 768px){.acf-key-takeaways__item{padding:28px 54px 28px 81px}}.acf-key-takeaways__item::before{content:\"\";position:absolute;top:35px;left:28px;width:.75rem;height:.75rem;background-color:#9cbfaf;border-radius:50%}@media(min-width: 768px){.acf-key-takeaways__item::before{top:39px;left:40px}}.acf-key-takeaways__item:nth-child(even){background-color:#dfefe7}.acf-key-takeaways__item:last-child{border-bottom:none}.acf-key-takeaways__title{font-weight:600 !important;margin-bottom:.625rem}.acf-key-takeaways__text{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px;margin:0}@media(min-width: 768px){.acf-key-takeaways__text{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__heading{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__heading{font-size:18px;line-height:30px}}.single-post-content__content .acf-key-takeaways__title{font-family:\"Inter\",sans-serif;font-size:16px;line-height:26px}@media(min-width: 768px){.single-post-content__content .acf-key-takeaways__title{font-size:18px;line-height:30px}}.single-post-content__content p.acf-key-takeaways__text{line-height:1.875rem}@media(max-width: 768px){.single-post-content__content p.acf-key-takeaways__text{font-size:1rem !important}}<\/style>    <div class=\"acf-key-takeaways\">\n        <p class=\"acf-key-takeaways__heading\">\n            <span class=\"acf-key-takeaways__icon\">\n                <svg width=\"10\" height=\"12\" viewBox=\"0 0 10 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <path d=\"M8.41177 0C8.8341 0 9.17647 0.34237 9.17647 0.764706V11.0882C9.17647 11.3821 9.00815 11.6501\n                8.74334 11.7775C8.47839 11.9049 8.16337 11.8693 7.93382 11.6857L4.58824 9.00919L1.24265 11.6857C1.01311\n                11.8693 0.698079 11.9049 0.433134 11.7775C0.168324 11.6501 0 11.3821 0 11.0882V0.764706C0 0.561893\n                0.0806248 0.367445 0.224035 0.224035C0.367445 0.0806248 0.561893 0 0.764706 0H8.41177ZM1.52941\n                9.49609L4.11029 7.43199C4.38958 7.20856 4.78689 7.20856 5.06618 7.43199L7.64706\n                9.49609V1.52941H1.52941V9.49609Z\" fill=\"black\" \/>\n                <\/svg>\n            <\/span>\n            Key takeaways        <\/p>\n        <ul class=\"acf-key-takeaways__list\">\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">YouTube mentions are crucial for brand visibility<\/p>\n                    <p class=\"acf-key-takeaways__text\">YouTube mentions are the single strongest signal correlated with brand visibility in AI tools like ChatGPT, Google AI Mode, and AI Overviews.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Consistency is key<\/p>\n                    <p class=\"acf-key-takeaways__text\">You don&#039;t need a viral moment. A steady stream of YouTube creators saying your name works better than a single big hit.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Quick wins<\/p>\n                    <p class=\"acf-key-takeaways__text\">The fastest wins for brands: exposing products, creator collaborations, and nurturing existing brand ambassadors.<\/p>\n                <\/li>\n                            <li class=\"acf-key-takeaways__item\">\n                    <p class=\"acf-key-takeaways__title\">Understand what mentions do<\/p>\n                    <p class=\"acf-key-takeaways__text\">More mentions feed YouTube reach indirectly, through discovery and branded search, not as a direct ranking factor.<\/p>\n                <\/li>\n                    <\/ul>\n    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tipsforbrands\"><strong>8 tips for brands to get more mentions on YouTube<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id01\"><strong>01 Put your product in the right hands<\/strong><\/h3>\n\n\n\n<p>One of the simplest ways to encourage people to talk about your brand is to <strong>give people something worth talking about<\/strong>.\u00a0<\/p>\n\n\n\n<p>Share your product with YouTubers in your niche, no strings attached, and let them decide if it&#8217;s worth a review or an unboxing. <\/p>\n\n\n\n<p>And it doesn\u2019t really matter whether your business sells physical or digital products.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2958978&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2958978\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"895\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-1140x895.jpg\" alt=\"phi phallen about brand24\" class=\"wp-image-184613\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-1140x895.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-15x12.jpg 15w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-300x236.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-203x159.jpg 203w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate-90x71.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_collaborate.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">You can hand over a physical product or an access to a digital one<\/figcaption><\/figure>\n\n\n\n<p>This works because a creator who demonstrates or reviews your product naturally <strong>includes your name in the title, the description, and the spoken transcript<\/strong>. All three count as <a href=\"https:\/\/brand24.com\/blog\/youtube-mentions\/\" target=\"_blank\" rel=\"noopener\" title=\"YouTube mentions\">YouTube mentions<\/a>.<\/p>\n\n\n\n<p><strong>Choose creators whose audiences overlap with your target audience<\/strong>. <\/p>\n\n\n\n<p>A mid-sized channel with engaged viewers can bring you more than a single massive YouTuber who doesn\u2019t fit your niche.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e8f4ee\">Further read: <a href=\"https:\/\/brand24.com\/blog\/7-best-practices-for-influencer-marketing\/\" target=\"_blank\">The Best Practices For Influencer Marketing<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id02\"><strong>02 Collaborate and sponsor<\/strong><\/h3>\n\n\n\n<p>A 30-second YouTube ad rarely earns you a real mention. With effective collaboration, your chances increase dramatically.&nbsp;<\/p>\n\n\n\n<p>Sponsor a video where the trustworthy creator builds your brand into the story, runs a demo, or compares you against alternatives.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2958d38&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2958d38\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"901\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-1140x901.jpg\" alt=\"gopro YouTube\" class=\"wp-image-184612\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-1140x901.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-15x12.jpg 15w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-300x237.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-201x159.jpg 201w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships-90x71.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_partnerships.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Here&#8217;s the difference in practice:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><strong>Format<\/strong><\/th><th><strong>Do you get mentioned?<\/strong><\/th><th><strong>Lasts in search?<\/strong><\/th><\/tr><\/thead><tbody><tr><td>YouTube ad<\/td><td>Rarely<\/td><td>No<\/td><\/tr><tr><td>Sponsored content<\/td><td>Yes, in script and description<\/td><td>Yes<\/td><\/tr><tr><td>Honest review \/ comparison<\/td><td>Yes, often in the title too<\/td><td>Yes<\/td><\/tr><tr><td>Long-term partnership<\/td><td>Repeatedly<\/td><td>Yes<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Comparison and review content earns the most brand mentions. Moreover, these two content formats are usually watched by people who are very close to the purchase decision.<\/p>\n\n\n\n<p>In fact, according to <a href=\"https:\/\/www.digitalapplied.com\/blog\/youtube-statistics-2026-platform-data-points\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">DigitalApplied\u2019s study<\/a>, 63% of users watch product reviews before purchase. <\/p>\n\n\n\n<p>As for B2B buyers, 50% of them watch YouTube videos for at least 30 minutes before selecting a vendor (according to <a href=\"https:\/\/searchlab.nl\/en\/statistics\/youtube-statistics-2026\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Searchlab stats<\/a>).<\/p>\n\n\n<style>.acf-brand-stats{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 25px}@media(min-width: 768px){.acf-brand-stats{padding:70px 40px 69px 93px}}.acf-brand-stats__header{display:flex;align-items:center;gap:15px;margin-bottom:15px}@media(min-width: 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.acf-brand-stats__button{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-brand-stats--violet .acf-brand-stats__button:hover{background-color:#bf00ff}<\/style><div class=\"acf-brand-stats acf-brand-stats--default\">\n            <div class=\"acf-brand-stats__header\">\n                            <div class=\"acf-brand-stats__icon\">\n                    <svg width=\"48\" height=\"48\" viewBox=\"0 0 48 48\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<circle cx=\"24\" cy=\"24\" r=\"24\" fill=\"#00EF88\"\/>\n<path d=\"M14.5758 16.6027C14.5758 16.076 14.1179 15.6523 13.5487 15.6523C12.9794 15.6523 12.5215 16.076 12.5215 16.6027V30.5405C12.5215 32.1165 13.8996 33.3915 15.603 33.3915H33.4074C33.9766 33.3915 34.4345 32.9678 34.4345 32.4412C34.4345 31.9145 33.9766 31.4909 33.4074 31.4909H15.603C15.0338 31.4909 14.5758 31.0672 14.5758 30.5405V16.6027ZM19.1382 22.9143C19.2324 22.5975 19.3822 22.1818 19.6004 21.7779C20.0669 20.9186 20.6618 20.4039 21.4237 20.4039C22.0828 20.4039 22.4851 20.6573 22.8446 21.1641C23.2555 21.7422 23.5336 22.55 23.8632 23.536L23.8846 23.6072C24.1842 24.5061 24.5394 25.5673 25.13 26.3909C25.7891 27.3095 26.7778 28.0064 28.2715 28.0064C30.2488 28.0064 31.3658 26.6205 31.9308 25.5791C32.2261 25.0327 32.4187 24.4942 32.5385 24.1022C32.6798 23.627 32.7097 23.4132 32.7097 23.4132C32.8039 22.8945 32.423 22.4075 31.8666 22.3204C30.9507 22.1778 30.7196 22.9618 30.5569 23.5954C30.4628 23.9121 30.313 24.3279 30.0947 24.7318C29.6282 25.591 29.0333 26.1058 28.2715 26.1058C27.6124 26.1058 27.2101 25.8523 26.8506 25.3455C26.4397 24.7674 26.1615 23.9596 25.8319 22.9737L25.8105 22.9024C25.511 22.0036 25.1557 20.9424 24.5651 20.1188C23.9103 19.2002 22.9173 18.5033 21.4237 18.5033C19.4463 18.5033 18.3293 19.8891 17.7644 20.9305C17.469 21.477 17.2764 22.0155 17.1566 22.4075C16.9512 23.0964 16.9854 23.1004 16.9854 23.1004C16.8913 23.6191 17.2722 24.1061 17.8285 24.1933C18.3849 24.2804 18.9156 23.9319 19.0098 23.4132C19.0098 23.4132 19.0226 23.2944 19.1382 22.9183V22.9143Z\" fill=\"black\"\/>\n<\/svg>                <\/div>\n                        <div class=\"acf-brand-stats__title\">50% of B2B buyers watch YouTube videos for 30+ minutes before selecting a vendor<\/div>\n        <\/div>\n                <\/div>\n\n\n\n<p>Therefore, your smart exposure here is crucial for nurturing leads and driving conversions.<\/p>\n\n\n<style>.acf-simple-cta{border-radius:20px;background-color:#fff;max-width:640px;margin:auto;margin-bottom:30px;padding:30px 15px}@media(min-width: 768px){.acf-simple-cta{padding:48px 62px 46px 62px}}.acf-simple-cta__title{font-size:22px !important;font-weight:600;line-height:23px !important;color:#000;text-align:center;margin-top:10px}@media(min-width: 576px){.acf-simple-cta__title{max-width:280px;text-align:left;margin-top:0}}.acf-simple-cta__title span{color:#00ef88}.acf-simple-cta__row{text-align:center}@media(min-width: 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.acf-simple-cta__title{color:#fff}.acf-simple-cta--primary .acf-simple-cta__title span{color:#000}.acf-simple-cta--primary .acf-simple-cta__btn{background-color:#000;color:#fff !important;transition:background-color .3s ease-in-out}.acf-simple-cta--primary .acf-simple-cta__btn:hover{background-color:#171717}.acf-simple-cta--violet{background-color:#000}.acf-simple-cta--violet .acf-simple-cta__title{color:#fff}.acf-simple-cta--violet .acf-simple-cta__title span{color:#bf00ff}.acf-simple-cta--violet .acf-simple-cta__btn{background-color:#bf00ff;color:#000 !important;transition:background-color .3s ease-in-out}.acf-simple-cta--violet .acf-simple-cta__btn:hover{background-color:#bf00ff}.acf-simple-cta--small{padding:20px 15px}@media(min-width: 768px){.acf-simple-cta--small{padding:33px 45px 31px 56px}}.acf-simple-cta--no-icon .acf-simple-cta__content{max-width:100%;width:auto}.acf-simple-cta--no-icon .acf-simple-cta__title{max-width:100%}@media(min-width: 768px){.acf-simple-cta--no-icon.acf-simple-cta--small .acf-simple-cta__content{max-width:55%}}<\/style>\n<div class=\"acf-simple-cta acf-simple-cta--primary acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Start monitoring your YouTube mentions!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=239\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id03\"><strong>03 Make your brand easy to mention<\/strong><\/h3>\n\n\n\n<p>This seems obvious, and most brands skip it. Wrong.<\/p>\n\n\n\n<p><strong>Your YouTube channel\u2019s name should be simple, catchy, and consistent<\/strong> with other platforms you use to build <a href=\"https:\/\/brand24.com\/blog\/brand-awareness\/\" target=\"_blank\" rel=\"noopener\" title=\"\">brand awareness<\/a>. Your brand name should be easy to spell and say out loud.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2959572&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2959572\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"270\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-1140x270.jpg\" alt=\"fjallraven name\" class=\"wp-image-184611\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-1140x270.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-18x4.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-300x71.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-248x59.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle-90x21.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_handle.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"> I genuinely love Fjallraven&#8217;s products &#8211; but still I can&#8217;t pronounce the brand name correctly \ud83d\ude09<\/figcaption><\/figure>\n\n\n\n<p>Why does this matter?&nbsp;<\/p>\n\n\n\n<p>A creator who can&#8217;t remember your exact name or handle (username) can tag the wrong account or misspell your name.<\/p>\n\n\n\n<p>A name that sounds like three other companies gets lost in transcripts and AI training data.<\/p>\n\n\n\n<p>So: one handle, everywhere, spelled the same way. Pretty intuitive, right?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id04\"><strong>04 Turn customers and community into UGC<\/strong><\/h3>\n\n\n\n<p>Your happy customers are a goldmine of free mentions. <\/p>\n\n\n\n<p>Tutorials, &#8220;how I use it&#8221; videos, setup walkthroughs, and honest testimonials all put your name in front of new audiences.<\/p>\n\n\n\n<p><strong>A few ways to encourage your existing customers and community to mention you on YouTube:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Run a challenge or contest<\/strong> that asks people to feature your product in a video<\/li>\n\n\n\n<li><strong>Share great user videos<\/strong> on your own channel so others want in<\/li>\n\n\n\n<li><strong>Make a simple template or a pack of ready assets<\/strong> that&#8217;s easy to implement on their content<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2959945&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2959945\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"890\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-1140x890.jpg\" alt=\"gopro ugc tactic\" class=\"wp-image-184610\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-1140x890.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-15x12.jpg 15w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-300x234.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-204x159.jpg 204w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors-90x70.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand_ambassadors.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">GoPro consequently reshares amazing videos shot with their cameras. And creators mention them.<\/figcaption><\/figure>\n\n\n\n<p>And let&#8217;s be honest, a real customer showing your product in action is far more convincing than anything you&#8217;d script yourself.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id05\"><strong>05 Build relationships with people who already mention you<\/strong><\/h3>\n\n\n\n<p>Some YouTube creators already talk about you without any deal at all. These are <strong>low-hanging fruits ready to pick<\/strong>. <\/p>\n\n\n\n<p>Find them, thank them, and turn a one-off mention into an ongoing relationship.<\/p>\n\n\n\n<p>This is where tracking and acquisition meet.&nbsp;<\/p>\n\n\n\n<p>A good <a href=\"https:\/\/brand24.com\/blog\/media-monitoring-tools\/\" target=\"_blank\" rel=\"noopener\" title=\"\">media monitoring tool<\/a> like Brand24 can immediately discover who&#8217;s mentioning your brand on YouTube. And not only in titles and captions!<\/p>\n\n\n\n<p><strong>One of Brand24\u2019s superpowers is its ability to recognize spoken mentions on YouTube videos<\/strong> &#8211; a feature that most media monitoring tools miss.<\/p>\n\n\n\n<p>You can easily filter out those mentions by <a href=\"https:\/\/brand24.com\/blog\/sentiment-analysis\/\" target=\"_blank\" rel=\"noopener\" title=\"\">sentiment<\/a> (positive, negative, or neutral), influence score (the higher the score, the more impactful the channel), geolocation, language, detailed emotions, and more.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2959cb3&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2959cb3\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"687\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-1140x687.jpg\" alt=\"brand for tracking YouTube mentions\" class=\"wp-image-184609\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-1140x687.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-18x12.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-300x181.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-248x149.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring-90x54.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_monitoring.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Brand24 catches spoken YouTube mentions and even indicates the minute when it happens!<\/figcaption><\/figure>\n\n\n\n<p>You can also ask smart AI features to handle the entire analytics for you and help you discover your most promising brand ambassadors.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f2959f92&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f2959f92\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"1158\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-1140x1158.jpg\" alt=\"ai brand assistant brand24\" class=\"wp-image-184608\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-1140x1158.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-12x12.jpg 12w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-300x305.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-60x60.jpg 60w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-64x64.jpg 64w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-156x159.jpg 156w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-48x48.jpg 48w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-42x42.jpg 42w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-90x90.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis-80x80.jpg 80w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_brand24_topic_analysis.jpg 1181w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">I asked the AI Brand Assistant to give me the top 5 medium-sized YouTube creators that already mentioned GoPro<\/figcaption><\/figure>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Try Brand24 &#8211; the best YouTube monitoring tool!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=239\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id06\"><strong>06 Join the conversations already happening<\/strong><\/h3>\n\n\n\n<p>When something blows up in your niche &#8211; let\u2019s say, a revolutionary product, a viral event, or a serious PR crisis &#8211; creators rush to make videos about it.<\/p>\n\n\n\n<p>If your brand has <strong>a take, a tool, or a relevant angle<\/strong>, you can ride that wave and get mentioned in the coverage.<\/p>\n\n\n\n<p>Therefore, it\u2019s good to keep your finger on the pulse of trending topics in your space. <\/p>\n\n\n\n<p>A timely video with a comment, angle, or data point you share can end up quoted in a dozen reaction videos.<\/p>\n\n\n\n<p><strong>The trick is speed<\/strong>. Trends move fast on YouTube, and the brands that respond first get named most.<\/p>\n\n\n\n<p>Here, again, I strongly recommend following relevant industry topics using media monitoring<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f295a447&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f295a447\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"710\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-1140x710.jpg\" alt=\"ai topic analysis brand24\" class=\"wp-image-184607\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-1140x710.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-18x12.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-300x187.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-248x154.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics-90x56.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_topics.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">With the AI Topic Analysis you can quickly check what drives conversations in your niche<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id07\"><strong>07 Give creators something worth citing<\/strong><\/h3>\n\n\n\n<p>Creators mention brands that make their videos better. Original data, a free tool, a strong report, or an original point of view all give them <strong>a reason to name you<\/strong>.<\/p>\n\n\n\n<p>Let&#8217;s take a marketing channel as an example. <\/p>\n\n\n\n<p>If you publish a study with fresh, first-hand numbers, every creator covering that topic now has a reason to cite &#8220;according to [your brand].&#8221; <\/p>\n\n\n\n<p>This way you become a source, not an ad.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f295a76c&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f295a76c\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"489\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-1140x489.jpg\" alt=\"brand24 reports\" class=\"wp-image-184606\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-1140x489.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-18x8.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-300x129.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-248x106.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership-90x39.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_thought_leadership.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Publishing reports with original &amp; first-hand data is a great way to get cited on YouTube<\/figcaption><\/figure>\n\n\n\n<p>This is also the most durable tactic on the list. A good report gets referenced for years, and AI tools love brands that show up as a cited source.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"id08\"><strong>08 Build an affiliate or ambassador program<\/strong><\/h3>\n\n\n\n<p>If you want creators to mention you again and again, give them a good reason.&nbsp;<\/p>\n\n\n\n<p><strong>An affiliate program turns every mention into a potential commission<\/strong>, which keeps your name in their descriptions long after the first video.<\/p>\n\n\n\n<p>Notion, NordVPN, and Squarespace built huge YouTube footprints almost entirely this way. Thousands of creators mention them in exchange for a cut or a flat fee.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a482f295aa88&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a482f295aa88\" class=\"wp-block-image aligncenter size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"593\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-1140x593.jpg\" alt=\"nordvpn affiliate program on YouTube\" class=\"wp-image-184605\" srcset=\"https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-1140x593.jpg 1140w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-18x9.jpg 18w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-300x156.jpg 300w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-248x129.jpg 248w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate-90x47.jpg 90w, https:\/\/brand24.com\/blog\/app\/uploads\/2026\/06\/how_to_get_more_mentions_on_youtube_affiliate.jpg 1200w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">NordVPN strongly relies on its affiliate program<\/figcaption><\/figure>\n\n\n\n<p>The downside? You need a tracking link and a payout system before you start. But once it runs, it works on its own.<\/p>\n\n\n\n<div class=\"acf-simple-cta acf-simple-cta--default acf-simple-cta--no-icon\">\n    <div class=\"acf-simple-cta__wrapper\">\n        <div class=\"acf-simple-cta__row\">\n            <div class=\"acf-simple-cta__content\">\n                                                    <div class=\"acf-simple-cta__title\">Try Brand24 &#8211; the best YouTube monitoring tool!<\/div>\n                            <\/div>\n                            <a href=\"https:\/\/app.brand24.com\/user\/register-account\/?custom_form=239\" class=\"acf-simple-cta__btn\" target=\"\">Start Trial!<\/a>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-b24-faq b24-faq\"><h2 class=\"b24-faq__header\">FAQ<\/h2><div class=\"b24-faq__items\">\n<div class=\"wp-block-b24-faq-item b24-faq__item\"><h3 class=\"b24-faq__question\"><button class=\"b24-faq__toggle\" type=\"button\" aria-expanded=\"false\"><span class=\"b24-faq__question-text\">Why should you care about YouTube mentions in 2026?<\/span><span class=\"b24-faq__toggle-icon-container\" aria-hidden=\"true\"><span class=\"b24-faq__toggle-icon\" aria-hidden=\"true\"><\/span><\/span><\/button><\/h3><div class=\"b24-faq__answer\">\n<p>Because mentions now decide whether AI tools recommend you. When someone asks ChatGPT, Gemini, or Perplexity for &#8220;the best [product\/service]&#8221; those tools answer based on how often and where your brand shows up across the web.<\/p>\n\n\n\n<p>And, according to <a href=\"https:\/\/ahrefs.com\/blog\/ai-brand-visibility-correlations\/\">Ahrefs<\/a>, <strong>YouTube mentions had the strongest correlation with<\/strong> <a href=\"https:\/\/brand24.com\/blog\/ai-brand-visibility\/\">AI visibility <\/a>of any factor they tested.<\/p>\n\n\n\n<p>The reason is simple: both Google and OpenAI trained their models on YouTube transcripts, so your brand being said out loud in videos feeds straight into AI answers.<\/p>\n\n\n\n<p><a href=\"https:\/\/ai-visibility-index.semrush.com\/\">Semrush&#8217;s 2026 AI Visibility Index<\/a>, built on 126 million AI search prompts, points the same way. Mentions and citations are now separate forms of visibility, and brands that get named across platforms win the recommendations.<\/p>\n\n\n\n<p>In practice, every creator who says your name on YouTube is doing two jobs at once: reaching their audience and teaching AI tools to mention you more frequently (and in the right context).<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-b24-faq-item b24-faq__item\"><h3 class=\"b24-faq__question\"><button class=\"b24-faq__toggle\" type=\"button\" aria-expanded=\"false\"><span class=\"b24-faq__question-text\">Does the number of mentions impact YouTube reach?<\/span><span class=\"b24-faq__toggle-icon-container\" aria-hidden=\"true\"><span class=\"b24-faq__toggle-icon\" aria-hidden=\"true\"><\/span><\/span><\/button><\/h3><div class=\"b24-faq__answer\">\n<p>Indirectly, yes. More mentions mean more people discovering you, searching your name, and clicking your videos &#8211; all these activities are rewarded by YouTube&#8217;s algorithm.&nbsp;<\/p>\n\n\n\n<p>But mentions aren&#8217;t a direct ranking factor the way watch time or click-through rate are. So treat them as fuel for discovery, not a button that magically boosts your views.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-b24-faq-item b24-faq__item\"><h3 class=\"b24-faq__question\"><button class=\"b24-faq__toggle\" type=\"button\" aria-expanded=\"false\"><span class=\"b24-faq__question-text\">Should I pay creators to mention my brand?<\/span><span class=\"b24-faq__toggle-icon-container\" aria-hidden=\"true\"><span class=\"b24-faq__toggle-icon\" aria-hidden=\"true\"><\/span><\/span><\/button><\/h3><div class=\"b24-faq__answer\">\n<p>You can, but check what they deliver. <\/p>\n\n\n\n<p>A paid placement only counts as a mention if the creator says your name out loud or writes it in the title \/ caption &#8211; otherwise you&#8217;re paying for views, not mentions. <\/p>\n\n\n\n<p>So put it in the brief: brand name spoken, preferably with one written mention with the correct spelling.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-b24-faq-item b24-faq__item\"><h3 class=\"b24-faq__question\"><button class=\"b24-faq__toggle\" type=\"button\" aria-expanded=\"false\"><span class=\"b24-faq__question-text\">Do hashtags and tags help me get more YouTube mentions?<\/span><span class=\"b24-faq__toggle-icon-container\" aria-hidden=\"true\"><span class=\"b24-faq__toggle-icon\" aria-hidden=\"true\"><\/span><\/span><\/button><\/h3><div class=\"b24-faq__answer\">\n<p>A little, but don&#8217;t overthink them. <\/p>\n\n\n\n<p>In 2026, hashtags mostly categorize your content and give a small SEO boost. 3 to 5 relevant ones are enough. <\/p>\n\n\n\n<p>What matters more is a clean, consistent @handle &#8211; so when a creator does tag you, it lands on your channel and not someone else&#8217;s.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\"><br><br><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Boost your YouTube mentions with practical tips. Learn how to get into relevant partnerships, how to pick low-hanging fruits, and how to monitor your performance.<\/p>\n","protected":false},"author":82,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4149],"tags":[],"class_list":["post-184677","post","type-post","status-publish","format-standard","hentry","category-platform-guides"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Boost your YouTube mentions with practical tips. 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