New in Brand24: AI Chat Visibility, Smarter Insights, and Better Reporting

From smarter sentiment detection to AI summaries in your inbox and brand visibility in chatbot answers — this month’s updates help you see, understand, and improve your brand’s performance across every channel. Dive into the latest AI-powered features now live in your account.

Este é o nosso itinerário para hoje:

• Chatbeat: Share Data Instantly
• AI Brand Assistant Across the Platform
• Improved Sentiment Accuracy
• Weekly Reports, Smarter Than Ever

Chatbeat: Share Data Instantly

People are no longer just turning to Google. They’re asking ChatGPT, Gemini, and Perplexity to recommend products, explain brands, and answer buying questions. The problem is, you don’t control what those tools say.

That’s why we built Chatbeat.

It shows how your brand appears in AI-generated answers. It’s the first step toward optimizing your brand’s visibility in AI-assisted discovery.

Chatbeat helps you understand how large language models represent your brand and where you might be missing out. You can:

• See which prompts your audience is using, and whether your brand shows up in the results
• Spot outdated, missing, or incorrect information about your brand
• Compare your visibility to competitors and see where you stand
• Detect inconsistencies in how different AI tools talk about your brand

With these insights, you can shape your content and SEO strategies to help AI get your story right.

Chatbeat is now available in your Brand24 account. Open the AI Listening tab and explore the demo project—it’s already waiting for you.

AI Brand Assistant Across the Platform

The AI Brand Assistant is now available in all major tabs: Mentions, Analysis, Comparison, and AI Insights.

If you haven’t met it yet, the AI Brand Assistant is your built-in analyst. It helps you understand what’s going on in your data by answering natural language questions and offering relevant insights on the spot. You can:

• Ask your own questions like “What’s behind the spike in mentions?”
• Pick from suggested questions tailored to the tab you’re in
• Get fast, clear explanations of patterns in your data

Saiba mais sobre AI Brand Assistant!

Whether you’re identifying trends, exploring sentiment shifts, or comparing competitors, the Assistant is there to make your work easier and faster.

Wherever you are in the platform, the Assistant is ready to help you get answers faster.

Improved Sentiment Accuracy

We’ve upgraded our sentiment model to deliver more precise results. It’s powered by a newly annotated dataset and enhanced with large language models.

Here’s what’s new:

• Sharper sentiment detection, especially in tricky or short texts
• Better performance across multiple languages, including Spanish and Arabic
• Improved recognition of positive mentions that used to be marked as neutral

This update is live, and you’ll now see more accurate sentiment trends in your dashboard.

Weekly Reports, Smarter Than Ever

Your Weekly Reports now include two key upgrades:

• An AI-generated summary that highlights the most important trends and metrics
• A new insight-driven headline that captures the story behind your data

These updates are available for all projects with AI Insights enabled and are delivered straight to your inbox.