Grow With Instagram Tracker.
Stay on top of your brand’s Instagram performance. Track mentions, analyze sentiment, and uncover insights.
Junte-se a mais de 4.000 marcas na revolução da IA
Acompanhe cada mention, hashtag, and trend.
Brand24 monitors Instagram mentions of your brand — even when you’re not tagged.
Analisar all public posts and videos mentioning your brand, project, hashtag, or campaign. You can then respond, adjust, and grow with data that matters.
Instagram analytics que importa.
Brand24 provides powerful analytics to quickly assess what’s driving your Instagram engagement — and what’s not.
Understand your engagement metrics.
Track likes, shares, and comments to see what content actually connects with your audience.
See top-performing posts.
Automatically highlight your most popular posts to understand what resonates most.
Improve content.
Respond faster. Grow smarter.
Spot performance spikes in real-time
Know when things change — and why.
Brand24 keeps tabs on fluctuations in engagement, mentions number, and reach.
Alertas de tempestades.
Get notified when the number or reach of mentions suddenly spikes. Don’t miss opportunities or crises.
Events Tab.
Let AI connect your numbers with real-world events and understand the ‘why’ behind spikes.
AI-powered trends.
Saiba se os mentions gerais, o alcance e o sentimento estão aumentando ou diminuindo. Você está ganhando força ou encontrando possíveis problemas?
Prevent problems.
Stay calm. Stay in control.
Brand24 helps you detect crises before they erupt and lets you react before it’s too late.
Sentiment alerts.
Get notified when negative posts or comments arrive.
Fast filtering.
Filter by emotion, intent, keywords, and source type to find exactly what matters.
Tendências gerais de sentimento.
Veja se as conversas em torno da conta de sua marca são, em sua maioria, positivas ou não.
Instagram tracker for teams.
All your Instagram data is in one place.
Brand24 simplifies tracking and reporting so your team can focus on strategy, not spreadsheets.
Relatórios para download.
Export clean, branded PDFs or Excel files with a click.
Collaborative dashboards.
Assign and share access, and align your team around the same data.
One platform for everything.
Track comments, hashtags, user activity, and mentions — without switching tools.
Descobrir defensores da marca.
Find the people who care most about your content.
Go beyond surface-level new followers counts. Identify users who shape conversations and amplify your reach.
Influencer detection based on mentions, reach, and engagement will help you choose creators to work with.
Each mention comes with our custom Influence Score to identify strong, authentic voices worth reaching out to.
Why use Brand24 as your Instagram tracker?
Content strategy backed by data.
Create content your audience wants.
Brand24 uses AI to turn Instagram data into actionable insights so you can refine your content with success.
AI Topics and Hashtag Analytics.
Discover trending themes and effective hashtags to use in your posts.
Best times to post.
Find your Hot Hours to boost reach and interaction.
Emojis comuns.
Get valuable insights into the emotions behind words and use the same emojis your audience uses.
Competitive benchmarking.
See how your Instagram account stacks up.
Compare your account’s reach, sentiment, and engagement with your competitors — and learn what to improve.
Track accounts side-by-side.
Measure mentions, interactions, and growth trends against similar brands in the Comparison Tab.
Compare sentiment.
Analyze the tone of comments and posts across your and competitors’ content.
Compartilhamento de voz.
See how much of the Instagram conversation your brand owns.
O Brand24 é o balcão único para insights sobre sua marca. Agora, com ainda mais recursos alimentados por IA, ele é uma das únicas ferramentas de que você precisa para entender a saúde da sua marca em minutos.
Jonathan Parsons
Diretor de marketing e fundador
Saiba mais
de nossos especialistas.
María Camila
Segura Matiz
Diretor de Comunicações Estratégicas da Global66
O Brand24 nos levou a descobrir muitos embaixadores de marcas que nem sequer conhecíamos. É interessante notar que alguns embaixadores que compartilharam seus links com seus seguidores acabaram se tornando influenciadores para nós.
Frequentemente
Perguntado Perguntas:
Can I track any Instagram account, even if it's not mine?
Yes, you can track any public Instagram account — no login or connection needed. Brand24 uses public data to monitor posts and mentions from any Instagram user. Just enter a keyword or Instagram username.
Does Brand24 work as an Instagram follower tracker?
Not exactly. Brand24 won't help you track new Instagram followers or who and when unfollowed you. But you can use it to analyze your Instagram audience — and more. It's not just a follower tracker — it's a complete analytics tool.
- See metrics like reach, engagement, and share of voice.
- Discover statistics about who mentions your profile and how often.
- Identify your most active fans and influencers.
Can I also track mentions of my brand across other platforms?
Yes, Brand24 tracks mentions across Instagram, Facebook, other social media platforms, blogs, news sites, forums, and more — over 5 million sources in total.
It's one of the few apps that combines data across multiple platforms.
- Monitor social traffic across channels, not just Instagram.
- Use one service to manage your online presence.
- See how your brand is talked about — wherever people discuss it.
What kind of Instagram insights can I download?
You can download detailed PDF reports full of insights and data, or you can get everything under the ready-to-share link.
- Export data on mentions, sentiment, audience, most popular hashtags, topics, and influencers.
- Download PDF or Excel reports directly from your dashboard.
- Reports include visualized data and trend breakdowns by days, weeks, or months.
- See detailed statistics about what's working — and what's not.
Can Brand24 show me if my Instagram profile was hacked or impersonated?
Not directly, however, sudden changes in mentions or sentiment can be a sign something's wrong. Brand24 helps you catch unusual activity on your Instagram profile fast.
- Get alerts when negative mentions spike — it's never a good sign.
- Track changes by date, keyword, or sentiment.
- Be the first to know and answer if something doesn't feel right.
The most important step is to check your Instagram account log directly to see what changed and when—if you still have access to it. If yes, change your password, log out from all devices, and turn on two-step verification.
Start tracking your Instagram hoje.
Get a 360° view of your Instagram presence — no credit card required.