Try The AI-powered Brand Mentions Tool.​

Monitore todos os mentions em um só lugar. Use uma poderosa ferramenta de monitoramento de marca!

Junte-se a mais de 4.000 marcas na revolução da IA

Monitor brand mentions em tempo real.

Track new mentions across 25 million sources, including news articles, blogs, forums, reviews, newsletters, podcasts, Quora, Medium. 

Brand24 covers social media platforms, including TikTok, Instagram, Reddit, Twitter, Facebook, LinkedIn, YouTube, and Twitch.

Brand mentions can spike fast, so use brand monitoring tools to stay on top of them.

Find the most important mentions.

Pare de se afogar em mentions desnecessários.

Quickly sort through data and find only what matters.

Use 12+ advanced filters.

Filtre os dados por importância, intervalo de tempo, fonte, sentimento, popularidade, domínio, autor e tags.

Detect negative and positive mentions.
Filter negative mentions to detect the problem at an early stage. Focus on positive ones to strengthen relations.

 

To track brand mentions efficiently, set up brand monitoring with the right keywords.

Monitor 25 milhões fontes.

O Brand24 coleta todos os mentions importantes que abrangem sua marca, concorrentes ou outras palavras-chave específicas.

Track key métricas.

Don’t make decisions based on likes only.

Use monitoring data to gain in-depth insights about your brand. Discover the full brand image. Track:

volume of mentions

social media and non-social reach

engagement

compartilhamento de voz

análise de sentimentos

…and many more insights.

If you want brand mentions online in one place, combine them with media monitoring in a single workflow.

Medida visibilidade da marca.

Pare de adivinhar a visibilidade real de sua marca. Avalie sua presença no mercado e veja sua posição em relação aos concorrentes diretos e indiretos.

Compartilhamento de voz.

Entenda quanta atenção uma marca recebe em comparação com seus concorrentes. Você está dominando a conversa?

To track brand mentions efficiently, set up brand monitoring with the right keywords.

Pontuação de presença.

 Monitore as posições dos concorrentes. Observe como as marcas aumentam ou diminuem sua visibilidade ao longo do tempo. Compare a pontuação delas com a sua.

Improving brand visibility often starts with understanding online conversations about your product.

Nunca perca
a critical brand mention.

Uma única postagem pode explodir e se transformar em um problema.

Brand24 helps you stay in control. Notice critical mentions in real-time and protect your brand’s reputation.

Alertas instantâneos.

Learn about sudden spikes or negative sentiment via Slack, MS Teams, or email notifications.

Prioritize high-impact mentions.

Use 12+ options to focus on relevant mentions from big accounts, popular posts, or important sources first.

 

Improving brand visibility often starts with understanding online conversations about your product.

Analyze brand mentions com IA.

Online conversations move fast. It’s hard to keep up, especially when people talk in many places at once.

Our AI engine turns chatter into clarity. It gives you brand insights in just a few clicks, so you always understand the bigger picture.

Summarize everything.

See what people are saying about your brand without reading every single mention.

Understand anomalies.

Get real-life explanations when your brand mentions suddenly spike.

With just a few clicks, you can connect sources and start collecting insights from brand monitoring.

Referência em relação a concorrentes.

Your competitors’ brand health depends on how often they’re mentioned online.

Learn everything about them and compare your brand to theirs and others in the industry.

Track any competitor.

Monitor what people say about other brands in your category, side by side.

Find content that wins.

Identify which channels and messages drive the most brand mentions for you vs. competitors.

If your goal is better brand visibility, start by learning how to track brand mentions across channels.
Foto de Phil Pallen

As a brand strategist, I use Brand24 personally and recommend it to all my clients because it is more than just a tool—it’s a vital resource for anyone serious about brand management and online engagement. Whether you’re aiming to enhance your presence, respond to trends, or engage more effectively with your target audience, Brand24 has you covered.

Phil Pallen

Estrategista de marca

O que são o que as pessoas estão dizendo?

Veja por que milhares de empresas de todos os tamanhos usam o Brand24 para expandir seus negócios.

Saiba mais
de nossos especialistas.

Lay Kuen Y.

Lay Kuen Y.

Líder da comunidade no MailerLite

It’s useful to see trends and patterns emerge, particularly when it comes to brand monitoring. Brand24 helps filter out the noise and highlight significant mentions, which is invaluable.

szymon szymanski xtb

Szymon Szymanski

Diretor de crescimento da XTB

Monitoramos as atividades de nossos concorrentes e o que seus clientes estão dizendo sobre eles. Isso nos ajuda a ajustar nossas ofertas de negócios e estratégias de marketing. O monitoramento da mídia nos fornece os dados para garantir que nossos esforços sejam impactantes.

Frequentemente
Perguntado Perguntas:

How to start monitoring brand mentions?

To start monitoring brand mentions, choose a dedicated monitoring tool, then set up a project with your brand-related keywords, social media accounts, and alerts. A platform like Brand24 automatically collects mentions from multiple sources into one dashboard.

  • First of all, you need to pick the right tool. It will save time by automating the process and aggregating mentions from multiple sources into one dashboard.

  • Brand mention tools offer advanced analytics and reporting features that can help you gain valuable insights for your reputation management.

  • Once you've chosen a tool, create a monitoring project. It's very simple. All you need to do is pick the keywords you want to monitor and connect your social media accounts.

  • Remember to use relevant keywords and hashtags related to your brand.

  • You can also set up alerts and reports to notify you about the most valuable mentions.

Como escolher uma ferramenta mentions de marca?

When choosing a brand mentions tool, focus on how many sources it monitors, the level of its analytics, and how easy it is to work with the data. Bran24 monitors over 25 million sources, provides in-depth analytics, and uses AI to help you quickly understand what's happening.

  • There are many tools available for monitoring brand mentions. How to choose the best one? Take a look at the number of monitored sources. If new sources are added regularly, it is a good sign.

  • A great brand monitoring tool should conduct audience sentiment analysis, measure the share of voice, the volume of mentions, presence, and reputation score, social media and non-social reach, AVE, and engagement.

  • The tool needs to provide advanced analytics to detect mentions by category, the most popular brand mentions, trending hashtags and links, the most active sites, the context of discussions, and the most popular public profiles.

  • Last but not least, a UX design. As you will work with lots of data, it's necessary to receive it in a user-friendly way.

  • Overall, a great ferramenta de escuta social should constantly develop its features and monitor sources exactly like Brand24 does.

Quais são as melhores ferramentas mentions da marca?

When choosing a brand monitoring tool, consider your needs, budget, and the most important features. Among other tools, Brand24 stands out by tracking mentions across 25 million sources while offering sentiment analysis, real-time alerts, advanced analytics, and excellent customer support.

  • With Brand24, you can track the most important metrics, such as the share of voice, the volume of user mentions, Presence Score, social media and non-social reach, AVE, user-generated content, and social media interactions.

  • Mention is an online media monitoring tool that tracks mentions across news, blogs, forums, videos, and social media. You must buy the most expensive plan to monitor TikTok, YouTube, Pinterest, and LinkedIn. Also, the tool doesn't monitor podcasts and newsletters.

  • Awario tracks mentions posted on social media, news, blogs, and forums. The tool provides analytics, white-label reports, and social selling features. But it doesn't monitor TikTok, newsletters, and podcasts.

  • BrandMentions is a tool that tracks brand mentions online. Beyond tracking brand mentions, it also offers análise de sentimentos, customizable reports, alerts, and analytics. The enterprise plan enables some interesting features like access to historical data.

Como rastrear o mentions nos canais de mídia social?

To track mentions on social media channels, use a social media monitoring tool, connect your profiles, and let it automatically collect public mentions into one dashboard. Brand24 offers these capabilities, allowing you to monitor brand mentions across major social networks in real-time.

  • Com a ajuda de ferramentas de monitoramento de mídia social, you can track brand mentions across social media posts.

  • What's important is that tools can monitor public mentions only.

  • For example, no tool can track mentions posted on private groups. Not every social media platform allows for in-depth monitoring. Sometimes the results will be limited.

  • Usually, to track social mentions, you need to integrate your social media channels with a monitoring tool. After that, the brand's mentions will appear automatically in that dashboard.

 

Saiba primeiro, agir mais rapidamente.

Start brand monitoring now. No credit card, no commitment.