Real-Time Mention Analytics.

All your online conversations in one place. Analyze reach, engagement, sentiment, UGC, influence metrics, and more.

With mention analytics you can elevate your brand monitoring and understand how your brand appears across the web.

Junte-se a mais de 4.000 marcas na contagem de hashtags

Analise seu brand mentions.

You’re guessing what people think. Stop and stay one step ahead of the conversation.

Seja uma avaliação negativa ou um comentário positivo, o monitoramento em tempo real ajuda você a reagir rapidamente.

Obtenha feedback instantâneo.

Immediately see the results of your marketing campaigns and adjust your next steps.

Identificar tendências emergentes.

Measure how often users share, like, and comment on your brand online, and tap into conversations.

 

 

Social media managers rely on a robust social media monitoring tool to stay ahead of trends and crises.

Monitor 25 milhões fontes.

Stay updated with what’s being said across the web, including news sites, social media channels, blogs, forums, review sites, and many other platforms.

O Brand24 coleta todos os mentions importantes que abrangem sua marca, concorrentes ou outras palavras-chave específicas.

Detalhado métricas. 

Likes look great. But are they driving anything?

Use an advanced mention analytics tool and don’t make decisions based on partial info. Analyze:

Awareness.
Mention volume, reach (social + non-social).

Compromisso.
Likes, comments, shares, interactions.

Impact.
Custom Presence Score, UGC, share of voice, AVE.

...e mais insights para orientar sua estratégia.

Tracking online conversations alongside updates from news sites helps teams react quickly to important developments.

Simplifique seu trabalho com insights baseados em IA.

Análise de sentimento de IA.

Entenda como as pessoas se sentem quando mention sua marca.

AI reviews your brand mentions and tags them as positive, neutral, or negative.

Track sentiment over time to catch quiet shifts early. Filter by sentiment to see what drives praise or complaints.

Experimente agora!
Use o melhor software de monitoramento de mídia.

Análise de emoções de IA.

Dig deeper and understand the emotional context behind brand mentions.

Emotion Analysis detects signals like admiration, anger, disgust, fear, joy, or sadness in posts, comments, and reviews.

Use it as independent customer feedback to see the public perception of your brand.

Experimente agora!
Uma ferramenta de análise ajuda a monitorar as métricas de mídia social sem precisar vasculhar planilhas.

Eventos de IA.

Spot sudden spikes in your brand mentions fast.

The Events detector separates real anomalies from normal fluctuations. It also analyzes real-world events and identifies what triggered the jump, providing context for your response.

Experimente agora!
Acesse seu rastreador de seguidores do Instagram.

Análise de tópicos de IA.

Discover what subject your customers discuss the most.

AI scans your mentions and groups them into clear themes. It shows which topics drive the most reach, mentions, and engagement.

Use this data to create the perfect social media strategy and match your audience's interests.

Experimente agora!
Combine a análise de sentimentos com a análise de mídia para entender como as pessoas se sentem e por quê.

Análise de intenções de IA.

Understand why customers mention you.

Intent Analysis sorts mentions by intent, such as asking questions, sharing opinions, or doing research.

Use it to identify early signals of buying intent, support needs, or looking for competitors. Turn social listening into your system for spotting opportunities.

Experimente agora!
Avalie o envolvimento da postagem usando métricas de envolvimento.

Set real-time alertas.

Socials move fast. One negative thread can explode overnight. If you see it too late, the story is already everywhere.

 

Get notified when your company is mentioned online and protect your brand reputation.

Escolha seus canais.

Send alerts where your team works. Slack, MS Teams, email, or in-app.

Use mais de 12 filtros.

Avoid being overwhelmed. Customize by negative sentiment, specific keywords, engagement, selected platforms, and more.

Effective media monitoring becomes far easier when supported by advanced media monitoring tools that automate the heavy lifting.

Monitore tudo que importa.

Inteligente filtragem.

Too many mentions, too many platforms, too little time.

You shouldn’t need 20 tabs to answer one question. Sort through the noise fast. Use advanced filters to surface the mentions that have the biggest impact on your brand.

Rastreie vozes influentes.

Limitar fontes.

Inclua ou exclua frases.

Isolar o sentimento.

& mais.

Combining social listening with sentiment analysis uncovers not just what people say but how they truly feel.

Personalizável relatórios.

Exporte dados no formato mais adequado para seu fluxo de trabalho.

Relatórios QuickShare.

Personalizável
Relatórios em PDF.

Relatórios por e-mail.

Relatórios QuickShare.

Share the highlights in seconds, without any downloads or email attachments.

Create interactive, data-packed reports in a click. Ideal for keeping your boss, coworkers, or clients informed without hours of manual work.

  • Professional and polished – Build clean, easy-to-scan online reports for internal updates or client-ready presentations.

  • Acesso instantâneo – Share a link with real-time data and up-to-date performance metrics. No Brand24 account required.

  • Visualizações personalizadas – Filter by date range, platform, or keyword so recipients see only what matters.

O que está incluído:

Os principais mentions positivos e negativos, egráficos de engajamento, alcance e sentimento, Resumos gerados por IA, ffiltros lexíveis.

Personalizável
Relatórios em PDF.

Build on-brand, client-ready reports in just minutes.

Decide exactly what makes the cut. From mentions and charts to core metrics and top influencers, trending hashtags, you can tailor the report to match your goals.

  • Totalmente personalizável – Enjoy total freedom to pick what goes in, and share only the mentions, charts, and metrics that matter.

  • Design de marca – Add your logo, colors, and short context notes for a professional look.

O que você pode incluir:

Resumo de mentions, o volume de mentions, alcance social e não social, o contexto da discussão, mentions mais populares, perfis públicos mais ativos, hashtags de tendência e muito mais.

Relatórios por e-mail.

Wake up to the recap and keep everyone updated on autopilot.

Send daily or weekly digests straight to your team's email so they stay on top of what matters, even if nobody opens the app.

  • Entrega automatizada – Get recurring summaries that arrive on schedule with zero extra work.

  • Easy to include others – Loop in clients, teammates, or your PR agency anytime.

O que está incluído:

Número de mentions, alterações no alcance da mídia social, número de interações, mentions positivos e negativos e os principais mentions de fontes de mídia social e não social.

Por que usar o Brand24 para mention analytics?

Foto de Phil Pallen

If I could recommend one social listening tool, it would definitely be Brand24. It has changed how I manage both my brand and my clients’ brands. Unlike most mention analytics tools that only scratch the surface, Brand24 offers robust features that track public perception, analyze competitors, and provide crucial customer insights.

Phil Pallen

Estrategista de marca

Saiba mais
de nossos especialistas.

Lay Kuen Y.

Lay Kuen Y.

Líder da comunidade no MailerLite

É útil ver o surgimento de tendências e padrões, principalmente quando se trata de monitoramento de marcas. O Brand24 ajuda a filtrar o ruído e a destacar os mentions significativos, o que é inestimável.

 

szymon szymanski xtb

Szymon Szymanski

Diretor de crescimento da XTB

Usamos os dados para verificar se a estratégia que implementamos produz os resultados esperados. Desse ponto de vista, o Brand24 é uma ferramenta fundamental para avaliar a nossa eficácia como equipe de marketing.

Frequentemente
Perguntado Perguntas:

What sources does Brand24 track, and how does it collect and categorize mentions in real time?

Brand24 tracks mentions across social media, news sites, blogs, forums, and review platforms. It collects posts in real-time and organizes them so you can see what matters quickly.

  • Use it for brand monitoring across 25 million+ public sources.

  • You can review reach, engagement, análise de sentimentos, and more with detailed analytics.

  • Filters help you narrow down what you need and get accurate results.

  • Brand24 also works as an ongoing monitoramento de mídia social tool, showing you all social media analytics, without any manual checks. Built for busy social media managers.

How can Brand24 help me protect my online reputation and respond faster when negative mentions start trending?

Brand24 helps you spot negative mentions early and react before they spread, providing real-time alerts and context.

  • Protect your online reputation by monitoring what people say about you in public.

  • Set alerts for spikes, keywords, or negative sentiment.

  • Jump into key threads and engage at the right moment.

  • Brand24 supports faster crisis management with anomaly detection and instant notifications.

  • Use these insights to enhance your replies and reduce confusion.

How can I compare my brand with competitors using Brand24?

You can benchmark your brand against others and turn data into clear reports. Then you can share updates with your team or clients in minutes.

  • Use the Comparison Tab to run competitor analysis using the same metrics for each brand.

  • Compare mention analytics such as mention volume, reach, engagement, sentiment, and more.

  • Create summaries and charts, then share insights as a link or PDF.

 

Find the one mention that changes everything.

Know what to fix, and what to repeat. No credit card, no commitment