Best PR Tools for Analytics, Monitoring, Outreach & More [2026]
Looking for the best PR tools? We’ve compared 18 tools for media monitoring, outreach, text editing, and more. Choose the right setup for your PR workflow!
![Best PR Tools for Analytics, Monitoring, Outreach & More [2026]](https://brand24.com/blog/app/uploads/2023/10/PR-Tools@2x-248x139.webp)
Digital Marketing
View all-
![Best PR Tools for Analytics, Monitoring, Outreach & More [2026]](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20248%20139'%3E%3C/svg%3E)
-
TikTok Performance: How to Track in 2026?
How to track your TikTok performance? Here's a 2026 guide with key metrics and tools.
-
5 Best Emotion Detection Software in 2026 [Different Use Cases]
Discover the top 5 emotion detection tools and how businesses use AI to analyze text, voice, and facial data for smarter decisions.
-
How Can Brands Gain More Mentions on Facebook Reels? [2026]
How to get more mentions on Facebook Reels in 2026? Here's everything you need to boost visibility and engagement on Facebook.
![5 Best Emotion Detection Software in 2026 [Different Use Cases]](https://brand24.com/blog/app/uploads/2024/02/Emotion-detection-software@2x-1-248x139.webp)
![How Can Brands Gain More Mentions on Facebook Reels? [2026]](https://brand24.com/blog/app/uploads/2024/11/how_more_facebook_digital_marketing_blog_cover_615x345-248x139.webp)
Brand Image
View all-
![Advertising Value Equivalency (AVE): What is It? [2026]](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20248%2099'%3E%3C/svg%3E)
Advertising Value Equivalency (AVE): What is It? [2026]
AVE measures the dollar value of your earned media. Learn how Advertising Value Equivalency is calculated and how to use it effectively.
-
Instagram Brand Mentions: How To Track And Boost Them? [2026]
Learn how to track and analyze brand mentions on Instagram to boost visibility, understand audience sentiment, and improve your marketing strategy.
-
Facebook Mentions: Tracking & Analysis [2026]
How to track Facebook mentions for better performance? Understand tags and mentions and use advanced tools for audience insights and better engagement.
-
TikTok Mentions: How to Track them in 2026?
TikTok mentions can help with your brand growth! Uncover strategies to track, analyze, and optimize your TikTok presence in 2026.
![Advertising Value Equivalency (AVE): What is It? [2026]](https://brand24.com/blog/app/uploads/2021/04/3_How-to-calculate-advertising-value-equivalency-_Obszar-roboczy-1.png)
![Instagram Brand Mentions: How To Track And Boost Them? [2026]](https://brand24.com/blog/app/uploads/2024/01/instagram_mentions-248x139.png)
![Facebook Mentions: Tracking & Analysis [2026]](https://brand24.com/blog/app/uploads/2024/02/facebook_mentions_brand_image_blog_cover_615x345_czekadelko2_4-248x139.png)
Trend Analysis
View all-
How People Use ChatGPT in 2026: Analysis of 1.3M Mentions
What shapes ChatGPT popularity? This report uses 1.3M mentions to analyze top use cases, contexts, and sentiment breakdown.
-
How to Set Up Keyword Alerts in Brand24?
Setting up keyword alerts lets you quickly jump into real-time conversations, track brand mentions, and stay up-to-date within your market niche. Here's how you can set keyword alerts in Brand24.
-
9 Thoughts About the Future of Marketing
Did you know that most consumers wouldn't care if 73% of brands disappeared for good? It's probably not good news for you, but that's a fact you should deal with. Thus, don't be hung up about it and figure out how you can prevent your brand from winding up in those 73%. Find out how to get your message across to today's consumers and to stay on top of things. This article has all you need now!
Business Strategy
View all-
LinkedIn Monitoring: Tools & Tips For 2026
LinkedIn is the world's largest professional networking site. Learn how to start LinkedIn monitoring (and which tools to use).
-
Media Monitoring: Definition, Benefits & Strategy for 2026
Why should you use AI-powered monitoring in 2026? It will give you the advantage! Read the guide!
-
5 Inspiring Sentiment Analysis Examples for 2026
Inspire yourself with five real-world examples showing how brands used sentiment analysis insights to make impactful business decisions.
Featured videos
19 Insane AI TOOLS You Need to Be Using
NEW: Grow your BRAND with new AI-POWERED reports!
Use Cases
View all-
What is Social Selling? Guide To Generate Better Leads
What is social selling and how to start generating better leads with Brand24? This and more in our article!
-
How Media Monitoring Can Enhance Link Building Efforts
During the interview with specialists from Semcore, we talked about what tools they use to build a competitive advantage in digital marketing.
-
8 Social Media Keywords You Should Track with Social Media Monitoring (that are NOT your brand name)
Your brand name is not the only thing you should be tracking with social media monitoring. Here are 8 more keywords that can make an impact on your business.
Product Update
View all-
Brand24 ChatGPT App: Get Real Brand Data Inside ChatGPT
Brand24 is now an official ChatGPT app. Connect your account and ask ChatGPT about your brand mentions, sentiment, influencers, and competitors - using real, live data. Start Trial!
-
New in Brand24: Demographics Tab Reveals the “Who” Behind Your Mentions
Stop guessing your target audience. Use the new Demographics Tab to reveal the age, gender, and location of the people behind your mentions. Turn raw data into actionable personas.
-
New in Brand24: AI Visibility Tab Reveals Your Brand’s Position in ChatGPT, Claude, Gemini and More
A potential customer opens ChatGPT and types: “What’s the best project management tool for remote teams?” Three brands appear in the response. Your competitor is #1. Another competitor is #2. Your brand? Invisible. This isn’t a hypothetical scenario. It’s happening right now – thousands of times per day. While you’ve spent years perfecting your SEO […]
