SaaS Marketing Tool
for Fast-Moving Teams.
Understand what drives attention in SaaS markets. Track mentions, analyze sentiment,
and use AI insights to support product decisions.
Join 4000+ Brands in the AI Revolution
Track topics that matter for SaaS marketing.
Collect mentions from 25+ million online sources: from social media and news to reviews and forums.
Never miss important discussions around SaaS product launches or market activity.
Context Of Discussion
Tags & Advanced Filtering
Monitor product sentiment and trends.
Understand whether conversations about your products are positive, negative, or neutral.
Spot patterns and viral topics without having to read every mention.
Sentiment Analysis
Trend Detection
Storm Alerts
SaaS marketing tools should help you, not overwhelm. Try AI Solutions.
Analyze audience signals with AI.
Let AI save your time by highlighting trends, sentiment changes, and key drivers in conversations.
Get clear answers and analyze context without manually digging through raw data.
AI Brand Assistant
Anomaly Detection
AI Insights
Understand visibility
across the SaaS market.
Analyze not just how often other brands are mentioned, but how visible they become over time.
Use metrics to compare conversation space and follow long-term presence trends among competitors.
Share of Voice.
Check how discussion share is distributed between brands. See who dominates discussions and who struggles to be heard.
Presence Score.
Track visibility trends over time to spot rising or declining SaaS startups and companies. Identify important shifts early, not after the market reacts.
Bring SaaS marketing insights into your workflow.
Share insights across all teams.
Keep leadership or investors informed without extra reporting effort.
Slack Integration
Personalized Alerts
Easy Export and Sharing
Multiple Report Formats (E-mail, PDF, PPTX, CSV)
If I could recommend one social listening tool, it would definitely be Brand24. It’s transformed how I manage my brand and my clients’ brands.
Phil Pallen
Brand Strategist
Learn more
from our experts.
Mick Griffin
Head of Growth
@ Traffit
Brand24 was vital in creating Traffit Library because they helped us see what recruiters care about and talk about right now.
Frequently
Asked Questions:
What is SaaS marketing, and how does Brand24 support it?
SaaS marketing focuses on growing Software-as-a-Service products through multiple marketing channels while continuously learning from customer data and market feedback.
Brand24 supports SaaS marketing by helping teams:
- Monitor brand mentions across social media platforms, forums, blogs, reviews, and news
- Analyze sentiment, reach, and engagement around a SaaS product
- Track how marketing efforts influence visibility and discussion over time
- Use AI Insights and the Brand Assistant to explain changes in attention and perception
What SaaS marketing metrics can Brand24 help track?
Brand24 tracks conversation-based SaaS marketing metrics that complement traditional performance data.
With Brand24, SaaS marketers can monitor:
- Mention volume, reach, and engagement across marketing channels
- Sentiment trends related to customer retention and customer churn
- Visibility metrics such as Share of Voice and Presence Score
- Early signals connected to customer acquisition cost and monthly recurring revenue
Can Brand24 support SaaS content marketing strategy?
Yes. Brand24 directly supports SaaS content marketing strategy by showing which messages and topics resonate with the market.
Content marketing teams use Brand24 to:
- Evaluate the performance of their actions based on real audience reactions
- Track social media marketing and influencer marketing performance
- Discover relevant keywords and topics from real conversations
- Adjust marketing tactics based on sentiment and engagement data
How does Brand24 help SaaS marketers understand their target audience?
Brand24 analyzes public conversations to surface how people talk about needs, expectations, and problems.
This helps SaaS marketers:
- Understand the target audience through real language and topics
- Improve the customer journey using conversation insights
- Identify needs of potential customers and existing customers
- Support customer success teams with feedback and sentiment tracking
SaaS marketing works best when the market can speak back.
Listen to conversations that shape perception and demand. No credit card, no commitment.