Blog / Marcelina Lasota

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Marcelina Lasota

Content Specialist and Social Listening Expert at Brand24

Marcelina is a Content Specialist at Brand24, specializing in brand monitoring and AI. She combines her passion for innovative AI solutions like AI media monitoring and marketing.

She is an engineer by education but has always been interested in marketing. At Brand24, she began her fully professional marketing career. She has a Bachelor’s degree in Mechanical Engineering and a Master’s degree in Engineering Management (Entrepreneurship and Innovation). Isn’t it surprising?

She loves learning new things, and nothing is impossible for her. She lived in Montenegro, Greece, Spain, and Portugal for a while, and now she is based in the mountains in Poland. That’s why you can easily find her on mountain trails.

All articles by Marcelina

Platform Guides
Feb 23, 2026

LinkedIn Mentions: The Ultimate Guide [2026]

How to track LinkedIn mentions in 2026? Turn brand conversations into growth opportunities and boost your LinkedIn performance!

Marcelina Lasota
Analytics & Reporting
Feb 4, 2026

Top 9 Business Intelligence Tools to Use in 2026

Business intelligence (BI) tools help to make better data-driven decisions. Which tool should you choose? Check the top 9!

Marcelina Lasota

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Influencer Marketing
Dec 10, 2025

11 Key Influencer Marketing Metrics You Should Track in 2026

Discover 10 key metrics and level up your influencer marketing! Learn about social media reach, share of voice, and much more!

Marcelina Lasota
Analytics & Reporting
Dec 8, 2025

25+ Online Business Tools To Keep Your Company On Track

So there you have it, 27 powerful online tools to support your business. They will help you in a number of areas, from creating exciting content to automating your business processes.

Marcelina Lasota
Analytics & Reporting
Dec 5, 2025

9 Key Podcast Metrics You Should Track in 2026

Tracking podcast metrics is very beneficial, especially if you are a podcast creator. Check out 9 key metrics you should be tracking in 2025!

Marcelina Lasota
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Popular articles by Marcelina

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Brand Awareness Strategy [Ultimate Guide for 2026]

Sentiment Analysis in 2026: Definition, AI Methods & Original Research

Brand Monitoring: Tools & Guide for 2026

Brand Reputation Management: Expert Guide + Original Research [2026]

X (Twitter) Analytics Tools: The 12 Best to Try in 2026

How to See How Many Times a Hashtag Was Used on X (Twitter)

The Best AI Hashtag Tracker & Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2026?

Share of Voice: Definition, Formula, Tools [2026 Guide]

Social Media Analysis: Complete Guide for 2026

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.