How to Conduct a Brand Analysis? Track 12 Key Metrics
If you’re trying to get a better idea of how your brand is doing, brand analytics can really help. But what key metrics should you track? Well, there are 12 of them. Let’s explore them together.
If you’re trying to get a better idea of how your brand is doing, brand analytics can really help. But what key metrics should you track? Well, there are 12 of them. Let’s explore them together.
Preparing report containing data about your digital marketing results may be overwhelming and time-consuming task. Read this post and find out how to prepare media monitoring analysis reports in less than 5 minutes!
Context is everything. It's the who, what, where, when, and why of a situation or event. And it's important because it helps us make sense of things.
Guess what happened a few days ago? We updated one of the core Brand24 features!
Brand sentiment is a critical aspect of evaluating the health and reputation of your business. Brand sentiment, or net brand attitude, gauges how people feel about their interactions with your firm online. Brands must carefully monitor this dynamic so that they can enhance those aspects of their business that will most positively impact customer experience! […]