Competitive Brand Comparison.
See exactly where your brand stands in your market.
Stop guessing. Start comparing.
Join 4000+ brands in hashtag counting
Don't let others take the lead.
Competitors are gaining followers, press, and trust.
You might not even see it happening until it’s too late
Brand24 lets you check any brand activity across 25,000,000+ channels.
Add any selected brands to your dashboard to compare them side-by-side.
Find out who’s getting more attention, what people say about them, and how trends change.
The Comparison Tab.
Every stat tells you if you’re leading the race or falling behind.
Turn raw numbers into a clear scoreboard. Use the Comparison Tab to list key stats and benchmark performance with
Number of mentions.
Reach (social and non-social).
Positive and negative mentions.
AVE.
UGC.
Most important channels.
& more.
Measure brand visibility.
If you don’t know your brand’s true visibility, you might be overestimating your impact.
Tracking volume alone isn’t enough. You need to see how much attention you get and what kind it is.
Share of Voice.
Check how much space any brand takes in the conversation compared to competitors. Know if you’re leading the discussion or struggling to be heard.
Presence Score.
Follow changes in visibility over time. See which brands are climbing and which are fading, and compare their scores to spot shifts early.
Filter out the noise.
Drowning in data makes it easy to miss what really matters.
Even inside the Comparison Tab, you can apply up to 12 filters to find hidden connections. Compare brands on just Instagram activity, only negative mentions, or recent days.
Track influential voices.
Limit sources.
Include or exclude phrases.
Isolate sentiment.
& more.
AI that lets you understand other brands.
Imagine knowing other brands as well as your own, without a single spreadsheet session.
Brand24’s AI makes it easy to see what’s happening and why it matters.
AI Insights.
See what other brands are doing without long hours
of digging through mentions. Get weekly reports with the inclusion of charts, summaries, and takeaways you can act on.
Brand Assistant.
Ask, "What's going on with X brand?" and get instant answers. It's like chatting with an analyst who already checked every link, page, and comment for you.
Sentiment & Emotion Analysis.
Find out if people talk about them with praise, criticism, or something in between. Then dig deeper to uncover the exact emotions behind their words.
AI-generated summaries.
Skip the list of mentions and go straight to the point. Get one summary that explains what happened, why it matters, and patterns you should check.
Organize everything into reports.
Manually copying data from countless tabs wastes days.
With Brand24, you can add everything into ready-to-share reports.
Excel reports for deep dives, tables, and further work. Compare data for several brands at once.
PPTX reports for presentations. Export a full visual brand comparison of multiple brands.
QuickShare links for online sharing insights on a particular brand with your team.
What used to take days now takes minutes.
Why start comparing brands in Brand24?
No insight left behind.
Track every mention that matters, from social media to news, so you never miss a shift. Next, use AI to get only the most relevant data quickly.
Everything in one place.
Avoid jumping between tools. Enjoy one clear view of all your comparisons. Track key metrics, sentiment, and trends without switching screens.
Always one step ahead.
React before others make their move. Use recommendations. Catch shifts in sentiment while there’s still time. Find trends and opportunities in the data.
From comparing your brand with top competitors to tracking mentions in real-time and receiving explanations for outliers, Brand24 offers a granular view of what people are saying about your brand and how they feel about it. It’s a goldmine for marketers.
Rabeea Hasan
Brand Manager
Learn more
from our experts.
Laura Du Ry
Growth Manager
@ Appwrite
We check the panel almost every day. It’s not just for looking at comparisons or planning what to do next, but also to keep up with what’s being said. This helps us stay active and visible every day.
Brand comparison built for market leaders.
Spot gaps before others do. No credit card, no commitment.