AI Brand Visibility Tool.

Chatbots and AI search now shape how people discover brands.

See how AI engines present your brand and stay ahead of change.

Join 4000+ Brands in the AI Revolution

Track how AI talks about your brand.

Nowadays, AI search engines shape opinions, comparisons, and choices long before a click.

Measure your visibility across seven leading AI models, including ChatGPT, Gemini, Claude, and Perplexity.

Benchmark visibility against competitors.

Track prompts that surface your brand.

See which sources influence AI answers the most.

Key metrics at a glance.

Traffic can look fine while AI quietly pushes other brands instead of yours.

But if you can’t measure it, you can’t control it.

Brand Score.

See your overall visibility across AI search engines.

Median Position.

Check how high your brand appears when AI lists multiple options.

Visibility.

Get a benchmark to understand your Brand Score instantly.

Missed AI visibility
= missed opportunities.

Progress doesn’t wait.

See what changes, and when.

Don’t get caught off guard by a sudden drop. Even one update can help or hurt your brand.

Follow the Brand Score & average position chart to see what actions can move the needle.

Monitor weekly ranking changes.

Detect sudden drops caused by low-quality content.

See which content updates improve your brand positioning in AI responses.

Measure Share of Voice.

Worried your competitors show up in AI answers more than you do? Understand which models mention you most often, which ones favour competitors.

Competitor SoV.

Compare how often your brand shows up versus key rivals. Use competitive intelligence to understand who dominates the conversation.

SoV by AI Chatbots.

See clear differences between models. Your brand’s AI visibility might be strong in one model, while another might act as if you don’t exist.

Key prompts.

Now, AI assistants guide the sales process more than anything else. People turn to chatbots, even before they reach traditional search engines.

If your brand isn’t showing up in core queries, you quietly lose customers.

Real user queries.

See what people actually ask in AI-powered search.

Brand in or out.

Check when AI tools include your brand and when they skip it.

Prompt level insights.

Learn which questions and themes trigger your AI visibility.

Key sources.

An AI platform depends on the information it crawls.

You need to know what that information is. If AI relies on outdated or low-quality sources, your brand will show up wrong or not at all.

What AI reads about you.

See which pages and brand mentions shape AI answers.

What's outdated or wrong.

Find outdated information hurting your AI presence.

Fix content gaps.

Update and remove issues at the source to improve your AI presence.

Why use Brand24 as
an AI brand visibility tool?

Compare visibility in seconds.

Instantly benchmark your brand's presence against competitors across multiple generative AI platforms. You'll see who dominates AI answers, where gaps exist, and how your visibility stacks up. All without jumping between other tools.

Built for marketing teams.

Brand24 is designed for marketing teams to track AI visibility without technical setup or complex workflows. You don't need to decode how large language models work. Everything is translated into clear, actionable insights your team can act on.

Automatic search monitoring.

Stay on top of AI search monitoring without manual checks. Brand24 continuously tracks how your brand appears in AI-generated search results, including environments. Nothing important can slip through unnoticed.

Understand real prompts.

See the real questions users ask across generative search experiences. Instead of guessing intent, you get access to actual prompts that trigger AI answers. Get deep, practical answer engine insights you can use to improve content and positioning.

Detect misinformation early.

AI tools often rely on outdated or incorrect sources. Brand24 helps you spot errors in AI-generated answers early, so you can fix issues before misinformation impacts trust, conversions, or your brand's credibility.

Turn AI visibility into real benefit.

Transform visibility data into AI-targeted actions that complement your content strategy and organic traffic. Brand24 connects AI performance with outcomes. It helps you move beyond traditional SEO and adapt to how discovery actually works today.

Brand24's other AI Features.

Imagine knowing other brands as well as your own, without a single spreadsheet session.

Brand24’s AI makes it easy to see what’s happening and why it matters.

AI Insights.

Get a weekly report with charts, trends, patterns, and clear recommendations. AI does the deep analysis automatically, so you don't need to pull data or build reports by hand.

Brand Assistant.

The Brand Assistant analyzes your data and explains trends, events, and changes. Ask questions and get clear AI answers, powered by your brand monitoring data, not generic search results.

Sentiment Analysis.

See how people feel about your brand. AI reviews all brand mentions on social media and classifies them as positive, neutral, or negative.

Events Detection.

Spot unusual activity fast. AI detects sudden spikes in mentions and shows real-world explanations of what caused them. Events help separate anomalies from normal changes in volume.

Topic Analysis.

Understand what people talk about. AI scans conversations and groups them into clear topics linked to your brand. Identify the topics that drive reach and engagement, and then adjust your content strategy accordingly.

Intents Analysis.

Learn why people mention your brand. AI sorts posts by intent, such as questions, opinions, or purchase signals. This supports better decisions across sales, PR, and marketing teams.

Context Search.

Refine your results by actual meaning, not just raw keywords. Context Search analyzes the full conversation around your brand and keywords, then filters them out so you can see only context mentions.

Brand24 is the one stop shop for your brand insights. Now with even more AI-powered capabilities, it is one of the only tools you need to understand your brand health in minutes.

Jonathan Parsons

Marketing Director & Founder

Learn more
from our experts.

Catarina Mendes

Digital PR Specialist @ Hostinger

I use Brand24 daily. It’s one of the first tools I check each morning to catch new mentions, analyze coverage from recent campaigns, or spot opportunities to secure backlinks. It plays a consistent role in my workflow.

Laura Du Ry

Growth Manager @ Appwrite

We monitor our competitors’ activities and what their customers are saying about them. This helps us adjust our business offerings and marketing strategies. Media monitoring gives us the data to ensure our efforts are impactful.

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Frequently
Asked Questions:

What does AI brand visibility actually mean?

AI brand visibility measures how often and how accurately AI includes your brand in generated answers. It matters because AI now shapes decisions before users research further.

A brand with good AI visibility is one that AI tools recognize, understand, and reference.
AI visibility shows whether models treat your brand as relevant or authoritative.
Full visibility in chatbots is not just presence. It includes position, context, and sentiment. Any brand should be aware of which models mention you, how often, and in what scenarios.
Strong AI search visibility protects brands when users skip traditional search results.
Brands that monitor this early can adapt content and rank higher before visibility drops become costly.

How does AI search change the way brands are discovered online?

Nowadays, people ask chatbots questions and seek simple, precise answers. AI search gives direct answers instead of links for the user to choose from. Brands now compete to appear inside those AI answers, not just in rankings.

Users increasingly open chatbots and ask direct questions. Instead of typing queries into Google, they ask top tools like ChatGPT or Gemini.
In AI search, users get an answer without visiting any website. AI models deliver one combined answer, not a list of results. That answer often includes only a few brands, or none at all.
This change shifts the focus from traditional metrics, such as traffic, rankings, or impressions.
AI decides which brands to mention, compare, or recommend first. When brands are absent from chatbot answers, users never reach their websites.
As AI search platforms replace browsing with conversation, early AI visibility has a strong influence on brand preference and trust.

How is tracking brand mentions different in AI-generated answers?

Brand mentions in AI-generated answers work completely differently. AI blends sources, extracts answers, and often removes direct links.

Brand mentions usually appear without links, citations, or clear sources.
AI-generated responses blend data from many sources into a single response.
Even when chatbots provide linked pages, users usually don't follow them.
Such unlinked mentions inside AI responses still influence credibility and choice.
AI can repeat outdated or incorrect information if its learning sources are weak.

How does an AI visibility tool monitor generative AI platforms?

An AI visibility tool, such as Brand24, continuously checks how brands appear across multiple AI systems using real prompts and scenarios.

The AI visibility tool simulates real user questions over time.
It collects answers from different gen AI tools on a regular schedule.
Outputs from generative AI tools are compared to detect changes and trends.
This includes shifts in ranking, wording, or brand inclusion.
Monitoring gen AI responses helps brands spot risks before users notice.

Which AI models and systems does Brand24 analyze?

Brand24 analyzes the top leading AI models that actively shape discovery, comparisons, and recommendations.

Brand24 provides visibility data in:

ChatGPT,
Perplexity,
Gemini,
Claude,
DeepSeek,
ChatGPT Search,
Perplexity Search.

All the data is powered by Chatbeat, which additionally provides data from Grok, Copilot, Google AI Mode, and Google AI Overviews.

Who is Brand24's LLM listening feature for?

Brand24 and LLM listening features are built for teams that need clarity, speed, and control over AI-driven discovery.

Most companies using Brand24 rely on real-time analytics to detect all visibility changes early.
Used by enterprise brands managing complex digital presence.
This helps teams identify hidden pain points in positioning or messaging.
All Brand24's key features turn data into clear next steps, not raw outputs.

AI search shapes your clients' decisions.

Measure your AI visibility. No credit card, no commitment.