100% human-generated content

Marcelina Lasota

Content Specialist and Social Listening Expert at Brand24

Marcelina is a Content Specialist at Brand24, specializing in brand monitoring and AI. She combines her passion for innovative AI solutions like AI media monitoring and marketing.

She is an engineer by education but has always been interested in marketing. At Brand24, she began her fully professional marketing career. She has a Bachelor’s degree in Mechanical Engineering and a Master’s degree in Engineering Management (Entrepreneurship and Innovation). Isn’t it surprising?

She loves learning new things, and nothing is impossible for her. She lived in Montenegro, Greece, Spain, and Portugal for a while, and now she is based in the mountains in Poland. That’s why you can easily find her on mountain trails.

All articles by Marcelina

The 11 Best Business Analytics Tools in 2025

Business analytics tools help to make data-driven decisions. Which tool should you choose? Check the 11 best business analytics tools!

How to Measure Startup Performance? [2025]

How to measure your startup performance? This article will show you! Learn how to track and analyze the right metrics to make data-driven decisions!

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12 Best Paid and Free Pinterest Tools for Businesses & Marketers

Whether you want to increase engagement, boost your website traffic, or simplify your workflow, check out this list of the best Pinterest tools!

9 Keyword Metrics to Track and Measure in 2025

Explore the MUST-TRACK keyword metrics. Understand why monitoring them is crucial for your success.

How to Do Company Research in Less than 30 Minutes? 

Company research is easy... but only with the help of the right AI tool. Check out this 3-step guide to reduce your research time to a minimum!

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Get the Brand24 trial and start social listening like a PRO.