Blog / Marcelina Lasota

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Marcelina Lasota

Content Specialist and Social Listening Expert at Brand24

Marcelina is a Content Specialist at Brand24, specializing in brand monitoring and AI. She combines her passion for innovative AI solutions like AI media monitoring and marketing.

She is an engineer by education but has always been interested in marketing. At Brand24, she began her fully professional marketing career. She has a Bachelor’s degree in Mechanical Engineering and a Master’s degree in Engineering Management (Entrepreneurship and Innovation). Isn’t it surprising?

She loves learning new things, and nothing is impossible for her. She lived in Montenegro, Greece, Spain, and Portugal for a while, and now she is based in the mountains in Poland. That’s why you can easily find her on mountain trails.

All articles by Marcelina

Competitor Intelligence
Aug 5, 2025

Restaurant Competitor Analysis: 4 Easy Steps [Guide]

The restaurant market is tough, and knowing your competitors inside out is key to success! This 4-step guide shows you how to analyze them like a pro!

Marcelina Lasota
Analytics & Reporting
Jul 17, 2025

How to Create a YouTube Analytics Report? Template + Guide

A YouTube report is the most effective way to present your performance on this platform. Use our free report template and get tips on creating the best reports!

Marcelina Lasota

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Platform Guides
Jul 16, 2025

TikTok Guide: How to Measure and Increase TikTok Visibility?

The higher the visibility, the more people will see your TikTok videos. Learn how to measure it and get 10 practical tips on how to increase it!

Marcelina Lasota
Competitor Intelligence
Jul 15, 2025

Hotel Competitive Analysis: 4 Easy Steps

The hotel market is very competitive, and to succeed, you need to know your rivals inside out. In this guide, we share 4 easy steps to help you analyze your competitors effectively!

Marcelina Lasota
PR & Crisis Management
Jul 14, 2025

How to Respond to YouTube Comments? 7 Golden Rules

Responding to YouTube comments is a powerful way to build engagement and strong community. In this article, we share 7 golden rules to help you handle all types of comments.

Marcelina Lasota
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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.