Believer in the concept of “Content is King.” Her fascination with words dates back as far as she can remember.
As Brand24’s SEO Manager, Paulina uses social listening as part of the link-building strategy. In addition to all the technical SEO matters that affect search results, she also coordinates guest posts and backlink collaborations and ensures the domain’s health. Every day, she works closely with the content team to balance Google’s algorithm demands with user preferences.
In free time, Paulina enjoys mountain hiking, weekend getaways, and Marvel movies.
