TikTok Tracker for Brands.
Analyze TikTok activity that matters in real-time. Stay one step ahead of all mentions, videos, sentiment, and trends.
Join 4000+ Brands in the AI Revolution
Track TikTok conversations as they happen.
Afraid of being the last to know when your brand goes viral or gets dragged? By the time you catch up, the conversation has probably moved on.
Get full visibility into your TikTok profiles, content, and competitors. All in one app.
Track any TikTok username in real-time.
Brand24 monitors the platform 24/7 to detect fresh mentions of any keyword – product, campaign, competitor.
Advanced filters.
Filter the noise. Use 10+ filters to narrow results by reach, sentiment, location, language, or other.
Smarter TikTok analytics.
Track your reach, engagement, and top-performing videos.
See how your brand compares to others and spot gaps in their strategy. No complicated dashboards, no Excel formulas.
Reach and engagement metrics.
See how much attention your content gets and when it spikes. Follow trend charts to know if you’re gaining traction.
Post performance at a glance.
See most popular posts to understand what resonates most. Find out what content can bring in new TikTok followers.
Competitor analysis.
Use the Comparison Tab to compare your stats to others. Learn from their wins. Spot gaps in their strategy.
Turn your TikTok content into real results.
Gain new TikTok followers and build a feed that truly connects with your audience.
Topic Analysis.
Spot the trends around your account. What is your audience discussing? Explore TikTok conversations to turn audience interests into actionable ideas.
Hashtag Analysis.
See which hashtags spark engagement. Use them to connect with new people, stay relevant and turn your posts into part of a bigger, trending conversation.
Engagement Hot Hours.
Check when your videos get the most views and interactions. Turn timing into your growth plan. Attract engagement and new TikTok followers.
Emoji Analysis.
Read between the symbols. See which emojis show up in your mentions to understand genuine reactions. Use the same emojis to speak your audience’s language.
Use AI to see the big picture faster.
Don’t be overwhelmed by the flood of TikTok mentions.
Manually sifting through thousands of videos isn’t scalable. Let AI scan thousands of TikToks and draw conclusions for you.
Sentiment and Emotion Analysis.
Find out if people talk about your brand with praise, criticism, or something in between. Then dig deeper to uncover the emotions behind their words.
Events Detection.
Know why your mentions suddenly grew. Catch real-world events and explanations behind the raw numbers.
AI Summaries.
You don’t have to read every mention. Get clear summaries of what people say about your brand or topic.
Receive alerts the moment it matters.
Staying informed hours too late can cost you revenue.
Catch the post that sparks a trend or a crisis before it’s too late. Stay in control with real-time notifications across your favorite tools.
Custom triggers.
Create alerts for campaign keywords, specific product mentions, or negative sentiment only. You have full control.
Instant notifications.
Get notified via Slack, Teams, email, or in-app when interesting content appears.
Storm Alerts.
Detect sudden spikes in mentions or engagement. React fast to viral moments.
Why use Brand24 as your TikTok tracker?
Brand24 helps you monitor, analyze, and improve your TikTok performance. Smarter and faster.
All your data inside one tool.
Track mentions, reach, sentiment, and engagement. Monitor keywords, hashtags, and TikTok usernames across platforms. Everything’s organized and easy to search.
Stay present in real-time.
Respond to TikToks while they’re still fresh. Join conversations. Improve brand visibility and customer care with instant replies. Never miss a viral opportunity.
Gain AI-powered insights.
Let AI do the heavy lifting. Detect events, summarize thousands of mentions, and get help in content creation. Avoid crises and turn views into follows.
Using Brand24’s AI Insights has revolutionized my approach as a social media manager. It accurately pinpoints spikes in engagement, allowing me to respond in real-time with targeted content and strategies, ultimately driving higher engagement and brand loyalty.
Haily Moulton
Social Media Manager
Learn more
from our experts.
Szymon Szymanski
Chief Growth Officer @ XTB
My favorite feature is probably the simplest: sentiment analysis. It gives us a clear picture of how XTB is perceived by our customers. We also really value the reports.
Frequently
Asked Questions:
Does Brand24 analyze TikTok visual content (photo-based carousels)?
Yes, Brand24 captures mentions that include images or photo-based carousels, even if they don't tag you directly. However, please note that if your keyword will be only placed on photo, without any mention in description or hashtag, Brand24 will not capture it.
This is applicable across TikTok and other visual platforms, including Instagram.
You still have the ability to track mentions tied to visual content, as long as they include searchable text.
Is it possible to monitor brand mentions related to events, giveaways and promotions on TikTok?
Yes. Brand24 helps monitor mentions about events, giveaways, promotions or even tickets sales. To put it clearly, you can monitor any keyword you want across TikTok and the web.
Track promo events, early access drops, or any campaigns that affect your brand.
Check which posts or trends drive popularity around your campaigns.
Brand24 provides insights from data across websites, forums, news, and social media — including TikTok, Instagram, or X.
Everything's located and displayed clearly. So, you will know about conversations that originated from TikTok but continued on Reddit, Instagram, or any other social media platform.
Discover what people say — in real-time.
Start tracking conversations that shape your brand.