AI-Powered Insights for Smarter Decisionss.
Get personalized insights on brand performance. Identify what’s going on, all in seconds.
Join 4000+ Brands in the AI Revolution
Receive concise, personalized weekly reports summarizing key metrics and trends. Access them in your dashboard or e-mail, as Brand24 delivers them straight to your inbox.
What's inside AI Insights?
Everything you need to understand brand performance at a glance.
Insights
Get a clear view of what drives sentiment and attention.
AI Insights capture key details around brand conversations. This feature breaks down mentions by sentiment and topic, helping you quickly spot what's fueling engagement. Here you’ll find direct links to your key mentions. Follow them easily and respond when necessary. Linking specific mentions to real-world events explains why engagement is changing.
Trend Detection
Detect emerging trends and stay ahead of the curve.
Trends highlight brand mentions and sentiment patterns over time, making it easy to spot opportunities or potential issues early. Learn whether overall mentions, reach, and sentiment are going up or down. Are you gaining traction or encountering potential issues?
Turn your data into growth opportunities.
Generative AI translates data into actionable strategies tailored to your business. It provides clear steps to boost engagement and strengthen brand reputation.
Overwhelming data turned into easy-to-digest reports
Understand your brand at a glance.
Let AI Insights do the heavy lifting.
Discover Impactful Mentions.
Identify conversations that matter. Easily access real-time feedback on customer experience.
Whether a review by a top influencer or a trending article, AI integrates these links into the report.
This capability to instantly act on them can significantly enhance a brand’s visibility.
Visualization of Your Data.
See your data clearly by turning complex metrics into visuals.
AI Insights transforms your data into intuitive charts, breaking down sentiment, reach, and mentions.
One glance at it allows you to understand the public perception of your brand.
Free Your Time.
Quit manually doing detailed research. Easily check the overview of brand performance.
Use advanced technologies so you can focus on decision-making rather than routine tasks.
You won’t need to piece together separate bits of information anymore.
Stop guessing, start knowing.
25M
data sources
Once
per week
80+
specialists
AI Driven Feature.
Discover the exceptional AI features within the Brand24 tool. Our team of talented R&D experts is continuously revolutionizing the market by developing cutting-edge AI solutions.
Brand Assistant.
Chat GPT’s smarter alternative. Equipped with all your data, mentions, brand health, and so much more. Ask him about anything. Learn more
Topic Analysis.
Quickly check the topics your target audience is discussing. Analyze them by reach, mentions, sentiment, and share of voice.
Anomaly Detection.
Identify unusual spikes in the number or reach of mentions. Quickly address potential issues or capitalize on emerging trends.
Emotion Analysis.
Discover emotions your audience expresses online.
Go deeper by detecting admiration, anger, disgust, fear, joy, or sadness.
Intents Analysis.
Understand intent behind your mentions.
Are they promotional, informational, entertaining, about questions, opinions, or something else?
Sentiment Analysis.
Understand how people feel about your brand. Automatically detect if your mentions are positive, neutral, or negative.
Brand24’s new AI features are incredible. I remember spending hours trying to create Insight reports like these. Where now it’s literally at your finger tips. Showing insights for the given period, trends, mentions and sentiment.
Adam Stewart
Digital Marketing Consultant
Learn more
from our experts.
María Camila
Segura Matiz
Head of Strategic Communications
@Global66
Measuring the impact of such collaborations can be challenging. However, the AI-powered reports have been instrumental in analyzing and summarizing the weekly developments.
Frequently
Asked Questions:
What are AI Insights?
AI Insights are weekly data-driven reports powered by artificial intelligence, designed to give organizations real-time visibility into brand health. These insights analyze metrics like reach, sentiment, and mentions. We designed them to help businesses quickly understand changes and receive recommendations for optimizing operations and strategies.
What is generative AI?
Generative AI is artificial intelligence that uses advanced algorithms to create content or predictions based on data analysis. In Brand24, it generates our insights and, in general, turns data into text.
What industries benefit from using AI Insights?
AI Insights benefit various sectors, from finance and healthcare to technology. They help companies from every industry across 154 countries monitor reputation, detect emerging trends, and manage crisis effectively.
How will AI Insights help my business?
AI Insights automates data analysis, providing a complete view of brand online activity. They enable business leaders to focus on planning the right strategy rather than routine data-gathering tasks.
How does AI Insights improve customer experience?
By tracking and analyzing sentiment, AI Insights reveals what drives your audience's positive or negative reactions. This lets businesses tailor strategies to customer needs, enhancing service quality and engagement.
What trends can AI Insights detect?
AI Insights can identify shifts in brand mentions, sentiment and highlight emerging topics. By predicting these changes, every organization can explore new opportunities and gain a competitive edge.
Can AI Insights spot emerging challenges?
Yes, AI Insights can identify potential threats by analyzing sentiment and reach trends. This early detection allows for proactive measures to manage reputational risks.
Can AI Insights support business growth?
Absolutely. The insights provide recommendations for optimization, from marketing to customer outreach, enabling businesses to implement strategies that promote efficiency and growth.
How does AI Insights save time on data analysis?
AI automates the aggregation and interpretation of data. Additionally, it surfaces the most important mentions from the previous week. This significantly reduces the manual effort required, allowing your company to invest this time into day-to-day operations and any innovation.