Michał Jońca

Content Specialist and Social Listening Expert at Brand24

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Business Strategy

How to Create a Social Listening Report? Template & Example [2025]

Transform your social listening report from a simple description to a powerful decision-making tool. Only 6 easy steps!

Digital Marketing

10 Easy Steps to LinkedIn Hashtag Analytics [2025]

LinkedIn hashtag analytics is very underrated. Meanwhile, it can skyrocket your LinkedIn presence. Follow these steps and use LinkedIn's full potential!

Business Strategy

5 Easy Steps to YouTube Competitor Analysis in 2025 [+GoPro Case Study]

YouTube competitor analysis is essential to grow your channel wisely. It combines a set of techniques and tools making the whole process well-ordered.

Brand Image

How to Measure Crisis Performance? [2025]

Crisis performance means how well you handle a difficult situation. To measure it, you need only five simple indicators. Check them out!

Business Strategy

7 Social Listening Examples From Inspiring Brands [2025]

Social listening is an outstanding marketing strategy you can use in multiple practical ways. Read these seven amazing examples and learn how big brands benefit from it!

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