A disruptive campaign challenges traditional thinking about marketing - be it due to the content, format, or means of distribution, some campaigns perform much better than others.
If you run a business Facebook page, there's no doubt that you've been left frustrated and scratching your head about the limited reach and lack of engagement. In this article, we dispel the myths surrounding decreasing reach, the confusion about 'hidden posts' and we look the social network's drive to encourage SMBs to advertise. And for those struggling to see results and ROI through Facebook, we're providing some simple but effective techniques for maximizing your likes, comments and shares.
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Controversy is not always the best idea to use in your marketing strategy, but if wisely used, it can bring you recognition and social media buzz. From this post, you'll learn how to use it right.
About to launch an app? See how to take care of its promotion on the Internet. It's as important as the technology itself!
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