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Marta Pinkowska Brand24

Marta

Content Manager

Content Marketing, SEO, and lead generation master. While working at Brand24, Marta created a ton of educational content, promotional materials, landing pages, and emails about media monitoring, brand strategies, and mentions.

She’s a great strategist and devoted content creator. Equally eager to work with both – words and data. Marta studied European Studies at The Hague University of Applied Sciences, where she did her Bachelor’s degree. At Brand24 she was responsible for content creation for all possible channels and touchpoints.

Today you can meet her at Callstack, where she’s a Senior Content Marketer, using her superpowers to explain advanced technological aspects in a fun and interesting way. Apart from writing, she’s addicted to reading. Loves to bake, hike and travel.

All articles by Marta

7 Steps for Effective PR Crisis Management in 2025 [Infographic]

Are you prepared for a PR crisis? If not, take a look at the golden rules of PR crisis management!

How to Measure Earned Media Value (EMV)?

Measuring the earned media value will help you determine the results of your PR campaign. Learn how to do it effectively!

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How to Do an AI Competitor Analysis? Example + 8 Actionable Steps [2025]

Doing a competitive analysis is not so difficult! Follow these eight steps to prepare your business for market challenges!

14 Tips on How to Increase X (Twitter) Reach in 2025

How to increase Twitter reach in 2025? Check 14 smart tips! Gain more followers and expand your presence.

A Complete Guide to AI Social Media Analysis [2025]

Social media analysis will help you get the most out of your social media strategy! Learn how to perform an analysis and bring your marketing to the next level!

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.