Tom Zietek

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24 he’s been experimenting with both organic content and advertising.

Apart from giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right? Good food, road cycling and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today you can meet him in another brilliant polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

Digital Marketing

How to Measure Social Media Reach in 2024?

Here's how to measure social media reach for your social media posts, hashtags, marketing campaigns and social media profiles.

Digital Marketing

Twitch: A Sea of Marketing Opportunities

Twitch marketing is still relatively unexplored territory. Come and get to know this platform and see the opportunities before others.

Digital Marketing

Top 6 Google Alerts Alternatives

If you're looking for a Google Alerts alternative, you might have found it right here. See a comparison between Google Alerts and Brand24.

Business Strategy

What is Employer Branding? Definition and 3 Best Tools [2024]

Employer branding is a process that differentiates an organization from its competitors by building relationships with potential and current employees.

Digital Marketing

Instagram Hashtag Analytics: How to Track Performance

Here's a good way to monitor hashtag performance on Instagram. Instagram hashtag analytics is super easy so give it a try!

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