Blog / Tom

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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

Digital Marketing
Feb 9, 2026

The 15 Best Social Media Analytics Software to Use in 2026

14 best social media analytics tools are here. Everyone will find something cool: marketers, social media managers or analysts. Do you have your favorite tools?

Tom Zietek
Brand Image
Dec 16, 2025

SaaS brand reputation monitoring with Brand24

Monitor the reputation of of SaaS business with Brand24 with the help of this step-by-step guide.

Tom Zietek

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

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Digital Marketing
Dec 3, 2025

How to Find (Unlinked) Brand Mentions and Turn Them Into Backlinks in 2026?

Unlinked brand mentions are a great opportunity to boost your SEO and AI visibility in 2026. Learn how to find them in 2 simple ways and get more backlinks!

Tom Zietek
Brand Image
Nov 20, 2025

How to Use Sentiment Analysis in Brand24 for Brand Building

Learn how to use sentiment analysis for brand building. Have a look at this in-depth, step-by-step guide to using Brand24 for sentiment analytics.

Tom Zietek
Brand Image
Sep 3, 2025

How to Monitor Your Brand on Social Media and Beyond

Do you know what they say about your brand on the Web? You can easily find out in a few clicks. Here's how.

Tom Zietek
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Popular articles by Tom

Use Cases
Feb 8, 2023

CASE STUDY: How a Restaurant Used Social Media Monitoring to Listen to Customer Requests

Tom Zietek

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.