10 Affordable News Monitoring Tools to Keep You in the Know
News monitoring tools are becoming more and more popular as the volume of online information produced daily grows with every second. It’s hard to keep up. As we all struggle with information overload on a daily basis, it’s becoming increasingly harder to filter and access valuable information. News monitoring tools can save your time, and help you track topics of your interest with almost surgical precision. They’re great for PR, research, or brand reputation monitoring.
News monitoring tools track keywords connected to the topics that matter for you and aggregate in one place all public online content that mentions your keywords. They find these pieces of content in real time.
When it comes to sources news monitoring tools scan, they usually include:
- News sites
- Discussion forums
- Review sites
- Social media platforms
Let’s see now ten best news monitoring tools.
Brand24 is one of the leading news monitoring tools out there. Used by companies of all sizes, it’s been battle tested both by large brands like IKEA, and small companies as well.
Apart from media monitoring, Brand24 offers a handful of data and analytics about collected mentions: reach, sentiment analysis, comparisons, influencer score, most active sites and profiles, and much more.
Importantly, the tools has a few ways to keep you notified about the topics you monitor:
- Daily and weekly reports on email
- Storm Alerts on email – sent when sudden changes in metrics appear
- Slack notifications – arrive directly to one of your Slack channels
- Push notifications
- Mobile app
Once you set them up, there’s no need to open the tool unless you want to add another news or topic you want to monitor.
Price: Free trial, prices start at $49
Brandwatch is probably the largest news monitoring tool out there. They’ve been in the game for a number of years now.
Apart from news monitoring, they offer an AI platform that can be of value for businesses and brands that look for consumer insights.
Prices: Starting at $800
Hootsuite has been on the market for a long time now. At first, it looks like a social media scheduling tool, but there’s more to it. Hootsuite has a huge potential in news monitoring.
It’s a powerful tool with lots of features ranging from social media scheduling, social media analytics to monitoring, and more.
Price: Starting at $19
4. Sprout Social
Sprout Social is one of these news monitoring tools that is a good fit for small businesses, agencies, and enterprises alike.
The platform supports customers with monitoring, analytics, engagement and publishing features you can use to monitor news.
Price: Starting at $99
5. Cision Communications Cloud
Cision Communications Cloud is an all-in-one news monitoring tool that covers both digital and traditional media.
Apart from being one of the best news monitoring tools, Cision Communications Cloud offers campaign management you can use to discover media opportunities and influencers open for cooperation.
More than that, with all reporting features, you can easily draw insights and conclusions from media discussions about particular topics.
Price: Contact sales
It’s another news monitoring tool that covers traditional and digital media. They track over 270,000 online sources and cooperate with print and broadcasting media.
Just like other tools, Meltwater offers features that can help you make sense out of data: social measurement, sentiment scoring, influencer identification, reporting and more.
Price: Not provided
It’s a social listening and customer service automation tool that allow news monitoring across social media, portals, forums and blogs.
SentiOne offers also insights into various metrics connected to the online performance of the keywords you monitor: conversation volume, engagement, share of voice, sentiment analysis, influencer identification, and more.
Price: Starting at $229
Contrary to other tools, TVEyes is able to do news monitoring only in traditional media. The platform allows users to monitor, report, analyze, and archive news from the biggest international markets.
The tool has been highly appreciated by the United States Department of Defence as their sole provider of their news monitoring.
Price: Contact sales
9. Critical Mention
Critical Mention is another news monitoring tool which covers TV, radio, social media, and the Internet. The tools supports broadcast monitoring, online news monitoring, and social media monitoring, too.
It has been praised for quick and easy access to monitored news. Another interesting feature Critical Mention offers is sharing which helps share the most important pieces of news with your team.
Price: Contact sales
With Mention, brands and businesses can do news monitoring on the web and in social media. You can set up advanced notifications based on a multitude of filters.
Apart monitoring, Mention also provides analytics brands can use to measure opinions, identify influencers, and generate reports about their online presence.
Price: Starting at $25