Brand Image

Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.

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Should Schools Monitor Students in Social Media?

Should schools monitor students in social media? Key concerns behind both sides of the debate - plus, how some schools have already begun.

How to create customer personas that will improve your marketing and sales communication

Content creation or marketing a product or service without customer personas can be hit or miss. Learn how to create customer personas that will help communicate with your target audience more effectively.

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How to Earn Customer Loyalty Through These 5 Proven Ways

Customer loyalty retention is a major factor that determines the success of a business. Shane Barker shares 5 proven ways to help you earn loyalty from your customers!

4 Ways to Draw Attention (And Why It’s Sweeter Than Everything Else)

How can you make people pay attention to your content? In this post, we talk about stepping up your social media marketing game in 4 simple steps: engage, care, add value and listen to the feedback. Read on to find out how you can make people interested in what you have to say.

Social Media Reputation: Strategy, Definition and Tips [Guide for 2025]

Your social media reputation plays a super important role for your brand. It can help or, quite the opposite, destroy your brand. Take care of it wisely!

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