Is Customer Trust the Currency of the Future?
Customers are much more willing to buy a product from a company they trust. You can develop trust by listening to your customers and showing that you care.
Category: Brand Image
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
How to Provide Excellent Customer Service?
Customer service is vital to your customers' experience and brand image, so make sure it's awesome! Provide your customers with the best service possible.
Interview: Birgit Pauli-Haack on How to Win the Marketing Game
Check our interview with Birgit Pauli-Haack and see what she thinks about digital marketing, online presence and the usage of social media monitoring tools.
How to Monitor Your Brand on Social Media and Beyond
Do you know what they say about your brand on the Web? You can easily find out in a few clicks. Here's how.
How to build an online community?
Communities are crucial for brands' successes on social media these days. Check out if it's better to build an online community from scratch or join those that already exist!