Interview: Mark Schaefer on Why Should You Be KNOWN
In our new interview, Mark Schaefer talks about his new book and the difference between being famous and being known.
Category: Brand Image
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
Interview: Dave Nevogt on the Power of Good Communication
We sat down with Dave Nevogt to talk about starting up own business, communication and managing your online reputation.
8 Key Tips to Great Customer Service on Facebook
Providing top-notch customer service via social media has become one of the top priorities for every successful company. When it comes to Facebook, the increasingly popular platform, many companies still struggle to cope with the demands of its users. This article brings you 8 ways that can help you improve your customer service on Facebook and make your brand more valuable in the eyes of your clients.
5 Customer Service Mistakes To Avoid At All Costs
Bad customer service is costing you money (and to be honest, quite a lot of it). Whether on Facebook or in real life, you can't afford making these mistakes when dealing with a customer.
3 Disruptive Campaigns You Should Look Up To
A disruptive campaign challenges traditional thinking about marketing - be it due to the content, format, or means of distribution, some campaigns perform much better than others.