Brand sentiment is a critical aspect of evaluating the health and reputation of your business. Brand sentiment, or net brand attitude, gauges how people feel about their interactions with your firm online. Brands must carefully monitor this dynamic so that they can enhance those aspects of their business that will most positively impact customer experience! […]
We can definitely tell that with the development of e-commerce, SaaS tools, and digital technologies, sentiment analysis is becoming more and more popular. So here’s a guide to sentiment analysis. In this blog post, you’ll learn a thing or two about: What is sentiment analysis? Who uses sentiment analysis? How sentiment analysis is done? Challenges […]
Unlinked brand mentions make a huge opportunity for backlink acquisition and boosting your website’s rankings. In this article, you’ll learn how to find and keep track of you unlinked brand mentions. Without further ado, let’s get to it. How to find unlinked brand mentions? The best way to find online mentions about your brand is […]
The share of voice is one of the most important marketing metrics. It will help you to measure brand awareness, find influencers, and increase your market share!
![[Guide] Sentiment Analysis in 2021: Benefits, Tools, and more!](https://brand24.com/blog/wp-content/uploads/2018/02/What-is-Sentiment-Analysis-and-How-to-Do-It-Yourself-640x300.png)
