Business Strategy

Business strategy is a key to the success of any brand. A well-planned strategy will allow you to survive among the competitors. Check out blog posts and learn how to prepare appropriate action plans.

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5 Steps to Personalize Your Marketing Communication for Better Conversions

75% of U.S. customers are satisfied when they get personalized gifts and offers. They are more loyal to companies that adjust their offer to individual preferences, even if it is related to less privacy. There is no doubt that personalization brings many benefits to your business and 94% of companies believe that it is critical to current and future success. However, only 6% admits to have a fixed personalization strategy. The Internet is full of data that you can leverage, don't miss the opportunity.

9 Proven Strategies to Drive More Traffic to Your Website

Very good content is not always enough to drive traffic to your web page. If nobody finds out about your post, event the best quality of your article will not help you. Sometimes you need to put some money in advertising, but you can also employ unusual techniques that are totally free, but still very effective (or often even more effective than paid ads).

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3 Killer Marketing Tips for Small Business with a Limited Budget

The way of communication has changed over the past two decades and so have the opportunities to set up and grow a business. Marketers are no longer so dependent on the budget they have at their disposal. Even a small company can beat a giant on the global market if they can offer a remarkable product or […]

6 Steps To Get A Manual “Unnatural Links” Penalty Lifted

The SEO strategies that used to work in the past can actually have a negative impact now. Based on updates to Google's search algorithms and manual review your website can get a manual penalty that negatively influence website's search rankings. If it happens to you there is solution to get manual penalty lifted. Follow this 6-step process to improve search rankings.

Why Microsoft Bought LinkedIn and What Does It Mean?

The news of Microsoft to acquire LinkedIn came as a surprise. In this article, we discuss possible consequences of this acquisition.

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