February Product Update: Instant Reports, AI Summaries & Smarter Monitoring!

Big things are happening in Brand24! From instant report sharing to smarter mention filtering, these updates will save you time and make your workflow smoother than ever. Read on to see what’s new!

Here’s our itinerary for today:

• QuickShare Reports
• Summarize with AI
• Topic Blocking
• Bluesky

QuickShare Reports: Share Data Instantly

Managing marketing data can be overwhelming—especially when you need to present insights quickly. Whether it’s a last-minute request from your boss or a client, preparing a detailed report shouldn’t slow you down.

That’s where QuickShare Reports comes in.

This feature allows you to generate a polished, data-rich marketing report in seconds, providing an interactive project summary with key insights:

• Key metrics and performance indicators
• Overview of top mentions
• Sentiment and topic analysis
• AI-generated summaries
• And more!

Need to tailor your report?

Simply apply filters like date range or sentiment to refine the results. And when you’re ready to share, there’s no need for downloads—just one click generates a shareable link.

Available for all Enterprise users, QuickShare Reports ensures you spend less time compiling data and more time making informed decisions. 🚀

Check out what the QuickShare Report looks like!

Summarize with AI: Overview Mentions in Seconds with AI

Manually reviewing every mention is a thing of the past.

“Summarize with AI” in the Mentions Tab lets you generate a clear, concise summary instantly. No more scrolling through countless mentions.

The AI Brand Assistant does the work for you.

It highlights key topics, discussions, and reach in seconds. No need to analyze each mention one by one.

Read more about AI Brand Assistant on our blog!

Simply click “Summarize with AI” and let the system analyze the data. You’ll get an instant overview of what matters most.

This feature saves time, streamlines analysis, and ensures you never miss important insights.

Note: This feature is available for all Pro and Enterprise users.

Topic Blocking: Say Bye to Irrelevant Mentions!

Filtering out off-topic mentions just got easier.

With Topic Blocking in AI Topic Analysis, you can instantly remove irrelevant discussions from your Mentions Feed—no manual deletions needed.

• Find unwanted topics in the Topic Analysis Tab.
• Block them with one click—whether it’s fruit-related mentions when monitoring “Apple” or any other off-topic content.
• Keep your feed clean and relevant without extra effort.

This simple yet powerful feature helps you focus on what truly matters. No more clutter, no more noise—just the insights you need.

Bluesky: Now in Your Monitoring Toolkit

Tracking mentions just got even better—Bluesky is now part of your monitoring toolkit!

To find Bluesky mentions in Brand24:

• Go to the Sources filter and select “Other Socials”.
• Use the Domain filter and enter bsky.app to refine your results.

Stay on top of conversations happening on Bluesky and get a complete view of your brand’s online presence.