How to Conduct a Brand Analysis? Track 12 Key Metrics
If you’re trying to get a better idea of how your brand is doing, brand analytics can really help. But what key metrics should you track? Well, there are 12 of them. Let’s explore them together.
Category: Brand Image
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
![How to Track Instagram Mentions? [2025]](https://brand24.com/blog/app/uploads/2024/01/instagram_mentions-600x335.png)
How to Track Instagram Mentions? [2025]
Mentions on Instagram are often underrated source of valuable data about your brand. What are they? And how to track & analyze Instagram mentions?
How CEO Reputation Management Shapes Your Business: Top 5 Insights
Own your CEO reputation management and see how it benefits the business you run. Also, there's a piece of advice on how to hone your reputation.
Why Your Brand Is Lost Without Social Media Customer Service
Almost 50 percent of social media users expect a response from brands within an hour. Don't let poor social media customer service negatively affect your business.
Should Schools Monitor Students in Social Media?
Should schools monitor students in social media? Key concerns behind both sides of the debate - plus, how some schools have already begun.
