Here’s why and how to monitor social mentions. Sales opportunities, customer service, customer insights are just a couple of applications for monitoring social mentions.

What’s the difference between good customer service and… just being serviced? Customer satisfaction and loyalty. See how these companies are doing it right.

How do you handle negative feedback on social? From finding it to following up with customers, we’ve got you covered. Infographic included.

Social listening lets you peek inside the mind of the consumer. See what this means for the automotive industry.

Here are some examples of epic customer service that not only satisfied customer expectations but also went viral.

Social media monitoring is versatile. It can find application in many areas of business and help you grow your business. Here are 4 ways it can help in e-commerce.

Feedback is crucial to the success of the business. However, very often, getting customer feedback can become a struggle. Here’s how to get the feedback without being a pain in the neck.