100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

12 Best AI Tools for PR (Public Relations) to Try in 2026

Discover the best 12 AI tools for PR in 2026 and choose the one (or two) that best fits your needs!

How to Do a Brand Audit? The 10-Step Guide [2026]

A brand audit will help you determine the strengths and weaknesses of your company, discover the expectations of customers and analyse the sentiment around your brand.

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How Can LinkedIn Hashtags Help You Get More Views? [2026] 

LinkedIn hashtags can streamline your presence on this social platform. Make it compatible with your marketing strategy and grow!

How to Make a Competitive Analysis Report [Template + Examples]

You absolutely need to know what your competitors are up to. After all, how do you want to compete with them if you don't do any research? Here's how to create a top-notch competitive analysis report with awesome tips and examples.

How to Write a Media Monitoring Report? [2025 Guide]

Preparing report containing data about your digital marketing results may be overwhelming and time-consuming task. This article will explain to you how to prepare media monitoring analysis reports in less than 5 minutes!

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