Volvo surprised the Internet with publicity stunt on Thursday morning, getting a wide social media reach and positive feedback from the community.
Social media is a popular channel for marketing communication. However, it often happens that social media strategy fails at some point. There might be plenty of reasons for that, but there are a few most popular mistakes that marketers still make in their strategies. Avoid them and find out what's behind social media success.
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Real-time Marketing at its best. #DeflateGate as another opportunity for brands to show off in social media.
Largest tech event which have taken place annually since 1967 attracting major brands, industry professionals and tech fans from all over the world.
Main characteristic of social media is that when something is trending, everyone writes about it. Blue Monday is one of these popular topic that no one wants to miss.
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