How Volvo Won Social Media on Thursday Morning
Volvo surprised the Internet with publicity stunt on Thursday morning, getting a wide social media reach and positive feedback from the community.
Volvo surprised the Internet with publicity stunt on Thursday morning, getting a wide social media reach and positive feedback from the community.
Social media is a popular channel for marketing communication. However, it often happens that social media strategy fails at some point. There might be plenty of reasons for that, but there are a few most popular mistakes that marketers still make in their strategies. Avoid them and find out what's behind social media success.
Real-time Marketing at its best. #DeflateGate as another opportunity for brands to show off in social media.
The online environment is transforming instantly, moving towards some directions and receding from others. What will the year 2015 bring for the industry?
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