How to Conduct a Brand Audit? The 5 Step Guide [2025]
A brand audit will help you determine the strengths and weaknesses of your company, discover the expectations of customers and analyse the sentiment around your brand.
![How to Conduct a Brand Audit? The 5 Step Guide [2025]](https://brand24.com/blog/app/uploads/2022/01/How-to-Conduct-a-Brand-Audit-_052022.png)
Category: Brand Image
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
![How to Measure PR Performance? [2025]](https://brand24.com/blog/app/uploads/2024/05/pr_performance-600x335.webp)
How to Measure PR Performance? [2025]
Measuring PR performance requires understanding appropriate metrics. Use the following 10 indicators to know the real impact of your public relations efforts!
How to Do Market Sentiment Analysis? 6-Steps Guide & Nvidia Example
Market sentiment analysis refers to two contexts: PR & marketing, and investments. Check how these spheres overlap and learn how to analyze market sentiment effectively.
How to Calculate Advertising Value Equivalency (AVE)?
Do you know how to measure AVE? If not, take a look at our guide!
10 Key X (Twitter) Metrics to Track in 2025
What are the key Twitter metrics you need to track in 2025? Discover 10 of them! Start to monitor them right away!
